Radiotherapy Clinics of Georgia

What Radiotherapy Clinics of Georgia does

Radiotherapy Clinics of Georgia (RCOG) is a private, for-profit radiation oncology practice founded in 1984 and operating four clinic locations in northeast Georgia: Conyers, Covington, Decatur, and Snellville. The practice delivers external beam radiation therapy (EBRT), intensity-modulated radiation therapy (IMRT), volumetric modulated arc therapy (VMAT), stereotactic body radiation therapy (SBRT), and brachytherapy, and it offers ProstRcision, a proprietary prostate cancer treatment protocol, alongside low-dose radiation therapy for osteoarthritis. The technical footprint includes Varian Halcyon and TrueBeam linear accelerators, indicating investment in modern, high-precision radiotherapy hardware.

The practice serves cancer patients across a broad oncology case mix, including prostate, breast, lung, colorectal, head and neck, gynecologic, esophageal, and skin cancers, plus osteoarthritis patients for the newer LDRT service line. Go-to-market is direct to patients and physician referrals, with an educational content presence supporting patient acquisition. Patient encounters are point-of-care, fee-for-service, with reimbursement driven by commercial payors, Medicare, and Medicaid.

RCOG is privately held with no disclosed institutional ownership, PE backing, or merger activity. The practice reports an employee base in the 101-250 range and shows no disclosed AI/ML capabilities, no partnerships, and no leadership changes, consistent with a stable, mature specialty clinic operator.

Name

Radiotherapy Clinics of Georgia

Legal name

Radiotherapy Clinics of Georgia

Website

https://georgiaradiationtherapy.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

101–250 employees

Short description

Radiotherapy Clinics of Georgia (founded 1984) is a private, multi-site radiation oncology practice operating four clinics in northeast Georgia, delivering EBRT, IMRT, VMAT, SBRT, brachytherapy, its proprietary ProstRcision protocol, and low-dose radiation therapy for osteoarthritis to patients referred by physicians.

Ownership category

akta.pro rank

Product category

Radiation Oncology Services

NAICS

Diagnostic Imaging Centers (621512)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Radiation Oncology (HLAKAFAC)

akta.pro secondary industries

Medical Oncology (HLAKAFAB), Breast Oncology (HLAKAFAJ), Gynecologic Oncology (HLAKAJAD)

Keywords

• Radiation oncology
• Cancer treatment
• Radiation therapy
• Oncology services
• Brachytherapy treatment

Headquarters

HQ city

Decatur

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Radiation Oncology Services: Healthcare provider revenue generated from radiation therapy treatments for cancer patients. Revenue is derived from patient services billed through insurance plans and direct patient payments. Services include external beam radiation therapy, brachytherapy, and specialized treatments like ProstRcision.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Radiotherapy Clinics of Georgia is a private radiation oncology practice operating four clinic locations across northeast Georgia (Conyers, Covington, Decatur, Snellville). The practice delivers external beam radiation therapy, brachytherapy, and the proprietary ProstRcision prostate cancer protocol, leveraging advanced systems such as Halcyon and TrueBeam to treat cancers of the breast, prostate, lung, colorectal, head and neck, gynecologic, esophageal, and skin. Support services include nutritional counseling, nurse navigation, financial counseling, and second opinion consultations.

Product overview

Radiotherapy Clinics of Georgia is a healthcare provider offering advanced radiation oncology services across 4 locations in the Atlanta area (Conyers, Covington, Decatur, and Snellville). The core offering consists of radiation therapy technologies including Halcyon and TrueBeam systems for external beam radiation therapy, brachytherapy (internal radiation), and ProstRcision (a proprietary prostate cancer treatment combining two radiation modalities). The clinic also offers Low-Dose Radiation Therapy for Osteoarthritis as a non-cancer application. Treatment services span multiple cancer types including prostate, breast, lung, skin, head and neck, gynecologic, colorectal, and esophageal cancers. Support services include nutritional counseling. The clinic provides various radiation therapy techniques including IMRT, SBRT, VMAT, and 3D conformal radiation therapy, supported by advanced treatment planning technologies.

