What Hagleitner does

Hagleitner Hygiene International GmbH is an Austrian, family-owned manufacturer and supplier of professional hygiene products, founded in 1971 and headquartered in Zell am See, Austria, where all production occurs at a facility described as the most modern chemical-technical production site in Europe. The company's portfolio of more than 600 products spans washroom hygiene, kitchen hygiene, laundry hygiene, object/surface hygiene, disinfection, and napkins, anchored by the proprietary XIBU dispenser series (including XIBU METAL hybrid, XIBU 2WIPE hybrid, and the 2026-launched XIBU DISINFECTION SEAT hybrid) and supplemented by dosing equipment such as ROBOT GO and foamGUN PRO. Distribution reaches 230,000+ customers through 27 owned locations across 12 European countries and a network of 177+ sales partners in 66 additional countries, with named reference customers including Hipp Production, Arjo Austria GmbH, Caritas Leoben, and HBLFA Raumberg-Gumpenstein.

The business model combines hardware sales of proprietary dispensers and dosing equipment with recurring consumables revenue (soaps, disinfectants, paper, cleaning agents) sold through direct field sales, sanitary wholesale partners, and a 24/7 e-commerce webshop. A digital ecosystem — comprising the Hagleitner360 app, scanME, integral 4PLUS, and senseManagement (HsM) — provides fill-level monitoring, refill alerts, and product information access, functioning as a software-enabled layer over the installed hardware base. Pricing is quote-based, delivered through sales representatives and distribution partners on multi-year enterprise contracts; no public pricing or ARR disclosures exist.

Customer segments are organized vertically across hospitality/gastronomy/catering, healthcare and nursing, public institutions/education, industry/trade/craftsmanship, professional building cleaners, planners/architects, and installers/sanitary trade, with hospitality and healthcare designated as primary segments. The company holds an extensive certification stack — ISO 9001, ISO 13485, ISO 14001, ISO 45001, ISO 22716, ISO 29993, EU Ecolabel, Austrian Ecolabel, FSC, and RKI/VAH/ÖGHMP disinfection listings — that supports procurement in regulated verticals. Operations are wholly family-owned with no external funding or parent company; subsidiaries include Hagleitner Hygiene Deutschland GmbH (Germany), Hagleitner Hygiene Österreich GmbH (Austria), and BULS (chemistry).

Name

Hagleitner

Legal name

Hagleitner Hygiene International GmbH

Website

https://hagleitner.com

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Hagleitner is an Austrian family-owned hygiene manufacturer (founded 1971, Zell am See) producing 600+ cleaning, disinfection, and dosing products plus proprietary XIBU dispensers, serving 230,000+ customers across hospitality, healthcare, industry, and public-sector verticals in 66 countries.

Ownership category

akta.pro rank

Product category

Commercial Hygiene Products and Dispensers

NAICS

Soap and Cleaning Compound Manufacturing (32561), Polish and Other Sanitation Good Manufacturing (325612), Soap and Other Detergent Manufacturing (325611)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840), Specialty Cleaning, Polishing And Sanitation Preparations (2842)

akta.pro primary industry

Restroom Hygiene & Consumables Services (Supplies, Dispensers, Matting) (BPABABAI)

akta.pro secondary industries

Hygiene Packaging & Dispensing Systems (Dispenser Systems, Packs) (IMAMAGAJ), Paper, Tissue, Wipers & Dispensers Distribution (CRAOAGAC), Professional Laundry & Hygiene Paper Systems (Rolls, Refills, Managed Programs) (IMAMAGAL)

Keywords

• Professional hygiene products
• Washroom hygiene dispensers
• Commercial cleaning chemicals
• Industrial disinfection systems
• Automatic dosing equipment

Headquarters

HQ city

Zell Am See

HQ country

Austria

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Hygiene Products Sales: Sale of cleaning agents, disinfectants, cosmetic products, and related hygiene consumables. Products include hand soaps, paper dispensers, laundry care products, kitchen hygiene products, and surface disinfectants. Revenue is generated through both direct sales and distribution partner networks.
2. Dispenser and Dosing Equipment: Sale and distribution of proprietary dispenser systems (XIBU series), dosing equipment for washing machines and dishwashers, and specialized equipment like ROBOT GO and foamGUN PRO.
3. Digital Solutions and Software: Digital applications including senseManagement tool, integral 4PLUS App, Hagleitner360 App, and scanME App provide additional value and may be offered as part of integrated hygiene solutions.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Hagleitner manufactures and supplies professional hygiene products including cleaning agents, disinfectants, cosmetic products, and dosing chemicals, alongside proprietary dispenser systems (XIBU series), dosing equipment for laundry and kitchens, and digital management applications. The company produces more than 600 products covering washroom hygiene, kitchen hygiene, laundry hygiene, object hygiene, and disinfection, all manufactured at its headquarters in Zell am See, Austria.

Product overview

Hagleitner is an Austrian family-owned hygiene company (since 1971) offering a comprehensive portfolio of professional hygiene products and digital solutions. The product portfolio spans six core categories: washroom hygiene (XIBU dispenser series including METAL hybrid, DISINFECTION SEAT hybrid, 2WIPE hybrid), kitchen hygiene, laundry hygiene, object/surface hygiene (including ROBOT GO, foamGUN PRO), disinfection (hand and surface), and napkins. The digital ecosystem includes the Hagleitner360-App for dispenser management, scanME for product information scanning, integral 4PLUS system with app integration, and senseManagement (HsM) for fill-level monitoring. Products are manufactured exclusively at the company's headquarters in Zell am See, Austria, and distributed through 27 locations in 12 countries with 177 distribution partners in 66 countries serving 230,000 customers.

