ADS Securities

What ADS Securities does

ADS Securities L.L.C - S.P.C (operating as ADSS) is an Abu Dhabi-headquartered, UAE-regulated multi-asset brokerage founded in 2010, serving retail, institutional, and MENA-region traders through a three-platform trading ecosystem: a proprietary cloud-native ADSS Platform, MetaTrader 4, and MetaTrader 5. The company's regulated activity set under UAE Capital Market Authority Category 1 License No. 305027 covers Trading Broker, Trading and Clearing Broker, International Markets, OTC Derivatives, and Financial Products Dealer, supplemented by Category 5 License No. 20200000217 for Introduction services. The asset surface spans 60+ FX pairs, global indices, equities and ETFs (including UAE and US cash equities), cryptocurrencies, commodities (gold, oil, metals), and bonds, executed primarily as CFDs.

The technology stack combines the in-house ADSS Platform — described as the first cloud-native UAE trading platform and offering integrated risk management and one-click trading on mobile and desktop — with industry-standard MT4/MT5 deployments for clients who prefer third-party tooling. ADSS has held ISO/IEC 27001 information security certification continuously since 2013 and integrates TradingView market data and charting on its public site. Distribution is hybrid: a self-serve digital onboarding flow (UAE Pass, Apple Pay, Samsung Pay, card and bank funding) captures retail volume, while a dedicated institutional team serves high-volume and professional clients with customized pricing, higher leverage, and dedicated support. Channels include adss.com, the ADSS Trader web terminal, an Insights Terminal, and active social profiles on Facebook, X, LinkedIn, YouTube, Instagram, and Telegram.

ADSS generates revenue primarily through spreads on commission-free CFD trades (with spreads from zero on EUR/USD), swap/overnight financing fees on leveraged positions, and a separate commission-free stock-investing service that refunds exchange fees. A high-volume rebate program offering up to $15,000/month is used as an acquisition and retention lever for the largest traders. Leverage is aggressive by global standards — up to 500:1 on FX pairs and major indices, 200:1 on gold, 100:1 on US crude, 50:1 on silver — placing ADSS in a competitive positioning versus offshore competitors while operating under domestic CMA oversight.

Name

ADS Securities

Legal name

ADS Securities L.L.C – S.P.C

Website

https://ads-securities.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

501–1,000 employees

Short description

ADSS is a UAE-regulated, Abu Dhabi-headquartered multi-asset broker offering CFD and stock trading on forex, equities, indices, commodities, crypto, and bonds through a proprietary cloud-native platform plus MT4/MT5, serving retail and institutional clients in the MENA region.

Ownership category

akta.pro rank

Product category

Retail Online Brokerage

NAICS

Securities and Commodity Contracts Intermediation and Brokerage (5231), Commodity Contracts Intermediation (523160)

SIC

Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Commodity Contracts Brokers & Dealers (6221)

akta.pro primary industry

Retail FX/CFD Broker Trading Venues (FSAFADAD)

akta.pro secondary industries

FX Derivatives (Forwards, Options, NDFs) (FSACADAC), Institutional Multi-Asset Trading Platforms (OTC/RFQ) (FSAFAEAB)

Keywords

• Forex CFD trading
• Online trading platform
• Multi-asset brokerage
• Stock investing services
• Commodities trading broker

Headquarters

HQ city

Abu Dhabi

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. CFD Trading Commissions/Spreads: ADSS generates revenue primarily through spreads on CFD products including forex, indices, commodities, equities, and cryptos. No commission charged on CFD trades - revenue comes from the spread between bid and ask prices.
2. Stock and ETF Trading: Revenue generated through stock investing services, particularly UAE local stocks. The company offers commission-free stock investing and refunds exchange fees.
3. Leverage/Swap Fees: Revenue generated from overnight financing charges (swap rates) on leveraged positions held beyond daily cutoff times.
4. High-Volume Rebate Programs: Monthly rebate programs for high-volume traders providing cash back based on trading volume, with rebates up to $15,000 per month.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels9 records

Core offering

ADS Securities (ADSS) is a UAE-based multi-asset broker providing leveraged CFD trading on forex (60+ pairs), global indices, equities and ETFs, cryptocurrencies, commodities (gold, oil, metals), and bonds, alongside commission-free UAE and US stock investing. Services are delivered through a proprietary cloud-native ADSS Platform plus MetaTrader 4 and MetaTrader 5 to retail and institutional clients, regulated by the UAE Capital Market Authority under Category 1 License No. 305027 and Category 5 License No. 20200000217.

Product overview

ADSS is a multi-platform MENA broker offering a three-platform trading ecosystem comprising its proprietary ADSS Trading Platform (flagship cloud-native platform), MetaTrader 5 (advanced platform with algorithmic trading), and MetaTrader 4 (most popular platform). These platforms provide access to global financial markets through CFD trading and stock investing, covering forex (60+ pairs), global indices, equities and ETFs, cryptocurrencies, commodities (gold, oil, metals), and bonds. The company also offers UAE and US stock investing services, institutional services, and a high-volume rebates program.

