ARCURE BLAXTAIR

What ARCURE BLAXTAIR does

ARCURE BLAXTAIR is a French publicly-listed industrial AI company (legal name Arcure SA, ticker ALARC on Euronext Growth since February 2019) that develops 3D vision and embedded artificial intelligence systems to prevent vehicle-pedestrian collisions in industrial environments. Founded in 2009 by Franck Gayraud and Patrick Mansuy — aerospace and defense veterans from Arianespace, Sagem Défense and MBDA — the company pioneered the Blaxtair platform through an exclusive research partnership with CEA-List, the French Alternative Energies and Atomic Energy Commission's technology research unit. The core technology combines stereo 3D cameras with proprietary AI models that detect and localize pedestrians in real time regardless of posture (standing, crouched or partially visible), running on embedded vehicle hardware rather than cloud infrastructure.

The product portfolio has expanded from a single detection unit to a modular safety suite spanning Pedestrian Detection, Specific Obstacle Detection, Vehicle Detection, Shock Detection, automatic speed-reduction Zoning, pre-start Checklist, and the Blaxtair Connect cloud IoT dashboard for risk quantification. The platform is sold via two channels: an Aftermarket motion through ~20 global distributors targeting industrial end-users and equipment dealers, and an OEM motion through five factory-fit integrations with machine manufacturers including Liebherr (loaders), Jungheinrich, and others who embed Blaxtair perception technology at the production stage. The company maintains direct commercial offices in France, Germany, Spain and the United States, with products manufactured in Normandy and the Aisne department.

The business operates a hybrid monetization model combining one-time hardware/license revenue from detection systems, recurring subscription revenue from software modules (Connect, Checklist, Zoning), professional installation services, and OEM licensing and co-development revenue (including the Visionary-B product developed with SICK). Pricing is quote-based enterprise, with 40% deposits on order confirmation and 30-day net terms. Arcure reports €20M in FY2024 revenue with 55–60 employees and an installed base exceeding 20,000 machines across approximately 50 countries; 84% of revenue is generated outside France. ATEX Zone 2 certification (December 2020) makes Blaxtair the first AI-embedded device approved for explosive atmospheres, opening chemical, gas, oil, pharmaceutical and certain mining customers.

Name

ARCURE BLAXTAIR

Legal name

ARCURE

Website

https://blaxtair.com

Company type

Public

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Industrial Vehicle Safety & Computer Vision Systems

NAICS

Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)

akta.pro primary industry

Real-Time Vision at the Edge (on-device CV/video) (HDAAAJAE)

akta.pro secondary industries

Video Telematics, ADAS & AI Dashcams (TLAEAFAG), Video Telematics & AI Dashcams (TLAEANAA)

Keywords

• Industrial vehicle safety
• Pedestrian detection systems
• Embedded artificial intelligence
• 3D vision technology
• Collision prevention cameras

Headquarters

HQ city

Pantin

HQ country

France

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Supply Chain, Marketing or Sales, Operations

Revenue model

1. Blaxtair Detection Systems: Core AI-powered detection systems (pedestrian, obstacle, vehicle, shock detection) sold as after-market solutions to industrial end-users and through dealers of mobile equipment.
2. Blaxtair Software Solutions: Software solutions including Blaxtair Connect (cloud IoT), Blaxtair Checklist, and Blaxtair Zoning offered as add-on features or standalone solutions, with the 5th generation platform enabling downloadable à la carte functionality additions.
3. Installation Services: Professional installation services including configuration and technician intervention, with installation durations ranging from 7 hours to 3 working days depending on product model. Offered as an optional service.
4. OEM Technology Supply: Technology components and perception systems supplied to OEM manufacturers like Liebherr for factory installation in their vehicles, representing a B2B hardware and licensing revenue stream.
5. Visionary-B (SICK Partnership): 3D image processing solution developed under SICK partnership for outdoor automation segment, representing a technology licensing and co-development revenue stream.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

ARCURE BLAXTAIR designs, manufactures, and sells AI-powered 3D vision systems for industrial vehicle safety and productivity. Its flagship Blaxtair platform uses embedded stereovision cameras and proprietary AI to detect, localize, and classify pedestrians and obstacles in real time around forklifts, loaders, excavators, and other industrial vehicles. The offering includes add-on software modules (Connect cloud dashboard, Checklist pre-start verification, Zoning, Specific Obstacle Detection, Vehicle Detection, Shock Detection) and is sold both as aftermarket systems through ~20 global distributors and as factory-fitted OEM perception technology to manufacturers such as Liebherr and Jungheinrich.

