CC Creations

What CC Creations does

CC Creations is a privately held custom apparel and promotional products manufacturer founded in 1982 and headquartered in College Station, Texas, with a production facility in Bryan, Texas. The company operates five core service lines — screen printing, embroidery, signs and banners, trophies and awards, and promotional products — supported by ancillary offerings including custom graphic design, heat press decoration, turn-key fulfillment (bagging, tagging, folding, hanging), kitting, e-commerce storefront solutions, and drop shipping to multiple locations. The underlying production technology is conventional screen printing and embroidery equipment, with creative services delivered by an in-house art team rather than through proprietary software or automation.

CC Creations serves a diversified base primarily composed of educational institutions (K-12 schools, colleges, Greek organizations), corporate and small business clients, sports teams, camps, nonprofit and philanthropic events, and individual consumers, with a particularly deep concentration in the Texas A&M University ecosystem. Its go-to-market combines direct sales account executives, a walk-in sales office, campus retail pop-ups, an e-commerce storefront branded "The Warehouse at CC Creations," and event-driven presence such as gameday sales tied to the Maroon Out tradition. Revenue is generated on a per-transaction, quote-based model where customers submit project specifications through an online quote form or via account executives and receive customized pricing per order.

The company reports over 350 employees (firmographic range 501-1000) and serves thousands of customers nationwide, operating as a bootstrapped, founder/management-owned enterprise with no identified institutional investors, parent company, funding rounds, or M&A activity. CEO Kenny Lawson leads the organization under a stated mission to "build better relationships" with customers, employees, vendor partners, and the community, which is reinforced by long-tenured customer relationships spanning 10-20+ years and a "Legacy Club" recognizing employees with more than 20 years of service.

Name

CC Creations

Legal name

C.C. Creations

Website

https://cccreationsusa.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

501–1,000 employees

Short description

CC Creations is a privately held custom apparel and promotional products manufacturer founded in 1982 in College Station, Texas, serving educational institutions, Greek organizations, corporate clients, and SMBs nationwide through screen printing, embroidery, signage, and awards services.

Ownership category

akta.pro rank

Product category

Custom Apparel & Promotional Products Manufacturing

NAICS

Apparel Manufacturing (315), Apparel Accessories and Other Apparel Manufacturing (31599)

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Coating, Engraving & Allied Services (3470), Wholesale-Apparel, Piece Goods & Notions (5130)

akta.pro primary industry

Prepress, Plate-Making & Artwork Services (IMALAKAM)

akta.pro secondary industry

Event Fabrication & Scenic/Set Build (Custom Builds, Installations) (BPAFAGAK)

Keywords

• Custom screen printing
• Custom embroidery services
• Promotional products
• Custom apparel manufacturing
• Signs and banners

Headquarters

HQ city

College Station

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Screen Printing: Professional screen printing services to create vibrant, long-lasting designs on apparel including t-shirts, jackets, and team wear
2. Embroidery: Custom embroidery services delivering timeless, high-quality finish for apparel including polo shirts, caps, jackets, and bags
3. Signs & Banners: Custom signs, banners, and vehicle wraps for storefronts, events, and branding purposes
4. Trophies & Awards: Custom trophies, awards, and medals for recognition events, sports, and achievements
5. Promotional Products: Wide variety of branded promotional items including drinkware, bags, headwear, and accessories
6. Secondary Services: Custom graphic design, turn-key services (bagging, tagging, folding, hanging), heat press decoration, kitting services, e-commerce solutions, and drop shipping

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

CC Creations manufactures and sells custom apparel and promotional products through five core production divisions: screen printing, embroidery, signs and banners, trophies and awards, and promotional products. The company also provides supporting services including custom graphic design, turn-key fulfillment (bagging, tagging, folding, hanging), heat press decoration, kitting, e-commerce solutions, and drop shipping, positioning itself as a one-stop shop for branded merchandise serving organizations, schools, businesses, and individuals.

Product overview

CC Creations is a custom apparel and promotional products company offering five core product divisions: screen printing, embroidery, promotional products, signs and banners, and trophies and awards. The company provides these as integrated services with supporting offerings including custom graphic design, turn-key fulfillment services (bagging, tagging, folding, hanging), heat press decoration, kitting services, e-commerce solutions, and drop shipping capabilities. The company operates specialized programs for Girl Scouts, camps, and Greek organizations, and provides industry-specific buying guides. The product portfolio covers custom apparel, promotional merchandise, signage, awards, vehicle wraps, and event-related products, positioning the company as a one-stop shop for branded merchandise serving organizations, schools, businesses, and individuals.

