American Fire Protection Group
American Fire Protection Group is a US fire protection and life safety contractor (subsidiary of APi Group) that designs, installs, inspects, services, and monitors commercial sprinkler, alarm, and special hazard suppression systems for enterprise and mid-market customers across the south central and southeastern United States.
- Company typePrivate
- Founded1990
- HeadquartersEdina, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
What American Fire Protection Group does
American Fire Protection Group (AFPG) is a US-based fire protection and life safety contractor and wholly-owned subsidiary of APi Group Corporation (NYSE: APG), headquartered in Edina, Minnesota and operating across 15+ regional divisions in Texas, Arkansas, Louisiana, New Mexico, Tennessee, North Carolina, Virginia, and Minnesota. The company designs, installs, services, inspects, and monitors commercial fire protection systems for industrial, commercial, educational, healthcare, data center, retail, and energy customers. Core product lines span wet pipe, dry pipe, deluge, pre-action, in-rack, ESFR, and Quell sprinkler systems; addressable fire alarm, detection, mass notification, and 24/7 central-station monitoring; and special hazard suppression including foam, FM-200, Vortex (water/nitrogen hybrid), and CO2 systems. AFPG positions itself as a one-stop-shop life safety provider with a single point-of-contact across the full lifecycle and dedicated project managers coordinating sales, design, engineering, and field installation.
Technically, AFPG relies on Building Information Modeling (BIM) with computer-aided design (CAD) for 3D fire protection system design, hydraulic calculations for system sizing, and integrations with manufacturer platforms from Honeywell (Gamewell-FCI, Notifier), Victaulic, Tyco (Quell, ANSUL), Fike, Kidde, and Reliable Automatic Sprinkler. The company maintains NICET-certified designers, registered fire protection P.E.s, and JATC-trained technicians, and holds AFSA Quality Contractor and NFPA/NFSA credentials.
Revenue is generated through four primary streams: (1) project-based one-time installation contracts for new construction and retrofit (e.g., disclosed project values ranging from approximately $522K to $1.1M); (2) ongoing professional services for inspection, service, and repair with 24/7 emergency response; (3) recurring subscription revenue from 5-year central-station fire alarm monitoring agreements; and (4) ancillary transaction fees on customer payment processing. The go-to-market is enterprise field sales through dedicated project managers across regional divisions, supported by an RFQ-driven website, content marketing, social media, and published customer testimonials. AFPG serves enterprise and mid-market buyers primarily across the south central and southeastern United States, with named customers including Xcel Energy, Baylor Medical Center, Texas A&M University, Devon Energy, RagingWire, Verizon, T-Mobile, HEB, and BBVA Compass.
American Fire Protection Group firmographics
Firmographics- Name
- American Fire Protection Group
- Legal name
- American Fire Protection Group, Inc.
- Website
- https://afpgusa.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- American Fire Protection Group is a US fire protection and life safety contractor (subsidiary of APi Group) that designs, installs, inspects, services, and monitors commercial sprinkler, alarm, and special hazard suppression systems for enterprise and mid-market customers across the south central and southeastern United States.
- Ownership category
- akta.pro rank
American Fire Protection Group industry classification
Industry- Product category
- Commercial Fire Protection & Life Safety Services
- NAICS
- Security Systems Services (56162), Security Systems Services (except Locksmiths) (561621)
- akta.pro primary industry
- Fire Protection Systems Contracting (Sprinklers, Alarms, Suppression) (IMAFALAD)
- akta.pro secondary industries
- Fire Alarm Systems (Inspection/Testing/Monitoring/Service) (IMAIAJAC), Fire Sprinkler & Standpipe Systems (Design/Install/Service/Testing) (BPABAHAB), Fire & Life Safety Code Compliance Inspections & Consulting (AHJ Support) (BPABAHAJ), Fire Alarm & Life Safety Systems Integration (BPAKAGAF)
Keywords
Where American Fire Protection Group is headquartered
LocationHeadquarters
- HQ city
- Edina
- HQ country
- United States
- HQ region
- North America
Offices16 records
Markets served
American Fire Protection Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Fire Protection Installation Services: Design, installation, and new construction services for fire sprinkler systems, fire alarms, and special hazards suppression systems. Revenue is generated through project-based installation contracts.