Product overview

ARCURE BLAXTAIR offers a comprehensive AI-powered safety and productivity platform for industrial vehicles. The core offering centers on the Blaxtair pedestrian detection system, which has evolved through five generations since 2009. The platform operates on two market segments: Aftermarket (solutions for end-users and equipment dealers) and OEMs (perception technologies for manufacturers). The product portfolio includes core detection products (Blaxtair Origin, Blaxtair 5th Generation Platform), connected add-on modules (Blaxtair Connect IoT dashboard, Blaxtair Checklist, Blaxtair Zoning, Blaxtair Specific Obstacle Detection, Blaxtair Vehicle Detection, Blaxtair Shock Detection), OEM perception technologies, and accessories (Flash Beacon, Led Buzzer, Voice Buzzer). The Blaxtair platform is designed to be scalable and modular, allowing features to be added through software downloads, with Android platform integration for expanding functionality.

Differentiator

Problem solved

Functional benefit

Brands

• Blaxtair: AI-based pedestrian detection system and platform for industrial vehicle safety, including pedestrian detection, vehicle detection, obstacle detection, zoning, checklist, and shock detection solutions.
• Omega

Products and services

• Blaxtair Pedestrian Detection Intelligent AI-powered pedestrian detection system using embedded stereovision camera for industrial vehicles (forklifts, loaders, excavators). Detects and localizes pedestrians in any posture (standing, crouching, partially visible) in real time to avoid collisions in forward or reverse motion.
• Blaxtair Origin Most advanced and robust AI pedestrian detection system for mobile industrial vehicles, capable of real-time pedestrian detection and localization in any posture (standing, crouching, or partially visible) during forward or reverse travel.
• Blaxtair Connect Cloud-based IoT safety management solution providing dashboards to quantify and localize collision risks in real time, enabling HSE managers to act before accidents occur. Reduces vehicle-pedestrian coactivity risk by a factor of three at initial deployment sites.
• Blaxtair Checklist Pre-start vehicle safety checklist solution for forklift or construction machine operators, capturing safety verifications before machine start with cloud-stored responses and optional start prevention. OSHA-compliant safety check feature required in North America.
• Blaxtair Zoning Automatic vehicle speed reduction solution for vehicles entering risk zones such as high vehicle-pedestrian coexistence areas, narrow corridors, dangerous crossings, and gates; automatically restores normal speed when exiting.
• Blaxtair Specific Obstacle Detection Detection and localization of specific obstacles around vehicles (such as concrete pillars and sectional doors) for comprehensive collision prevention beyond pedestrian detection.
• Blaxtair Vehicle Detection Detection and localization of vehicles around other vehicles to enable vehicle-to-vehicle collision prevention for applications such as dumpers in quarries, simultaneous forklifts in warehouses, and trucks around loaders.
• Blaxtair Shock Detection Inertial sensor-based impact detection and localization in real time, transmitting data to Blaxtair Connect for impact tracking (location, time, vehicles involved, severity, and visual evidence).
• Blaxtair Perception Technologies (OEM) Blaxtair 2D or 3D AI perception and embedded smart system technologies supplied to OEMs for factory integration into industrial, agricultural, or construction vehicles to improve safety and productivity in harsh environments.
• Omega 3D Vision Sensor Robust 3D image processing sensor for manufacturers and smart system integrators in applications including robotic vision, autonomous vehicles, terrain mapping, navigation, object classification, and pathfinding.
• Blaxtair 5th Generation Platform Connected, scalable, and modular 5th generation onboard AI platform enabling à la carte feature additions through simple downloads. Android-compatible technological heart of the vehicle hosting the broad Blaxtair software portfolio for industrial safety and productivity.
• Blaxtair ATEX-Certified Pedestrian Detection ATEX Zone 2-certified version of the Blaxtair smart 3D camera, the first AI-embedded device capable of operating in explosive atmospheres; for chemical, gas, oil, pharmaceutical industries and certain mines.
• Visionary-B 3D image processing solution developed and produced in partnership with SICK for the outdoor automation segment.
• Blaxtair Flash Beacon Visual and sound alert beacon mounted on the vehicle exterior to alert pedestrians of danger.
• Blaxtair LED Buzzer In-cabin visual and sound alert buzzer to alert the driver when the Blaxtair system detects a danger.
• Blaxtair Voice Buzzer Voice alert system for pedestrians outside the vehicle, providing spoken warnings when a danger is detected.

Quantifiable outcome

• 70% reduction in pedestrian incidents at a U.S. construction site
• +4 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature8 records

Partnerships

Six partnerships are on record, tiered key and core.

