Fibercel

What Fibercel does

Fibercel is a privately held US manufacturer of custom-engineered protective packaging built from 100% recycled molded wood pulp, headquartered in Portville, NY with a second manufacturing facility in Cookeville, TN. The company was founded circa 1976 (with one firmographic record citing 2005) and operates with 51-100 employees, producing biodegradable, recyclable packaging that replaces expanded polystyrene (EPS) across applications requiring cushioning, surface protection, and volume efficiency. Its core technology is a slush molded pulp (thick wall) process, supported by SolidWorks CAD design, CNC prototyping, and a proprietary water-soluble anti-scuff coating, and the company markets a cushioning performance claim of up to 3x more effective impact absorption than EPS.

Fibercel's product portfolio spans fully custom-engineered molded pulp packaging, pre-tooled standard cushions for common products (windows, doors, picture frames, glass bottles), the Fiberstax roll cradle sub-brand for roll-stock protection, and slush molded thick-wall variants. The company reports eliminating over 5,000 tons of material from the solid waste stream annually and serves eight vertical segments: automotive, consumer goods, electronics, household, industrial/hardware, medical, miscellaneous specialty products, and office products.

Revenue is generated through quote-based, custom-engineered one-time product sales to enterprise manufacturers, with no public pricing tiers. Go-to-market is enterprise field sales — direct phone, email, and website engagement with project managers and supply chain buyers — supplemented by a content-marketing blog and email newsletter. The company is part of the Orcon Family of Products alongside Orcon Industries and Bristol Case, enabling cross-referral within a broader industrial-packaging group, though no formal partnership, investment, or shared-services structure is disclosed.

Name

Fibercel

Legal name

FiberCel

Website

https://fibercel.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

51–100 employees

Short description

Fibercel is a privately held US manufacturer of custom-engineered, recyclable molded wood pulp protective packaging, serving automotive, electronics, medical, industrial, and consumer-goods manufacturers from facilities in Portville, NY and Cookeville, TN.

Ownership category

akta.pro rank

Product category

Protective Packaging Manufacturing

NAICS

Other Paperboard Container Manufacturing (322219)

SIC

Paperboard Containers & Boxes (2650)

akta.pro primary industry

Paper-Based Protective Packaging (Kraft Paper, Honeycomb, Molded Pulp) (IMALAFAC)

akta.pro secondary industries

Fiber-Based Sustainable Packaging (Recycled Paper, Molded Fiber, Bagasse) (IMALAMAA), Molded Fiber & Pulp Packaging (Trays, Clamshells, Cups) (IMAMAKAJ)

Keywords

• Molded pulp packaging
• Protective packaging
• Custom cushioning solutions
• Biodegradable packaging
• Industrial packaging

Headquarters

HQ city

Portville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Custom Molded Pulp Packaging Sales: Fibercel manufactures and sells custom-engineered molded pulp packaging solutions. Revenue is generated through product sales of custom-designed cushioning and protective packaging. The company provides total product protection for delicate contents across multiple industries. Pricing is quote-based as packaging is custom-engineered per customer requirements.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Fibercel manufactures custom-engineered protective packaging products made from molded wood pulp derived from 100% recycled paperboard and/or newsprint. The company uses slush molded pulp (thick wall) manufacturing combined with SolidWorks CAD design and CNC prototyping to produce cushioning, end caps, roll cradles, and custom packaging solutions for manufacturers across automotive, electronics, consumer goods, medical, and industrial sectors.

Product overview

FiberCel offers a portfolio of biodegradable-protective packaging solutions centered on molded pulp technology. The core offering is custom-engineered molded pulp packaging, supplemented by specialized product lines including Fiberstax™ Roll Cradles for roll protection and standard pre-tooled cushions for common applications. Products range from custom solutions (engineered per customer specifications using SolidWorks and CNC prototyping) to semi-standard offerings where tooling already exists. All products are manufactured from 100% recycled fiber and serve diverse industries including automotive, electronics, consumer goods, medical, industrial, and office products.

Differentiator

Problem solved

Functional benefit

Brands

• Fiberstax™ Roll Cradles: Strong yet flexible cradles for protecting rolls of any web width during shipping, handling, and warehousing. Available in sizes accommodating roll diameters from 1.5" to 40". Manufactured from 100% recycled fiber and fully recyclable.