Differentiator

Problem solved

Functional benefit

Brands

• Greenovative: Sustainability brand by Hagleitner focusing on environmental hygiene and sustainable solutions for future generations
• Hagleitner360
• scanME
• XIBU
• LUNA
• integral 4PLUS
• Hagleitner senseManagement (HsM)
• XIBU Designer
• handPROTECT
• abrasivPOWER
• handCREAM PURE
• foamGUN PRO
• ROBOT GO
• energyBOX

Products and services

• XIBU METAL hybrid Contactless soap and paper dispenser made from brushed stainless steel with hybrid functionality for commercial washrooms.
• XIBU DISINFECTION SEAT hybrid Self-disinfecting toilet seat with automated wiping arm for continuous surface disinfection in washrooms.
• XIBU 2WIPE hybrid Hybrid wet wipe dispenser designed for object hygiene and surface cleaning applications.
• ROBOT GO Smart dosing technology designed for cleaning robots, enabling precise chemical dosing in automated cleaning systems.
• foamGUN PRO Electric foam gun for professional surface cleaning, designed to revolutionize surface cleaning processes.
• Washroom Hygiene Product Range Complete washroom hygiene solutions including dispensers, soaps, paper products, and accessories for commercial and institutional washrooms.
• Kitchen Hygiene Product Range Kitchen hygiene products and systems for professional food preparation environments, including cleaning agents and dosing equipment for dishwashers and surfaces.
• Laundry Hygiene Product Range Laundry hygiene solutions including dosing systems for washing machines, detergents, and hygiene-certified textile care products.
• Object Hygiene Product Range Object and surface hygiene products including wet wipe dispensers, foam guns, robotic cleaning systems, and surface disinfectants.
• Disinfection Product Range Hand and surface disinfection products certified and listed by RKI, VAH, and ÖGHMP for professional healthcare and hygiene applications.
• Servietten (Napkins) Napkin products for hospitality and food service establishments.
• Hagleitner360 App Smartphone application for XIBU washroom dispenser systems providing refill alerts, service maintenance notifications, and energyBOX change reminders via Bluetooth.
• scanME App Mobile application for scanning product barcodes and QR codes to access detailed information, safety instructions, and application tips for Hagleitner products.
• Hagleitner senseManagement (HsM) Digital web-based tool providing overview of XIBU dispenser fill levels and enabling business process optimization for cleaning operations.
• integral 4PLUS System Dispenser system with smartphone app providing refill alerts for cleaning agents and rinse aid, plus service maintenance notifications for commercial users.

Quantifiable outcome

• 230,000+ satisfied customers equipped with washrooms
• +1 more outcomes

Named customers6 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Three partnerships are on record, tiered core.

• Sanitärgroßhandel Partners (Sanitary Wholesale Partners)coreChannel Partner/ Reseller/ DistributorSanitary wholesale distribution partners who sell Hagleitner products, making innovative hygiene solutions accessible through established trade networks across Europe.
• Export/Trading PartnerscoreChannel Partner/ Reseller/ Distributor177+ trading partners in 66 countries extending Hagleitner's market reach beyond core European markets through distribution agreements.
• BULS (Member of Hagleitner Group)coreStrategic or Co-development PartnerBULS is part of the Hagleitner group, representing a strategic subsidiary or alliance within the corporate structure.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• GOJO Industries (Purell): GOJO is the category leader in touchless soap and sanitizer dispensers, directly comparable to Hagleitner's XIBU contactless dispenser line and overlapping in healthcare and food-service end markets.
• WEPA Professional: WEPA Professional supplies washroom paper and dispenser systems across Europe, directly comparable to Hagleitner on paper, towel, and dispenser systems for institutional washrooms.
• Dr. Schnell Chemie: Dr. Schnell is a DACH-focused institutional cleaning chemistry and dosing systems provider, comparable to Hagleitner on cleaning agents, disinfection, and dosing systems for professional markets.
• CWS (formerly Initial / Haniel): CWS is the closest direct competitor to Hagleitner in the DACH region, operating washroom hygiene, dispenser rental, and consumables across Europe — directly comparable product portfolio, business model, and target customers.

Broad incumbents

• Essity (Tork): Essity owns the Tork brand — the global leader in professional washroom paper, dispensers, and hygiene systems — and competes head-to-head with Hagleitner's XIBU dispenser and paper consumables portfolio.
• Kimberly-Clark Professional: Kimberly-Clark Professional is a global incumbent in washroom paper, dispensers, and skin-care systems, competing with Hagleitner's napkin, paper, and dispenser categories globally.
• Ecolab: Ecolab is a global incumbent in institutional cleaning chemistry and dosing systems, broadly overlapping Hagleitner's kitchen hygiene, laundry hygiene, and object hygiene categories with larger resources and global account reach.
• Diversey (Solenis): Diversey is a broad-line institutional cleaning and hygiene supplier serving hospitality, healthcare, and foodservice — directly comparable to Hagleitner on chemistry + dosing + dispenser integration, though at greater scale and global reach.
• Reckitt Benckiser (Professional / Dettol Pro): Reckitt's professional hygiene division (Dettol Pro) competes with Hagleitner on disinfection chemistry and is comparable on the institutional cleaning and healthcare segments Hagleitner serves.

Emerging players

• Christeyns (formerly Sealed Air Diversey Care unit overlap): Christeyns is a European specialty player in laundry and professional cleaning chemistry with growing dispenser integration — comparable to Hagleitner's Wäschehygiene line and kitchen hygiene dosing portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/HagleitnerHygiene
• LinkedInlinkedin.com/company/hagleitner-hygiene
• Xx.com/hagleitner_int

Compliance15 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hagleitner