NexusBioAg

What NexusBioAg does

NexusBioAg is a Canadian crop nutrition company founded in 1997, now operating as a commercial division of CSE-listed MustGrow Biologics Corp. The company develops and sells an expanded portfolio of crop nutrition solutions spanning four product categories: nitrogen stabilizers (NEON SOIL, NEON SURFACE, Drive-N), biostimulants (EZ-Gro Max, EZ-Gro Cyto, NEON AIR, EndoGuard, Rootella), foliar products (YieldMax Water Soluble 18-20-20, YieldMax Liquid 10-10-10), and a comprehensive micronutrient line including granular (Copper Sulphate 10XL, Granubor, Zinc Sulphate variants), foliar (Nexus Liquid Copper, Manganese, Zinc), and chelated EDTA forms for liquid fertilizer systems. Its proprietary Bio-APP Technology platform powers stacked biostimulant formulations combining specific concentrations of Kinetin, IBA, Gibberellic Acid, Ascorbic Acid, Salicylic Acid, and Thiamine — most recently in the 2025-launched EZ-Gro Max (5-active stack) and EZ-Gro Cyto (4-active stack). Product performance is validated through the BioAdvantage Trials (BAT) program, a multi-year, large-scale field trial initiative spanning Alberta, British Columbia, Manitoba, and Saskatchewan with documented yield advantages of +113% on canola and +107% on wheat across 21 and 16 trials respectively (2001-2022).

NexusBioAg targets Canadian agricultural growers and agribusinesses producing canola, corn, soybean, wheat, and pulse crops. Its go-to-market is sales-led, relying on a Canada-only direct sales representative network accessible through a 'Locate a Rep' tool, supplemented by agricultural trade show participation (Ottawa Valley Farm Show), a product website with downloadable sell sheets and SDS, and the BAT program itself as both validation and educational channel. Revenue is generated through one-time product sales with publicly undisclosed pricing. The company has no disclosed headcount, no M&A activity, no leadership changes in the source data, and operates exclusively within Canada (Prairie Region and Eastern Canada).

Functionally, NexusBioAg sits as the crop nutrition commercial arm within MustGrow Biologics Corp's broader biological and natural product innovation pipeline. The divisional structure provides brand and IP integration with the parent but does not extend into biological crop protection or other MustGrow business lines. Geographic concentration in Canada, product concentration in commodity crop nutrition chemistry, and the small-cap public parent context all materially frame the company's scale and growth ceiling.

Name

NexusBioAg

Legal name

MustGrow Biologics Corp.

Website

https://nexusbioag.com

Company type

Private

Founded year

1997

Operating status

Operating

Short description

NexusBioAg is a Canadian crop nutrition company (founded 1997) and division of MustGrow Biologics Corp that develops and sells nitrogen stabilizers, biostimulants, foliar products, and micronutrients to Canadian growers of canola, corn, soybean, wheat, and pulse crops via a direct sales rep network, leveraging proprietary Bio-APP Technology and BioAdvantage Trials validation.

Ownership category

akta.pro rank

Product category

Crop Nutrition & Agricultural Inputs

NAICS

Pesticide and Other Agricultural Chemical Manufacturing (32532)

SIC

Agricultural Chemicals (2870), Agricultural Services (700)

akta.pro primary industry

Biostimulants & Plant Health Biologicals (Microbial/Non-microbial) (AFABAEAK)

akta.pro secondary industries

Soil Health Activators & Biostimulants (Humates, Amino Acids, Seaweed Extracts) (AFABAKAJ), Biological Seed Treatments & Inoculants (within Biologicals) (AFABAEAL), Biologicals Distribution & Field Application Services (AFABAEAN), Organic & Biological Input Retail (Biostimulants, Biopesticides, OMRI) (AFABAJAK)

Keywords

• Crop nutrition products
• Biostimulant solutions
• Nitrogen stabilizers
• Foliar micronutrients
• Agricultural input manufacturer

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Crop Nutrition Products: NexusBioAg generates revenue through the sale of crop nutrition products including nitrogen stabilizers, biostimulants, micronutrients, and foliar products to Canadian agricultural growers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

NexusBioAg develops, manufactures, and distributes a portfolio of crop nutrition products for Canadian agricultural growers, spanning nitrogen stabilizers, biostimulants (powered by its proprietary Bio-APP Technology), foliar products, and granular and liquid micronutrients. Products are sold through a direct sales representative network covering canola, corn, soybean, wheat, pulse, and other field crops, with product claims supported by the multi-year BioAdvantage Trials (BAT) program of large-scale field trials conducted across Canada.

