Red River Hospital

What Red River Hospital does

Red River Hospital is a private, for-profit behavioral health and substance abuse treatment facility operating in Wichita Falls, Texas, as a subsidiary of Acadia Healthcare Company, Inc. The hospital was founded in 1974 and employs between 101 and 250 staff, serving patients across Northern Texas and Southern Oklahoma. It operates 24/7 walk-in admissions and holds The Joint Commission (JCAHO) Gold Seal of Approval, with compliance under HIPAA, HITECH, 42 CFR Part 2, and CCPA frameworks.

The hospital delivers care through a structured portfolio of age- and population-specific programs: medically supervised Detox, a 22-bed Adult Behavioral Health Unit, an Adolescent program with a positive reinforcement behavioral level system, a Geriatric Unit for older adults with mobility or cognitive impairments, a specialized Military Resiliency Unit staffed by clinicians with military experience, and step-down outpatient services including Partial Hospitalization Program (PHP) and Intensive Outpatient Program (IOP). Telehealth and mobile psychiatric assessments extend access beyond the physical campus. Core technology comprises standard medical and psychiatric healthcare delivery, diagnostic imaging (X-rays, MRIs), and participation in Health Information Exchanges including Surescripts for medication history.

Red River generates revenue primarily through per diem billing for inpatient services and per-session billing for outpatient programs, reimbursed by a diversified payer mix that includes Aetna, BCBS, Cigna, Humana, Carelon Behavioral Health, Medicare, Medicaid, and TRICARE. Pricing follows a unit-pricing model with gross charges around $2,122 per inpatient day (discounted cash $675-$1,126) and disclosed negotiated rates ranging from $615-$787.50 per diem depending on payer. Self-pay discounts, charity care, and payment plans are available, and the hospital publishes a machine-readable charge master for price transparency. Go-to-market is sales-led via direct walk-in admissions and professional healthcare provider referral networks.

Name

Red River Hospital

Legal name

Red River Hospital, LLC

Website

https://redriverhospital.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

101–250 employees

Short description

Red River Hospital is a 22-bed behavioral health and substance abuse treatment facility in Wichita Falls, Texas, operating within the Acadia Healthcare network. It provides inpatient, outpatient, detox, and telehealth services to adolescents, adults, seniors, and military personnel across Northern Texas and Southern Oklahoma.

Ownership category

akta.pro rank

Product category

Behavioral Health & Substance Abuse Treatment Services

NAICS

Psychiatric and Substance Abuse Hospitals (62221), Residential Mental Health and Substance Abuse Facilities (623220), Residential Mental Health and Substance Abuse Facilities (62322), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Hospitals (8060), Services-Health Services (8000), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)

akta.pro secondary industries

Substance Use Detoxification Centers (Medical Detox) (HLAFACAD), Post-Acute Transitional Care / Subacute Rehab Centers (HLADAJAN), Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO)

Keywords

• Behavioral health treatment
• Substance abuse treatment
• Psychiatric inpatient care
• Mental health services
• Addiction recovery programs

Headquarters

HQ city

Wichita Falls

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Healthcare Services Revenue: Revenue generated from providing behavioral health and substance abuse treatment services including detox, inpatient, and outpatient programs. Services are billed through insurance claims, self-pay, and charity care programs.
2. Insurance Reimbursement: Revenue from contracted rates with multiple insurance payers including commercial insurers (Aetna, BCBS, Cigna, Humana), Medicare, Medicaid, and TRICARE. Rates vary by insurance plan through negotiated contracts.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Red River Hospital is a behavioral health and substance abuse treatment facility providing medically supervised detox, age-specialized inpatient psychiatric care (adolescent, adult 22-bed unit, geriatric), a Military Resiliency Unit, and step-down outpatient programs including Partial Hospitalization (PHP), Intensive Outpatient (IOP), and Telehealth/Mobile Assessment. The facility is located in Wichita Falls, Texas, serving Northern Texas and Southern Oklahoma with 24/7 walk-in admissions and is accredited by The Joint Commission.

Product overview

Red River Hospital is a comprehensive behavioral health and substance abuse treatment facility offering a coordinated portfolio of inpatient and outpatient programs. The core offering includes medically supervised Detox Programs, age-specific inpatient units (Adolescent Programs, Adult Behavioral Health with 22 beds, and Senior/Geriatric Programs), and a specialized Military Resiliency Unit for active-duty and veteran patients. Step-down and outpatient care is provided through Partial Hospitalization and Intensive Outpatient Programs. The hospital also offers Telehealth & Mobile Assessment services for remote access to psychiatric care. All programs are designed to treat mental health disorders, substance use disorders, and co-occurring conditions across the lifespan.

