SimplyLEDs
- Company typePrivate
- Founded2005
- HeadquartersBoise, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
SimplyLEDs firmographics
Firmographics- Name
- SimplyLEDs
- Legal name
- Simply LEDS, LLC
- Website
- https://simplyleds.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
SimplyLEDs industry classification
Industry- Product category
- Commercial LED Lighting
- NAICS
- Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132)
- SIC
- Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior) (IMAGAIAB)
- akta.pro secondary industry
- Hazardous Location & Explosion-Proof Lighting (ATEX/IECEx, intrinsically safe fixtures) (IMAGAIAC)
Keywords
Where SimplyLEDs is headquartered
LocationHeadquarters
- HQ city
- Boise
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
SimplyLEDs business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Commercial LED Fixture Sales: Sale of LED lighting fixtures including area lights, retrofit kits, wallpacks, and highbay lights for commercial applications. Products are designed and built in the USA with 10-year warranty.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Custom project-based quotes for commercial LED lighting |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
SimplyLEDs product offering
Product offeringCore offering
SimplyLEDs designs, engineers, and manufactures commercial-grade LED lighting fixtures in the USA at its Boise, Idaho factory. The portfolio spans area lights, retrofit kits, wallpacks, parking garage and highbay fixtures, mesh-network-controlled luminaires, and hazardous-location products, sold direct to commercial property owners, automotive dealerships, and recreation facilities with project-based quotes and a 10-year warranty.
Product overview
SimplyLEDs is a US-based commercial LED lighting manufacturer offering a portfolio of engineered LED lighting solutions designed and built in Boise, Idaho. The product lineup includes seven main product lines: In-the-Box Area Lighting (pre-configured fixtures), Parking Lot & Area Lighting (FLD-RS series), Universal Retrofit Kits (ALD-R series), Network Lighting Control (mesh network-enabled), Parking Garage to Highbay (RDW series), Architectural and Economy Wallpacks, and Hazardous Locations Highbay fixtures. The company specializes in performance lighting with 70-82% wattage reduction claims versus traditional lighting, backed by a 10-year industry-leading warranty. Products are tested to LM-79 standards by Intertek and Light Laboratory, Inc., with comprehensive IES photometric files available in multiple distribution patterns (T3, T4, T5, TF) and color temperatures (30K, 40K, 50K).
Differentiator
Problem solved
Functional benefit
Products and services
- In-the-Box Area Lighting Pre-configured LED area lighting fixtures engineered for quick installation in commercial parking lots and outdoor spaces, designed and built in the USA at SimplyLEDs' Boise, Idaho factory.
- Parking Lot & Area Lighting (FLD-RS Series) LED area lights available in 60W to 340W power options, 40K and 50K color temperatures, and T3, T4, T5, and TF distribution patterns, supporting low and high voltage configurations for parking lots and large outdoor commercial areas.
- Universal Retrofit Kits (ALD-R Series) Adjustable LED retrofit area lights in 40W to 300W configurations and 30K, 40K, 50K color temperatures with T3, T4, T5, and TF beam patterns, designed as one-for-one replacements for existing commercial fixtures without full fixture replacement.
- Network Lighting Control (Mesh Network) Mesh-network-enabled LED lighting fixtures providing centralized control, monitoring, and management of commercial lighting installations across multi-property portfolios.
- Parking Garage to Highbay Lighting (RDW Series) LED highbay and parking garage fixtures, including the RDW-240 240W area light, engineered for high-ceiling commercial spaces, parking structures, driving ranges, and sports facilities with dark-sky compliant distribution.
- Architectural Wallpack (AWP Series) 40W architectural LED wall-mounted fixtures designed for decorative building perimeter lighting, available in the AWP series with form factors suited to architectural aesthetics.
- Economy Wallpack Cost-effective LED wallpack fixtures for commercial building perimeter and security lighting applications where budget is a primary consideration.
- Hazardous Locations Highbay LED highbay fixtures engineered for hazardous location installations in industrial facilities requiring specialized safety ratings and durable construction.
Quantifiable outcome
- 82% reduction in overall wattage consumption
- +4 more outcomes
Companies that use SimplyLEDs
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles3 records
SimplyLEDs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
SimplyLEDs partnerships and signals
Strategic signalScale indicators6 records
Recent moves7 records
Expansion highlights5 records
SimplyLEDs competitors and assessment
Company assessmentBroad incumbents
- Acuity Brands: Acuity Brands is the largest US-listed lighting company, offering indoor and outdoor LED luminaires, controls, and lighting services through brands such as Lithonia Lighting, Holophane, and Distech. It is a broad incumbent that competes with SimplyLEDs in parking-lot, area, and highbay segments via its Lithonia and outdoor brands.
