MBK Senior Living
MBK Senior Living is a privately held senior living operator offering Independent Living, Assisted Living, Memory Care, and Respite Care across 39 owned and managed communities in the Western United States, with wellness programs including a Thinkie cognitive-wellness partnership.
- Company typePrivate
- Founded1990
- HeadquartersIrvine, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What MBK Senior Living does
MBK Senior Living, LLC is a privately held operator of senior living communities headquartered in Irvine, California, providing Independent Living, Assisted Living, Memory Care, and Respite/Short-term Care services to seniors across 39 owned and managed communities throughout the Western United States, with geographic concentration in California, Arizona, and Washington. The company operates as part of MBK Real Estate LLC, with MSL Community Management, LLC as an affiliated operating entity. Founded in 1990 and led by President Jeff Fischer, the company employs between 251 and 500 staff and serves residents through a recurring monthly subscription revenue model, with per-resident pricing varying by care level (Independent Living, Assisted Living, Memory Care) and unit type. Distribution is direct-to-consumer via on-site community tours, community Executive Directors, a corporate sales team, and a dedicated Regional Director of Sales and Operations function for new acquisitions.
The company's differentiated offering centers on a portfolio of signature programs: the Mind + Body Wellness program (integrating a 2025 partnership with Thinkie Inc. for wearable-sensor cognitive training), Connections for Living memory care programming, the resident-driven Adventurer's Club, the Yoi Shigoto Gives Back philanthropic initiative, and resort-style amenities. Its go-to-market combines owned-and-operated communities with management contracts (e.g., the 2025 San Clemente Villas by the Sea assumption, a 140-unit community) and an inbound marketing engine consisting of a content blog, podcast, monthly caregiver-facing webinars, and community events. Operational quality has been externally validated by 2025 U.S. News & World Report Best Assisted Living and Best Memory Care designations, the ICAA NuStep Beacon Award (The Reserve at Thousand Oaks), Best Places to Work in Orange County, and a deficiency-free California Department of Public Health survey for Almond Heights.
Revenue is not publicly disclosed. Pricing is quote-based and varies by location, unit, and care level, with Memory Care commanding premium pricing relative to Independent Living and Assisted Living. There are no external institutional investors or public shareholders identified; ownership has remained within the MBK investment group since founding. The company maintains a mobile application (iOS), a careers portal on Workday, and a stated commitment to WCAG 2.2 Level AA web accessibility conformance.
MBK Senior Living firmographics
Firmographics- Name
- MBK Senior Living
- Legal name
- MBK Senior Living, LLC
- Website
- https://mbkseniorliving.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- MBK Senior Living is a privately held senior living operator offering Independent Living, Assisted Living, Memory Care, and Respite Care across 39 owned and managed communities in the Western United States, with wellness programs including a Thinkie cognitive-wellness partnership.
- Ownership category
- akta.pro rank
MBK Senior Living industry classification
Industry- Product category
- Senior Living Services
- NAICS
- Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331)
- SIC
- Services-Nursing & Personal Care Facilities (8050)
- akta.pro primary industry
- Assisted Living with Memory Care (Mixed Campus) (HLADABAB)
- akta.pro secondary industries
- Market-Rate Independent Living (Private Pay) Communities (HLADAAAA), Memory Care Units within Assisted Living Communities (HLADACAB), Senior Living Property Management (BPAJAGAI)
Keywords
Where MBK Senior Living is headquartered
LocationHeadquarters
- HQ city
- Irvine
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
MBK Senior Living business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Marketing or Sales, Others
Revenue model
- Senior Living Housing and Care Services: Monthly residential fees for seniors including housing, dining, care services, and amenities. Pricing varies by level of care (independent living, assisted living, memory care) and unit type. The company operates 39 owned and managed communities across the Western United States.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Independent Living - Maintenance-free lifestyle with dining and amenities |
| Subscription | Monthly | Assisted Living - Higher level of support with personal care assistance |
| Subscription | Monthly | Memory Care - Comprehensive care for residents living with Alzheimer's or dementia |
| Subscription | Monthly | Respite/Short-Term Stays - Temporary care services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
MBK Senior Living product offering
Product offeringCore offering
MBK Senior Living owns and operates 39 senior living communities across the Western United States, providing four levels of care: Independent Living (maintenance-free lifestyle with dining and amenities), Assisted Living (personal care, medication management, daily activity support), Memory Care (specialized dementia/Alzheimer's care in secure environments), and Respite/Short-Term Stays (temporary care). Residents pay recurring monthly fees covering housing, dining, personal care, activities, housekeeping, and access to signature wellness programs including the Mind + Body Wellness program integrated with the Thinkie cognitive-wellness partnership.
Product overview
MBK Senior Living operates as a unified senior living platform offering multiple care levels across 39 owned and managed communities throughout the Western United States. The portfolio includes Independent Living (maintenance-free lifestyle), Assisted Living (personalized daily support), Memory Care (specialized dementia care through Connections for Living), and Respite Care (short-term stays). The company's differentiated approach centers on holistic wellness through its Mind + Body Wellness program, which integrates the Thinkie cognitive-wellness partnership for brain training. Signature programs include the resident-driven Adventurer's Club and Yoi Shigoto Gives Back philanthropic initiative. MBK also provides educational resources including a blog and podcast. The company was founded with core values of Ageless Exploration, Better Together, and Reason for Being.
Differentiator
Problem solved
Functional benefit
Brands
- Mind + Body Wellness: A holistic wellness program focusing on nurturing brain health, increasing brain activity, and promoting greater independence for senior residents.