Product overview

NexusBioAg is a Canadian agricultural company offering an expanded portfolio of crop nutrition solutions comprising three main product categories: Nitrogen Stabilizers (NEON SOIL, NEON SURFACE, Drive-N) that protect nitrogen from losses; Biostimulants (EZ-Gro Max, EZ-Gro Cyto, NEON AIR, EndoGuard, Rootella) that promote plant growth and stress resistance, powered by proprietary Bio-APP Technology; and Micronutrients including Foliar Products (YieldMax Water Soluble 18-20-20, YieldMax Liquid 10-10-10, Nexus Liquid micronutrients), Granular Micronutrients (Copper Sulphate 10XL, Granubor, Zinc Sulphate, Fusion G), and Micronutrients for Liquid Fertilizer (chelated EDTA forms of Boron, Copper, Manganese, and Zinc). The products are designed to help growers produce more with less while maintaining sustainability and regenerative agriculture focus.

Differentiator

Problem solved

Functional benefit

Brands

• EZ-Gro Max: A stacked biostimulant package with 5 biostimulants that promotes plant growth, improves crop yield potential, and reduces the impact of environmental stresses. Powered by Bio-APP Technology.
• EZ-Gro Cyto
• YieldMax
• Bio-APP Technology

Products and services

• EZ-Gro Max A stacked biostimulant package containing 5 biostimulants (Kinetin 0.20%, IBA 0.10%, Gibberellic Acid 0.075%, Ascorbic Acid 0.10%, Salicylic Acid 0.10%) that improves growth, increases yield potential, and reduces the impact of environmental stresses; powered by Bio-APP Technology and intended for Canadian field crop growers.
• EZ-Gro Cyto A stacked biostimulant package containing 4 biostimulants (Kinetin 0.90%, Ascorbic Acid 0.30%, Salicylic Acid 0.30%, Thiamine 0.30%) that promotes plant growth and preserves yield potential through stressful conditions (drought, heat, cold, salinity); powered by Bio-APP Technology.
• YieldMax Water Soluble 18-20-20 A complete package of macro and micronutrients (N 18%, P 20%, K 20% plus Boron, Copper, Manganese, Molybdenum, Zinc) for foliar application on all crops, providing essential building blocks to maximize yield potential. Backed by BioAdvantage Trials showing +94% win rate and +113% yield advantage on canola, and +93% win rate and +107% yield advantage on wheat.
• YieldMax Liquid 10-10-10 A liquid foliar nutrition product with balanced macro nutrients (N 10%, P 10%, K 10%) for all crops.
• NEON SOIL A nitrogen stabilizer product for soil application designed to protect nitrogen from volatilization and denitrification losses.
• NEON SURFACE A nitrogen stabilizer product for surface application designed to protect nitrogen from losses.
• NEON AIR A biostimulant product formulated for aerial application.
• Drive-N A nitrogen stabilizer product.
• EndoGuard A biostimulant product.
• Rootella A mycorrhizal inoculant biostimulant product offered in Rootella L and Rootella F variants.
• Granular Micronutrient Portfolio (Copper Sulphate 10XL, Granubor, Fusion G Zinc Sulphate 35.5%, Zinc Sulphate 33%) A portfolio of granular micronutrient products providing copper (Copper Sulphate 10XL), boron (Granubor), and zinc (Fusion G Zinc Sulphate 35.5%, Zinc Sulphate 33%) for crop nutrition.
• Chelated Liquid Fertilizer Micronutrient Portfolio (Nexus Boron 10%, Nexus Copper 7.5% EDTA, Nexus Manganese 5% EDTA, Nexus Zinc 9% EDTA) A portfolio of chelated EDTA micronutrient products (Boron 10%, Copper 7.5% EDTA, Manganese 5% EDTA, Zinc 9% EDTA) for use in liquid fertilizer systems.
• Nexus Foliar Micronutrient Portfolio (Nexus Liquid Copper 5%, Nexus Liquid Manganese 7.5%, Nexus Liquid Zinc 7%) A portfolio of liquid micronutrient products (Copper 5%, Manganese 7.5%, Zinc 7%) for foliar application.
• Nutrient Product Portfolio (N-YIELD CX, Solubor) A nutrient product line consisting of N-YIELD CX (crop nutrient product) and Solubor (water-soluble boron nutrient product) for crop nutrition.

