BSK Immobilier

What BSK Immobilier does

BSK Immobilier is a French online real estate intermediation platform operating as a national network of independent mandataire (independent contractor) real estate agents. Founded in 2010 and headquartered in Labège (near Toulouse), the company connects individual property buyers, sellers, renters, and small-scale investors with self-employed agents who operate under the BSK brand across metropolitan France and the French overseas departments (DOM). The company reports 64,000 clients served since 2010, 16,000+ transactions completed since 2016, and a 4.9/5 customer satisfaction rating on Immodvisor.

The technology stack centers on a proprietary agent-facing platform (bsk.li-loo.com) and a consumer-facing portal (bskimmobilier.com) that supports property search, agent discovery, and service requests. Consumer-facing service lines include traditional brokerage, Vente Interactive (a structured online sales process designed to accelerate transactions), Property Valuation (Estimation) conducted by BSK advisors, and a free VIP Concierge Service for relocation support. A dedicated sub-brand, mareco by BSK, focuses on recruiting and onboarding new mandataire agents into the network.

Revenue is generated through transaction commissions on property sales, structured as a progressive percentage of sale price (ranging from a €5,000 flat fee for properties up to €50,000 up to 6–10% on higher-value properties, with separate schedules for commercial real estate and capped per-square-meter rates for rentals). The asset-light mandataire model allows BSK to scale agent supply without owning branch real estate, while compensation to agents forms the largest variable cost. Following a November 2021 Owner Buyout by Activa Capital, BSK has publicly stated a five-year mandate to materially grow revenue and expand internationally, supported by new product launches and intensified agent recruitment through the mareco channel.

Name

BSK Immobilier

Legal name

BSK – SAS au capital de 50.000€

Website

https://bskimmobilier.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

251–500 employees

Short description

BSK Immobilier is a French online real estate platform operating a national network of independent mandataire agents that serve individual buyers, sellers, renters, and small-scale property investors across France including the DOM territories.

Ownership category

akta.pro rank

Product category

Real Estate Brokerage Services

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Land & Development Site Brokerage (BPAJABAG)

Keywords

• Residential real estate brokerage
• Independent agent network
• Property transaction services
• Real estate sales
• Property valuation services

Headquarters

HQ city

Toulouse

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Transaction Commissions: BSK Immobilier earns revenue through transaction fees charged on property sales. The fees are calculated as a percentage of the sale price, ranging from 5,000 EUR flat for properties up to 50,000 EUR, to progressive percentages (10% for 50,001-150,000 EUR, 9% for 150,001-250,000 EUR, 8% for 250,001-350,000 EUR, 7% for 350,001-650,000 EUR, and 6% for properties above 650,001 EUR). For commercial real estate, fees range from 5,500 EUR flat up to 11% depending on price brackets.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

BSK Immobilier operates a national network of independent real estate agents (mandataires) across France and its overseas territories (DOM), facilitating residential property transactions between buyers and sellers. The company earns commissions on completed deals and offers ancillary services including property valuation, an interactive property sales format, a concierge service for clients, and an agent recruitment program branded as "mareco by BSK."

Product overview

BSK Immobilier operates as a national real estate network with a platform-plus-services architecture. The core offering is the BSK Immobilier Network connecting property buyers, sellers, and renters with independent agent-mandataires across France and DOM territories. Supporting services include Interactive Property Sales (Vente Interactive), Property Valuation, and a free Concierge Service. The mareco by BSK sub-brand focuses on recruiting new agents into the network. The company also operates an agent recruitment program offering tools, training, and compensation structures for independent real estate professionals.

Differentiator

Problem solved

Functional benefit

Brands

• mareco by BSK: A sub-brand offering for becoming a real estate agent (mandataire) under the BSK network.

Products and services

• BSK Immobilier Mandataire Network National network of independent real estate agents (mandataires) across France and its overseas territories (DOM) facilitating residential property sales between buyers and sellers on a commission basis.

Quantifiable outcome

• 4.9/5 customer satisfaction rating on Immodvisor
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• IAD France: Largest mandataire immobilier network in France, operating on the same independent-agent model as BSK. Directly comparable on distribution model, agent recruitment economics, and national coverage strategy.
• Orpi: Leading French real estate cooperative/franchise network with national footprint and brand recognition. Competes for the same buyer/seller demand pool as BSK, though via an agency (not mandataire) structure.
• Century 21 France: Major franchise network in France providing residential brokerage, property management, and transaction services. Comparable target customer and product offering; differs primarily via franchise (vs. mandataire) distribution.
• Laforêt: Established French real estate franchise network with strong urban presence. Competes in residential transaction brokerage against BSK with overlapping customer segments and similar service categories.
• Safti: French mandataire immobilier network using the same independent-agent model. Closely comparable on economics, recruitment strategy, and reliance on digital lead generation.
• MegAgence: French mandataire immobilier network with similar recruitment-driven model. Competes head-to-head with BSK on agent payout structure, training, and geographic coverage.
• Guy Hoquet l'Immobilier: Recognized French real estate franchise network offering transaction and adjacent services. Comparable target market and product breadth; differs on franchise (vs. mandataire) delivery model.
• Nestenn: French real estate network combining franchise and mandataire models with national coverage. Competes for the same residential transaction demand and agent supply.
• OptimHome: Mandataire network in France operating with comparable independent-agent economics and national ambition. Direct competitor for agent recruitment and listings.

Broad incumbents

• SeLoger (Groupe SeLoger/AVIV): Leading French property portal and marketplace. While not a brokerage, SeLoger controls consumer demand flow into broker networks and represents both a critical channel for BSK's agents and a structural threat if it deepens transaction intermediation.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/mandatairebskimmobilier
• LinkedInlinkedin.com/company/bsk-immobilier
• Instagraminstagram.com/bsk.immobilier

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BSK Immobilier