ETV BHARAT

What ETV BHARAT does

ETV Bharat is a digital-first multi-language news platform operated by Ushodaya Enterprises Pvt. Ltd., a privately held Indian media company headquartered in Hyderabad. Founded in 1995 and originally a television broadcasting brand, ETV Bharat delivers news content in 13 Indian languages — Hindi, English, Telugu, Tamil, Kannada, Malayalam, Marathi, Gujarati, Bengali, Assamese, Odia, Punjabi, and Urdu — through language-specific subdomains and dedicated state portals covering regions including Jammu & Kashmir, Assam, West Bengal, Gujarat, Karnataka, Kerala, Maharashtra, Odisha, and Punjab. The platform covers national, state, sports, entertainment, business, technology, health, lifestyle, and international news, and is accessible via web browsers and mobile applications.

The company's core technology is a multi-language content management and delivery platform with language-specific URL architecture (e.g., /hi/, /ta/, /te/, /ml/) enabling SEO-optimized regional content distribution. It has expanded beyond news into long-form video entertainment via the ETV Win OTT streaming platform, which offers Telugu-language films and series. The platform publishes continuously across language and state variants and includes a live news feed feature.

ETV Bharat operates on a free, advertising-supported model targeting Indian consumers who prefer regional language news over English-language media. Revenue is generated through digital advertising displayed alongside news content across its language-specific portals. The go-to-market motion is direct-to-consumer, leveraging organic search, language-specific SEO, and content marketing to attract regional audiences. The company serves the primary customer segment of Indian language-speaking consumers across diverse linguistic communities, with no disclosed B2B enterprise customers or subscription-based pricing.

Name

ETV BHARAT

Legal name

Ushodaya Enterprises Pvt. Ltd.

Website

https://etvbharat.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

ETV Bharat is a digital-first multi-language Indian news platform operated by Ushodaya Enterprises, delivering free news content in 13 Indian languages through language-specific portals and state-level coverage, monetized via digital advertising.

Ownership category

akta.pro rank

Product category

Regional Digital News Media

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Broadcasting and Content Providers (516)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

News OTT & Live News Streaming Channels (MPABAHAK)

akta.pro secondary industry

Live Streaming & Webcasting Platforms (BPAMAJAB)

Keywords

• Regional news media
• Multi-language news
• Digital news platform
• Regional language content
• OTT streaming

Headquarters

HQ city

Hyderabad

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Digital Advertising: ETV Bharat generates revenue through digital advertising on its news platform, displaying advertisements alongside news content across its 13 language-specific portals and state-specific pages

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

ETV Bharat operates a free, ad-supported digital news platform delivering live news coverage and regional/state-specific updates in 13 Indian languages via dedicated language and state subdomains, mobile apps, and an integrated OTT streaming experience. It also distributes original Telugu-language films and web series through its ETV and ETV Win streaming properties, serving Indian consumers who prefer regional-language news and entertainment over English-language media.

Product overview

ETV Bharat operates as a unified multi-language news and entertainment platform offering content across 13 Indian languages. The platform provides regional news coverage through dedicated state and language portals (ETV Bharat Assam, West Bengal, Gujarat, Karnataka, Kerala, etc.), while also supporting streaming capabilities through ETV and ETV Win platforms for South Indian language films and series content.

Differentiator

Problem solved

Functional benefit

Products and services

• ETV Bharat Platform Free, ad-supported digital news platform delivering live updates, national, state, sports, entertainment, business, technology, health, lifestyle, and international news in 13 Indian languages (Hindi, English, Assamese, Bengali, Gujarati, Kannada, Malayalam, Marathi, Odia, Punjabi, Tamil, Telugu, and Urdu) to Indian consumers via web and mobile.
• ETV OTT streaming platform under the ETV Bharat brand offering Telugu-language films and web series (e.g., Neelave), with scheduled premieres for South Indian-language audiences.
• ETV Win Digital streaming platform distributing Telugu-language films and series (including titles such as Euphoria) to South Indian-language audiences as part of the ETV Bharat content portfolio.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key highlights6 records

Customer concentration

• Xx.com/ETVBharatEng
• Facebookfacebook.com/ETVBharatEnglish

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ETV BHARAT