Harvie

Name

Harvie

Legal name

Harvie

Website

https://heyharvie.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Recruitment Software

NAICS

Employment Placement Agencies (561311), Advertising Agencies (541810), Media Buying Agencies (54183)

SIC

Services-Employment Agencies (7361), Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)

akta.pro primary industry

Talent Acquisition (Recruiting) & Applicant Tracking (ATS) (BPACAPAD)

akta.pro secondary industries

RPO Technology, ATS Administration & Recruitment Operations (BPACABAN), Recruitment Marketing & Employer Branding for RPO (BPACABAL), Performance Marketing Automation & Bid Management Services (MPAAACAM)

Keywords

• Recruitment software
• Applicant tracking system
• AI candidate screening
• Recruitment marketing
• Employer branding

Headquarters

HQ city

Mexico City

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. SaaS Platform Subscription: All-in-one recruitment platform subscription including ATS, WhatsApp IA, Performance Ads, and Employer Branding modules. Platform implementation accompanied by dedicated 1:1 team support.
2. Performance-based Digital Campaigns: Digital recruitment marketing campaigns on Meta, Instagram, Reels, TikTok, Google, and LinkedIn with real-time optimization. Creatives and copywriting included.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Harvie provides an all-in-one AI-powered recruitment platform that combines four integrated modules: an ATS for full-cycle hiring management, a WhatsApp IA conversational agent for 24/7 candidate screening and automated filtering, Performance Ads (Atracción de Talento) for targeted digital recruitment marketing across social platforms, and Marca Empleadora for AI-driven employer brand strategy. The platform is designed for high-volume operational hiring in retail, logistics, hospitality, call centers, and manufacturing, with a specialized Reclutamiento Operativo service offering.

Product overview

Harvie is an all-in-one recruitment platform that integrates four core modules: ATS for end-to-end hiring process management, WhatsApp IA for AI-powered 24/7 candidate screening via conversational WhatsApp interface, Performance Ads (Atracción de Talento) for digital recruitment marketing campaigns across social platforms, and Marca Empleadora for AI-driven employer brand strategy. The platform is designed for operational, administrative, retail, logistics, hospitality, and call center hiring. Harvie also offers Reclutamiento Operativo as a specialized service offering for high-volume operational recruitment, leveraging the core platform modules. Results claimed include +16X more qualified applications, 60% reduction in hiring time, and 3X faster response speed.

Differentiator

Problem solved

Functional benefit

Products and services

• ATS (Applicant Tracking System) Visual pipeline management with drag-and-drop kanban, asynchronous video interviews, AI-powered filters, automated notifications, strategic reports and KPIs, transparent recruiter-hiring manager collaboration, and reference checking. Designed for organizations modernizing full-cycle recruitment.
• WhatsApp IA AI-powered WhatsApp conversational agent that automates candidate screening 24/7. Candidates apply via WhatsApp without registration, receive instant responses, and are automatically filtered and ranked by match level (very high/high/medium/low) before entering the ATS. Integrates with the broader Harvie platform.
• Atracción de Talento (Performance Ads) Digital recruitment marketing campaigns distributing job postings across Meta, Instagram, Reels, TikTok, Google, and LinkedIn with targeting by location, interests, skills, and ideal candidate profile. Includes high-conversion landing pages, real-time optimization, and reusable talent pools.
• Marca Empleadora (Employer Brand) AI-powered employer brand strategy service that builds authentic, emotionally differentiated employer branding based on data insights. Includes Employee Value Proposition definition, storytelling, social media content, optimized employer pages, AI-driven perception research, topic detection, and competitive benchmarking.
• Reclutamiento Operativo Specialized operational recruitment service for high-volume hiring in retail, logistics, hospitality, and call centers. Combines recruitment marketing, WhatsApp application, AI filtering, and location-based candidate matching for operational profiles with 24–48 hour campaign activation.

Quantifiable outcome

• 16X more qualified applications compared to traditional methods
• +4 more outcomes

Named customers13 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature13 records

Partnerships

Two partnerships are on record, tiered notable.

• Procomer Costa RicanotableGTM or Marketing PartnerPromoted export and investment attraction agency in Costa Rica. Listed as both powered-by partner and active customer posting job vacancies on Harvie platform.
• EndeavornotableGTM or Marketing PartnerGraduate of Endeavor high-impact entrepreneurship program. Provides network access, mentorship, and credibility within the entrepreneur ecosystem.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Bumeran: Major LATAM-focused job board and recruitment platform operating across multiple Spanish-speaking countries. Directly comparable as a regional recruitment destination that Harvie's marketplace and employer brand modules compete against for employer mindshare.
• OCCMundial: Mexico's largest online job board and recruitment platform. Comparable because it serves similar employer customers (including Mexican enterprise and operational hiring) that Harvie targets in its home market.

Broad incumbents

• SmartRecruiters: Enterprise ATS and talent acquisition suite used by global employers. Directly comparable to Harvie's ATS module with similar pipeline, interview, and reporting features, but is a broader portfolio play rather than a LATAM-specialized, WhatsApp-first product.
• iCIMS: Enterprise talent acquisition platform with ATS, CRM, and candidate marketing tools. Overlaps with Harvie's full-stack recruiting thesis, though iCIMS serves large global enterprises rather than LATAM mid-market.
• ZipRecruiter: AI-driven job matching platform for SMB and mid-market employers. Comparable in the use of AI to match candidates to roles and the performance/marketing oriented employer pitch, though ZipRecruiter targets US SMB rather than LATAM enterprise.
• Workday Recruiting: Recruiting module within Workday's HCM suite, targeting large enterprises. Comparable as a complete ATS/recruiting solution that Harvie competes against for enterprise deals in LATAM.
• LinkedIn Talent Solutions: Recruiter subscriptions and job advertising product from LinkedIn. Overlaps with Harvie's Performance Ads and Employer Brand modules because both target recruiters seeking qualified candidates through social/professional channels.
• Greenhouse: Global ATS incumbent offering structured recruiting, candidate management, and integrations. Comparable because it competes for the same ATS replacement budget that Harvie targets, though it lacks Harvie's WhatsApp-native and LATAM-first positioning.
• Indeed: Global job board and hiring platform with massive scale. Comparable as the default destination for employer job postings and candidate search that Harvie's Performance Ads and job board modules position against.
• Lever: ATS + CRM platform for modern hiring teams. Comparable to Harvie's ATS and collaboration functionality, though it lacks a built-in WhatsApp conversational agent and employer brand module.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/heyharvie_
• Facebookfacebook.com/heyharvie
• LinkedInlinkedin.com/company/hey-harvie

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Harvie