Lamont Financial Group

What Lamont Financial Group does

Lamont Financial Group is an independent wealth management firm headquartered in Mason City, Iowa, with a secondary office in Clear Lake, Iowa. Founded in 2013 and operating with 1-10 employees, the firm serves a self-described "select group" of clients that includes corporate executives, business owners, farmers, families, and individuals navigating complex financial situations or major life transitions such as retirement, inheritance, or business sale. Both offices are co-located inside Clear Lake Bank & Trust branches, providing the firm with physical presence, walk-in accessibility, and a warm referral channel from the bank's existing customer base in the North-Central Iowa market.

The firm delivers a comprehensive suite of wealth management services spanning retirement planning, estate planning, investment management, trust management, business retirement plans (SIMPLE/SEP IRAs, 401(k)s, profit-sharing), insurance planning (life, long-term care, disability, Medicare supplement through Wellmark), and education savings (529 plans). Core technology is the LPL Financial platform — one of the largest U.S. independent broker-dealers — supplemented by LPL Account View for secure 24/7 client account access and a private financial website for each client. The firm also maintains a content-driven learning center featuring articles, weekly market commentary, Outlook publications, financial calculators, videos, flipbooks, and newsletters as top- and mid-funnel engagement assets. Trust services are accessed through The Private Trust Company N.A., an LPL Financial affiliate.

The business model is relationship-led and fee/commission-based: revenue is generated through advisory fees on wealth management and investment management services, plus commissions and fees on insurance and annuity products. Pricing is not publicly disclosed and is provided upon inquiry, consistent with a quote-based engagement model typical of independent advisory practices. The go-to-market motion is sales-led, relying on client referrals, community presence inside CLB&T branches, and content marketing rather than digital self-serve acquisition. The firm is registered to serve clients across 18 U.S. states but does not publicly disclose revenue, AUM, or client count figures.

Name

Lamont Financial Group

Legal name

Lamont Financial Group

Website

https://lamontfinancialgroup.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Lamont Financial Group is an independent wealth management firm based in Mason City and Clear Lake, Iowa, serving corporate executives, business owners, farmers, families, and individuals with comprehensive financial, retirement, estate, and insurance planning delivered through LPL Financial.

Ownership category

akta.pro rank

Product category

Wealth Management

NAICS

Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)

SIC

Investment Advice (6282)

akta.pro primary industry

Advisory Portfolio Management (Non-Discretionary) (FSAAABAD)

akta.pro secondary industry

Managed Account Platforms (Separately Managed Accounts / Customized Portfolios) (FSAHAKAC)

Keywords

• Wealth management
• Retirement planning
• Estate planning
• Insurance planning
• Investment management

Headquarters

HQ city

Mason City

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Financial Advisory Services: The firm generates revenue through advisory fees for comprehensive wealth management, financial planning, and investment management services. Securities and advisory services are offered through LPL Financial, a registered investment advisor and member of FINRA/SIPC. They also offer insurance products including Medicare Supplement Insurance through Wellmark Blue Cross/Blue Shield and various life, long-term care, and annuity products.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Lamont Financial Group is an independent wealth management firm that delivers comprehensive, customized financial strategies to a select group of clients. Services span wealth management, retirement planning, estate planning, investment management, trust services, business retirement plans, college savings, and insurance planning (life, long-term care, disability, Medicare supplement). Securities and advisory services are offered through LPL Financial, a registered investment advisor and FINRA/SIPC member.

Product overview

Lamont Financial Group offers a unified wealth management platform combining personalized advisory services with financial products and educational resources. The core offering consists of wealth management, retirement planning, and investment management services supported by a comprehensive suite of investment products (managed accounts, mutual funds, ETFs, stocks, bonds, annuities) and insurance solutions (life, long-term care, disability, Medicare supplement). The firm provides client-facing digital tools including the LPL Account View portal for secure account access, financial calculators for educational planning, and a learning center with newsletters, flipbooks, and videos. All services are delivered through a relationship-based approach supported by technology rather than replacing human advisors.

