MobiSwipe
MobiSwipe is an India-based mobile POS subsidiary of UAE's OMA Emirates that enables merchants to accept card payments via smartphones, tablets, and its 6210 GPRS terminal, integrating with Visa, MasterCard, and RuPay networks for SMB retailers and large retailers modernizing legacy POS systems.
- Company typePrivate
- Founded2012
- HeadquartersChennai, India
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What MobiSwipe does
MobiSwipe Technologies Private Limited is an India-based mobile Point of Sale (mPOS) provider founded in 2012 and headquartered in Chennai with operations in Mumbai, operating as a subsidiary of UAE-based OMA Emirates Group since November 2016. The company enables merchants to accept credit and debit card payments using smartphones, tablets, and its proprietary MobiSwipe 6210 GPRS terminal, with software integrations across Visa, MasterCard, and RuPay networks and Thawte-certified security. Its flagship MobiSwipe MPOS & MPAY platform is differentiated by seamless integration with a merchant's existing POS back-end database and simultaneous real-time connection to bank servers for transaction authentication and authorization.
The business model is transaction-fee based, monetizing each payment processed through its mPOS terminals and application. Go-to-market is sales-led, combining direct outbound contact (phone, email, field sales) with the distribution leverage of parent OMA Emirates — described as the number-one payment service provider in the Middle East with 12 global offices and a stated mandate to reach 25 offices by 2020. Target customers are horizontally segmented: long-tail SMB merchants adopting mobile POS in the wake of India's demonetization, alongside larger retailers integrating mPOS into legacy POS environments.
Operationally, MobiSwipe maintains an 11-50 employee footprint, an active website and social channels, and a passive public posture with no disclosed pricing, no disclosed revenue, and no AI/ML capability referenced. Strategic positioning rests almost entirely on the parent group's banking relationships and the technical seamlessness of its POS-integration architecture rather than on proprietary data, model, or software differentiation at scale.
MobiSwipe firmographics
Firmographics- Name
- MobiSwipe
- Legal name
- MobiSwipe Technologies Private Limited
- Website
- https://mobiswipe.in
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MobiSwipe is an India-based mobile POS subsidiary of UAE's OMA Emirates that enables merchants to accept card payments via smartphones, tablets, and its 6210 GPRS terminal, integrating with Visa, MasterCard, and RuPay networks for SMB retailers and large retailers modernizing legacy POS systems.
- Ownership category
- akta.pro rank
MobiSwipe industry classification
Industry- Product category
- Mobile Payment Processing
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)
- akta.pro primary industry
- mPOS & SoftPOS (Tap-to-Phone) Solutions (FSAMADAB)
- akta.pro secondary industries
- Mobile POS (mPOS) Devices & Handheld Terminals (HDACAKAB), POS, SoftPOS & In-Person Acceptance Infrastructure (FSAGABAO)
Keywords
Where MobiSwipe is headquartered
LocationHeadquarters
- HQ city
- Chennai
- HQ country
- India
- HQ region
- Asia
Offices3 records
Markets served
MobiSwipe business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- mPOS Transaction Processing: MobiSwipe generates revenue by enabling card payment acceptance for merchants, charging transaction fees for each payment processed through its mobile POS terminals and application.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
MobiSwipe product offering
Product offeringCore offering
MobiSwipe provides a mobile Point of Sale (mPOS) platform that enables merchants to accept credit and debit card payments anywhere and anytime using smartphones, tablets, and GPRS terminals. The MobiSwipe MPOS & MPAY solution integrates seamlessly with merchants' existing PoS back-end databases for instant transaction updates while simultaneously connecting to bank servers for real-time authentication and authorization. The offering is targeted at retail merchants and large retailers seeking to adopt or integrate mobile payment acceptance, particularly in the context of India's demonetization trends.
Product overview
MobiSwipe offers a unified mobile payment solution portfolio consisting of mPOS (Mobile Point of Sale) hardware and software products. The core offering includes the MobiSwipe MPOS & MPAY mobile payment solution that integrates with merchant's existing PoS back-end systems, paired with the MobiSwipe 6210 GPRS Terminal for transaction processing. The platform leverages smartphones and tablets to enable card payment acceptance anywhere, connecting to bank servers for real-time transaction authentication and authorization. The product line is designed for merchants seeking to accept card payments during the demonetization trend, from small retailers to existing large retailers enhancing their payment infrastructure.
Differentiator
Problem solved
Functional benefit
Products and services
- MobiSwipe mPOS Mobile Point of Sale (mPOS) software platform enabling merchants to accept credit and debit card payments anywhere, anytime using smartphones or tablets, with integration to existing PoS back-end databases and real-time bank server authentication.
