Advansor A/S
Advansor A/S, founded in 2006 in Denmark, designs and manufactures CO2 (R744) natural-refrigerant refrigeration and heat pump systems for food retail, cold chain, pharmaceutical, district heating, food processing, data center, and commercial building customers in 30+ countries.
- Company typePrivate
- Founded2006
- HeadquartersAarhus, Denmark
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Advansor A/S does
Advansor A/S, founded in 2006 and headquartered in Brabrand, Denmark, designs and manufactures transcritical CO2 (R744) refrigeration and heat pump systems for commercial and industrial climate control applications. The company is a wholly-owned subsidiary of Dover Corporation (NYSE: DOV), operating within the Dover Food Retail segment, and employs 350+ staff across 35 nationalities serving customers in more than 30 countries from a 15,000 m² production facility. Its portfolio spans compact retail racks (MiniBooster, ValuePack, ValuePack II) through industrial-scale systems (CuBig II up to 570 kW cooling / 850 kW heating; SteelXL configurable up to 50 MW in parallel) and a configurable heat pump line (SteelXL Heat Pump 150 kW–5 MW per unit, ValueBox plug-and-play air-to-water), supplemented by proprietary modules such as Ultra-Low Superheat (up to 30% combined energy savings with ejectors), Low Superheat, permanent magnet motors, and a patent-pending Back-up Unit.
The business operates a direct enterprise field-sales model with named Regional and Area Sales Managers covering Nordic & British Isles, DACH, Benelux, CEE, France, Iberia, and LATAM, supported by Sales Engineers for technical quotations and a separate aftersales organization offering commissioning (EUR 2,300–4,300 per system), 2-day in-person training (EUR 950/seat), spare parts, and 24/7 support. Revenue derives primarily from hardware sales of CO2 climate systems and heat pumps, with a professional services tail from commissioning, training, and spare parts. The company is exclusively CO2-based — a deliberate positioning around the natural refrigerant's GWP of 1 versus HFCs — and certifies that positioning through ISO 9001:2015, ISO 50001, EcoVadis Bronze, The Climate Pledge, UNFCCC Race to Zero, and ChemSec "No to PFAS" signatorieships.
Advansor serves multiple enterprise verticals: food retail (ALDI, SPAR, Willys/Axfood, Delhaize, ICA Maxi, Grupo Éxito, La Colonia — 18 of Europe's top retailers installed), industrial cold chain and distribution centers (ALDI UK 65,000 m², Maersk Rotterdam 35,000 m², Maersk New Zealand 18,000 m²), pharmaceuticals and healthcare (GE HealthCare, Haukeland University Hospital, vaccine and biologics facilities), food and beverage processing (Hima Seafood, Bimbo Bakeries, Labeyrie Fine Foods, GCF Group, Brauerei Murau, Avopak), district heating utilities (Aalborg Forsyning, Solrød, Frederiks, Rørvig, Latvia), data centers (Kumo Networks Spain), and commercial buildings (Scandic Hell hotel, IKEA Freiburg, Eilenriedestift, schools). Documented customer outcomes include 63% energy savings at Scandic Hell, 200,000 kg CO2 reduction per ALDI store, 1 million kWh saved annually at ICA Maxi, and 90% gas reduction at SBS Friction.
Advansor A/S firmographics
Firmographics- Name
- Advansor A/S
- Legal name
- Advansor A/S
- Website
- https://advansor.dk
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Advansor A/S, founded in 2006 in Denmark, designs and manufactures CO2 (R744) natural-refrigerant refrigeration and heat pump systems for food retail, cold chain, pharmaceutical, district heating, food processing, data center, and commercial building customers in 30+ countries.
- Ownership category
- akta.pro rank
Advansor A/S industry classification
Industry- Product category
- Commercial and Industrial Refrigeration Systems
- NAICS
- Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Heating Equipment (except Warm Air Furnaces) Manufacturing (333414), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Auto Controls For Regulating Residential & Comml Environments (3822), Cogeneration Services & Small Power Producers (4991)
- akta.pro primary industry
- Commercial & Industrial Refrigeration Systems (IMAHAKAA)
- akta.pro secondary industries
- Chillers & Cooling Plant Equipment (IMAHAKAE), Refrigeration Components & Controls (Compressors, Valves, Sensors) (IMAHAKAH), Waste Heat Recovery & Heat Integration (HRSG/ORC, Pinch Analysis, Heat Exchangers) (EUABAJAF)
Keywords
Where Advansor A/S is headquartered
LocationHeadquarters
- HQ city
- Aarhus
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
Advansor A/S business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- CO2 Climate System Sales (Hardware): Advansor designs and manufactures CO2-based climate solutions (refrigeration racks, heat pumps, modules, and accessories) which are sold as complete units or configured systems. Products range from compact MiniBooster units for discount stores to large SteelXL systems scalable to 50MW for industrial applications.
