Myrtle Beach.com

What Myrtle Beach.com does

MyrtleBeach.com is a privately held travel and destination portal that aggregates accommodations, attractions, dining, events, real estate, and shopping for the 60-mile Grand Strand coastline of South Carolina. It operates as a consumer-facing planning and booking site that ranks organic search visibility for Myrtle Beach–intent queries and supplements it with content, a multi-channel social presence (Facebook, Instagram, TikTok, Pinterest, X, YouTube), email newsletters, and the Monster Coupon Book iOS/Android app for clip-and-redeem discounts at local merchants. The product surface spans hotels and resorts, vacation rentals, campgrounds, things-to-do directories, restaurant listings, an events calendar, real estate listings, shopping guides, and live beach webcams, functioning as an integrated destination marketing platform rather than a single SaaS product.

The company's revenue model is advertising- and sponsorship-based on the supply side: hotels, resorts, attractions, and restaurants pay for featured placement and sponsored listings, while the platform also earns affiliate referral commissions when users click through to partner booking engines via tracked outbound links. Hotel pricing for listed rooms is not publicly disclosed at the sponsorship level, but consumer-facing rates start from approximately $55 per night. Distribution to consumers is direct through web and mobile, with no third-party reseller channels. The company has eight or more named featured hotel sponsors (including Grande Shores, Avista, Seaside, Grande Cayman, Monterey Bay, Crown Reef, Breakers, and Caribbean Resort) plus a long tail of local merchants participating in the Monster Coupon Book app.

MyrtleBeach.com is a subsidiary of EVOQ Group, a diversified parent company headquartered at 1101 Johnson Ave #300A, Myrtle Beach, SC, with stated headcount of 501-1000. No funding rounds, M&A activity, leadership changes, or financial disclosures are documented in the available source material. The platform's strategic positioning is regional DMO-style (destination marketing organization) rather than national OTA-scale, with operational geographies limited to the South Carolina Grand Strand corridor in the US.

Name

Myrtle Beach.com

Legal name

MyrtleBeach.com

Website

https://myrtlebeach.com

Company type

Private

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Travel & Tourism Destination Marketplace

NAICS

Tour Operators (561520), Convention and Visitors Bureaus (561591)

SIC

Services-Advertising (7310), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Island, Beach & Resort Travel Agencies (THAKAFAL)

Keywords

• Travel planning platform
• Vacation booking portal
• Destination marketing services
• Hotel deal aggregation
• Tourism information portal

Headquarters

HQ city

Myrtle Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. Advertising and Sponsorship: Hotels, resorts, attractions, and restaurants pay for featured placement and advertising on the platform. Featured deals and sponsored listings generate revenue through cost-per-click and cost-per-acquisition models.
2. Affiliate Referrals: The platform earns referral commissions when users click through to book hotels or purchase attraction tickets through tracked affiliate links.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

MyrtleBeach.com operates a web and mobile destination platform that aggregates hotels, resorts, attractions, restaurants, events, shopping, and real estate listings for the 60-mile Grand Strand region of South Carolina. The platform monetizes via featured-sponsor advertising paid by hotels and resorts (e.g., Grande Shores, Avista, Seaside, Grande Cayman, Monterey Bay, Crown Reef, Breakers, Caribbean) and earns affiliate referral commissions when users click through to book rooms or attraction tickets. Its proprietary Monster Coupon Book mobile app delivers discounts on local dining, watersports, attractions, and retail, with push notifications for saved events.

Product overview

MyrtleBeach.com is The #1 Planning & Booking Site for Myrtle Beach, operating as a travel and tourism marketplace platform that aggregates accommodations, attractions, dining, and entertainment options across the 60-mile Grand Strand coastline in South Carolina. The platform's core products include a hotel and resort directory with direct booking links, the Monster Coupon Book mobile app for savings on attractions and dining, a special offers platform aggregating deals from local businesses, a comprehensive Things to Do directory covering attractions and entertainment, restaurant listings, an events calendar, real estate listings, shopping guides, and live beach webcams. The portfolio functions as an integrated destination marketing platform connecting visitors with local businesses rather than a single unified SaaS product.

Differentiator

Problem solved

Functional benefit

Brands

• Monster Coupon Book: Mobile application containing discounts on Myrtle Beach attractions, watersports, dining, and stores. Users can browse and clip coupons, save favorites, and receive push notification reminders for events.

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered parent and core.

• EVOQ GroupparentOthersEVOQ Group is the parent company of MyrtleBeach.com. The company operates as an EVOQ Group Company based in Myrtle Beach, SC.
• Hotels and Resorts (Featured Sponsors)coreGTM or Marketing PartnerNumerous hotels and resorts including Grande Shores Resort, Avista Resort, Seaside Resort, Grande Cayman Resort, Monterey Bay, Crown Reef, Breakers Resort, Caribbean Resort, and others pay for featured placement and advertising on the platform. These partners represent the core revenue-generating relationships.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Booking.com: World's largest hotel-reservation site and a direct competitor for Myrtle Beach accommodation bookings. Has stronger direct-hotel relationships, a global loyalty program, and aggressive performance marketing presence on Google for the same destination-intent queries.
• Airbnb: Alternative-accommodation marketplace that lists vacation rentals and condos throughout Myrtle Beach. Competes for the same trip-planning audience with a differentiated lodging inventory (whole-home rentals) that hotels don't cover.
• Expedia: Major global OTA that lists Myrtle Beach hotels, packages, and activities. Competes for the same booking-intent traffic via metasearch and direct hotel inventory, but with national-scale marketing budgets and a full-stack booking platform.
• Tripadvisor: Global travel-planning and reviews platform with broad Myrtle Beach coverage. Overlaps in attraction discovery, dining recommendations, and hotel shopping, but operates across thousands of destinations with a reviews-led rather than advertising-led model.
• Vrbo: Vacation-rental-by-owner marketplace focused on whole-home rentals, including a substantial Myrtle Beach and Grand Strand inventory. Competes for family vacation travelers and lodging-deal advertising share with destination portals.

Direct peers

• HiltonHead.com: Destination travel portal serving Hilton Head Island, SC—near Myrtle Beach geographically and structurally identical: a beach-resort booking and information site monetized via hotel advertising and affiliate links.
• Panama City Beach (Visit Panama City Beach): Official CVB plus commercial tourism portal for Panama City Beach, Florida—a Gulf Coast beach destination that competes for the same family beach-vacation traveler and operates a comparable lodging-deal/content model.
• Visit Myrtle Beach: The official destination marketing organization for Myrtle Beach. Operates the same audience (Myrtle Beach visitors) and competes for the same hotel and attraction marketing dollars, but is a nonprofit CVB rather than a commercial portal.
• Outer Banks Visitors Bureau / OuterBanks.com: Destination-specific travel portal for North Carolina's Outer Banks. Closely comparable business model: regional destination website aggregating lodging, attractions, dining, events, and deals for a single coastal market with advertising and affiliate revenue.
• Destin.com: Destination portal for Destin, Florida, aggregating beachfront accommodations, attractions, dining, and deals in the Florida panhandle. Operates on the same destination-SEO + paid-listing playbook as MyrtleBeach.com.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/myrtlebeach
• YouTubeyoutube.com/@MyrtlebeachInfo
• Facebookfacebook.com/myrtlebeach
• Instagraminstagram.com/officialmyrtlebeach
• TikToktiktok.com/@officialmyrtlebeach
• Pinterestpinterest.com/myrtle_beach
• LinkedInlinkedin.com/company/myrtle-beach-flea-market

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Myrtle Beach.com