KPMG Advisory

What KPMG Advisory does

KPMG Advisory is the advisory and consulting practice of KPMG LLP, the US member firm of the Big Four accounting and professional services network organized under KPMG International Limited. Headquartered in Atlanta with major hubs including New York, it delivers professional services across three core streams: advisory and consulting (strategy, transformation, risk, technology, and operations), audit and assurance (including AI assurance and technology assurance), and tax advisory, compliance, and transformation. The firm targets enterprise clients in financial services, healthcare and life sciences, industrial manufacturing, technology/media/telecom, government, and consumer/retail, with named engagements spanning Tyson Foods (HR transformation on Workday/ServiceNow), International Flavors & Fragrances (procurement transformation), Catholic Health Long Island (revenue operations), a State Medicaid Agency (trusted AI framework), and Big Brothers Big Sisters (AI-powered mentor matching).

The technology backbone combines several proprietary platforms — KPMG Clara as the global smart audit platform, KPMG Workbench as an AI-powered client engagement tool, and KPMG Ignition as an innovation services platform — with a Data, AI and Analytics capability spanning generative AI, NLP, predictive analytics, anomaly detection, and process automation. The Modern Technology practice has more than 15,000 IT and engineering professionals. The firm maintains market-leading technology alliances with AWS, ServiceNow, Workday, and Oracle, supplemented by a 2024 Avalara strategic alliance for tax compliance and a minority equity stake in Rhino.AI for AI-driven application modernization.

Go-to-market is enterprise field sales with multi-year, quote-based engagements priced per scope and complexity; distribution operates through direct enterprise sales and strategic account management globally across 145+ countries. Revenue is generated through professional services engagements rather than software licensing, with pricing not publicly disclosed. KPMG Advisory was ranked #1 firm for consulting quality in the US by Source Perceptions (2025) and recognized as one of America's best management consulting firms by Forbes (2025).

Name

KPMG Advisory

Legal name

KPMG LLP

Website

https://advisory.kpmg.us

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

KPMG Advisory is the US enterprise consulting practice of Big Four firm KPMG LLP, delivering strategy, technology, risk, transformation, audit, and tax advisory services to large organizations across financial services, healthcare, industrial manufacturing, technology, and government sectors.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Other Management Consulting Services (541618), Management Consulting Services (54161), Administrative Management and General Management Consulting Services (541611), Management, Scientific, and Technical Consulting Services (5416), Human Resources Consulting Services (541612)

SIC

Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700), Services-Management Services (8741)

akta.pro primary industry

Compliance Technology, GRC Platforms & Controls Automation Advisory (BPAHAFAO)

akta.pro secondary industries

Audit & Assurance Services (BPAHABAA), Strategy & IT Advisory (BPAEAAAA), HR Policy, Governance, Compliance & Risk Advisory (BPACAJAF), Compliance, GRC Workflow & Audit Automation Platforms (HDAEAHAL)

Keywords

• Management consulting services
• Audit assurance services
• Tax advisory
• Risk consulting
• Business transformation

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Advisory and Consulting Services: Professional consulting services delivered through engagements spanning strategy, transformation, risk, technology, and operations advisory. Revenue generated through project-based consulting engagements with enterprise clients.
2. Audit and Assurance Services: Financial statement audits, internal audits, AI assurance, technology assurance, and sustainability reporting services.
3. Tax Services: Tax advisory, compliance, transfer pricing, and tax function transformation services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

KPMG Advisory delivers multi-disciplinary professional services including audit and assurance, tax advisory and compliance, management consulting (business transformation, customer and operations, cyber security, finance transformation, human capital, procurement, supply chain, risk), deal advisory and strategy, and technology-enabled services through proprietary platforms such as KPMG Clara, KPMG Workbench, and KPMG Ignition. Engagements are project-based and customized for enterprise clients across financial services, healthcare, industrial manufacturing, technology/media/telecom, and government sectors.

Product overview

KPMG Advisory is a multi-disciplinary consulting practice offering a comprehensive portfolio of advisory services organized into three main pillars: Consulting, Deal Advisory and Strategy, and Audit and Assurance. The Consulting pillar includes Business Transformation, Customer and Operations, Cyber Security, Data/AI and Analytics, Finance Transformation, Global Business Services and Outsourcing Advisory, Human Capital, Modern Technology, Procurement, Risk Services, Supply Chain, and Managed Services. Deal Advisory and Strategy encompasses Strategy Services, Transaction Services, Accounting Advisory, and Infrastructure advisory. KPMG Clara serves as the global smart audit platform with integrated AI capabilities. KPMG Ignition and KPMG Workbench provide innovation and AI-powered tools respectively. KPMG positions itself as being at the forefront of AI, with over 15,000 technology professionals, and was ranked #1 firm for consulting quality in the US by Source Perceptions of Consulting in the US, 2025.