- Aftersales Services (Commissioning & Training): Services include on-site commissioning (start-up packages), 2-day technical training at Advansor's training center, online technical training modules, webinars, spare parts supply, warranty support, and 24/7 after-sales technical support. Pricing for commissioning starts at EUR 2,300 for basic systems and EUR 4,300 for complex SteelXL systems.
- Training & Education Programs: Technical training programs including 2-day in-person training at Advansor's training center (EUR 950 + Danish VAT), online technical training modules, webinars, and startup packages with training. Customer portal accessible via Microsoft Teams provides documentation and training materials.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Startup/Commissioning - Basic Systems (MiniBooster, ValuePack, CuBig II including IT and chiller) |
| Unit Pricing | Pay-as-you-go | Startup/Commissioning - Complex Systems (SteelXL, systems with 3 suction groups, ULS Module, ValuePack Low Superheat, and non-standard) |
| Unit Pricing | Pay-as-you-go | 2-Day Technical Training at Advansor's Training Center |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels7 records
Advansor A/S product offering
Product offeringCore offering
Advansor A/S designs, manufactures, and sells transcritical CO2 (R744) refrigeration and heat pump systems for commercial and industrial climate control applications. The product portfolio includes compact refrigeration racks (MiniBooster, ValuePack Light, ValuePack, ValuePack II) for grocery and discount stores, larger systems (CuBig II, SteelXL) for supermarkets and industrial facilities, and high-capacity heat pumps (SteelXL Heat Pump, ValueBox, ValueBox Combi) for district heating and industrial process applications. All systems use CO2 as the sole natural refrigerant (GWP of 1) and integrate cooling, freezing, air conditioning, and heat recovery in a single unit. The company also provides commissioning, training, and aftersales services.
Product overview
Advansor designs and manufactures the world's best sustainable CO2 climate solutions. The product portfolio consists of climate solutions (refrigeration systems) and heat pumps. Climate solutions range from compact racks (MiniBooster, ValuePack Light, ValuePack, ValuePack II) for grocery and discount stores to larger systems (CuBig II, SteelXL) for industrial applications. Heat pumps include the configurable SteelXL Heat Pump (150 kW to 5 MW per unit, up to 50 MW in parallel), ValueBox (plug-and-play air-to-water), and ValueBox Combi. Modules include Chiller, Ultra-Low Superheat, Low Superheat, Back-up Unit, Gas Cooler, and Enclosure. All products use CO2 as the natural refrigerant with GWP of 1.
Differentiator
Problem solved
Functional benefit
Products and services
- MiniBooster Ultracompact, high-capacity CO2 refrigeration rack designed for grocery and discount store segments. Over 1,000 units produced. Updated as a standardized product with shorter delivery time, ultracompact size, lower noise, and reduced price.
- ValuePack Light Compact, energy-efficient, and competitively priced CO2 refrigeration rack without compromising quality, suited to mid-size supermarket and light industrial applications.
- ValuePack Customer-favorite CO2 refrigeration rack with a simple and compact design that is easy to service. Suitable for all mid-size supermarket or industrial applications.
- ValuePack II CO2 refrigeration rack specially developed for larger supermarkets and light industrial applications such as cold rooms, bakeries, and butcheries.
- CuBig II CO2 refrigeration rack combining the flexibility of smaller solutions with the strength of industrial systems. Delivers up to 570 kW cooling and 850 kW heat with a small footprint.
- SteelXL Complete high-capacity CO2 climate solution that can be installed in parallel up to 50 MW total capacity. Used in distribution centers, industrial facilities, supermarkets, and large commercial buildings.
- SteelXL Heat Pump Configurable CO2 heat pump delivering from 150 kW up to 5 MW per unit and up to 50 MW in parallel. Produces hot water up to 95°C with COP up to 4.0. Positioned as a sustainable alternative to conventional gas or oil boilers for industrial applications including food processing, district heating, and large commercial buildings.
- ValueBox Heat Pump All-in-one plug-and-play air-to-water CO2 heat pump. Supplied as a single unit on a frame including evaporators, water pump, and housing. Models include ValueBox 400, 500, and 600 providing 400-600 kW heat at 80-90°C water output.
- ValueBox Combi Reversible CO2 heat pump that delivers heating and cooling simultaneously in a single unit.