Differentiator

Problem solved

Functional benefit

Products and services

• Detox Programs Medically supervised detoxification programs providing safe withdrawal management for patients struggling with substance abuse and addiction, including alcohol, benzodiazepines, opioids, heroin, oxycodone, Percocet, and meth.
• Adolescent Programs Specialized psychiatric treatment programs for children and adolescents struggling with acute behavioral health disorders, featuring a positive reinforcement behavioral level system to provide additional structure and rewards.
• Adult Behavioral Health Programs A 22-bed inpatient unit specializing in treating adults ages 18 and up with psychiatric concerns and/or substance abuse issues, focused on developing coping skills to address the stressors that led to the need for hospitalization.
• Senior/Geriatric Programs Specialized programming through a Geriatric Unit for older adults whose recovery is impacted by limited mobility, cognitive impairments, and/or medical concerns, focused on achieving the highest level of autonomy possible.
• Military Resiliency Unit (MRU) A specialized treatment environment for active-duty members of the armed forces, veterans, and certain adult dependents to receive focused care for mental and behavioral health concerns, with evidence-based treatment provided by professionals with military experience.
• Outpatient Programs (PHP & IOP) Bridge programs between inpatient care and returning home for adults and adolescents, including a Partial Hospitalization Program (PHP) and an Intensive Outpatient Program (IOP), designed to help patients understand symptoms, improve functioning, and transition to lower-acuity settings.
• Telehealth & Mobile Assessment Remote behavioral health services and mobile psychiatric assessments providing access to care for patients who cannot visit the Wichita Falls facility in person.

Quantifiable outcome

• 24/7 walk-in availability with no appointment required
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Acadia Healthcare (Parent Company)coreOthersAcadia Healthcare Company, Inc. is the parent company and holding company that owns and operates Red River Hospital. The hospital operates under Acadia's compliance program, Code of Conduct, and corporate policies including privacy practices, accessibility standards, and quality healthcare services delivery.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Oceans Behavioral Health: Operates a network of inpatient behavioral health hospitals across Texas, Louisiana, and other southern states with similar adult, geriatric, and outpatient psychiatric service lines — directly comparable in geography and program mix.
• Wellbridge Healthcare: Specialty inpatient behavioral health provider in Texas offering adult, adolescent, and geriatric programs plus PHP/IOP — comparable facility model, regional footprint, and continuum-of-care structure.
• Millwood Hospital (Acadia Healthcare): Sister facility under the same Acadia Healthcare parent operating a behavioral health hospital in Arlington, Texas with detox, inpatient, and outpatient services — directly comparable operating model and corporate backing.
• University Behavioral Health of Denton: Texas-based behavioral health hospital providing inpatient and outpatient psychiatric and substance abuse treatment to adults, adolescents, and seniors — directly overlapping service lines and regional Texas market.
• Garland Behavioral Hospital: Inpatient psychiatric and chemical dependency hospital in Texas with adolescent, adult, and geriatric programs — closely comparable facility type, payer mix, and regional service area.

Broad incumbents

• Acadia Healthcare: Parent company and largest pure-play behavioral health provider in the U.S.; Red River operates as one facility within Acadia's 250+ location network, providing broader strategic and operational context.
• Universal Health Services (Behavioral Health Division): Operates one of the largest U.S. networks of inpatient behavioral health facilities including acute psychiatric and residential treatment — broad incumbent competitor across all of Red River's service lines.
• HCA Healthcare: Largest U.S. for-profit hospital operator with psychiatric units and behavioral health service lines in Texas and Oklahoma — broad incumbent competitor with overlapping regional presence and acute care capabilities.

Regional players

• Texas Health Behavioral Health: Nonprofit health system offering inpatient and outpatient behavioral health across North Texas — comparable service mix in the same geographic market though embedded in a broader acute-care system.

Emerging players

• Promises Behavioral Health: Specialty behavioral health provider focused on addiction and co-occurring mental health treatment with residential and outpatient programs — comparable clinical model though typically serving a more affluent/co-occurring niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/redriverhospital
• LinkedInlinkedin.com/company/red-river-hospital

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Red River Hospital