Midas Capital
Midas Capital is a Tokyo-based private equity firm founded in 2017 that uses internal member capital to acquire majority stakes in Japanese growth companies, building a 17-20 company portfolio across entertainment, reuse, AI, tourism, and government DX, with three TSE-listed names.
- Company typePrivate
- Founded2017
- HeadquartersTokyo, Japan
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Midas Capital does
Midas Capital (株式会社ミダスキャピタル) is a Tokyo-based private equity firm founded in September 2017 by Representative Partner Yoshimura Hideki (吉村英毅). The firm invests exclusively with internal capital contributed by Midas members, raising no external limited-partner capital, and targets majority-stake acquisitions (過半数以上) in Japanese growth companies with the stated objective of building a world-class enterprise group (ミダス企業群). As of December 2025 the portfolio comprised 17-20 companies across entertainment (GENDA), reuse/resale (BuySell Technologies), marketing technology (AViC), AI SaaS (GROWTH VERSE, Xpotential), inbound tourism (羅針盤), online pharma (LATRICO), renovation (WAKUWAKU), and government DX (Workthy), with three listings on TSE and aggregate market capitalization exceeding ¥500B (5,000億円). The firm maintains a dominant shareholder position post-IPO and operates hands-on value creation across its portfolio via cross-company executive networks, talent deployment, and active M&A support.
The business model centers on capital appreciation from portfolio growth and IPO realizations rather than management fees. Midas Capital deploys patient capital, supplies talent and technology resources to portfolio companies, and uses continuous M&A as the principal growth engine (GENDA has executed ~58 deals in seven years). Distribution occurs through direct founder outreach, investment-banking referrals, and a venture arm, Dual Bridge Capital (established April 2023), which supplies seed-to-early-stage deal flow. A 2026 Fund 2 close at ¥6B adds an M&A-support investment feature. The firm also operates affiliated owner funds (Type A and Type B LLFE) that allow founder-operators to co-invest, and a separate joint venture with Asob System and GENDA, Asobidas (established 2025 with ¥150M capital), targeting an AI-powered fan-engagement platform. A portion of fund returns is donated to the Midas Foundation (公益財団法人ミダス財団, established 2019), which funds education and child welfare programs in Southeast Asia and Japan.
Underlying technology is delivered primarily through portfolio companies rather than built at the Midas Capital entity. Portfolio platforms include GROWTH VERSE's AI marketing suite (AIMSTAR, Michiciru, Zero), Xpotential's AI sales coach, and Asobidas's oshi-katsu AI transformation platform. The firm sources engineering talent via the UTTC (UTokyo Tech Club) and recruits from major Japanese banks (Mizuho), tech companies (Salesforce, ZOZO, Recruit), and global financial institutions (Goldman Sachs, UBS, Credit Suisse). The published Midas Group Declaration (ミダス企業群宣言書) formalizes governance limits on inter-portfolio transactions, cross-shareholdings, and personnel overlap to maintain regulatory and market credibility.
Midas Capital firmographics
Firmographics- Name
- Midas Capital
- Legal name
- 株式会社ミダスキャピタル
- Website
- https://midascapital.jp
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Midas Capital is a Tokyo-based private equity firm founded in 2017 that uses internal member capital to acquire majority stakes in Japanese growth companies, building a 17-20 company portfolio across entertainment, reuse, AI, tourism, and government DX, with three TSE-listed names.
- Ownership category
- akta.pro rank
Where Midas Capital is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
Midas Capital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Fund Management / Investment Returns: Midas Capital generates returns through appreciation in value of its portfolio companies. The fund uses internal capital only (ミダス関係者が拠出する内部資本のみを運用). Returns are realized through IPO gains and ongoing portfolio value growth.
- Donations to Midas Foundation: Midas Capital donates a portion of its fund returns annually to the Midas Foundation (公益財団). The representative partner also personally donates 1 billion yen per year to the foundation. This is a cost/reallocation rather than a revenue stream.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Midas Capital product offering
Product offeringCore offering
Midas Capital is a Tokyo-based private equity firm that acquires majority stakes in Japanese companies and supports their long-term growth through a combination of capital, talent, technology, and M&A expertise. It operates the Midas Flagship Fund for buyout-style majority investments and Dual Bridge Capital as a venture capital arm, complemented by an Owner Fund structure (Type A and Type B LLFE) that provides liquidity solutions to founders while retaining operational continuity.
Product overview
Midas Capital is a Japanese private equity fund and investment firm that operates a group of portfolio companies (referred to as the Midas Group of Companies). It does not offer a unified software product platform or modules; its core offering is investment fund management and portfolio company growth support. The company provides capital investment, management support, M&A advisory, and strategic growth assistance to its portfolio companies, rather than a discrete product or SaaS offering.
