Doyle Salewski

What Doyle Salewski does

Doyle Salewski Inc. is a privately held Licensed Insolvency Trustee firm founded in 1996 by Brian Doyle and Paul Salewski, headquartered in Ottawa, Ontario. The firm delivers federally regulated debt-relief services including consumer proposals, personal bankruptcy, corporate bankruptcy and business proposals, debt consolidation, credit counselling, debt management plans, and CERB repayment assistance. All services are administered by government-licensed insolvency trustees and CAIRP-accredited credit counsellors; consumer proposal and bankruptcy fees are set by federal government tariff rather than market pricing, which constrains revenue per case but also standardizes the offering across the industry.

The company operates through a physical distribution model with 25+ office locations across Eastern Ontario and Western Quebec, including fully bilingual coverage in Gatineau, alongside phone-based and online booking channels. The go-to-market motion is sales-led: free, confidential, no-obligation consultations serve as the primary conversion mechanism, supported by a content-marketing program built around educational blog articles, a YouTube video series ('Doyle Salewski TV'), and an online debt calculator. Customer segmentation is persona-driven, with tailored content for seniors, students and recent graduates, single and divorced parents, high-income earners, residents outside Canada, and business owners.

There is no proprietary technology platform and no disclosed AI capability; operational technology is limited to a website, online appointment booking, and a debt calculator. The firm has served over 20,000 clients since founding, reports a 99% consumer proposal acceptance rate, and maintains a 4.9/5 Google rating across 400+ reviews. Ownership remains with the co-founders, with Brian Doyle as President and Paul Salewski as Senior Vice-President, and there is no evidence of external investment, private equity backing, or a parent holding company.

Name

Doyle Salewski

Legal name

Doyle Salewski Inc.

Website

https://doylesalewski.ca

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Doyle Salewski Inc. is a privately held Licensed Insolvency Trustee firm founded in 1996 in Ottawa, delivering federally regulated consumer proposals, bankruptcy, and credit counselling services across 25+ offices in Ontario and Quebec for individuals and small businesses.

Ownership category

akta.pro rank

Product category

Insolvency and Debt Relief Services

NAICS

Collection Agencies (561440), Trust, Fiduciary, and Custody Activities (523991)

SIC

Services-Consumer Credit Reporting, Collection Agencies (7320), Services-Legal Services (8111)

akta.pro primary industry

Bankruptcy, Insolvency & Restructuring Servicing (Consumer) (FSAKAJAK)

akta.pro secondary industries

Insolvency, Restructuring & Bankruptcy Administration (BPAHABAL), Debt Settlement & Negotiation Services (FSAEAFAC)

Keywords

• Debt relief services
• Consumer proposals
• Insolvency trustees
• Debt management
• Personal bankruptcy

Headquarters

HQ city

Ottawa

HQ country

Canada

HQ region

North America

Offices23 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Consumer Proposal Fees: Fees for filing and administering consumer proposals, paid according to government tariff. The fee is included in the amount paid to the trustee for distribution to creditors.
2. Bankruptcy Administration Fees: Fees for filing and administering bankruptcy proceedings, set by federal government and trustee.
3. Debt Management and Credit Counselling: Fees for structured repayment programs negotiated by credit counsellors and financial counselling sessions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Doyle Salewski Inc. is a Licensed Insolvency Trustee firm that provides federally regulated debt-relief services to individuals and businesses across Ontario and Quebec. Its core offerings are Consumer Proposals — negotiated repayment plans that reduce debt by up to 80% — and Personal Bankruptcy filings that legally discharge most debts. Supporting services include Business Solutions (corporate bankruptcy and proposals), Debt Management, Debt Consolidation, Credit Counselling, and CERB Repayment assistance, all delivered face-to-face at 25+ office locations by LITs and CAIRP-accredited credit counsellors.

Product overview

Doyle Salewski is a Licensed Insolvency Trustee firm offering debt relief services in Ontario and Quebec. The company provides a portfolio of financial services centered around two core offerings: Consumer Proposals (a negotiated debt repayment alternative to bankruptcy) and Personal Bankruptcy (legal debt discharge). These are supported by ancillary services including Business Solutions/Corporate Bankruptcy, Debt Management, Debt Consolidation, Credit Counselling, and CERB Repayment assistance. The firm also offers a Debt Calculator tool for initial self-assessment. All services are delivered through licensed insolvency trustees who are regulated by the federal government and members of CAIRP (Canadian Association of Insolvency & Restructuring Professionals). The company operates 25+ offices across Ontario and Quebec with a focus on consumer proposals, reporting a 99% proposal acceptance rate.