- Hubbell Lighting: Hubbell Lighting, part of Hubbell Incorporated, produces a wide range of commercial and industrial LED fixtures including area lights, floodlights, and highbays through brands like Kim Lighting and Beacon Products. It is a broader incumbent with overlapping outdoor commercial LED offerings.
- GE Current, a Daintree company: GE Current manufactures commercial LED fixtures and networked lighting controls, including outdoor area lights, highbays, and the Daintree controls platform. It is a broad incumbent competitor in the same commercial outdoor and lighting-control categories as SimplyLEDs.
- Eaton (Cooper Lighting Solutions): Eaton's Cooper Lighting Solutions business offers commercial and industrial LED fixtures, controls, and connected lighting systems under brands such as Halo, Invue, and Lumière. It overlaps SimplyLEDs' commercial outdoor and highbay product categories as a large incumbent.
- Signify (Philips Lighting): Signify, the Philips lighting spinoff, manufactures and sells commercial LED luminaires, controls, and connected lighting systems globally under Philips, Color Kinetics, and Day-Brite brands. It is a broad incumbent competing with SimplyLEDs in commercial outdoor lighting with a much larger portfolio and global footprint.
Direct peers
- MaxLite: MaxLite manufactures a broad portfolio of commercial indoor and outdoor LED fixtures, including area lights, parking garage luminaires, wallpacks, and retrofit kits distributed through electrical wholesalers. It is comparable to SimplyLEDs as a mid-sized US-headquartered competitor in the same specification-grade commercial LED space.
- Litetronics International: Litetronics manufactures commercial LED fixtures, retrofit kits, and highbay luminaires sold through distributors to commercial property owners. It competes with SimplyLEDs in retrofit and commercial-LED fixture segments targeting energy-saving retrofits.
- RAB Lighting: RAB Lighting is a US-based manufacturer of commercial LED fixtures including area lights, wallpacks, highbays, and floodlights serving contractors and property owners. It is one of the closest direct competitors to SimplyLEDs in parking lot and outdoor commercial LED lighting with comparable product breadth.
- NICOR Lighting: NICOR is a US manufacturer of residential and commercial LED fixtures, including outdoor area lights and retrofit solutions. It is comparable as a smaller US-based LED fixture maker addressing overlapping commercial outdoor and retrofit use cases.
- Cree Lighting: Cree Lighting focuses on LED luminaires and lighting systems for commercial, industrial, and architectural applications including outdoor area lighting and smart controls. It directly overlaps SimplyLEDs' parking-lot and area-light product categories and shares the engineered-performance positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
SimplyLEDs social profiles
Digital presenceSimplyLEDs financial estimates
Financial estimateRevenue estimate
Valuation estimate
SimplyLEDs leadership team
Management profileNumber of profiles
Profiles11 records
SimplyLEDs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SimplyLEDs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SimplyLEDs
What does SimplyLEDs do?
SimplyLEDs designs, engineers, and manufactures commercial-grade LED lighting fixtures in the USA at its Boise, Idaho factory. The portfolio spans area lights, retrofit kits, wallpacks, parking garage and highbay fixtures, mesh-network-controlled luminaires, and hazardous-location products, sold direct to commercial property owners, automotive dealerships, and recreation facilities with project-based quotes and a 10-year warranty.
Is SimplyLEDs a public or private company?
SimplyLEDs is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SimplyLEDs founded?
SimplyLEDs was founded in 2005. It employs 11 to 50 people.
Where is SimplyLEDs based?
SimplyLEDs is headquartered in Boise, United States, in the North America region.
How does SimplyLEDs make money?
One revenue line is on record: commercial LED Fixture Sales.
Who are SimplyLEDs's main competitors?
Broad incumbents on record are Acuity Brands, Hubbell Lighting, GE Current, a Daintree company, Eaton (Cooper Lighting Solutions) and Signify (Philips Lighting). Direct peers are MaxLite, Litetronics International, RAB Lighting, NICOR Lighting and Cree Lighting.
Does SimplyLEDs have an API?
No public API is recorded for SimplyLEDs.
What industry is SimplyLEDs in?
SimplyLEDs's product category is Commercial LED Lighting. Its primary akta.pro industry code is IMAGAIAB, Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior), with a secondary code of IMAGAIAC, Hazardous Location & Explosion-Proof Lighting (ATEX/IECEx, intrinsically safe fixtures). Its NAICS code is 335132 and its SIC code is 3640.