Jim Butler Law

What Jim Butler Law does

Jim Butler Law (legal name: Butler Law Firm, d/b/a 'The Houston DWI Lawyer') is a private, founder-owned Texas law practice founded by Jim Butler in 1993 after his 1992 graduation from South Texas College of Law and a two-year internship with the Harris County District Attorney's Office. The firm operates exclusively in DWI and DUI criminal defense, with no other practice areas, and serves individuals charged with alcohol- or drug-related driving offenses across Harris County, Fort Bend County, Montgomery County, Brazoria County, and Galveston County in Southeast Texas. Headquartered at 11500 Northwest Fwy #400 in Houston, the firm maintains four physical offices — two in Houston (Northwest Freeway and Downtown) and two in Conroe (Montgomery County).

The firm offers legal representation across the full DWI/DUI case lifecycle, including ALR (Administrative License Revocation) hearings within Texas's 15-day deadline, breath and blood test suppression motions, charge-reduction negotiations, occupational driver's license applications, and jury trial defense. Jim Butler personally holds credentials that differentiate the practice technically: Board Certification in DUI Law from the DUI Defense Lawyers Association (DUIDLA, of which he is a Founding Member), Certified Field Sobriety Test Instructor (IACP, 2011), and Certified Intoxilizer 5000 breath test operator. Supporting personnel consist of one office manager and two legal assistants/paralegals. There is no proprietary technology platform; the firm's digital assets consist of an SEO-optimized website, an active blog, a downloadable Texas DWI Survival Guide lead magnet, 24/7 live chat, and social media accounts across Facebook, Twitter, LinkedIn, YouTube, and Instagram.

The revenue model is professional-services fees billed to individual consumer clients; pricing is not publicly disclosed, free initial case evaluations and consultations are offered, and payment plans are available. The firm operates a sales-led go-to-market motion combining organic search, content marketing, social media, and direct phone intake, with no franchise, reseller, or partnership channel. Distribution is direct attorney-to-client engagement across the firm's four offices, with all intake and representation handled in-house. The firm is privately held by Jim Butler, with no institutional investors, parent company, subsidiaries, or disclosed funding.

Name

Jim Butler Law

Legal name

Butler Law Firm

Website

https://thehoustondwilawyer.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

Jim Butler Law is a Houston-based, founder-owned criminal defense firm practicing exclusively in Texas DWI and DUI defense, serving individuals charged with alcohol- or drug-related driving offenses across the Greater Houston and Conroe areas.

Ownership category

akta.pro rank

Product category

Criminal Defense Legal Services

NAICS

Offices of Lawyers (541110), Offices of Lawyers (54111), Legal Services (5411)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Criminal Defense (BPAHAAAN)

Keywords

• DWI defense
• Criminal defense
• DUI attorney
• License hearing
• Legal representation

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Legal Defense Services: The firm generates revenue exclusively through legal fees for DWI/DUI defense representation. Fee structure is not publicly disclosed; the firm offers free initial case evaluations and notes that payment plans are available. Services span ALR hearings, criminal defense, and trial representation across Harris, Fort Bend, Montgomery, and surrounding counties.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Butler Law Firm is a Houston-based law firm that provides legal defense services exclusively for individuals charged with DWI (Driving While Intoxicated) and DUI (Driving Under the Influence) offenses in Texas. The firm represents clients across criminal defense proceedings, Administrative License Revocation (ALR) hearings, breath and blood test challenges, and jury trials across Harris, Fort Bend, Montgomery, and surrounding counties.

Product overview

Jim Butler Law (Butler Law Firm) is a Houston-based law firm specializing exclusively in DWI (Driving While Intoxicated) and DUI (Driving Under Influence) defense. The firm operates as a single-practice legal services firm with the core offering being DWI defense legal representation. The portfolio includes criminal defense services for DWI charges, ALR (Administrative License Revocation) hearing representation to fight license suspension, and a free Texas DWI Survival Guide resource. The firm serves clients across Harris County, Fort Bend County, Montgomery County, and surrounding Texas areas, with office locations in Houston and Conroe.

Differentiator

Problem solved

Functional benefit

Products and services

• DWI Defense Legal Services Full-service legal representation for Driving While Intoxicated (DWI) and Driving Under Influence (DUI) cases in Texas, including criminal defense, Administrative License Revocation (ALR) hearings, and license reinstatement proceedings for individuals charged with DWI/DUI.
• ALR Hearing Services Administrative License Revocation hearing representation to fight license suspension within the critical 15-day deadline, including filing requests, SOAH hearing preparation, and evidence challenges for individuals facing driver's license suspension after a DWI arrest.
• Free Case Evaluation Complimentary no-cost initial consultation service to assess potential clients' DWI/DUI cases and determine legal strategy options for individuals charged with DWI or DUI offenses in Texas.

Quantifiable outcome

• Thousands of DWI cases won, with most dismissed before trial
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• DUI Defense Lawyers Association (DUIDLA)coreOthersJim Butler is a Founding Member of DUIDLA and holds Board Certification in DUI Law from the association. DUIDLA is a professional association dedicated to DUI defense law as a specialty area, with a governing Board of Regents and rigorous membership standards.

Scale indicators5 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• Mark Thiessen Attorney at Law: Houston-based DWI/DUI defense firm specializing exclusively in Texas drunk driving defense. Directly comparable as a similarly specialized Houston boutique competitor with a content-driven marketing approach and 100% DWI focus.
• The Law Office of Carmen Roe: Houston-area DWI/DUI defense boutique. Comparable as a similarly specialized solo/boutique DWI defense competitor operating in the same regional market with the same target customer.
• Law Office of Mark T. Lassiter: Houston criminal defense attorney handling DWI/DUI, drug offenses, and assault cases. Comparable as a regional Houston criminal defense peer with significant DWI specialization overlap.
• Carl C. Ruckel Attorney at Law: Houston-area DWI/DUI defense attorney with deep local roots and similar exclusive focus. Comparable as a direct competitor in the same Houston geographic market with parallel service offerings.
• Law Office of David R. Sessions: Texas DWI defense boutique serving multiple Texas counties including Houston-area jurisdictions. Comparable as a similarly focused DWI specialist with regional multi-county reach and dedicated DWI positioning.
• Doug Murphy Law Firm: Houston criminal defense attorney specializing in DWI/DUI cases with a board-certified focus on drunk driving defense. Comparable as another Houston-area specialist serving the same target market with the same niche positioning.
• Brett Podolsky Law Firm: Houston-based criminal defense firm with a strong DWI/DUI practice. Comparable as a regional boutique DWI defense competitor with overlapping service offerings and similar GTM in the Houston market.

Broad incumbents

• Avvo: Legal directory and lead-generation platform where Jim Butler holds a 'Superb' rating. Not a direct competitor but a major upstream channel/intermediary shaping client acquisition and discovery in this market.

Others

• DUI Defense Lawyers Association (DUIDLA): Professional association that has board-certified Jim Butler as a DUI Law Specialist. Comparable as an ecosystem player that defines standards and credentials in the DUI defense niche and serves as a referral source.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/butlerdwilawyer
• YouTubeyoutube.com/@BestHoustonDWILawyer
• Facebookfacebook.com/thehoustondwilawyer
• LinkedInlinkedin.com/company/jim-butler-66064527
• Instagraminstagram.com/butlerlawfirm

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jim Butler Law