Differentiator

Problem solved

Functional benefit

Products and services

• Consumer Proposals A legal alternative to bankruptcy where a Licensed Insolvency Trustee negotiates with creditors for an individual to repay a portion of their debts over an extended period, typically reducing debt by up to 70%–80%, with interest-free structured payments and legal protection from creditors.
• Personal Bankruptcy A legal process administered by a Licensed Insolvency Trustee that helps individuals eliminate or repay their debts under court protection, providing a fresh financial start by discharging most debts and stopping collection actions.
• Business Solutions / Corporate Bankruptcy Services for businesses unable to pay their debts, including corporate bankruptcy (liquidating assets to repay creditors) and corporate proposals (negotiating repayment of a portion of debts over time), with claimed potential savings of up to 80% on business debt.
• Debt Management A structured repayment program negotiated by a CAIRP-accredited credit counsellor that consolidates multiple debts into a single monthly payment, simplifying repayment for individuals.
• Debt Consolidation Combining multiple debts into a single loan with one monthly payment, often resulting in lower interest rates and a simplified repayment plan.
• Credit Counselling Professional advice and support from certified credit counsellors to help individuals manage finances, develop debt repayment plans, negotiate with creditors, and improve financial literacy.
• CERB Repayment Assistance Guidance and support for Canadians who received CERB payments they were not eligible for, covering repayment options and tax implications.

Quantifiable outcome

• Reduce debt by up to 80%
• +3 more outcomes

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor and core.

• Petawawa Military Family Resource Centre (PMFRC)minorOthers · 1 December 2018Doyle Salewski has made annual donations to PMFRC since 2010, totaling $40,000 over 8 years. Donation supports respite childcare and children with special needs programs. Paul Salewski personally delivered donations.
• Canadian Association of Insolvency & Restructuring Professionals (CAIRP)coreStrategic or Co-development PartnerDoyle Salewski is a member of CAIRP. All Directors are qualified CAIRP Estate Administrators and Counsellors. CAIRP accreditation is available exclusively to Estate Administrators working within member firms. The company requires all credit counsellors to be fully accredited by CAIRP.
• Canada CompanyminorOthersDoyle Salewski is a member of Canada Company who supports military families across Canada, connecting businesses and public leaders with the local military community.

Scale indicators6 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• David Sklar & Associates: David Sklar & Associates is a Toronto-area Licensed Insolvency Trustee firm providing consumer proposals, bankruptcy, and debt counselling services that directly compete with Doyle Salewski's Ontario offices.
• Farber Financial Solutions (A. Farber & Partners): A. Farber & Partners is a Canadian Licensed Insolvency Trustee firm offering consumer proposals, bankruptcy, and debt counselling services with offices in Ontario, directly overlapping Doyle Salewski's core offering and geography.
• BDO Canada Limited: BDO Canada operates a national restructuring and insolvency practice offering Licensed Insolvency Trustee services that compete head-to-head with Doyle Salewski in Ontario and Quebec, particularly in mid-market corporate proposals and personal insolvency.
• MNP LLP (MNP Debt): MNP is one of Canada's largest accounting and business advisory firms with a prominent Licensed Insolvency Trustee practice (MNP Debt) that directly competes with Doyle Salewski in consumer proposals, bankruptcy, and credit counselling across multiple provinces including Ontario.

Regional players

• Sands & Associates Insolvency Trustees: Sands & Associates is a Licensed Insolvency Trustee firm based in British Columbia offering consumer proposals, bankruptcy, and credit counselling services comparable to Doyle Salewski but serving Western Canada rather than Ontario/Quebec.

Broad incumbents

• Grant Thornton Canada: Grant Thornton Canada provides restructuring, insolvency, and Licensed Insolvency Trustee services as part of its broader audit/advisory practice, competing with Doyle Salewski particularly in the business bankruptcy and corporate proposal segment.
• KPMG Canada (KPMG Restructuring): KPMG operates a national restructuring practice with Licensed Insolvency Trustees delivering consumer and corporate insolvency services, competing with Doyle Salewski especially for higher-value commercial engagements.
• PricewaterhouseCoopers Canada (PwC): PwC Canada's restructuring group includes Licensed Insolvency Trustees handling corporate and personal insolvency mandates, representing a broader-incumbent alternative for clients who might otherwise use a dedicated LIT firm like Doyle Salewski.
• Richter LLP: Richter is a Montreal-based advisory firm with an active restructuring and insolvency practice, offering Licensed Insolvency Trustee services that overlap with Doyle Salewski's bilingual Ontario/Quebec footprint and commercial restructuring work.
• Ernst & Young Canada (EY-Parthenon): EY-Parthenon operates a national restructuring practice with personal and corporate insolvency capabilities, competing with Doyle Salewski primarily for higher-complexity and commercial mandates across Ontario.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/doylesalewski
• YouTubeyoutube.com/c/DoyleSalewskiCa
• Facebookfacebook.com/DoyleSalewskiInc
• LinkedInlinkedin.com/company/doyle-salewski-inc
• Instagraminstagram.com/doylesalewski

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Doyle Salewski