Products and services

• Custom Molded Pulp Packaging Fully custom-engineered molded pulp packaging solutions designed for specific product applications using SolidWorks CAD software and CNC prototyping. Tailored for automotive, consumer goods, electronics, household, industrial, medical, office products, and miscellaneous applications. Customers send products in current packs for evaluation, followed by 3D design modeling and prototyping.
• Fiberstax™ Roll Cradles Strong yet flexible roll cradles manufactured from 100% recycled fiber that protect rolls of any web width during shipping, handling, and warehousing. Available in sizes accommodating roll diameters from 1.5 inches to 40 inches. Manufactured from 100% recycled fiber and fully recyclable.
• Standard Molded Pulp Cushions Pre-tooled molded pulp cushions for common products like windows, doors, picture frames, and glass bottles. Eliminates developmental lead times and tooling costs since the tooling is already in place. Designed for customers needing quick turnaround without custom design investment.
• Slush Molded Pulp (Thick Wall) Packaging Durable, recyclable, volume-efficient thick wall molded pulp packaging solution capitalizing on unique design strengths of recycled materials. Made from recycled paperboard and/or newsprint that can be engineered to conform to almost any application, with lower tooling costs than EPS and the ability to endure multiple impacts. Available with water-soluble coatings to eliminate surface scuffing.

Quantifiable outcome

• Absorbs impact energy up to 3 times more effectively than EPS alternatives
• +4 more outcomes

Named customers2 records

Segments8 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• UFP Technologies: UFP Technologies is a US-based designer and manufacturer of engineered packaging solutions including molded fiber protective packaging for medical, electronics, and industrial customers. Directly comparable to Fibercel on product format (custom molded pulp) and target verticals (medical, electronics, industrial).
• CKF Inc. CKF is a Canadian molded pulp manufacturer producing custom-engineered protective packaging for North American OEMs across electronics, automotive, and consumer goods. Closely comparable in process technology (slush/transfer molded pulp), geography (North America), and customer profile to Fibercel.
• EnviroPAK Corporation: EnviroPAK manufactures molded pulp protective packaging for shipping and product protection, serving electronics, automotive, and consumer goods customers. Directly competes with Fibercel in custom-engineered molded pulp cushioning for fragile and heavy goods.

Broad incumbents

• Huhtamaki: Huhtamaki is a global food and consumer packaging company with a molded fiber product line serving foodservice and consumer goods. A broad incumbent with overlapping molded pulp capabilities, but not focused specifically on industrial protective packaging where Fibercel operates.
• Sonoco Products Company: Sonoco is a global diversified packaging manufacturer offering EnviroSense molded pulp protective packaging alongside rigid paper containers, reels, and flexibles. Comparable on molded pulp technology but operates at much larger scale across many packaging categories.
• Sealed Air Corporation: Sealed Air is a major protective packaging company best known for Bubble Wrap, Instapak foam, and inflatable systems. Competes with Fibercel in the protective packaging end market but with very different (plastic-based) substrate technology.
• Pregis LLC: Pregis is a global protective packaging supplier offering paper-based cushioning, foam, and inflatable systems for e-commerce and industrial shipping. Overlaps with Fibercel in protective packaging end use but primarily competes with paper-based (not molded pulp) solutions.
• Pactiv Evergreen Inc. Pactiv Evergreen produces molded fiber cartons (e.g., egg cartons) and foodservice paper-based packaging. Operates molded pulp manufacturing at large scale in North America but focuses on foodservice rather than industrial protective packaging.
• Stora Enso Oyj: Stora Enso is a European pulp and paper giant with a growing molded fiber packaging business targeting consumer and e-commerce customers. Comparable in molded fiber substrate capabilities but much larger and more diversified, serving markets where Fibercel does not currently compete.

Regional players

• Brødrene Hartmann A/S: Hartmann is a Danish global leader in molded fiber packaging, primarily egg packaging and emerging industrial protective applications. Directly comparable technology and product family, but operates predominantly in Europe rather than North America.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/fibercel-packaging

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fibercel