Westgroup Designs

What Westgroup Designs does

Westgroup Designs is a privately held, woman-owned architecture, planning, interior design, and branding firm founded in 1989 and headquartered in Irvine, California. The firm operates three offices across Southern California — Irvine (Orange County), Los Angeles, and Riverside (Inland Empire) — and serves institutional and enterprise clients through four integrated practice lines: Architecture, Planning, Interior Design, and Branding. Its client base is anchored in the public sector, particularly K-12 and higher education, with additional presence in civic, healthcare, commercial real estate, and lifestyle/entertainment verticals; named projects include a LEED Platinum creative office for Google/Scholle Development, an 86,528 sf STEM building for Los Alamitos USD, the 110,000 sf Alignment Healthcare headquarters across three phases, and Orange County's first year-round emergency shelter (Bridges at Kraemer Place).

Revenue is generated through project-specific professional services fees, including facility assessment, feasibility, programming, schematic and design development, construction documents, bidding support, construction administration, LEED administration, and post-occupancy evaluation. Pricing is not publicly disclosed and is determined on a project basis by scope and complexity. The firm differentiates through a documented 80% (or 89% by another source) return-client ratio, deep California-specific expertise including DSA approval navigation, and a track record of securing state matching funds for K-12 clients (notably $40M AB 300 seismic replacement funds for Garden Grove USD and $6M in state matching funds for Fillmore USD).

Technologically, Westgroup leverages 3D modeling and VR-based visualization to create immersive client communication experiences; its proprietary workflow is described as ease-of-use-implementation of these tools. The firm has no disclosed AI/ML capabilities, no external funding, and is led by CEO PariSima (Sima) Hassani alongside a bench of six other Principals and Senior Associates covering design, project management, operations, education, and project delivery. Business development is primarily field-sales driven, with competitive RFP bidding for public projects and a heavy emphasis on repeat engagements.

Name

Westgroup Designs

Legal name

Westgroup Designs

Website

https://westgroupdesigns.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Westgroup Designs is a woman-owned architecture, planning, interior design, and branding firm founded in 1989, serving K-12, higher education, civic, healthcare, commercial real estate, and entertainment clients across Southern California through offices in Irvine, Los Angeles, and Riverside.

Ownership category

akta.pro rank

Product category

Architecture & Design Services

NAICS

Architectural Services (54131), Interior Design Services (54141), Interior Design Services (541410), Drafting Services (541340)

akta.pro primary industry

Architectural Design Services (BPAHAKAA)

Keywords

• Architectural design services
• Interior design services
• Master planning services
• Urban design planning
• Environmental graphic design

Headquarters

HQ city

Irvine

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Architectural Services: Comprehensive architecture services including facility assessment, feasibility analysis, programming, schematic design, design development, construction documents, bidding support, and construction administration for educational, commercial, civic, retail, health and wellness, and lifestyle projects.
2. Planning Services: Comprehensive land use planning, academic and institutional master planning, corporate campus planning, urban design, zoning and regulatory analysis, entitlement processing, and facility planning services.
3. Interior Design Services: Interior design services including pre-lease analysis, furniture selection and specification, art selection, and LEED administration for commercial and institutional environments.
4. Branding Services: Environmental graphics, signage and wayfinding, and art selection services to create cohesive brand experiences in built environments.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Westgroup Designs is a woman-owned professional services firm providing architecture, planning, interior design, and branding services. The firm delivers integrated design solutions spanning facility assessment, programming, schematic and design development, construction documents, bidding support, construction administration, and LEED administration for educational, commercial, civic, healthcare, and lifestyle projects. Services are delivered across Southern California and selectively internationally through offices in Los Angeles, Irvine, and Riverside.

Product overview

Westgroup Designs (WD) is a comprehensive architecture, planning, interior design, and branding firm founded in 1989. The company operates as a single unified service offering rather than a platform with modular products. WD's core services include Architecture, Planning, Interior Design, and Branding, which work together to deliver integrated design solutions. The firm specializes in projects across Education, Commercial, Civic, Retail, Health & Wellness, and Lifestyle sectors, ranging from tenant improvements and renovations to new multi-story buildings and campuses. Their expertise spans K-12 and higher education, healthcare facilities, civic buildings, commercial offices, and entertainment/hospitality venues.

Differentiator

Problem solved

Functional benefit

Products and services

• Architecture Services
• Planning Services
• Interior Design
• Branding Services

Quantifiable outcome

• Saved clients over $1.5 million in construction costs on Google OC Headquarters project while delivering LEED Platinum building on time and budget.
• +3 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• LPA Design Studios: Irvine-headquartered integrated architecture, planning, and interior design firm with deep K-12 and higher education practices across California; directly comparable in geography, service mix, and education sector focus to Westgroup.
• Steinberg Hart: California-based architecture and planning practice with strong education and civic portfolios; comparable in scale, regional focus, and integrated service delivery to Westgroup.
• TMP Architecture: Mid-sized architecture firm with a K-12 and education specialization, comparable in scale, project type, and target segment to Westgroup's education practice.

Broad incumbents

• DLR Group: Large national integrated design firm with one of the strongest K-12 and higher education practices in the U.S.; competes for the same education RFPs as Westgroup, but with materially more resources and geographies.
• CannonDesign: National architecture, engineering, and interior design firm with deep K-12, higher education, and healthcare practices; directly overlapping with Westgroup's primary verticals at greater scale.
• SmithGroup: Integrated architecture, engineering, and planning firm with strong education and healthcare practices; competes for the same institutional and healthcare projects as Westgroup at greater scale.
• HKS Architects: Large national architecture firm with education, healthcare, and civic portfolios; comparable service breadth but operates at significantly larger scale than Westgroup.
• Gensler: Global architecture and interior design firm with a major commercial, workplace, and lifestyle practice; comparable on the interior design and commercial real estate side, but at vastly greater scale.
• Perkins&Will: Global architecture and design firm with strong education and healthcare practices; directly overlapping with Westgroup's healthcare and education verticals at greater scale and geographic reach.
• Stantec: Large global design and engineering consultancy with architecture, planning, and interior design capabilities; comparable service lines but operates across infrastructure, water, and buildings at much larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/westgroup-designs-inc-
• Instagraminstagram.com/westgroupdesigns
• Xx.com/westgroupdesign

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Westgroup Designs