Solspace Inc
Solspace Inc is a US web development firm that designs, builds, and maintains complex B2B and enterprise websites on Craft CMS, Strapi, ExpressionEngine, and WordPress, while also developing and licensing the Freeform and Calendar plugins for the Craft CMS ecosystem.
- Company typePrivate
- Founded2000
- HeadquartersSanta Cruz, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Solspace Inc does
Solspace Inc is a privately held US web development company founded in 2000 and headquartered in Minnesota, specializing in the design, build, and ongoing maintenance of complex, high-performing websites for B2B and enterprise clients. Its core technology stack centers on modern headless and composable CMS platforms — primarily Craft CMS and Strapi, with continued support for ExpressionEngine and WordPress — and includes AI integrations, custom backend development, and third-party system integrations such as Meilisearch-based intelligent search.
The company operates a dual business combining professional services with a proprietary product footprint. Services include Craft CMS development, Strapi/headless CMS development, WordPress and ExpressionEngine support, AI Integration & Development, UI/UX design, custom web development, and recurring Web Support Retainers. On the product side, Solspace develops and licenses two commercial plugins — Freeform (a form builder) and Calendar (an event management plugin) — for the Craft CMS and ExpressionEngine ecosystems, distributed via the official Craft Plugin Store with a combined installed base exceeding 500,000 downloads across 25+ years.
Solspace's go-to-market is sales-led and consultative, targeting mid-market and enterprise clients with websites that have outgrown simple page builders or legacy CMS installations. Marketing is content-first, anchored by a blog, podcast, structured guides, case studies, and an active social presence. Revenue mechanics combine project-based professional services, recurring retainer contracts, and one-time plugin licenses (with discounted annual renewals). The firm has named clients across healthcare, energy, professional services, nonprofit journalism, and consumer verticals — including ProPublica, Genpact, Here Comes the Guide, Chesapeake, Kirei, Spiritrock, and Andover — and reports that 70% of clients remain for five or more years.
Solspace Inc firmographics
Firmographics- Name
- Solspace Inc
- Legal name
- Solspace, Inc.
- Website
- https://solspace.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Solspace Inc is a US web development firm that designs, builds, and maintains complex B2B and enterprise websites on Craft CMS, Strapi, ExpressionEngine, and WordPress, while also developing and licensing the Freeform and Calendar plugins for the Craft CMS ecosystem.
- Ownership category
- akta.pro rank
Solspace Inc industry classification
Industry- Product category
- Web Development Services
- NAICS
- Custom Computer Programming Services (541511), Software Publishers (5132)
- SIC
- Services-Computer Programming Services (7371), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Customer Experience (CX) & Digital Experience (BPAHAEAC)
- akta.pro secondary industries
- Low-Code/No-Code Application Platforms (HDAEAKAA), Blogging & CMS Content Platforms (BPAMAJAG)
Keywords
Where Solspace Inc is headquartered
LocationHeadquarters
- HQ city
- Santa Cruz
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Solspace Inc business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Web Development & Design Services: Custom website design and development services using modern CMS platforms (Craft CMS, Strapi, WordPress, ExpressionEngine). Includes new site builds, rebuilds, and optimization of existing sites. Revenue is project-based and likely supplemented by retainer engagements for ongoing work.
- Web Support Retainers: Ongoing retainer contracts providing dedicated development teams for site maintenance, updates, and feature rollouts. Provides recurring revenue from long-term client relationships.
- Plugin Licensing (Freeform & Calendar): Solspace sells and maintains proprietary plugins for Craft CMS and ExpressionEngine. Calendar is offered in two editions: Lite ($99 one-time + $49/yr renewal) and Pro ($199 one-time + $99/yr renewal). Freeform is offered as a free version plus a paid edition.
- Custom Development Services: Custom module development, feature extensions, integrations, upgrades, migrations, performance optimization, and developer support services for Solspace plugin customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Calendar Lite — one-time license covering core event management |
| One time/ perpetual license | Multi-year contract | Calendar Pro — one-time license with advanced event management features |
| Other | Multi-year contract | Custom Development Services — hourly/project-based |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Solspace Inc product offering
Product offeringCore offering
Solspace designs, develops, and maintains complex, high-performing websites for B2B organizations using modern CMS platforms including Craft CMS, Strapi, WordPress, and ExpressionEngine. The company also builds and sells proprietary plugins (Freeform form builder and Calendar event management) for Craft CMS and ExpressionEngine, delivers AI integration services such as intelligent search and automated workflows, and provides ongoing web support retainer engagements for site maintenance and feature rollouts.
Product overview
Solspace Inc is a web development company specializing in building and maintaining complex, high-performing websites. The company offers a portfolio of proprietary plugins (Freeform form builder and Calendar event management) for Craft CMS and ExpressionEngine, combined with professional web development services including Craft CMS Development, Strapi/Headless CMS Development, WordPress Development, ExpressionEngine Development, AI Integration & Development, Web Support Retainers, and UI/UX Design. The company has over 20 years of experience and focuses on long-term client partnerships.
Differentiator
Problem solved
Functional benefit
Products and services
- Freeform A form builder plugin for Craft CMS and ExpressionEngine that enables creation of forms from basic contact forms to complex multi-step workflows, featuring a drag-and-drop builder, advanced conditional logic, CRM and email integrations, AI-powered spam detection, and an AI fieldtype for form submissions. Targeted at developers and site owners building forms on Craft CMS or ExpressionEngine.
- Calendar
Quantifiable outcome
- For Here Comes the Guide: Average search response time of 0.5 seconds through Meilisearch integration, improving engagement and conversions
- +2 more outcomes
Companies that use Solspace Inc
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles2 records
Solspace Inc technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability7 records
Feature4 records
Solspace Inc partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights6 records
Solspace Inc competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Solspace Inc social profiles
Digital presenceSolspace Inc financial estimates
Financial estimateRevenue estimate
Valuation estimate
Solspace Inc leadership team
Management profileNumber of profiles
Profiles3 records
Solspace Inc funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Solspace Inc M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Solspace Inc
What does Solspace Inc do?
Solspace designs, develops, and maintains complex, high-performing websites for B2B organizations using modern CMS platforms including Craft CMS, Strapi, WordPress, and ExpressionEngine. The company also builds and sells proprietary plugins (Freeform form builder and Calendar event management) for Craft CMS and ExpressionEngine, delivers AI integration services such as intelligent search and automated workflows, and provides ongoing web support retainer engagements for site maintenance and feature rollouts.
Is Solspace Inc a public or private company?
Solspace Inc is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Solspace Inc founded?
Solspace Inc was founded in 2000. It employs 11 to 50 people.
Where is Solspace Inc based?
Solspace Inc is headquartered in Santa Cruz, United States, in the North America region.
How does Solspace Inc make money?
Four revenue lines are on record. Web Development & Design Services are the primary driver. The others are web Support Retainers, plugin Licensing (Freeform & Calendar) and custom Development Services.
Does Solspace Inc have an API?
No public API is recorded for Solspace Inc.
What industry is Solspace Inc in?
Solspace Inc's product category is Web Development Services. Its primary akta.pro industry code is BPAHAEAC, Customer Experience (CX) & Digital Experience, with a secondary code of HDAEAKAA, Low-Code/No-Code Application Platforms. Its NAICS code is 541511 and its SIC code is 7371.