Differentiator

Problem solved

Functional benefit

Products and services

• ADSS Trading Platform ADSS's proprietary flagship cloud-native trading platform for CFD markets and stock/ETF investing, available on mobile and desktop with integrated risk management, deep liquidity, high-speed execution, and one-click trading. Targeted at retail and professional traders.
• MetaTrader 5 (MT5) Advanced multi-asset trading platform supported by ADSS with MQL5 support for algorithmic trading, enhanced order types, more timeframes and chart types, and automated trading using Expert Advisors. Used by retail and institutional algorithmic traders.
• MetaTrader 4 (MT4) Industry-standard MT4 trading platform distributed by ADSS with charting, execution capabilities, proven stability, and extensive MQL4 customization for automated strategies. Used by retail traders globally.
• UAE Stock Investing Investment service allowing ADSS clients to buy UAE local stocks with no broker fees and with exchange fees refunded, targeted at UAE retail investors seeking local market exposure.
• US Stock Investing Investment service enabling ADSS clients to invest in US stocks with competitive commission-free pricing through the ADSS Platform.
• Forex Trading CFD trading on 60+ FX pairs including major, minor, and exotic pairs offered by ADSS with leverage up to 500:1 and spreads from zero on EUR/USD.
• Indices Trading CFD trading on global indices such as Dow Jones, Nasdaq, and FTSE 100 offered by ADSS with tight spreads and leverage up to 500:1.
• Equities & ETFs Trading CFD trading on equities and ETFs offered by ADSS including major tech, finance, healthcare, and communication stocks such as Amazon, Meta, and Nike.
• Cryptocurrencies Trading CFD trading on cryptocurrencies offered by ADSS, including Bitcoin, Bitcoin Cash, Ethereum, and Litecoin, available 24/5.
• Commodities Trading Spot commodities and futures trading offered by ADSS on gold, oil, and metals with leverage up to 200:1 and 100:1 on US crude.
• Bonds Trading Trading on bond instruments offered by ADSS as part of its multi-asset CFD offering.
• Demo Account Risk-free demo trading account offering virtual funds for testing all ADSS platforms on an intuitive interface, targeted at prospective retail traders.
• Institutional Services Services tailored by ADSS for institutional clients and high-volume traders, offering customized pricing, higher leverage, dedicated support, and bespoke execution solutions.
• High-volume Rebates Program Monthly rebate program offering up to $15,000 for high-volume traders on the ADSS platform, with rebate earn rates varying by trading volume.

Quantifiable outcome

• Spreads from zero on EUR/USD
• +4 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• IG Group: IG Group is a global multi-asset broker offering CFDs on FX, indices, equities, and commodities via proprietary and MT4 platforms. It is directly comparable to ADSS as both compete in retail and institutional CFD brokerage with similar product breadth and platform strategies.
• OANDA: OANDA is a globally regulated multi-asset broker offering FX, CFDs, and indices via proprietary web and mobile platforms. It competes head-to-head with ADSS in retail FX/CFD execution and share-swap-free trading models.
• Pepperstone: Pepperstone is a leading CFD and FX broker offering MT4/MT5 and cTrader platforms with tight spreads and high leverage. It is comparable to ADSS in targeting active retail and professional traders with low-cost, multi-platform execution.
• XM (Trading Point of Financials): XM is a global multi-asset broker with strong MENA client penetration offering MT4/MT5 trading in FX, CFDs, and stocks. It is a direct competitor to ADSS, particularly in Arabic-speaking markets with similar bonus and rebate-driven acquisition strategies.
• IC Markets: IC Markets is an ECN-style CFD and FX broker offering MT4/MT5 and cTrader with raw spread pricing. It overlaps with ADSS in serving active, high-volume retail and institutional traders across global markets.
• eToro: eToro is a multi-asset retail broker with social/copy trading features spanning FX, CFDs, stocks, and crypto. It is comparable to ADSS in targeting retail traders with commission-free pricing and a proprietary platform, though with a stronger social-trading differentiator.
• Plus500: Plus500 is a publicly listed multi-asset CFD broker offering proprietary-platform trading in FX, indices, commodities, and shares. It mirrors ADSS's commission-free, spread-based, proprietary-platform model in retail CFD brokerage.
• FXCM: FXCM is a retail FX and CFD broker offering proprietary Trading Station and MT4 platforms with active-trader pricing. It is directly comparable to ADSS in retail FX/CFD execution, platform strategy, and institutional services for high-volume clients.

Broad incumbents

• Saxo Bank: Saxo Bank is a globally regulated multi-asset broker and bank offering FX, CFDs, stocks, and funds via SaxoTraderGO/Pro. It is a broader incumbent comparable to ADSS in multi-asset breadth and institutional services, but with a more global, higher-end positioning.
• Interactive Brokers: Interactive Brokers is a global, multi-asset broker with deep institutional and active-trader penetration offering FX, CFDs, stocks, and derivatives via Trader Workstation. It is comparable to ADSS in multi-asset offering and institutional services, but operates at a much larger, more global scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/adssecurities
• YouTubeyoutube.com/user/adssFX
• Facebookfacebook.com/adss
• LinkedInlinkedin.com/company/adssgroup
• Instagraminstagram.com/adss

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ADS Securities