Differentiator
Problem solved
Functional benefit
Products and services
- Midas Flagship Fund (ミダス旗艦ファンド) Core PE vehicle through which Midas Capital acquires majority equity stakes in Japanese operating companies and supports their long-term growth, with a target of eventual IPO. Funded exclusively by internal capital from Midas members.
- Dual Bridge Capital (デュアルブリッジキャピタル) Venture capital arm of Midas Capital that invests in earlier-stage Japanese companies, providing deal-flow pipeline and complementary growth-stage exposure alongside the flagship buyout fund.
- Owner Fund — Type A LLFE Liquidity solution structure designed to recapitalize a founder's stake via a Limited Liability Fund Entity (Type A), enabling founder equity monetization while preserving management control of the operating company.
- Owner Fund — Type B LLFE Alternative Owner Fund structure (Type B Limited Liability Fund Entity) providing founder liquidity through a different ownership configuration, tailored to companies where the founder wishes to retain operational leadership post-recapitalization.
- Asobidas "Oshi-katsu" AI Transformation Platform AI transformation platform built to help businesses harness fan-driven engagement ("oshi-katsu") via AI tooling. Launched as a portfolio joint venture under the Midas Capital umbrella.
Quantifiable outcome
- 17 companies in portfolio; 3 listed on TSE (as of December 2025)
- +3 more outcomes
Companies that use Midas Capital
Customer profileNamed customers13 records
Segments2 records
Ideal customer profiles2 records
Midas Capital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Midas Capital partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, key and minor.
- 株式会社WorkthycoreWorkthy joined the Midas group in June 2026. Midas flagships fund and owner funds acquired shares. Workthy's expertise in AIX/DX for government and financial institutions expands Midas's portfolio in the public sector tech space.
- アソビシステム株式会社 (Asob System)coreAsob System and Midas Capital jointly established 株式会社アソビダス (Asobidas) in July 2025 with ¥150M capital. Asob System contributes entertainment现场力 (on-site operations and creativity) and fan engagement expertise. Midas contributes 経営力・テクノロジー・M&A推進力. The venture aims to build Japan's 'oshi-katsu' (fan culture) AI platform across idol, sports, sumo, and entertainment domains.
- 株式会社GENDA (GENDA)coreGENDA is a co-investor in Asobidas (push-katsu AI transformation platform), alongside Midas Capital and Asob System. GENDA contributes entertainment sector expertise and operational infrastructure.
- Dual Bridge Capital株式会社 (DBC)coreDBC is Midas Capital's affiliated venture capital fund, established April 2023 with mission of producing outstanding entrepreneurs. DBC's Fund 2 (2026) focuses on M&A support features. DBC targets seed to early-stage startups. DBC benefits from Midas Capital's portfolio network and talent referral system. Midas Capital benefits from DBC's early-stage deal flow.
- 公益財団法人ミダス財団 (Midas Foundation)coreMidas Foundation was established in 2019 with the mission of creating positive impact on 1 million lives by 2030 and 100 million by 2040. Activities include school construction in Southeast Asia, orphanages, domestic child welfare support, and special adoption support. Midas Capital contributes annual fund returns and the representative partner contributes ¥100 million/year to the foundation. The foundation's CIO reports on social impact metrics annually.
- UTTC (UTokyo Tech Club)keyMidas Capital sponsors UTTC, a University of Tokyo software engineering talent community. UTTC provides curriculum and hackathons. Midas Capital and portfolio companies recruit engineers through UTTC, creating a talent pipeline.
- 伊勢ヶ濱部屋 (Isegahama Stable / Sumo)minorAsobidas partnership: Traditional sumo stable receiving DX support from Asobidas, including backstage tours, data utilization for fan services, and new fan acquisition.
Scale indicators6 records
Recent moves10 records
Expansion highlights6 records
Midas Capital competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Midas Capital social profiles
Digital presenceMidas Capital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Midas Capital leadership team
Management profileNumber of profiles
Profiles9 records
Midas Capital subsidiaries and ownership
Company hierarchySubsidiaries4 records
Midas Capital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Midas Capital M&A and investment
M&A and investmentM&A
Investments5 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Midas Capital
What does Midas Capital do?
Midas Capital is a Tokyo-based private equity firm that acquires majority stakes in Japanese companies and supports their long-term growth through a combination of capital, talent, technology, and M&A expertise. It operates the Midas Flagship Fund for buyout-style majority investments and Dual Bridge Capital as a venture capital arm, complemented by an Owner Fund structure (Type A and Type B LLFE) that provides liquidity solutions to founders while retaining operational continuity.
Is Midas Capital a public or private company?
Midas Capital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Midas Capital founded?
Midas Capital was founded in 2017. It employs 1 to 10 people.
Where is Midas Capital based?
Midas Capital is headquartered in Tokyo, Japan, in the Asia region.
How does Midas Capital make money?
Two revenue lines are on record. Fund Management / Investment Returns are the primary driver. The others are donations to Midas Foundation.
Does Midas Capital have an API?
No public API is recorded for Midas Capital.