Easy Eye Sound
Easy Eye Sound is a record label company that provides music, events, news, tours, and a store for artists.
- Company typePrivate
- Founded2017
- HeadquartersNashville, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Easy Eye Sound does
Easy Eye Sound is a record label company that provides music, events, news, tours, and a store for artists. The company was founded by Dan Auerbach in Nashville in 2017.
Easy Eye Sound firmographics
Firmographics- Name
- Easy Eye Sound
- Legal name
- Concord Music Group, Inc.
- Website
- https://easyeyesound.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Easy Eye Sound is a record label company that provides music, events, news, tours, and a store for artists.
- Ownership category
- akta.pro rank
Where Easy Eye Sound is headquartered
LocationHeadquarters
- HQ city
- Nashville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Easy Eye Sound business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Physical Music Sales: Sale of vinyl records, CDs, and cassettes directly through the company's e-commerce platform and international store. Products include exclusive signed editions, limited vinyl colors, and test pressings at premium price points.
- Digital Music Sales: Digital album downloads sold through the company's website at $10 per album.
- Merchandise Sales: Sale of branded apparel and merchandise including t-shirts, mugs, and bundles sold alongside album releases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Vinyl Records |
| Unit Pricing | Pay-as-you-go | CD Albums |
| Unit Pricing | Pay-as-you-go | Digital Albums |
| Unit Pricing | Pay-as-you-go | Apparel and Merchandise |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Easy Eye Sound product offering
Product offeringCore offering
Easy Eye Sound is a Nashville-based record label and recording studio that produces, releases, and sells music from a roster of signed artists across blues, soul, rock, country, folk, and Americana genres. It sells physical music media (vinyl records, CDs, cassettes), digital album downloads, and branded apparel/merchandise directly to fans through its own e-commerce storefront, with exclusive signed editions, limited color variants, and bundle packages serving collectors and enthusiasts.
Product overview
Easy Eye Sound is a record label and direct-to-consumer music store founded by Dan Auerbach of The Black Keys. The offering is a direct-to-consumer e-commerce platform for physical and digital music releases. The portfolio comprises multiple product lines: physical music formats (Vinyl Records, CD Releases, Cassette Releases, Digital Albums), merchandise (Apparel & Merchandise, Easy Eye Merch), and curated collections (Fresh Sounds for exclusive/limited items, Various Artists/Compilations). The core products are artist albums across genres including blues, rock, soul, country, folk, and Americana, with albums from artists including Dan Auerbach, CeeLo Green, Eddie 9V, Britti, Early James, Ceramic Animal, Fai Laci, Hank Williams Jr., Jeremie Albino, Jon Muq, Hermanos Gutiérrez, and The Animeros. All products are sold directly through the Easy Eye Sound website with various exclusive variants (signed vinyl, color vinyl, bundles) available.
Differentiator
Problem solved
Functional benefit
Products and services
- Vinyl Records
Companies that use Easy Eye Sound
Customer profileNamed customers10 records
Segments2 records
Ideal customer profiles2 records
Easy Eye Sound technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Easy Eye Sound partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Concord Music GroupcoreConcord Music Group is the parent company of Easy Eye Sound. The privacy policy indicates that Concord Music Group, Inc. and its affiliates collect and process personal information for Easy Eye Sound operations. Concord handles corporate functions including privacy compliance, data protection, and corporate governance for Easy Eye Sound as part of the Concord group of companies.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
Easy Eye Sound competitors and assessment
Company assessmentDirect peers
- Third Man Records: Boutique artist-owned record label founded by Jack White in Nashville, operating a direct-to-consumer vinyl-first store and recording studio. Highly comparable D2C model, vinyl-led catalog, and artist-as-founder identity parallel Easy Eye Sound's Dan Auerbach structure.
- New West Records: Independent Americana/roots-focused record label based in Nashville and Austin with a roster spanning alt-country, rock, and singer-songwriters. Comparable genre focus (Americana/roots) and similar indie-label scale.
- Fat Possum Records: Independent Mississippi-based label specializing in blues, roots, and Americana artists with strong D2C physical retail. Comparable roots/blues focus and indie D2C vinyl store.
- ATO Records: Independent Nashville-rooted label known for Americana, rock, and roots acts (e.g., Alabama Shakes, My Morning Jacket). Similar genre positioning and Nashville/indie-label DNA.
- Bloodshot Records: Chicago-based indie label long associated with alt-country, Americana, and roots rock, with a D2C storefront selling vinyl and merch. Comparable indie roots/Americana catalog and direct retail model.
- Dualtone Records: Independent Nashville label with an Americana, folk, and singer-songwriter roster and direct merchandise offerings. Similar genre and operating footprint to Easy Eye Sound.
- Mom + Pop Music: Independent indie label with a singer-songwriter, rock, and Americana-leaning roster and D2C store. Comparable indie artist development and direct retail focus.
Broad incumbents
- Nonesuch Records: Long-established Warner-affiliated label known for Americana, world, and roots artists. Larger incumbent with similar genre scope, providing a comparable for what Easy Eye Sound could scale toward under Concord.
- Big Machine Records: Nashville-headquartered country and Americana label with a major-label distribution footprint. Comparable Nashville base and Americana/country adjacency, though much larger in scale.
Others
- Concord Records (parent label): Parent company and corporate umbrella for Easy Eye Sound, providing distribution, compliance, and international storefront infrastructure. Most relevant parent-affiliated comparator for back-office and international reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Customer concentration
Easy Eye Sound social profiles
Digital presenceEasy Eye Sound financial estimates
Financial estimateRevenue estimate
Valuation estimate
Easy Eye Sound leadership team
Management profileNumber of profiles
Profiles1 record
Easy Eye Sound funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Easy Eye Sound M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Easy Eye Sound
What does Easy Eye Sound do?
Easy Eye Sound is a Nashville-based record label and recording studio that produces, releases, and sells music from a roster of signed artists across blues, soul, rock, country, folk, and Americana genres. It sells physical music media (vinyl records, CDs, cassettes), digital album downloads, and branded apparel/merchandise directly to fans through its own e-commerce storefront, with exclusive signed editions, limited color variants, and bundle packages serving collectors and enthusiasts.
Is Easy Eye Sound a public or private company?
Easy Eye Sound is a private company. It is classified as corporate owned and is currently operating.
When was Easy Eye Sound founded?
Easy Eye Sound was founded in 2017. It employs 1 to 10 people.
Where is Easy Eye Sound based?
Easy Eye Sound is headquartered in Nashville, United States, in the North America region.
How does Easy Eye Sound make money?
Three revenue lines are on record. Physical Music Sales are the primary driver. The others are digital Music Sales and merchandise Sales.
Who are Easy Eye Sound's main competitors?
Direct peers on record are Third Man Records, New West Records, Fat Possum Records, ATO Records, Bloodshot Records, Dualtone Records and Mom + Pop Music. Broad incumbents are Nonesuch Records and Big Machine Records. Concord Records (parent label) is listed as an others.
Does Easy Eye Sound have an API?
No public API is recorded for Easy Eye Sound.