Gránit Bank
Gránit Bank is a Hungarian digital-first commercial bank serving retail consumers with tiered current accounts, lending, cards, and savings products through a mobile and web platform, operating under a Magyar Nemzeti Bank full banking license.
- Company typePublic
- Founded2005
- HeadquartersBudapest, Hungary
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Gránit Bank does
Gránit Bank is a Hungarian digital-first commercial bank founded in 2005 and publicly listed on the Budapest Stock Exchange as a public limited company (Nyrt.). Operating under a full banking license issued by the Magyar Nemzeti Bank (MNB) under reference E-III/1121/2005, the bank serves Hungarian retail consumers through a primarily digital delivery stack that includes selfie-based remote account opening, a mobile application, the NetBank web platform, the Ügyfélterminál self-service terminal, and the VideóBank video-assisted service channel, with a limited physical branch footprint supplemented by agent/broker partnerships.
The product set spans current accounts across four tiers (Hello for under-26 customers, Plusz, Prémium, and Prestige), consumer lending including residential mortgages and Babaváró government-subsidized family loans, debit and credit cards, investment products, foreign exchange, and savings deposits offering up to 8.00% annual percentage yield (EBKM). The bank operates PSD2-compliant Open Banking APIs enabling third-party integrations, and it has received 2025 recognition from Mastercard (Bank of the Year Innovation) and Global Finance (Hungary's fastest growing digital bank), along with first-place rankings in AI innovation and customer retention.
Gránit Bank monetizes through a freemium-plus subscription model with tiered monthly fees across account levels, complemented by net interest margin on lending and deposits, card interchange, and FX spread. New customer acquisition is supported by promotional sign-up bonuses (e.g., 120,000 HUF). The bank's geographic footprint is exclusively Hungarian, with a customer base concentrated in the retail mass-market segment; no enterprise or B2B customer concentration is visible in the available data.
Gránit Bank firmographics
Firmographics- Name
- Gránit Bank
- Legal name
- GRÁNIT Bank Nyrt.
- Website
- https://granitbank.hu
- Company type
- Public
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Gránit Bank is a Hungarian digital-first commercial bank serving retail consumers with tiered current accounts, lending, cards, and savings products through a mobile and web platform, operating under a Magyar Nemzeti Bank full banking license.
- Ownership category
- akta.pro rank
Gránit Bank industry classification
Industry- Product category
- Retail Banking
- NAICS
- Depository Credit Intermediation (5221)
- SIC
- State Commercial Banks (6022)
- akta.pro primary industry
- Retail-focused Neobanks (Mass Market) (FSABAFAA)
- akta.pro secondary industries
- Neobank Core Platform (Retail/SME Digital Bank) (FSAGAAAA), Digital Banking & Neobank Platforms (BPAMAFAD), Embedded Deposit Accounts & Digital Wallet Infrastructure (FSAGALAE), Customer Experience & Engagement (CRM, Support, Rewards, Loyalty) (FSAGAAAM)
Keywords
Where Gránit Bank is headquartered
LocationHeadquarters
- HQ city
- Budapest
- HQ country
- Hungary
- HQ region
- Europe
Offices3 records
Markets served
Gránit Bank business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales
Revenue model
- Retail Banking Services: Account maintenance fees, transaction fees, card fees from retail and business customers. The bank offers tiered account packages (Hello, Plusz, Prémium, Prestige) with varying fee structures. Core retail banking includes checking accounts, savings accounts, and deposits.
- Credit and Lending Products: Interest income from mortgage loans (Otthon Start lakáshitel), market-rate housing loans (Lakáshitel), and Babaváró government-supported loans. The bank offers partially or fully online loan application processes.
- Payment Card Operations: Revenue from card transaction fees, including physical cards, virtual cards, and single-use cards. Card control features including freeze/unfreeze functionality drive card usage.
- Investment and Savings Products: Fees and commissions from investment account services, securities trading (stocks, investment funds, government bonds), and savings products. The bank offers deposits with up to 8.00% EBKM interest rates.
