Fosters

What Fosters does

Fosters (stylized as Foster's) is an Australian-origin beer brand operated in the United States by Oil Can Breweries, a Fort Worth, TX-based entity functioning as a brand vehicle under the Molson Coors corporate umbrella. Founded in 1987 according to available firmographic data, the company maintains a minimal operating footprint of 1-10 employees and serves legal drinking age consumers through traditional retail distribution channels, accessed via a 'Where to Buy' locator on its age-gated website (fostersbeer.com). The site functions primarily as a compliance portal and brand presence rather than a transactional platform, with Terms & Conditions and Privacy Policy redirected to molsoncoors.com, evidencing that strategic, legal, and operational control resides with the parent brewer.

The core product offering is Foster's Beer, marketed as an Australian-style lager available in the US through retail storefronts. Pricing is not publicly disclosed and is set by individual retailers, consistent with standard CPG wholesale economics. The company does not maintain its own proprietary technology platform, mobile app, or API surface; the digital property is limited to a marketing and age-verification website with cookie consent management (TrustArc). No management team, partnerships, patents, certifications, M&A activity, or regulatory actions are disclosed in the available data.

Commercial mechanics are largely inherited from Molson Coors' North American distribution infrastructure, which provides brewing scale, trade marketing, and shelf access at a level unattainable by an independent importer. The operating entity itself is a thin brand-management layer with no independent revenue disclosed, no funding history beyond a single 2010 entry with zero dollar value, and no in-house product, R&D, or AI capabilities. Investor-relevant economics therefore sit at the Molson Coors parent level rather than at the Oil Can Breweries subsidiary, and any standalone assessment of this entity should be read as a brand-marketing vehicle rather than an independent operating business.

Name

Fosters

Legal name

Oil Can Breweries

Website

https://fostersbeer.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

1–10 employees

Short description

Fosters is an Australian-origin beer brand operated in the United States by Oil Can Breweries under Molson Coors, serving legal drinking age consumers through retail store distribution channels identified via its brand website.

Ownership category

akta.pro rank

Product category

Beer / Alcoholic Beverages

NAICS

Breweries (31212)

SIC

Malt Beverages (2082)

akta.pro primary industry

Beer Brewing & Brands (CRADAIAA)

akta.pro secondary industries

Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB), Alcohol Importers & Brand Owners (Wholesale) (CRAOAIAB)

Keywords

• Beer brewing
• Lager production
• Alcoholic beverages
• Beer distribution
• Retail beer sales

Headquarters

HQ city

Fort Worth

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Distribution channels1 record

Core offering

Fosters markets and distributes the Foster's Australian-style beer brand in the United States. The US brand is operated by Oil Can Breweries (Fort Worth, TX) under the Molson Coors corporate umbrella, with products sold through retail channels accessible to legal drinking age consumers. The company website provides an age-gated brand portal and a retail-store locator for consumers to find where Foster's beer is available.

Differentiator

Problem solved

Functional benefit

Products and services

• Foster's Beer

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights2 records

Broad incumbents

• Molson Coors: Direct parent company of the Foster's US brand and one of the world's largest brewing conglomerates, offering Coors, Miller Lite, and many other labels. Comparable because Foster's rides on Molson Coors' US distribution, regulatory, and brand-management infrastructure.
• Anheuser-Busch InBev: World's largest brewer and the dominant player in the US beer market through Budweiser, Bud Light, and imports like Stella Artois and Corona (US license). Comparable as the primary incumbent that competes with Foster's on US retail shelves across mainstream and import segments.
• Carlsberg Group: Global brewer with strong European and Asian footprint, distributing Carlsberg and Tuborg internationally. Comparable as a multinational brewer that competes with Foster's in international markets and shares similar macro-lager positioning.
• Diageo: Global beverage alcohol giant with Guinness and a broad spirits/imported beer portfolio. Comparable as a competing multinational beverage company distributing imported beer brands to the same US retail channel.

Direct peers

• Heineken: Owner of Heineken and Dos Equis and major player in the US imported beer segment. Comparable because Foster's competes for the same import-beer consumer and shelf space in US off-premise retail.
• Constellation Brands: US licensee and distributor of Corona, Modelo, and Pacifico — dominant force in the US imported beer category. Comparable as Foster's most direct substitute for the import-beer purchase occasion.
• Pabst Brewing Company: US brewer that licenses and distributes a portfolio of legacy/mainstream beer brands (Old Milwaukee, Schlitz, Rainier). Comparable because Foster's similarly competes as a heritage mainstream lager within the US value/mid-tier beer segment.

Emerging players

• Kirin Holdings: Japanese brewing and beverages group with Lion (formerly Lion Nathan) — historically a co-owner of the Foster's brand before it was spun off. Comparable due to shared history with the Foster's brand and parallel imported-beer market positioning.
• Asahi Group Holdings: Japanese brewer owning Asahi Super Dry and global CUB (Carlton & United Breweries, the original Foster's Group). Directly comparable as the current owner of the original Foster's Group assets and a major international brewer operating in the same Australian/global beer category.
• Sapporo Holdings: Japanese brewer with growing US import presence through Sapporo and Sleeman. Comparable as an imported beer brand competing in the same US off-premise retail segment where Foster's is sold.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat3 records

Key risks4 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/krueschi

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fosters