AviviD Innovative Media CO., LTD.

What AviviD Innovative Media CO., LTD. does

AviviD Innovative Media CO., LTD. is a Taipei-based, privately-held marketing technology company founded in 2013 that operates an Asia-Pacific retail media network under the LRMN (Leading Retail Media Network) brand. The company connects 500+ media publishers on the supply side with 300+ international brand advertisers on the demand side, including Mercedes-Benz, HSBC, Samsung, Kia, Singapore Airlines, FamilyMart, and Citibank. It monetizes through a combination of advertising placement on publisher inventory and subscription-based software access for media publishers and brands, sold via an enterprise quote-based sales motion anchored on a 'Request a Demo' conversion path.

AviviD's product surface is organized into three lines. The Media Publisher line offers AI Push Notification and the 'Guess You Like' recommendation engine, which personalize engagement and content surfacing. The Brands and Commerce line provides Personalized Targeted Ads delivered through publisher push inventory and Likr AI-SEO for automated product page creation and search ranking. The Advanced Marketing line is built around the Likr Customer Data Platform (L-CDP), which unifies first-party CRM, transaction, and media data across online and offline channels to enable precise targeting in a post-cookie environment. Underlying technology is AI-driven behavior modeling, recommendation, and predictive targeting; the company claims 5-10% click-through rates on its recommendation engine and a 65% lift in GA session rate for personalized targeted ads.

AviviD's go-to-market is enterprise-led, with direct field sales to large brands and publishers alongside a self-serve publisher integration option. The company has expanded geographically from Taiwan into Vietnam (2020), Indonesia, and Japan (2024), supported by a network of regional technology integration partners. In 2023 it received strategic investments from FamilyMart and Fubon Financial Taiwan, deepening commercial alignment with retail and financial-sector buyers. The company holds ISO 27001 certification, an SSL certificate, and operates with 51-100 employees. No revenue figures or funding amounts are publicly disclosed.

Name

AviviD Innovative Media CO., LTD.

Legal name

AviviD Innovative Media CO., LTD.

Website

https://global.avividai.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Short description

AviviD operates an Asia-Pacific retail media network connecting 500+ media publishers with 300+ brands via AI-powered push notifications, recommendation engines, targeted advertising, AI-SEO, and a first-party customer data platform, sold through enterprise sales across Taiwan, Southeast Asia, and Japan.

Ownership category

akta.pro rank

Product category

Retail Media Network

NAICS

Advertising Agencies (54181), Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising (7310)

akta.pro primary industry

Performance Marketing Automation & Bid Management Services (MPAAACAM)

akta.pro secondary industries

AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), Customer Engagement, CRM & Agent/Broker Enablement Platforms (FSAGAGAD)

Keywords

• Retail media network
• AI marketing platform
• Push notification advertising
• Content recommendation engine
• Customer data platform

Headquarters

HQ city

Taipei

HQ country

Taiwan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Advertising Services: Revenue generated from brands purchasing targeted advertising slots through the retail media network. Push notification ads and personalized targeted ads are delivered to audiences across the publisher network.
2. Software/Platform Subscriptions: Media publishers subscribe to AviviD's AI-powered tools (push notification, recommendation engine) to boost website engagement and traffic. Software services provided to publishers, media partners, and e-commerce partners.
3. Marketing Solutions: Advanced marketing solutions including AI-SEO and customer data platform services for brands seeking to optimize their digital marketing operations.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

AviviD operates an AI-powered Retail Media Network (LRMN) platform that allows brands to place targeted advertising slots across media publisher websites. It delivers three core product lines: AI Push Notification and content recommendation tools for media publishers, personalized targeted advertising and AI-SEO for brands and commerce, and a customer data platform (L-CDP) for advanced marketing that integrates online and offline first-party data. The platform serves 500+ international media publishers and 300+ international brands across Asia-Pacific markets.