- Fire Protection Service & Maintenance: Ongoing service, repair, inspection, and maintenance services for commercial fire protection systems. Technicians available 24/7 for emergency service needs.
- Fire Alarm Monitoring Services: 24/7 central station monitoring services for commercial fire alarm and security systems. Wireless monitoring options available with 5-year monitoring agreements.
- Payment Processing Services: Online payment processing for customer invoices with credit card (3% service charge) and ACH/debit card options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Project-based pricing for fire protection installation |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
American Fire Protection Group product offering
Product offeringCore offering
American Fire Protection Group designs, installs, services, inspects, and monitors commercial fire protection and life safety systems for industrial, commercial, institutional, and retail customers. Core offerings cover wet pipe, dry pipe, deluge, pre-action, in-rack, ESFR, and Quell sprinkler systems; addressable fire alarm and detection systems with mass notification; special hazard suppression (foam, FM-200, CO2, Victaulic Vortex); fire alarm monitoring; and complementary services such as extinguishers, backflow prevention, emergency lights, kitchen hood systems, and integrated commercial security. Revenue is earned primarily through project-based installation contracts plus recurring inspection, service, and multi-year monitoring subscriptions across 15+ regional offices in the south central and southeastern United States.
Product overview
American Fire Protection Group (AFPG) provides comprehensive life safety and fire protection services as a unified portfolio of interconnected systems and solutions. The core offering centers on fire sprinkler systems (wet pipe, dry pipe, deluge, pre-action, in-rack, ESFR, and Quell systems) for design, installation, service, and inspection, complemented by fire alarm systems (detection, monitoring, and mass notification). Special hazard suppression systems including foam, FM-200, Vortex, and CO2 address industrial and high-sensitivity environments. Additional services round out the one-stop shop model: fire extinguishers, backflow prevention, smoke detectors, emergency lights, kitchen hoods, and commercial security systems. The company operates 17+ locations across Texas, Arkansas, Louisiana, New Mexico, Tennessee, North Carolina, Minnesota, and Virginia, serving industrial, commercial, retail, and residential sectors throughout the south central and southeastern United States.
Differentiator
Problem solved
Functional benefit
Products and services
- Fire Sprinkler System Installation Design, engineering, installation, and project management for automatic fire sprinkler systems (wet pipe, dry pipe, deluge, pre-action, in-rack, ESFR, and Quell variants) targeting industrial, commercial, retail, and institutional facilities across the south central and southeastern United States.
- Fire Sprinkler Service and Repair Repair and service for commercial sprinkler systems (wet pipe, dry pipe, deluge, in-rack, pre-action, Quell, ESFR), available 24/7 with rapid emergency response for enterprise and mid-market customers.
- Fire Sprinkler Inspection Annual and periodic inspection of commercial fire sprinkler systems to verify optimal operation and compliance with fire codes and insurance requirements, priced per system and equipment count.
- Fire Alarm System Installation Design, quotation, installation, testing, certification, and maintenance of fire detection and alarm systems including addressable systems, flame imaging, visual smoke, linear, air sampling, and network systems, delivered as an Elite Honeywell Partner for Gamewell-FCI and Notifier.
- Fire Alarm Service and Repair Service and repair of commercial fire alarm equipment including control panels, pull stations, horn strobes, annunciator panels, and duct detectors, with 24/7 availability.
- Fire Alarm Inspection NFPA 72 compliant fire alarm inspections including visual and functional tests on control units, secondary power equipment, initiating devices, and supervising station monitoring.
- Fire Alarm Monitoring 24/7 central station monitoring of commercial fire alarm and security systems with wireless monitoring options, typically structured as 5-year monitoring agreements that include free installation.
- Mass Notification System Emergency communication systems providing safety information via intelligible voice, visible signals, text, graphics, and tactile methods, delivered using Gamewell-FCI (Honeywell) products.
- Special Hazard Suppression Systems Special hazard suppression design, installation, and service covering foam (low/medium/high expansion), FM-200 clean agent, Victaulic Vortex hybrid, CO2, and deluge systems for flammable-liquid storage, aircraft hangars, LNG facilities, data centers, power generation, and marine applications.
- Fire Extinguisher Services Complete fire extinguisher services including inspections, testing, service and maintenance, recharge and refill, new installations, and bulk orders for commercial customers.
- Backflow Prevention Licensed backflow tester services for commercial backflow preventers, including installation, testing, and inspection to protect municipal water systems from contamination.
