Attuned Education Partners

What Attuned Education Partners does

Attuned Education Partners is a private, practitioner-led consulting and software firm founded in 2016 and headquartered in Montclair, New Jersey, that serves PK-12 public school districts, charter management organizations, and state education agencies across the United States. The company delivers three integrated service lines: Strategic Direction (multi-year planning and progress monitoring), Instructional Excellence (coaching, professional learning, and classroom-improvement support), and Teams & Talent (leadership development and adult-culture work), with engagements staffed by former superintendents, principals, chief academic officers, and instructional superintendents drawn from high-performing systems such as Denver Public Schools, Uncommon Schools, KIPP, DSST, and Boston Public Schools.

The firm's technology layer consists of three web-based SaaS products hosted on app.attunedpartners.com with Microsoft and OneLogin SSO: CARE (a customizable classroom observation and coaching tool with rubric management and cross-classroom analytics), the SPARK Survey Suite (staff experience, student/family, pulse, and 360 leadership surveys, with a predictive component linking survey responses to retention outcomes), and TOUCH (strategic planning and progress monitoring). Software can be licensed independently or bundled with consulting, and the products are explicitly designed to interoperate so that planning, instructional, and talent data flow into a single leadership workflow.

Commercially, Attuned operates a sales-led, consultative enterprise motion targeting superintendents and cabinet-level buyers, with annual SaaS subscriptions priced per school site and customized professional services engagements sized to district or network scope. The company reports 300+ partner school systems across 31 states serving approximately 1.6 million students, with 108 organizations actively using its software and 2,800+ software users generating 20,000+ survey responses and 18,000+ classroom observations in SY24-25. No external funding rounds, ownership disclosures, or revenue figures are publicly available.

Name

Attuned Education Partners

Legal name

Attuned Education Partners

Website

https://attunedpartners.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Attuned Education Partners is a practitioner-led consulting and SaaS firm serving U.S. PK-12 districts, charter networks, and state education agencies with strategic planning, instructional improvement, and leader development services supported by three integrated software tools: CARE, SPARK, and TOUCH.

Ownership category

akta.pro rank

Product category

K-12 Education Consulting and Software

NAICS

Educational Support Services (611710), Educational Support Services (6117), Educational Services (611), Educational Support Services (61171)

SIC

Services-Prepackaged Software (7372), Services-Management Consulting Services (8742), Services-Educational Services (8200)

akta.pro primary industry

K–12 SIS & District Administration Platforms (EDAFAEAA)

akta.pro secondary industry

Curriculum, Lesson Planning & Instructional Content Platforms (EDAJAMAD)

Keywords

• K-12 education consulting
• Instructional coaching services
• Classroom observation software
• Strategic planning tools
• School leadership development

Headquarters

HQ city

Montclair

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Software Licensing (Annual Subscriptions): CARE and Spark Survey Suite are licensed annually to school systems. Pricing scales based on number of school sites using the tool, allowing appropriate scaling for individual schools, networks, and districts.
2. Professional Services (Coaching & Consulting): Attuned provides consulting engagements including strategic planning facilitation, instructional coaching, professional learning workshops, and leadership development. Services are delivered by former practitioners who support school system improvement.
3. Facilitated Debriefs and Support: Post-survey data debrief sessions with school system leaders to surface root causes and prioritize action planning, bundled with software or sold as add-on service.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Attuned Education Partners provides consulting and coaching services to PK-12 school systems, combined with proprietary SaaS software tools (TOUCH, CARE, and the SPARK Survey Suite) that support strategic planning, classroom observation, and staff/student surveys. The firm helps district and charter leaders build strategic direction, drive instructional excellence, and develop leadership talent through practitioner-led engagements.

Product overview

Attuned Education Partners offers a suite of K-12-specific software tools designed for classroom instruction and stakeholder experience. The product portfolio includes three core tools: TOUCH (strategic planning and progress monitoring), CARE (classroom observation and coaching), and the SPARK Survey Suite (staff experience, student/family surveys, pulse surveys, and 360 leadership tools). These tools can be used independently or alongside Attuned's consulting services, and they are designed to work together to provide leaders with coherent, integrated data across planning, instruction, and talent development.

