What Bromma does

Bromma designs and manufactures crane spreaders used to lift and handle shipping containers at ports and intermodal terminals. Founded in 1960 in Sweden and headquartered in Stockholm, Bromma operates as a wholly-owned subsidiary of Kalmar (Kalmar Oyj, Nasdaq Helsinki-listed) following its 2019 incorporation into the Kalmar group. Its product portfolio covers ship-to-shore (STS), yard (RTG/RMG/ASC), mobile harbour crane (MHC), mobile equipment, and fixed spreaders, including both hydraulic and fully electric models, with proprietary technology such as the SCU2 control unit, TTDS twin-twenty detection, Hawkeye AI camera platform with up to 97% OCR accuracy, and proprietary FEM-based fatigue analysis software. Bromma has delivered over 20,000 spreaders across 90+ countries and 6 continents, and holds ISO9001, ISO14001, ISO45001, and ISO3834 certifications at all manufacturing sites in Sweden, Singapore, Malaysia, and the USA.

Bromma's revenue model combines multiple streams: direct enterprise hardware sales of new spreaders via local sales representatives and regional offices, subscription-based Bromma SMS cloud monitoring used by 80-100+ terminals globally, BrommaParts e-commerce spare parts webshop with 48-hour global delivery, and a global Field Service Engineer network delivering fleet evaluation, refurbishment, upgrade, and training services. The company targets enterprise container terminal operators (HHLA, LBCT, PTP, Tanger Alliance, DP World, CSP) across primary segments (STS, yard, MHC, mobile equipment), with pricing conducted through direct quotes rather than public list prices. Bromma's strategic positioning centers on all-electric and sustainability-differentiated spreaders (up to 90% energy reduction vs. hydraulic, world's first fossil-free steel spreader in 2025), data-driven predictive maintenance, and seamless integration with crane automation platforms and terminal SCADA/TOS systems.

The company's growth strategy emphasizes deepening recurring revenue through SMS subscriptions and spare parts, expanding the all-electric product family into STS (STS45E G2) and yard (YSX40E/YSX45E) categories, and leveraging the Kalmar parent group's global footprint and SBTi-approved emissions targets. With 501-1,000 employees across nine global locations, Bromma operates as the dominant incumbent in a specialized industrial niche where it pioneered many category-defining innovations over six decades, while facing competition from a limited set of regional and integrated crane-OEM spreader suppliers.

Name

Bromma

Legal name

Bromma

Website

https://bromma.com

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Bromma manufactures crane spreaders (STS, yard, MHC, mobile equipment) for container handling at ports, serving 500+ terminals across 90+ countries. A Kalmar subsidiary since 2019, it monetizes hardware sales, SMS subscription monitoring, spare parts, and field services.

Ownership category

akta.pro rank

Product category

Container Handling Equipment (Crane Spreaders)

NAICS

Overhead Traveling Crane, Hoist, and Monorail System Manufacturing (333923)

SIC

Construction, Mining & Materials Handling Machinery & Equip (3530), Construction Machinery & Equip (3531)

akta.pro primary industry

Cargo Handling & Lifting Equipment (Cranes, Derricks, Hoists) (IMAJAIAB)

akta.pro secondary industries

Cranes, Hoists & Overhead Material Handling (Industrial) (IMAHABAE), Cranes, Hoists & Rigging Equipment MRO (Mobile/Tower Cranes, Winches) (TLAKAHAE)

Keywords

• Crane spreaders manufacturing
• Container handling equipment
• Port terminal automation
• Ship-to-shore spreaders
• All-electric spreaders

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Crane Spreader Hardware Sales: Bromma designs, manufactures, and sells crane spreaders across multiple categories: STS (ship-to-shore), yard spreaders, mobile harbour crane (MHC) spreaders, mobile equipment spreaders, and fixed spreaders/overheight frames. Products range from hydraulic to all-electric models. Sales are conducted through direct enterprise sales via local Bromma representatives globally.
2. Spreader Monitoring System (SMS) – Subscription: Bromma SMS is a subscription-based software tool providing real-time fleet monitoring, diagnostics, and maintenance planning for spreader fleets. Supports over 80 terminals globally. Includes SMS API for terminal integration and I/O Stream for raw data access. Customers include Tanger Alliance and CSP Iberian Valencia Terminal.
3. Spare Parts Sales: Bromma Genuine Parts are sold via the BrommaParts webshop. Parts in stock are delivered within 48 hours globally. Genuine parts include twistlock pins, telescopic beam units, main frame parts, and electrical parts. Lab tests show genuine twistlock pins outlast non-genuine copies by more than four times.
4. Services & Maintenance: Bromma offers a suite of lifecycle services including Fleet Evaluation (on-site spreader inspection), Bromma Pulse (regular remote health checks with expert guidance), on-site preventive maintenance, refurbishment, spreader upgrades, and training. Services are delivered globally by Bromma Field Service Engineers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Bromma designs, manufactures, and sells crane spreaders used to lift and move shipping containers at ports and terminals worldwide. Its portfolio covers ship-to-shore (STS), yard, mobile harbour crane (MHC), mobile equipment, and fixed spreaders, complemented by the Bromma SMS cloud-based fleet monitoring subscription, the Hawkeye camera and OCR platform, spare parts, and lifecycle services such as maintenance, refurbishment, upgrades, and training.