Products and services
- Independent Living Residential maintenance-free lifestyle service for self-sufficient seniors, providing housing, dining services, social activities, housekeeping, and community amenities while preserving independence.
- Assisted Living Residential care service for seniors needing help with activities of daily living, including personal care, bathing, dressing, medication management, and around-the-clock caregiver support.
- Memory Care Specialized residential care service for seniors living with Alzheimer's disease and other forms of dementia, delivered in secure environments with trained staff and tailored cognitive programming including the Connections for Living program.
- Respite Care Short-term residential care service providing temporary relief for family caregivers and continuous quality care for seniors during recovery periods or trial stays before long-term residency.
Quantifiable outcome
- More than 90% of residents and 50% of team members have received COVID vaccination (historical pandemic data)
Companies that use MBK Senior Living
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles4 records
MBK Senior Living technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
MBK Senior Living partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Thinkie Inc.coreMBK Senior Living partnered with Thinkie Inc., the leading provider of visual feedback brain training, to enhance and maintain cognitive functions of senior residents. The Bellettini community in Bellevue, Washington became Thinkie's first development partner following a successful pilot program (April-June). The Thinkie system utilizes wearable sensor technology and science-backed games to provide real-time measurement and visual feedback for brain wellness. The initiative falls under MBK's Mind + Body Wellness program focused on nurturing brain health, increasing brain activity, and promoting greater independence.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
MBK Senior Living competitors and assessment
Company assessmentDirect peers
- Aegis Living: West Coast-focused senior living operator with communities primarily in California, Washington, and Nevada, offering assisted living and memory care. Highly comparable regional footprint, service tiers, and private-pay positioning to MBK.
- Senior Lifestyle: Privately held senior living operator with ~80 communities across the US, offering independent living, assisted living, memory care, and skilled nursing. Closely comparable in size, ownership structure, and full continuum-of-care service mix.
- Belmont Village Senior Living: Privately held senior living operator with ~30 communities concentrated in California, Texas, and the Southeast, with strong emphasis on memory care and signature wellness programs. Comparable private ownership structure, scale, and premium care positioning to MBK.
- Merrill Gardens: West Coast-focused senior living operator with communities in multiple Western states, offering independent living, assisted living, and memory care. Closely comparable geographic footprint and service tiers to MBK.
- Five Star Senior Living: Senior living operator with communities across multiple US states providing independent living, assisted living, and memory care services. Comparable multi-tier service model and private-pay positioning.
- Pacifica Senior Living: Senior living operator with communities concentrated in the Western US and Florida, offering assisted living and memory care services. Comparable regional Western footprint and similar care-level mix.
- Watermark Retirement Communities: Private senior living operator with ~70 communities nationwide offering independent living, assisted living, and memory care. Comparable multi-tier service model and emphasis on wellness programming.
Broad incumbents
- Atria Senior Living: Major national senior living operator with more than 250 communities across the US and Canada, offering independent living, assisted living, and memory care. Comparable multi-tier service model and similar wellness-oriented positioning to MBK.
- Sunrise Senior Living: Established senior living provider with communities across the US, UK, and Canada, specializing in assisted living and memory care. Comparable premium care positioning and signature wellness programming model.
- Brookdale Senior Living: Largest senior living operator in the US with ~650 communities nationwide offering independent living, assisted living, memory care, and skilled nursing. Directly comparable service mix to MBK across all four care tiers, though at far greater scale and national footprint.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks2 records
Key highlights7 records
Customer concentration
MBK Senior Living social profiles
Digital presenceMBK Senior Living compliance and trust
Trust signalCompliance1 record
MBK Senior Living financial estimates
Financial estimateRevenue estimate
Valuation estimate
MBK Senior Living leadership team
Management profileNumber of profiles
Profiles4 records
MBK Senior Living funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MBK Senior Living M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MBK Senior Living
What does MBK Senior Living do?
MBK Senior Living owns and operates 39 senior living communities across the Western United States, providing four levels of care: Independent Living (maintenance-free lifestyle with dining and amenities), Assisted Living (personal care, medication management, daily activity support), Memory Care (specialized dementia/Alzheimer's care in secure environments), and Respite/Short-Term Stays (temporary care). Residents pay recurring monthly fees covering housing, dining, personal care, activities, housekeeping, and access to signature wellness programs including the Mind + Body Wellness program integrated with the Thinkie cognitive-wellness partnership.
Is MBK Senior Living a public or private company?
MBK Senior Living is a private company. It is classified as corporate owned and is currently operating.
When was MBK Senior Living founded?
MBK Senior Living was founded in 1990. It employs 251 to 500 people.
Where is MBK Senior Living based?
MBK Senior Living is headquartered in Irvine, United States, in the North America region.
How does MBK Senior Living make money?
One revenue line is on record: senior Living Housing and Care Services.
Who are MBK Senior Living's main competitors?
Direct peers on record are Aegis Living, Senior Lifestyle, Belmont Village Senior Living, Merrill Gardens, Five Star Senior Living, Pacifica Senior Living and Watermark Retirement Communities. Broad incumbents are Atria Senior Living, Sunrise Senior Living and Brookdale Senior Living.
Does MBK Senior Living have an API?
No public API is recorded for MBK Senior Living.
What industry is MBK Senior Living in?
MBK Senior Living's product category is Senior Living Services. Its primary akta.pro industry code is HLADABAB, Assisted Living with Memory Care (Mixed Campus), with a secondary code of HLADAAAA, Market-Rate Independent Living (Private Pay) Communities. Its NAICS code is 623312 and its SIC code is 8050.