- MobiSwipe 6210 GPRS Terminal GPRS-based payment terminal that supports sale, void, and CASH@POS transactions for mobile card payment acceptance by merchants.
Companies that use MobiSwipe
Customer profileSegments2 records
Ideal customer profiles2 records
MobiSwipe technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature3 records
MobiSwipe partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
MobiSwipe competitors and assessment
Company assessmentDirect peers
- Pine Labs: One of India's largest POS and merchant acquiring platforms, providing POS terminals, mPOS solutions and in-store payment software to enterprise retailers. Comparable in product breadth and enterprise retail target segment, with significantly greater scale.
- Mswipe Technologies: Indian mPOS and smart POS terminal provider offering mobile card acceptance solutions to merchants. Direct competitor with similar product positioning, customer base of SMB and large retailers, and transaction-fee revenue model in the same Indian market.
- SumUp: European-headquartered mPOS and merchant acquiring company offering card readers and payment software to SMBs globally. Comparable hardware-plus-app mPOS product and SMB target segment; relevant global benchmark for transaction-fee economics.
- Ezetap: India-focused mobile POS and merchant payment acceptance provider serving SMBs and large enterprises. Direct overlap in mPOS hardware/software, transaction-fee economics, and target merchants across India.
Broad incumbents
- Square (Block): Global mPOS and merchant services leader (parent: Block). Sets the global standard for smartphone/tablet-based card acceptance and merchant software; a benchmark competitor and aspirational model for mPOS businesses of MobiSwipe's profile.
- Ingenico (Worldline): Global payment terminal and merchant services provider; competes in the same physical and mobile POS hardware categories as MobiSwipe, with broad bank and acquirer relationships across the Middle East and globally.
- PhonePe: India's leading UPI-based merchant payments platform with significant acceptance and merchant software reach. Primarily QR/UPI rather than mPOS hardware, but competes for the same merchant wallet and represents a structural threat in acceptance.
- Verifone: Global POS hardware and payment terminal incumbent with installed base across banks and large retailers. Overlaps with MobiSwipe's GPRS terminal and merchant acceptance business, particularly via bank/financial institution channels.
- Paytm (One97 Communications): India's largest digital payments and merchant acquiring platform, originally the corporate parent of One97 Mobility Fund that seeded MobiSwipe. A broad incumbent that dwarfed MobiSwipe in scale and product breadth across QR, mPOS and payment gateway offerings.
Emerging players
- PayNearBy: India-focused digital payments and merchant services network targeting kirana and SMB retailers with assisted acceptance and mini-ATM solutions. Comparable SMB merchant focus, though anchored in different rails (Aadhaar/cash) than mPOS card acceptance.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
MobiSwipe social profiles
Digital presenceMobiSwipe compliance and trust
Trust signalCompliance1 record
MobiSwipe financial estimates
Financial estimateRevenue estimate
Valuation estimate
MobiSwipe leadership team
Management profileNumber of profiles
Profiles3 records
MobiSwipe funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MobiSwipe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MobiSwipe
What does MobiSwipe do?
MobiSwipe provides a mobile Point of Sale (mPOS) platform that enables merchants to accept credit and debit card payments anywhere and anytime using smartphones, tablets, and GPRS terminals. The MobiSwipe MPOS & MPAY solution integrates seamlessly with merchants' existing PoS back-end databases for instant transaction updates while simultaneously connecting to bank servers for real-time authentication and authorization. The offering is targeted at retail merchants and large retailers seeking to adopt or integrate mobile payment acceptance, particularly in the context of India's demonetization trends.
Is MobiSwipe a public or private company?
MobiSwipe is a private company. It is classified as corporate owned and is currently operating.
When was MobiSwipe founded?
MobiSwipe was founded in 2012. It employs 11 to 50 people.
Where is MobiSwipe based?
MobiSwipe is headquartered in Chennai, India, in the Asia region.
How does MobiSwipe make money?
One revenue line is on record: mPOS Transaction Processing.
Who are MobiSwipe's main competitors?
Direct peers on record are Pine Labs, Mswipe Technologies, SumUp and Ezetap. Broad incumbents are Square (Block), Ingenico (Worldline), PhonePe, Verifone and Paytm (One97 Communications). PayNearBy is listed as an emerging player.
Does MobiSwipe have an API?
No public API is recorded for MobiSwipe.
What industry is MobiSwipe in?
MobiSwipe's product category is Mobile Payment Processing. Its primary akta.pro industry code is FSAMADAB, mPOS & SoftPOS (Tap-to-Phone) Solutions, with a secondary code of HDACAKAB, Mobile POS (mPOS) Devices & Handheld Terminals. Its NAICS code is 52232.