- Currency Exchange Services: Revenue from currency exchange operations offered at interbank market mid-rates. The digital currency exchange feature provides competitive rates to drive customer acquisition while generating spread revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Hello account - Free basic banking with conditional benefits |
| Subscription | Monthly | Plusz account - Smart choice for everyday finances |
| Subscription | Monthly | Prémium account - Premium experience with premium services |
| Subscription | Monthly | Prestige account - Exclusive benefits without compromise |
| Usage-based | Annual | Savings deposits - Up to 8.00% EBKM interest rate |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
Gránit Bank product offering
Product offeringCore offering
Gr\u00e1nit Bank is a Hungarian digital-first bank providing retail and corporate banking products through a mobile app, internet banking, and the Gr\u00e1nit \u00dagyf\u00e9ltermin\u00e1l corporate software. Its sellable offerings include tiered account packages (Hello, Plusz, Pr\u00e9mium, Prestige), HUF and multi-currency accounts with instant interbank-mid-rate FX, savings deposits up to 8.00% EBKM, mortgage and government-backed loans, investment/securities trading, and physical and virtual payment cards. The bank differentiates with 100% paperless selfie-based onboarding, PSD2-compliant Open Banking APIs, and an award-winning mobile app.
Differentiator
Problem solved
Functional benefit
Brands
- Gránit App: The bank's mobile banking application for iOS and Android devices, enabling users to manage finances, currency exchange, savings, investments, and card controls.
- Gránit NetBank
- Gránit eBank
- GRÁNIT Ügyfélterminál
- Electra Internet Banking
Products and services
- Gr\u00e1nit Hello account package Entry-level retail bank account package with unconditional free maintenance and card for Hungarian individuals, especially young adults under 26, with a welcome bonus of up to 60,000 Ft for selfie account opening.
- Gr\u00e1nit Plusz account package Mid-tier monthly subscription account package for everyday banking with smart features and favorable terms for Hungarian retail customers.
- Gr\u00e1nit Pr\u00e9mium account package Premium monthly subscription account package offering premium banking services and benefits for Hungarian retail customers seeking enhanced service.
- Gr\u00e1nit Prestige account package Top-tier monthly subscription account package with exclusive privileges and comprehensive banking services for high-value Hungarian retail customers.
- Gr\u00e1nit \u00dagyf\u00e9ltermin\u00e1l (Corporate Client Terminal) Standalone corporate electronic banking software available in standard and service-provider versions with batch and postal payment support for Hungarian corporate clients.
- Gr\u00e1nit App (Mobile Banking Application) Primary mobile banking application for Android and iOS offering currency exchange at market mid-rates, savings and investment management, card controls (freeze/unfreeze and single-use virtual cards), expense tracking, and selfie-based account opening in HUF, EUR and other currencies.
- Gr\u00e1nit NetBank (Internet Banking Platform) Browser-based Electra internet banking platform supporting HUF and foreign currency transfers, standing orders, direct debits, deposit management, package transactions, template management, and signature password and SMS authentication, available in Hungarian, English, and German.
- Hozamp\u00e1ros bet\u00e9t (Return-paired Savings Deposit) Structured savings deposit product paired with an investment fund, offering up to 8.00% EBKM (Effective Annual Return on Deposits) for Hungarian retail customers seeking high-yield savings.
- Mortgage and Housing Loans (Otthon Start lak\u00e1shitel, Lak\u00e1shitel, Babav\u00e1r\u00f3) Mortgage and housing loan products including the Otthon Start lak\u00e1shitel and market-rate Lak\u00e1shitel, as well as the Babav\u00e1r\u00f3 government-supported loan, available through partially or fully online application processes for Hungarian retail customers.
- Investment and Securities Trading Services Investment account services providing access to securities trading in stocks, investment funds, and government bonds for Hungarian retail investors through the mobile app and NetBank.
- Payment Cards (Physical and Virtual) Physical bank cards, virtual cards issued immediately upon account opening, and single-use virtual cards with freeze/unfreeze controls in the Gr\u00e1nit app for retail and business customers.
- Vide\u00f3Bank (Video Banking) Remote video consultation service allowing Hungarian customers to speak with bank representatives for personal assistance without visiting physical branches.
Quantifiable outcome
- Up to 8.00% EBKM interest rate on savings products
- +1 more outcomes
Companies that use Gránit Bank
Customer profileSegments4 records
Ideal customer profiles4 records
Gránit Bank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature5 records
Gránit Bank partnerships and signals
Strategic signalScale indicators2 records
Recent moves7 records
Expansion highlights6 records
Gránit Bank competitors and assessment
Company assessmentDirect peers
- bunq: Dutch mobile-first neobank with tiered subscription accounts and multi-currency features; a close functional peer to Gránit's Hello/Plusz/Prémium/Prestige account tiers.