Differentiator

Problem solved

Functional benefit

Products and services

• Wealth Management Services Comprehensive, tailored financial solutions covering wealth management, retirement planning, trust management, financial planning, estate planning, investment analysis, and customized financial reviews designed to help clients grow, protect, and transfer wealth. Targeted at corporate executives, business owners, farmers, families, and individuals with complex financial situations.
• Managed Accounts Professionally managed investment portfolios using a broad spectrum of investment vehicles including stocks, mutual funds, and ETFs, with access to third-party money managers for customized portfolio strategies across all risk levels.
• Retirement Planning Comprehensive retirement planning covering pre-retirement, near-retirement, and retired phases, including guidance on retirement savings goals, investment strategy alignment, Social Security optimization, and lifestyle planning.
• Trust Management Trust services offered through The Private Trust Company N.A., an affiliate of LPL Financial, providing access to professional trust administration and management.
• Business Retirement Plans Retirement planning solutions for business owners including SIMPLE IRAs, SEP IRAs, 401(k)s, and profit-sharing plans to help businesses and their employees save for retirement.
• Insurance Planning Insurance planning services including life insurance, long-term care insurance, disability income insurance, and Wellmark Blue Cross/Blue Shield Medicare Supplement Insurance to protect clients and their families.
• Estate Planning Estate planning services including estate conservation planning, will and trust coordination, beneficiary designation reviews, and wealth transfer strategies for individuals and families.
• Education Savings Planning College savings planning using 529 plans and other education savings vehicles to help families save and invest for future education expenses.
• Investment Products Investment products including mutual funds, ETFs, stocks, bonds, CDs, fixed/indexed/variable annuities, REITs, and socially responsible investments.
• IRAs and Retirement Accounts Tax-advantaged retirement accounts including Roth, Traditional, and Rollover IRAs, 403(b) and 457 accounts, and individual non-qualified accounts.
• LPL Account View Secure online account access platform providing 24/7 access to account information, positions, transactions, statements, trade confirmations, and tax forms with Quicken data export and eDelivery capabilities.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Clear Lake Bank & TrustcoreOthersLamont Financial Group operates as an independent firm located exclusively inside two Clear Lake Bank & Trust branches — CLB&T West in Mason City and CLB&T in downtown Clear Lake, Iowa. This co-location arrangement provides the firm with physical office space, community trust signals, and potential client referrals through the bank's existing customer base.
• LPL FinancialcoreTechnology or IntegrationSecurities and advisory services are offered through LPL Financial, a registered investment advisor and member of FINRA/SIPC. LPL provides the technology platform (including LPL Account View for client account access), back-office infrastructure, compliance, and access to investment products. LPL Financial is one of the largest independent broker-dealers in the U.S.
• Wellmark Blue Cross/Blue ShieldminorChannel Partner/ Reseller/ DistributorThe firm offers Wellmark Blue Cross/Blue Shield Medicare Supplement Insurance to clients, providing health insurance coordination as part of their comprehensive retirement and healthcare planning services.
• Third-Party Money ManagersminorStrategic or Co-development PartnerThe firm partners with multiple third-party money managers who have developed investment portfolios for all levels of risk. These partnerships allow the advisors to leverage third-party expertise in market analysis, due diligence, fund selection, and asset allocation, working with individuals, families, foundations, endowments, and retirement plans.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Ameriprise Financial: National wealth manager and advisor franchise offering financial planning, investments, insurance, and retirement planning. Comparable to Lamont in offering comprehensive financial planning and insurance to HNW and mass-affluent clients.
• Northwestern Mutual: Provider of wealth management, retirement, and insurance solutions including life, disability, and long-term care. Comparable to Lamont in bundling investment advisory with insurance planning for HNW and business-owner clients.
• Edward Jones: Large U.S. broker-dealer with a heavy rural and small-town branch footprint offering investment advisory, retirement, and insurance services. Comparable to Lamont in target client (mass-affluent and HNW individuals in smaller markets) and product breadth, but at vastly greater scale.
• Raymond James Financial Services: Independent broker-dealer and RIA platform serving independent financial advisors and their clients. Comparable in that Lamont operates on an LPL platform with similar advisor-support and product distribution infrastructure.
• Cambridge Investment Research: Independent broker-dealer supporting thousands of independent financial advisors across the U.S. A close peer to LPL Financial and therefore a structural peer to the Lamont operating model (independent advisor on a large IBD platform).
• Cetera Financial Group: Independent broker-dealer network supporting independent financial advisors with wealth management, retirement, and insurance solutions. Operates the same advisor-platform model Lamont uses through LPL.

Emerging players

• Hightower Advisors: Independent RIA platform aggregating high-performing advisory practices with HNW and ultra-HNW focus. Comparable to Lamont in independence, fiduciary orientation, and comprehensive wealth services, though typically serving larger practices and higher AUM.
• Mariner Wealth Advisors: Independent RIA offering wealth advisory, retirement plan, tax, estate, and insurance services to HNW clients. Comparable in offering an integrated, advisor-led comprehensive wealth platform similar to Lamont's.
• Creative Planning: Large independent RIA providing comprehensive wealth management, tax, estate, and retirement planning to HNW clients nationwide. Comparable in service breadth and holistic planning model, but operates at much greater scale.

Regional players

• Waddell & Reed / Ivy Investments (Macquarie): Midwest-rooted (Kansas City) financial advisory and asset management firm serving individual investors with planning, retirement, and managed-account solutions. Comparable in regional Midwest focus and full-service planning approach, though it is a much larger and more institutional franchise.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/lamontfinancialgroup
• LinkedInlinkedin.com/in/krislamont

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lamont Financial Group