Quantifiable outcome

• YieldMax Canola Win Rate: +94% across 21 BioAdvantage Trials and 3rd party trials in Alberta, British Columbia, Manitoba, and Saskatchewan (2003-2022)
• +4 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• MustGrow Biologics CorpcoreStrategic or Co-development PartnerNexusBioAg is a division/subsidiary of MustGrow Biologics Corp (a publicly traded company on the CSE). MustGrow is an agriculture biotech company focused on developing and commercializing natural biological products for cannabis, agriculture, and other industries. NexusBioAg provides an expanded portfolio of crop nutrition solutions for MustGrow, complementing their biological and natural product pipeline. © 2025 MustGrow Biologics Corp. All rights reserved. NexusBioAg and related trademarks are property of MustGrow Biologics Corp. or affiliated companies.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• ICL Group: ICL Group is a global specialty fertilizer and plant nutrition manufacturer (including controlled-release and foliar products) — a broad incumbent with overlapping crop nutrition and specialty fertilizer offerings versus NexusBioAg's portfolio.
• Corteva Agriscience: Corteva is a global ag input major with a crop protection and seed portfolio plus emerging biologicals/biostimulants — a broad incumbent competing for shelf and grower mindshare with NexusBioAg in row crops.
• UPL Limited: UPL is a global crop protection and specialty nutrition company (acquired BioSolutions/biological assets) — a broad incumbent with overlapping biostimulant and crop nutrition offerings, including distribution reach into Canadian row crops.
• Bayer Crop Science: Bayer Crop Science is a global ag input major with a deep Canadian footprint in canola, wheat, and corn — a broad incumbent whose portfolio (including biostimulants) competes for the same Canadian growers NexusBioAg targets.
• Nutrien Ag Solutions: Nutrien Ag Solutions is the largest crop input retailer in Canada and a major biostimulant/fertilizer distributor — a broad incumbent and key channel competitor for NexusBioAg's products across Canadian ag retail.
• Compass Minerals: Compass Minerals produces specialty plant nutrition products (micronutrients, sulfate of potash) under brands like Wolf Trax and Protassium+ — directly comparable to NexusBioAg's granular and foliar micronutrient portfolio.

Direct peers

• Koch Agronomic Services: Koch Agronomic Services develops nitrogen stabilizers and biostimulant/biological products (e.g., ANVOL, WOLF TRAX micronutrients) — a closely comparable specialty crop nutrition portfolio to NexusBioAg's NEON nitrogen stabilizers and micronutrient lines.
• Lallemand Plant Care: Lallemand Plant Care is a global developer and marketer of biostimulants, mycorrhizal inoculants, and biological crop inputs — directly comparable to NexusBioAg's biostimulant and Rootella inoculant product lines serving row-crop growers.

Emerging players

• BioConsortia: BioConsortia develops microbial and biostimulant crop inputs using a microbial discovery platform — comparable to NexusBioAg as a biologicals/biostimulant product developer, though focused on microbial actives versus NexusBioAg's chemical biostimulant stacks.
• Sound Agriculture: Sound Agriculture is a U.S.-based ag biotech company commercializing nutrient efficiency and biostimulant products (e.g., SOURCE, AMPLE) for row crops — directly comparable to NexusBioAg's biostimulant stack and foliar efficiency offerings, with overlapping target crops.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NexusBioAg