Differentiator

Problem solved

Functional benefit

Products and services

• Screen Printing Professional screen printing service that creates vibrant, long-lasting designs on apparel for teams, organizations, schools, Greek organizations, and corporate clients.
• Embroidery Custom embroidery service that delivers a timeless, high-quality finish on apparel including polo shirts, caps, jackets, bags, and other branded accessories.
• Trophies & Awards Thoughtfully crafted trophies and awards that honor milestones, achievements, and hard-earned wins for recognition events, sports, schools, and corporate ceremonies.
• Signs & Banners Custom signs, banners, and vehicle wraps for storefronts, events, branding purposes, and promotional and directional signage needs of businesses and organizations.
• Promotional Products Custom promotional products including drinkware, bags, headwear, and accessories that boost brand visibility and make a memorable impact for marketing and awareness campaigns.
• Greek Program Custom merchandise program tailored for Greek organizations including fraternities and sororities, covering branded apparel, philanthropy event products, and recruitment materials.
• Camps Program Custom merchandise program for camps including spirit wear, awards, staff apparel, activity gear, and essential products for camp days and youth program activities.
• Girl Scouts Program Specialized merchandise program for Girl Scouts organizations providing custom apparel and promotional items for troops, councils, and events.

Quantifiable outcome

• Successfully produced 5000+ shirts that raised almost $200K for Central Texas Flood Relief
• +1 more outcomes

Named customers14 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• Texas A&M University at Qatar (TAMUQ)minorGTM or Marketing Partner · 1 January 2014Four-year partnership serving Texas A&M's international branch campus in Doha, Qatar. Products include embroidered lab coats, pashmina scarves, and branded merchandise like Sarasa gel pens, all shipped internationally.
• Texas A&M BUILDminorGTM or Marketing Partner · 1 January 2014Four-year partnership with the student-led organization that transforms shipping containers into medical clinics. C.C. Creations provides custom merchandise and branded products for the organization.
• Texas A&M Health PromotionminorGTM or Marketing Partner · 1 January 2012Five-year partnership creating wellness and health promotional products for the university's health promotion department.
• Texas A&M Maroon OutcoreStrategic or Co-development Partner · 1 January 1998Long-standing partnership since 1998 for the Maroon Out tradition, one of Texas A&M's most iconic game-day traditions. C.C. Creations handles design development, marketing initiatives, production, and retail space for Maroon Out shirts. Over 55% of profits go towards class gifts and 25% towards scholarship endowment.
• Medical BridgesminorStrategic or Co-development PartnerPartner in Houston, Texas that helps BUILD identify and vet NGOs capable of providing long-term operational support for Texas Aggie Medical Clinics. Medical Bridges receives completed TAMCs and deploys surplus medical supplies.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• 4imprint: One of North America's largest promotional products distributors offering branded merchandise to businesses and organizations — directly comparable to CC Creations' promotional products and corporate customer segment.
• Lands' End Business Outfitters: Custom corporate apparel and uniform provider serving businesses, schools, and organizations with embroidered and screen-printed apparel — comparable to CC Creations' corporate uniform and educational institution business.
• Trophy Depot: National online retailer and manufacturer of trophies, awards, plaques, and recognition products — comparable to CC Creations' trophies and awards product line.
• RushOrderTees: Online custom apparel decorator specializing in screen-printed and embroidered apparel for groups, schools, and businesses with fast turnaround — directly comparable to CC Creations' core screen printing service.
• Alphabroder: One of the largest wholesale distributors of imprintable apparel and accessories in North America, supplying decorators like CC Creations with blank apparel — comparable as a downstream/upstream player in the same custom apparel value chain.
• SanMar: Major wholesale distributor of blank apparel and accessories serving the custom imprint industry — comparable as a critical supplier/adjacent player to decorators like CC Creations.
• Halo Branded Solutions: Large-scale promotional products distributor serving corporate and education clients with branded merchandise — directly comparable to CC Creations' promotional products division and educational institutional customers.
• CustomInk: Direct competitor in custom apparel decoration (screen printing and embroidery) serving groups, teams, businesses, and events nationwide via an online-first platform with instant pricing — the closest direct peer to CC Creations' core offering.
• Underground Printing: Custom apparel and screen printing company with a strong college and Greek organization focus, operating campus-adjacent retail locations — directly comparable to CC Creations' collegiate and Greek vertical emphasis.

Broad incumbents

• Vistaprint (Cimpress): Large, publicly-traded custom printing and marketing services platform offering a broad portfolio that includes custom apparel and signage — broader incumbent whose offerings overlap with multiple CC Creations product lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/CCCreationsUSA
• Facebookfacebook.com/48268397
• LinkedInlinkedin.com/company/cc-creations
• Instagraminstagram.com/cccreationsusa

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CC Creations