Wild Goose Filling

Name

Wild Goose Filling

Legal name

Wild Goose Filling

Website

https://wildgoosefilling.com

Company type

Private

Founded year

2010

Operating status

Operating

Ownership category

akta.pro rank

Headquarters

HQ city

Louisville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Canning and Bottling Equipment Sales: Sale of automated beverage canning and bottling machines including Gosling 2.0, Evolution Series (single and dual lane), Meheen bottling systems, and Spirit canning lines. Machines range from entry-level (12 cpm) to high-capacity (100 cpm).
2. Spare Parts and Accessories: Sale of spare parts, accessories, and consumables through the Flock Shop e-commerce platform. Includes seamer tooling, can size changeover kits, tubing, tri-clamps, seam micrometers, and specialized equipment like DO Buster, Bubble Butler, and GooseNeck infeeds.
3. Service and Support: Technical support, maintenance services, training programs, installation, and extended warranty offerings.
4. System Upgrades: Upgrade programs like the Gosling Fly Back Program allowing customers to trade in existing equipment for higher-speed systems.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Wild Goose Filling manufactures automated beverage canning and bottling systems for craft beverage producers. The company offers modular canning lines (Gosling and Evolution Series) and counter-pressure bottling systems (Meheen) that handle carbonated and non-carbonated drinks from beer and cider to spirits, RTD cocktails, coffee, kombucha, and CBD beverages. Its equipment integrates patented seaming, Multiflow fill technology for high carbonation, dissolved oxygen control, and rapid changeover capabilities.

Product overview

Wild Goose Filling is a manufacturer of beverage canning and bottling equipment headquartered in Boulder, Colorado, founded in 2010 and now part of the Middleby Corporation. The company offers a portfolio of automated industrial filling systems for craft beverage producers. The core product lines include: (1) Gosling Series - entry-level canning systems (Gosling 2.0 up to 12 CPM); (2) Evolution Series - modular mid-to-high-speed canning systems (Single Lane 15-50 CPM, Dual Lane up to 100 CPM); (3) Spirit Line - specialized canning systems for craft distilleries (Gosling Spirit up to 14 CPM, Evolution Series Spirit up to 50 CPM); (4) Meheen - counter-pressure bottling systems (10-36 bottles per minute). A comprehensive accessory ecosystem includes infeed/outfeed conveyors, the Multiflow Control Kit for high-carbonation beverages (up to 3.1 CO2 volumes), DO Buster CO2 Tunnel, Bubble Butler carbonation management, QuickChange and End 2 End changeover kits, and the Flock Shop e-commerce platform for spare parts. All systems feature patented seaming and filling technology with touchscreen HMI interfaces and are CE-certified.

Differentiator

Problem solved

Functional benefit

Brands

• Meheen: Counterpressure bottling technology acquired and unified under Wild Goose Filling in 2016, offering precision bottling systems for still and carbonated beverages with up to 2,160 bottles per hour capacity
• Gosling Spirit
• Evolution Series Spirit
• Multiflow
• Flock Shop

Products and services

• Gosling 2.0 Automated entry-level beverage canning system for small-scale producers packaging up to 12 cans per minute (720 cans/hour). Accommodates multiple can sizes (8-32 oz/236-946 mL) and supports carbonated or non-carbonated beverages including craft beer, cider, coffee, kombucha, wine, and RTD cocktails.
• Single Lane Evolution Series Modular canning system with upgradeable speed from 15 to 50 cans per minute on a compact footprint. Features patented CO2 purge/fill station, automatic lid placement, and cam-driven seamer for consistent seams. Scales with business growth through phased upgrades.
• Dual Lane Evolution Series High-speed dual-lane beverage canning system delivering up to 100 cans per minute with 8 or 10 fill heads. Operates both lanes simultaneously or individually for flexibility across batch sizes. Features automatic CO2 purging/filling and patented pneumatically-actuated seamers.
• Gosling Spirit Entry-level spirit canning system for craft distilleries packaging cocktails, spirits, coffee, and cannabis beverages at up to 14 cans per minute (840 cans/hour) in 100 mL steel cans and aluminum cans. Features all-black exterior design with smoked guarding.
• Evolution Series Spirit Higher-volume spirit canning system for distilleries and co-packaging facilities, accommodating multiple can formats including 100 mL steel cans and traditional aluminum can sizes. Upgradeable on the same platform up to 50 cans per minute.
• Meheen Bottling System Counter-pressure bottling system producing up to 2,160 bottles per hour. Modular design expands from 10 to 36 bottles per minute with 2, 4, or 6 fill heads. Features pre-evacuation, adjustable CO2 pulses, and real-time pressure monitoring for consistent fills with minimal dissolved oxygen.
• Infeed Conveyor Table for Gosling Semi-automated infeed solution with ionized air rinser, compatible with Gosling 2.0 and Gosling 1.0 systems. Loads up to 60 cans with 4 minutes accumulation capacity at 15 CPM.
• Infeed Conveyor Table for Evolution Series Semi-automated infeed solution for Evolution Series systems. Loads up to 250 cans with 5 minutes accumulation capacity at maximum speed.
• Flock Shop Parts E-Commerce E-commerce parts website offering spare parts, accessories, seamer tooling, can size changeover kits, seam micrometers, tubing, and tri-clamps for Wild Goose and Meheen packaging systems. Available 24/7 for US and Canada customers.