- Kitchen Hood Fire Protection Inspection and maintenance of commercial kitchen hood systems per NFPA 96 Fire Code standards, including rooftop grease containment, electrical wiring, fan components, and spark arrestor filters.
- Quell Fire Sprinkler System (Cold-Storage Specialty) Cold-storage specialized fire sprinkler system using the 'surround and drown' method to encircle and saturate fire areas with large volumes of water, installed under an exclusive 10-year manufacturer's warranty through AFPG's licensed Quell installer status.
- Emergency Lighting Services Annual inspections, repairs, replacement, new installations, and bulk orders for emergency and exit lights required by OSHA and NFPA standards.
- Commercial Security and Access Control Integrated commercial security solutions including access control, video surveillance, security communication, intrusion systems, and monitoring, also delivered through the A-Com Technologies division.
Quantifiable outcome
- 24-hour quote turnaround
- +2 more outcomes
Companies that use American Fire Protection Group
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles4 records
American Fire Protection Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
American Fire Protection Group partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- Honeywell (Gamewell-FCI & NOTIFIER)coreAFPG is an Elite Honeywell Partner for Gamewell-FCI and Notifier fire alarm systems. This partnership provides access to the latest fire alarm technology including touchscreen, wireless, and intuitive programming options. AFPG has direct access to manufacturer support and training.
- VictauliccoreVictaulic is the leading producer of mechanical pipe joining solutions. AFPG uses Victaulic products and is also an authorized installer of Victaulic Vortex fire suppression systems - a hybrid product using water and nitrogen.
- Tyco Fire Products (Quell)coreAFPG is a trained and licensed installer of Quell systems, specifically designed for cold-storage environments using the 'surround and drown' method. All AFPG-installed Quell systems are covered by an exclusive 10-year manufacturer's warranty.
- Reliable Automatic Sprinkler Co.coreReliable is a global manufacturer of fire protection products including innovative sprinklers, valves, and special systems. AFPG partners with Reliable for system components.
- Notifier (Honeywell)coreNotifier is the largest manufacturer of engineered fire alarm systems with over 400 distributors worldwide and regional support operations on every continent.
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
American Fire Protection Group competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
American Fire Protection Group social profiles
Digital presenceAmerican Fire Protection Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
American Fire Protection Group leadership team
Management profileNumber of profiles
Profiles3 records
American Fire Protection Group subsidiaries and ownership
Company hierarchySubsidiaries7 records
American Fire Protection Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
American Fire Protection Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about American Fire Protection Group
What does American Fire Protection Group do?
American Fire Protection Group designs, installs, services, inspects, and monitors commercial fire protection and life safety systems for industrial, commercial, institutional, and retail customers. Core offerings cover wet pipe, dry pipe, deluge, pre-action, in-rack, ESFR, and Quell sprinkler systems; addressable fire alarm and detection systems with mass notification; special hazard suppression (foam, FM-200, CO2, Victaulic Vortex); fire alarm monitoring; and complementary services such as extinguishers, backflow prevention, emergency lights, kitchen hood systems, and integrated commercial security. Revenue is earned primarily through project-based installation contracts plus recurring inspection, service, and multi-year monitoring subscriptions across 15+ regional offices in the south central and southeastern United States.
Is American Fire Protection Group a public or private company?
American Fire Protection Group is a private company. It is classified as corporate owned and is currently operating.
When was American Fire Protection Group founded?
American Fire Protection Group was founded in 1990. It employs 501 to 1,000 people.
Where is American Fire Protection Group based?
American Fire Protection Group is headquartered in Edina, United States, in the North America region.
How does American Fire Protection Group make money?
Four revenue lines are on record. Fire Protection Installation Services are the primary driver. The others are fire Protection Service & Maintenance, fire Alarm Monitoring Services and payment Processing Services.
Does American Fire Protection Group have an API?
No public API is recorded for American Fire Protection Group.
What industry is American Fire Protection Group in?
American Fire Protection Group's product category is Commercial Fire Protection & Life Safety Services. Its primary akta.pro industry code is IMAFALAD, Fire Protection Systems Contracting (Sprinklers, Alarms, Suppression), with a secondary code of IMAIAJAC, Fire Alarm Systems (Inspection/Testing/Monitoring/Service). Its NAICS code is 56162.