Differentiator

Problem solved

Functional benefit

Brands

• KPMG Clara: Global smart audit platform with integrated AI capabilities
• KPMG Ignition
• KPMG Workbench
• KPMG Lakehouse

Products and services

• KPMG Clara KPMG's global smart audit platform with integrated AI capabilities that enhances audit procedures, improves data analysis, and strengthens risk detection across the audit process for enterprise audit clients.
• KPMG Ignition Innovation centers that bring together problem-solvers and innovative technologies to create opportunity with every insight for client transformation engagements.
• KPMG Workbench AI-powered workbench for accelerating client transformation through advanced analytics, collaborative workflows, and integrated data capabilities on engagement projects.
• Business Transformation Advisory service helping organizations transform back-office functions and accelerate transformation by optimizing value at every step, prioritizing people as drivers of success.
• Data, AI and Analytics Advisory service providing advanced analytics, AI, and ML solutions along with modern operating models and infrastructures for building data-driven enterprises.
• Modern Technology Service area with over 15,000 technology professionals offering specialties from AI to analytics and 5G to blockchain, helping technology leaders accelerate transformation efforts.
• Cyber Security Advisory service focused on protecting organizations' digital assets and future through comprehensive cybersecurity assessments, strategies, and implementation.
• Customer and Operations Consulting service helping clients achieve profitable growth by delivering customer priorities and increasing operational efficiencies in front office (marketing, sales, service) and middle office (operations, supply chain).
• Finance Transformation Advisory service positioning the Finance function as the ultimate business enabler, leveraging its role as information integrator for enterprise-wide transformation.
• Supply Chain Advisory service helping clients future-proof supply chains amid extreme disruption, addressing complexity, resilience, and digital transformation needs.
• Risk Services Advisory service helping clients anticipate and balance risk to generate value and competitive advantage across the enterprise, including AI-powered risk modernization.
• Global Business Services and Outsourcing Advisory Advisory service helping operation leaders design and modernize Global Business Services (GBS), Global Capability Centers (GCC), and outsourcing models powered by AI.
• Human Capital Advisory service empowering workforces and shaping business outcomes through talent strategy, organizational design, and workforce transformation.
• Procurement Advisory service developing procurement excellence strategies, designing operating models, and enabling technology to drive value over time.
• Managed Services Service continuously evolving business functions to keep up with changing targets while hitting key milestones along the transformation journey.
• Deal Advisory and Strategy Service helping clients shape strategy, navigate complex transactions, and improve business performance with confidence to act swiftly and smartly in unpredictable landscapes.
• Strategy Services KPMG Strategy service providing new perspective on designing and implementing strategies that win in today's market, from innovation to results.
• Transaction Services Advisory service helping clients discover value from day one with clarity on how and where to move forward and the experience to execute quickly.
• AI Assurance Technology assurance service providing AI assurance capabilities to help clients adopt AI responsibly and in compliance with evolving regulations.

Quantifiable outcome

• Revenue operations transformation achieving rapid improvements
• +2 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• AvalaracoreTechnology or Integration · 22 July 2024Strategic alliance between KPMG and Avalara for integrated tax compliance and automation solutions, combining KPMG's tax advisory expertise with Avalara's tax automation technology.
• Amazon Web Services (AWS)coreTechnology or IntegrationMarket-leading technology alliance providing cloud infrastructure and services for KPMG client engagements and internal operations.
• ServiceNowcoreTechnology or IntegrationStrategic alliance for enterprise workflow automation and digital transformation solutions used in client engagements.
• WorkdaycoreTechnology or IntegrationPartnership for finance and HR transformation solutions, with Workday implementations for client organizations.
• OraclecoreTechnology or IntegrationTechnology alliance for enterprise solutions spanning cloud, data, and business applications.

Scale indicators6 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• FTI Consulting: Global advisory firm specializing in risk, disputes, transactions, and transformation consulting for enterprises and law firms. Overlaps with KPMG's Deal Advisory, Risk, and Strategy practices.
• Alvarez & Marsal: Global professional services firm with strong advisory in performance improvement, transactions, and transformation. Directly comparable to KPMG on turnaround, transaction, and operations advisory mandates.
• Deloitte: Big Four professional services firm offering the same audit, tax, and management/advisory consulting portfolio (strategy, technology, risk, human capital). Directly competes for the same enterprise RFPs and has comparable global delivery scale.
• PricewaterhouseCoopers (PwC): Big Four firm with matching advisory, audit, and tax services targeting large enterprises globally. Closest peer in terms of cross-functional advisory model and alliance-led transformation delivery.
• Booz Allen Hamilton: US-headquartered consulting firm with deep advisory, technology, and risk management practices serving government and enterprise. Highly comparable to KPMG's risk, cyber, and AI assurance offerings.
• Ernst & Young (EY): Big Four firm providing assurance, advisory, tax, and consulting services. Competes head-to-head with KPMG on enterprise transformation, GRC, and AI advisory mandates.

Broad incumbents

• Boston Consulting Group (BCG): Top-tier global management consultancy with comparable advisory practices in strategy, technology build-out, and AI. Overlaps with KPMG's Strategy and Data/AI services.
• McKinsey & Company: Premier global management consulting firm competing with KPMG on strategy, transformation, and risk advisory at the C-suite level, though McKinsey is operationally lighter on technology implementation.
• Accenture: Global consulting and technology services leader with deep enterprise transformation, AI, and industry expertise. Overlaps significantly with KPMG Advisory's Modern Technology, Data/AI, and transformation practices.
• Bain & Company: Global management consulting firm with overlapping advisory capabilities in strategy, operations, and digital transformation. Comparable to KPMG Advisory in deal advisory and operational consulting.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/kpmg_us
• Facebookfacebook.com/kpmgus
• LinkedInlinkedin.com/company/kpmg-us

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KPMG Advisory