Differentiator

Problem solved

Functional benefit

Brands

• CARE: Classroom Observation Tool - Culture and Rigor Evidence (CARE) is Attuned's customizable classroom observation and coaching tool that helps school and system leaders capture high-quality evidence, spot patterns across classrooms, and translate data into focused feedback, immediate professional learning, and measurable improvement.
• Spark Survey Suite

Products and services

• CARE (Culture and Rigor Evidence) - Classroom Observation Tool A SaaS classroom observation and coaching tool for K-12 school and system leaders. Leaders can use their own rubrics or choose from a research-based indicator bank, capture in-class evidence via intuitive forms, and view pattern data across teachers, grades, subjects, schools, observers, and time periods.
• SPARK Survey Suite A K-12 survey platform that delivers customizable staff experience, student/family, pulse, and 360 leadership evaluation surveys. Includes predictive analytics connecting staff satisfaction to retention, using 45 validated questions across six domains.
• TOUCH - Strategic Planning and Progress Monitoring Tool A SaaS tool that supports school systems in plan implementation and progress monitoring, helping leaders track strategic efforts and measure progress against multi-year plans without relying on spreadsheets or manual analysis.
• Strategic Planning and System Leadership Consulting Consulting engagements with state education agencies, school systems, and nonprofits, providing executive advising, strategic planning facilitation, program design, and change management support delivered by former system leaders.
• Instructional Coaching and Professional Learning Coaching engagements and professional learning workshops delivered by former teachers, principals, and system leaders focused on instructional improvement (early literacy, ELA, math, science of reading, HQIM implementation) for K-12 schools.
• Leader Development Services Coaching and development programming for school and system leaders that builds individual leadership capacity, strengthens team conditions, and supports adult culture through structured leader development projects.

Quantifiable outcome

• 100% of partners agree that Attuned's support developed the knowledge and skills needed to continue the work beyond the engagement
• +5 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Scale indicators18 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Marzano Resources: K-12 professional development and instructional coaching provider featuring observation frameworks and rubrics. Direct overlap with Attuned's CARE observation/coaching model and practitioner-led PD engagements.
• TNTP: National K-12 consulting organization supporting school systems with teacher development, instructional improvement, and strategic planning. Competes for the same district-level engagements and overlapping practitioner talent pool as Attuned.
• Learning Forward: Professional association advancing professional learning for educators; provides consulting and frameworks for instructional improvement. Overlaps with Attuned's coaching and professional learning service lines for districts.
• Zearn: K-8 math curriculum and software co-founded by Attuned co-founder Evan Rudall. Comparable as a K-12 EdTech product in the same district procurement ecosystem, though focused on math instruction rather than leadership/surveys.
• Education Elements: K-12 strategic planning and instructional design consulting firm with a software platform for district strategy execution. Most directly comparable to Attuned in combining coaching services with district-administration tooling, including planning and continuous-improvement workflows.
• Panorama Education: K-12 SaaS platform for surveys (student, family, staff) and social-emotional learning analytics. Direct overlap with Attuned's Spark Survey Suite, but Panorama is a pure software play without the practitioner-led services component.
• New Leaders: Nonprofit focused on developing school and system leaders through training and coaching. Comparable to Attuned's leader development practice and competes for similar district leadership pipeline engagements.

Emerging players

• BoardOnTrack: SaaS governance and operations platform for charter school boards. Comparable technology and customer base to Attuned's charter network segment; Attuned's Chief Software Officer Sam Falk previously served as Chief Customer and Product Officer at BoardOnTrack.

Broad incumbents

• Frontline Education: Large K-12 administration software suite including observation, evaluation, and HR modules. Broad incumbent that competes with CARE on classroom observation functionality across thousands of districts.
• RAND Corporation Education Division: Research and consulting organization advising districts and states on education policy, evaluation, and improvement. Comparable for strategic-planning research support and competes for state agency consulting work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/attuned

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Attuned Education Partners