Product overview

Bromma is the world's most experienced crane spreader manufacturer offering a comprehensive portfolio of spreader solutions for port container handling. The product line includes five core spreader categories: STS Spreaders (Ship-to-Shore) for quayside crane operations, Yard Spreaders for RTG/RMG/ASC applications, MHC Spreaders (Mobile Harbour Crane) for mobile crane operations, Mobile Equipment Spreaders for reach stackers and container handlers, and Fixed Spreaders/Overheight Frames for hook and jib cranes. Supporting the hardware portfolio is a suite of add-on modules and technology products including the Bromma SMS (Spreader Monitoring System) for real-time fleet health monitoring, Hawkeye camera platform with OCR and LiveView capabilities, SCU2 control units, and TTDS twin-twenty detection. Bromma also offers comprehensive lifecycle services including Fleet Evaluation, Maintenance, Refurbishment, Spreader Upgrades, Training, and the BrommaParts spare parts webshop. The company pioneered many industry firsts including the first telescopic spreader (1967), first twin-lift spreader (1970), first 45-foot spreader (1988), and first all-electric spreader line (2001), with the STS45E G2 representing their latest second-generation all-electric technology.

Differentiator

Problem solved

Functional benefit

Brands

• Bromma Hawkeye: Camera-based system mounted on Bromma spreaders for container ID capture (OCR), operator visibility (LiveView), and container inspection.
• Bromma SMS (Spreader Monitoring System)
• Bromma Pulse
• BrommaParts
• Greenzone

Products and services

• STS Spreaders (Ship-to-Shore) Complete range of hydraulic and all-electric STS spreaders for ship-to-shore crane applications at quayside container terminals, including single, twin, and tandem models engineered for high uptime, automation compatibility, and long-term durability. Sold to container terminal operators globally.
• Yard Spreaders High-performance all-electric and hydraulic yard spreaders for RTG, RMG, and ASC cranes used in container stacking and horizontal transport at terminal yards. Designed for precision handling, maximum uptime, and up to 85% energy reduction versus hydraulic equivalents.
• MHC Spreaders (Mobile Harbour Crane)

Quantifiable outcome

• Up to 90% energy reduction vs. hydraulic STS spreaders (STS45E G2)
• +8 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability8 records

Feature8 records

Partnerships

Three partnerships are on record, tiered core.

• DP WorldcoreStrategic or Co-development Partner · 1 September 2025Bromma manufactured and delivered the world's first crane spreader built using fossil-free steel to DP World Sokhna, Egypt in fall 2025. The spreader was built with SSAB's HYBRIT® fossil-free steel, representing a breakthrough in reducing CO₂ emissions in port equipment manufacturing — cutting production emissions by more than 90% and total lifecycle emissions by 66%.
• KalmarcoreOthersBromma is a company within the Kalmar group, the global leader in heavy material handling for ports, terminals, distribution centres, and heavy industry. Kalmar Oyj is the parent company and has approved near and long-term science-based emissions reduction targets with SBTi.
• SSAB (HYBRIT®)coreStrategic or Co-development PartnerSSAB supplies HYBRIT® fossil-free steel to Bromma for manufacturing spreaders. Bromma has verified through theoretical analysis and practical testing the long-term benefits of using fossil-free steel in high-stress spreader applications. This partnership enables Bromma to produce spreaders with >90% reduction in production emissions.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• ELME Spreader: ELME Spreader is a Swedish-headquartered direct competitor to Bromma, manufacturing telescopic and fixed container spreaders used on STS, RTG, RMG, and reach stacker cranes. Highly comparable on core product (container spreaders), customer base (port operators), and distribution model.
• Stinis: Stinis is a Dutch spreader manufacturer specializing in STS, RTG, RMG, and reach stacker container spreaders, with global port operator customers. Directly comparable to Bromma in product line, target customers, and integrated manufacturing approach.
• CVS Ferrari: CVS Ferrari is an Italian manufacturer of container spreaders (single, twin, tandem) and reach stacker attachments serving global port terminals. Direct competitor to Bromma in the container spreader category with overlapping customer base and similar technology roadmap including electrification.

Broad incumbents

• Konecranes: Konecranes is a global leader in port and container handling cranes (STS, RTG, RMG) and material handling equipment. While not a pure spreader manufacturer, it is a major port equipment incumbent whose STS cranes integrate with Bromma spreaders; it also competes indirectly on greenfield port projects.
• Liebherr: Liebherr manufactures STS and mobile harbour cranes used in container terminals globally. The company has directly integrated Bromma STS45E G2 spreaders on HHLA CTA's highly automated STS cranes, positioning it as both a complementary integration partner and adjacent incumbent in port equipment.
• ZPMC: ZPMC (Shanghai Zhenhua Heavy Industries) is the world's largest manufacturer of port cranes (STS, RTG, ASC) and a dominant port equipment incumbent, particularly in Asia and emerging markets. Adjacent incumbent to Bromma with potential bundled offering risk on greenfield projects.
• SANY: SANY is a Chinese heavy equipment manufacturer with a growing port equipment business including STS, RTG, and reach stackers, increasingly competing in global port markets. Adjacent incumbent that bundles port equipment and could pressure Bromma on integrated bids.
• Cargotec (MacGregor): MacGregor, part of Cargotec, supplies marine cargo handling and load handling solutions for ports and ships. A sibling-class incumbent historically related to Bromma via the Cargotec portfolio, addressing overlapping cargo handling end markets from a ship-side perspective.

Others

• Terex Corporation: Terex manufactures port and material handling equipment including reach stackers, terminal tractors, and rough-terrain cranes. A broader material handling incumbent with adjacent exposure to Bromma's port and yard customers, though not a direct spreader competitor.
• PALFINGER: PALFINGER is a global manufacturer of loader cranes, hydraulic lifting, and material handling equipment with a growing presence in port and intermodal applications. Adjacent to Bromma in lifting equipment, particularly in mobile equipment spreaders and reach stacker attachments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@BROMMAspreaders
• Facebookfacebook.com/brommaspreaders
• LinkedInlinkedin.com/company/bromma
• Instagraminstagram.com/bromma_spreaders
• Xx.com/brommasocial

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bromma