Product overview

AviviD offers a unified marketing technology platform combining retail media network solutions across three core product lines: (1) Media Publisher solutions featuring AI Push-Notification and Guess You Like for engagement and content recommendations; (2) Brands and Commerce solutions with Personalized Targeted Ads and AI-SEO for advertising and search optimization; and (3) Advanced Marketing featuring Likr Customer Data Platform (L-CDP) for first-party data integration and omni-channel marketing automation. The platform enables brands to place advertising slots in retail media for personalized audience targeting.

Differentiator

Problem solved

Functional benefit

Brands

• Likr: AI-SEO product launched in 2021 for e-commerce optimization
• LRMN

Products and services

• AI Push-Notification AI-powered push notification system for media publishers that analyzes user behavior on first and third-party data to deliver personalized, non-intrusive notifications with precise location-targeting and contextual targeting. Increases engagement and session duration.
• Guess You Like AI-powered content recommendation engine that enhances user retention by dynamically suggesting relevant articles, blogs, or posts based on user behavior, driving more traffic and reducing bounce rates. Demonstrated 5.26%-10.13% click-through rate in Indonesia case study.
• Personalized Targeted Ads Contextual targeting advertising solution that delivers personalized push notification ads to target audiences based on behavior and preferences, featuring high session rates (65%+ GA session rate improvement claimed) and cost-effective pricing for brands.
• AI-SEO (Likr AI-SEO) AI-powered SEO automation that creates product pages and adapts to current trends, providing higher search engine rankings and targeted keyword strategies for boosted sales. Targeted at brands and e-commerce players.
• Likr Customer Data Platform (L-CDP) First-party data management platform that integrates CRM, transaction records, and media data from online and offline stores to form unified user views, mitigating cookie loss impact and enabling precise advertising placement and omni-channel marketing automation.

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature5 records

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• The Trade Desk: The Trade Desk is a leading demand-side platform with a strong retail media expansion strategy, competing head-to-head for the same enterprise brand budgets that AviviD monetizes through its publisher network.
• Outbrain: Outbrain is a content-discovery and recommendation engine that powers publisher monetization through native recommendations — directly comparable to AviviD's 'Guess You Like' AI recommendation widget.
• Taboola: Taboola operates a content-recommendation network for publishers and a performance marketing platform for advertisers — closely comparable to AviviD's combined publisher tools + brand ad monetization stack.
• PubMatic: PubMatic is a sell-side ad-tech platform that helps publishers monetize audiences via programmatic — a comparable publisher-monetization infrastructure offering to AviviD's Media Publisher solutions.
• Criteo: Criteo is a global retail media network powering personalized ads across commerce and publisher inventory — directly comparable to AviviD's LRMN model of monetizing publisher networks with AI-driven targeted ads for brands.
• Inmar: Inmar operates retail media networks and audience/data platforms for retailers and brands — a direct competitor in the retail media network category with comparable CDP and shopper-marketing capabilities.

Emerging players

• Viant Technology: Viant is a people-based DSP with a focus on first-party data-driven advertising — an emerging alternative for brand advertisers who might otherwise buy through APAC-focused retail media networks like AviviD.
• Sovrn: Sovrn provides publisher monetization tools and a programmatic advertising exchange — an emerging competitor offering comparable engagement and revenue tools to AviviD's Media Publisher suite.

Broad incumbents

• Yahoo Advertising: Yahoo Advertising operates a broad APAC-focused ad-tech stack including native and programmatic offerings — a broad incumbent whose scale and Asia-Pacific footprint compete with AviviD's regional positioning.
• Google Ad Manager: Google Ad Manager is the dominant programmatic ad-serving platform used by most APAC publishers — the broad incumbent that AviviD's network competes against and complements for inventory monetization.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/%E7%A6%BE%E5%A4%9A%E7%A7%BB%E5%8B%95-avivid-ai/posts/?feedView=all

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AviviD Innovative Media CO., LTD.