• UPG (Australia)keyChannel Partner/ Reseller/ Distributor · 1 July 2019Distribution partner in Australia for over two years, responsible for ordering and installing Blaxtair for the WestConnex Sydney construction project with over 150 units in operation.
• LiebherrcoreOEM/ Whitelabel/ Licensing Partner · 1 April 2019Technology and commercial partnership at Bauma 2019. Arcure supplies key components for Liebherr's active personnel detection system installed on the rear of L 550 XPower® to L 586 XPower® wheel loaders. Since then, Blaxtair is also factory-fitted to medium-sized loaders from L 524 to L 538.
• JungheinrichcoreOEM/ Whitelabel/ Licensing Partner · 1 September 2016Factory-fit partnership where Jungheinrich integrates Blaxtair technology into some of their vehicles. Jungheinrich received the prestigious Design4Safety Award from the British Industrial Association in 2016 for its solution incorporating Blaxtair.
• SICKcoreTechnology or Integration · 1 September 2014Industrial and commercial partnership with SICK, one of the world leaders in industrial sensors and automation, for the development and production of Visionary-B, a 3D image processing solution for the outdoor automation segment. This partnership provided access to SICK's global sensor distribution network.
• CEA-ListcoreStrategic or Co-development Partner · 1 December 2009Exclusive research partnership for developing the first Blaxtair generation, leveraging state-of-the-art advances in image processing and artificial intelligence. The CEA-List (French Alternative Energies and Atomic Energy Commission) contributed fundamental research capabilities.
• Global Distribution NetworkkeyChannel Partner/ Reseller/ DistributorApproximately 20 distributors worldwide handle sales, installation, and support in their respective territories, enabling the company to accelerate global implantation, stay close to customers, and facilitate product adoption by end users.

Scale indicators9 records

Recent moves15 records

Expansion highlights6 records

Broad incumbents

• Keyence: Global industrial automation and machine vision leader with a broad portfolio of 2D/3D vision systems. While not specialized in mobile industrial vehicle safety, its machine vision products compete for similar industrial inspection and safety use cases.
• Cognex: Leading machine vision systems provider for industrial automation and quality inspection. Broader scope than Blaxtair but applies similar 2D/3D vision and deep learning capabilities to factory automation, with overlap in industrial end customers.
• Mobileye: AI vision systems leader for advanced driver assistance, with proprietary EyeQ chips and OEM relationships across automotive. While focused on passenger vehicles, Mobileye's embedded AI technology stack is directly comparable to Blaxtair's edge-AI approach and could be extended to industrial.
• Bosch Mobility Solutions: Largest tier-1 supplier of automotive and industrial sensors including cameras, radar and AI-based perception. Bosch Mobility's industrial sensor portfolio and IoT platform overlap with Blaxtair Connect and could expand into forklift/construction equipment safety.
• Continental AG: Major tier-1 automotive supplier with ADAS and commercial vehicle safety offerings. While focused on on-road ADAS rather than off-road industrial vehicles, Continental has the scale and OEM relationships to enter Blaxtair's niche through commercial vehicle platforms.
• Caterpillar (Cat Detect): Largest construction equipment OEM globally with its own Cat Detect object detection and vision-based safety systems for wheel loaders, excavators and off-highway trucks. Represents both an OEM customer opportunity and a bundled competitive threat.
• Volvo CE (Co-Pilot / Active Safety): Major construction equipment OEM offering Volvo Co-Pilot with integrated pedestrian and obstacle detection on wheel loaders, haulers and excavators. Vertically integrated competitor that bundles safety vision with vehicle sales, putting pressure on Blaxtair's aftermarket position.

Direct peers

• SICK AG: Global leader in industrial sensors and safety systems, and an existing Arcure partner via the Visionary-B outdoor automation product. SICK's safety laser scanners and 3D cameras target the same industrial vehicle and machinery safety market as Blaxtair, with substantially larger scale and distribution.
• Brigade Electronics: UK-based specialist in vehicle safety systems for commercial and industrial vehicles including reversing cameras, ultrasonic sensors and detection systems. Targets the same forklift and heavy-equipment safety buyer as Blaxtair with overlapping channel partners.
• Pilz: German safety automation specialist providing sensors, controllers and vision systems for industrial machinery safeguarding. Operates in the same industrial safety regulatory ecosystem (ISO 13849, IEC 61508) and addresses overlapping machinery/robotics customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/blaxtair
• YouTubeyoutube.com/channel/UCbVJ7bnV6QTbfbKwxKPhbAg
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/arcure

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ARCURE BLAXTAIR