Quantifiable outcome

• Dual Lane Evolution Series achieves up to 100 cans per minute
• +6 more outcomes

Named customers14 records

Segments7 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Two partnerships are on record, tiered core.

• Deutsche Beverage + ProcesscoreStrategic or Co-development PartnerPart of the Middleby family, Deutsche Beverage + Process is a trusted leader in designing and manufacturing high-quality brewing and processing equipment. Specializes in turnkey solutions for breweries, distilleries, and beverage industries. Works with Wild Goose to provide end-to-end solutions for the brewing and beverage manufacturing industries.
• Ss BrewtechcoreStrategic or Co-development PartnerLeading manufacturer of high-quality brewing equipment known for innovative designs and precision engineering. Provides cutting-edge fermenters, brewhouses, and accessories. Works with Wild Goose as part of Middleby Brewing & Distilling to provide seamless integration from brewhouse to packaging.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Krones AG: German global leader in beverage filling and packaging equipment with broad portfolio across brewery, dairy, and soft drink lines. Competes with Wild Goose in mid-to-high speed canning but serves a much wider customer base including large multinational beverage producers.
• GEA Group: Global industrial equipment supplier with beverage processing and packaging offerings, including separators, homogenizers, and fillers. Competes at the high-capacity end of beverage canning and provides broader processing solutions.
• ProMach: North American packaging machinery leader with beverage, food, and consumer goods filling solutions. Competes in craft and industrial beverage canning through brands within its portfolio, offering end-of-line integration beyond Wild Goose's core scope.
• Della Toffola Group: Italian-based supplier of complete beverage production lines including filtration, fermentation, and bottling/canning equipment. Comparable craft and industrial brewery customer base with broader process scope than Wild Goose.

Direct peers

• CFT Group: Italian beverage processing and packaging equipment manufacturer offering fillers, seamers, and complete canning/bottling lines. Similar craft and industrial customer profile to Wild Goose with overlapping technology in carbonated beverage filling.
• Meccanica Brevetti Frau (MBF): Italian counter-pressure bottling and canning equipment maker serving craft beverage producers globally. Closely comparable to Wild Goose in craft beverage focus, technology approach, and customer size profile.
• Twin Monkeys Beverage Systems: US-based craft beverage canning equipment provider offering mobile and in-house canning lines for breweries and cidermills. Direct head-to-head competitor in the entry-level and mid-speed craft canning segment.
• IC Filling Systems: UK-based beverage filling equipment manufacturer offering rinser-filler-capper monoblocks and complete canning lines. Overlaps with Wild Goose in craft beverage canning with comparable technology positioning.

Regional players

• Mahaffey & Associates: US industrial packaging equipment provider including end-of-line and palletizing solutions for beverage and food manufacturers. Comparable customer base but with focus on packaging automation rather than primary filling technology.

Others

• Ss Brewtech: Sister company under Middleby's Brewing & Distilling Solutions Group, providing brewing fermentation and process equipment. Adjacent rather than competitive, sharing go-to-market and customer base through Middleby's bundled offering.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/WildGooseFills
• Facebookfacebook.com/wildgoosefilling
• LinkedInlinkedin.com/company/wildgoosefilling

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wild Goose Filling