Differentiator

Problem solved

Functional benefit

Products and services

• Halcyon Radiation Therapy The Halcyon Radiotherapy System delivers sophisticated, highly targeted cancer treatments with speed, accuracy, safety, and comfort. Available at the Decatur location.
• TrueBeam Radiation Therapy TrueBeam radiotherapy offers the ability to target tumors to the smallest millimeter, representing a leap forward in external beam radiation therapy. Available at the Conyers location.
• External Beam Radiation Therapy (EBRT) External beam radiation therapy delivers radiation from outside the body to treat cancer, using techniques including IMRT, SBRT, VMAT, and 3-D conformal radiation therapy.
• Brachytherapy A form of radiation treatment where a temporary or permanent radioactive implant is placed inside the patient (internal radiation therapy), used for various cancer types.
• ProstRcision A specific prostate cancer treatment developed by one of the practice's radiation oncologists that uses a combination of two types of radiation therapy for a high rate of success.
• Low-Dose Radiation Therapy for Osteoarthritis A non-cancer treatment for patients with advanced osteoarthritis that uses low-dose radiation to reduce pain and inflammation, offering relief that can last up to two years.
• Radiation Treatment Planning Technologies Advanced technologies used for planning radiation treatments including 3D imaging, CT scans, and simulation sessions to precisely target tumors.
• Prostate Cancer Treatment Comprehensive prostate cancer treatment including ProstRcision, brachytherapy, external beam radiation, hormone therapy, and watchful waiting options.
• Breast Cancer Treatment Radiation therapy treatment for breast cancer including external beam radiation therapy (EBRT) and internal radiation therapy (brachytherapy) as part of personalized treatment plans.
• Lung Cancer Treatment Treatment for small cell and non-small cell lung cancer using external beam radiation therapy, often combined with chemotherapy or surgery.
• Nutritional Services Nutritional counseling and support services provided to patients at no additional cost, including diet planning during radiation therapy.

Quantifiable outcome

• More than 70% of osteoarthritis patients experience pain improvement after initial low-dose radiation treatments with relief lasting up to two years
• +1 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Direct peers

• 21st Century Oncology: One of the largest US freestanding radiation oncology networks, offering external beam radiation, IMRT, SBRT, and brachytherapy across multiple states. Directly comparable to RCOG as a multi-site outpatient radiation oncology provider serving community cancer patients.
• GenesisCare: Global radiation oncology and cardiology provider operating numerous freestanding clinics, including significant US presence through the 21st Century Oncology acquisition. Comparable in delivering advanced radiation modalities across community-based locations.
• US Oncology Network (McKesson): Network of community oncology practices including radiation oncology, supported by McKesson for purchasing, technology, and payer contracting. Comparable as a multi-site outpatient cancer treatment network, though broader than radiation-only.
• Vantage Oncology: Freestanding radiation oncology network with multiple US locations (now part of McKesson/US Oncology). Historically comparable to RCOG as a community-based radiation oncology operator with multi-state footprint.

Broad incumbents

• Emory Winship Cancer Institute: Atlanta-based academic cancer center offering radiation oncology alongside medical and surgical oncology. Competes directly with RCOG for complex cases in the same metro and serves as a referral destination for advanced treatments.
• Northside Hospital Cancer Institute: Major Atlanta-area hospital system with multiple radiation oncology locations across the same northeast Georgia market as RCOG. Competes on access, technology, and integrated multidisciplinary care.
• Wellstar Health System: Large Atlanta-area health system with cancer centers offering radiation therapy. Overlaps with RCOG in the same geographic market and competes for community oncology referrals.

Others

• ASTRO member community practices: American Society for Radiation Oncology is the professional society representing radiation oncologists. The member community practices are analogous independent and hospital-affiliated clinics providing the same core services as RCOG.

Emerging players

• Provision CARES Proton Therapy Center: Specialty provider offering proton therapy as an advanced alternative to conventional photon radiation. Relevant peer in the broader radiation oncology category, though focused on a niche modality not offered by RCOG.

Regional players

• Atlantic Health System Cancer Care: Multi-state regional health system operating radiation oncology programs in the Northeast US. Comparable service mix (EBRT, brachytherapy, IMRT) but in a different geographic market than RCOG.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/rcog_georgia
• Facebookfacebook.com/RCOG.Decatur
• LinkedInlinkedin.com/company/radiotherapy-clinics-of-georgia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Radiotherapy Clinics of Georgia