- Revolut: UK-headquartered digital bank/neobank with an established Hungarian presence, offering multi-currency accounts, FX at interbank rates, and self-serve mobile onboarding — directly comparable to Gránit's retail digital banking proposition.
- N26: European mobile-first neobank offering fully digital account opening, tiered subscriptions, and consumer banking in multiple Eurozone markets — comparable to Gránit's mass-market digital bank model.
- Wise: Digital cross-border payments and multi-currency account provider operating in Hungary; comparable to Gránit's digital-first, transparent-FX, app-led customer experience for individuals and SMEs.
Broad incumbents
- OTP Bank: Hungary's largest commercial bank with the deepest retail deposit franchise and largest branch network; the dominant incumbent whose funding-cost advantage and scale Gránit must compete against.
- Erste Bank Hungary: Hungarian subsidiary of Erste Group, a major universal bank offering retail, SME, and corporate banking; a relevant incumbent peer for deposit gathering and lending products in Hungary.
- Raiffeisen Bank Hungary: Hungarian subsidiary of Raiffeisen Bank International, providing universal retail and corporate banking; an incumbent peer competing with Gránit for retail deposits, FX, and SME clients.
- UniCredit Bank Hungary: Hungarian subsidiary of UniCredit Group offering retail, SME, and corporate banking; another broad incumbent against which Gránit's digital-first retail and SME proposition must compete.
- K&H Bank: Hungarian subsidiary of KBC Group, one of the Big Four incumbents in retail and SME banking; comparable as a broad incumbent with overlapping digital and branch-based retail products.
Regional players
- MBH Bank: Hungarian universal bank formed from the MKB, Budapest Bank and Takarék merger, pursuing digital transformation; a direct domestic competitor for Hungarian retail and SME deposits and lending.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Gránit Bank social profiles
Digital presenceGránit Bank compliance and trust
Trust signalCompliance2 records
Gránit Bank financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gránit Bank leadership team
Management profileNumber of profiles
Gránit Bank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gránit Bank M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gránit Bank
What does Gránit Bank do?
Gr\u00e1nit Bank is a Hungarian digital-first bank providing retail and corporate banking products through a mobile app, internet banking, and the Gr\u00e1nit \u00dagyf\u00e9ltermin\u00e1l corporate software. Its sellable offerings include tiered account packages (Hello, Plusz, Pr\u00e9mium, Prestige), HUF and multi-currency accounts with instant interbank-mid-rate FX, savings deposits up to 8.00% EBKM, mortgage and government-backed loans, investment/securities trading, and physical and virtual payment cards. The bank differentiates with 100% paperless selfie-based onboarding, PSD2-compliant Open Banking APIs, and an award-winning mobile app.
Is Gránit Bank a public or private company?
Gránit Bank is a public company. It is classified as public and is currently operating.
When was Gránit Bank founded?
Gránit Bank was founded in 2005. It employs 101 to 250 people.
Where is Gránit Bank based?
Gránit Bank is headquartered in Budapest, Hungary, in the Europe region.
How does Gránit Bank make money?
Five revenue lines are on record. Retail Banking Services are the primary driver. The others are credit and Lending Products, payment Card Operations, investment and Savings Products and currency Exchange Services.
Who are Gránit Bank's main competitors?
Direct peers on record are bunq, Revolut, N26 and Wise. Broad incumbents are OTP Bank, Erste Bank Hungary, Raiffeisen Bank Hungary, UniCredit Bank Hungary and K&H Bank. MBH Bank is listed as a regional player.
Does Gránit Bank have an API?
Yes. Gránit Bank provides a PSD2-compliant Open Banking API through their Developer Portal (portal.sandbox.granitbank.hu) with sandbox and production environments. The API supports: Account Information API (access account type, balance, transaction history), Payment Initiation API (intra-bank, inter-bank and SEPA wire transfers), Fund Confirmation API (check account balance availability), and TPP Subscription Management API (manage applications and subscriptions). APIs are available in English, use OAuth2 authentication, and provide Swagger/OpenAPI documentation. Available SDKs include Java, Node.js, and PHP. The bank complies with PSD2 directive and SCA RTS requirements. Developer documentation is at portal.sandbox.granitbank.hu.
What industry is Gránit Bank in?
Gránit Bank's product category is Retail Banking. Its primary akta.pro industry code is FSABAFAA, Retail-focused Neobanks (Mass Market), with a secondary code of FSAGAAAA, Neobank Core Platform (Retail/SME Digital Bank). Its NAICS code is 5221 and its SIC code is 6022.