- 2-Day Technical Training Program 2-day in-person technical training at Advansor's training center in Brabrand, Denmark. EUR 950 + Danish VAT per participant, maximum 15 participants per session. Includes theoretical and practical training, factory tour, and dinner. Covers rack functions, troubleshooting, and heat recovery. Available in Danish and English.
- Startup / Commissioning Services On-site commissioning and training services. Basic systems (MiniBooster, ValuePack, CuBig II including IT and chiller): EUR 2,300 for 1-day on-site. Complex systems (SteelXL, systems with 3 suction groups, ULS Module, ValuePack Low Superheat): EUR 4,300 for 2-day on-site, with additional days at EUR 2,300 each. Includes hotel, meals, and travel allowance within Europe.
Quantifiable outcome
- 63% energy savings achieved at Scandic Hell hotel with heat pump solution
- +9 more outcomes
Companies that use Advansor A/S
Customer profileNamed customers38 records
Segments7 records
Ideal customer profiles5 records
Advansor A/S technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Advansor A/S partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Dover Corporation (Dover Food Retail)coreAdvansor is a subsidiary of Dover Corporation (NYSE: DOV), operating as part of Dover Food Retail. This ownership structure provides Advansor with the resources and backing of a major US-based industrial corporation while maintaining its specialized focus on CO2 climate solutions.
Scale indicators8 records
Recent moves5 records
Expansion highlights6 records
Advansor A/S competitors and assessment
Company assessmentOthers
- Carel Industries: Italian manufacturer of refrigeration and air conditioning controls. Supplies control systems used in CO2 refrigeration installations, with comparable customer base in commercial refrigeration. Primarily a component supplier but increasingly offering integrated solutions.
- Bitzer: German manufacturer of refrigeration compressors including CO2-compatible models. While not a direct system competitor, Bitzer supplies core components used by Advansor and competes in the broader refrigeration equipment value chain.
- Güntner: German manufacturer of heat exchangers and refrigeration components including CO2 gas coolers. Key supplier-adjacent company in the CO2 refrigeration ecosystem, with overlapping customer base in commercial and industrial refrigeration.
Regional players
- Hillphoenix: US-based manufacturer of commercial refrigeration systems including CO2 transcritical systems for supermarkets. Directly comparable product portfolio to Advansor but primarily serves North American market, providing indirect competitive overlap.
Direct peers
- Carrier Commercial Refrigeration: Carrier's commercial refrigeration division offers CO2-based refrigeration systems (including via its Green & Cool acquisition) and competes head-to-head with Advansor in retail and industrial CO2 refrigeration. Both serve supermarkets, cold storage, and food retail with natural refrigerant solutions.
- SCM Frigo: Italian manufacturer specializing in transcritical CO2 refrigeration systems for retail and industrial applications. Closest direct peer to Advansor with similar CO2-only focus, comparable product portfolio (rack systems, boosters), and overlapping European customer base.
- Mayekawa (MYCOM): Japanese industrial refrigeration specialist offering CO2/NH3 refrigeration systems globally. Competes with Advansor in industrial CO2 applications including food processing, cold storage, and district heating, particularly in Asian and European markets.
Broad incumbents
- Danfoss: Danish global leader in refrigeration controls, components, and complete CO2 systems. As a broader incumbent, Danfoss supplies components (expansion valves, controls, sensors) used in CO2 systems and increasingly offers full CO2 rack solutions, positioning it as both a supplier and competitor to Advansor.
- Emerson (Copeland): Global refrigeration compressor and controls giant offering CO2-compatible components and integrated system solutions. Competes with Advansor in CO2 refrigeration space while also being a potential component supplier; broad portfolio across multiple refrigerants.
- Johnson Controls (Hitachi Cooling & Heating): Global HVAC and refrigeration conglomerate offering commercial refrigeration systems including CO2 solutions. Larger and broader than Advansor, with overlapping customer base in supermarkets, cold storage, and commercial buildings across multiple geographies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Advansor A/S social profiles
Digital presenceAdvansor A/S compliance and trust
Trust signalCompliance3 records
Advansor A/S financial estimates
Financial estimateRevenue estimate
Valuation estimate
Advansor A/S leadership team
Management profileNumber of profiles
Profiles7 records
Advansor A/S funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Advansor A/S M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Advansor A/S
What does Advansor A/S do?
Advansor A/S designs, manufactures, and sells transcritical CO2 (R744) refrigeration and heat pump systems for commercial and industrial climate control applications. The product portfolio includes compact refrigeration racks (MiniBooster, ValuePack Light, ValuePack, ValuePack II) for grocery and discount stores, larger systems (CuBig II, SteelXL) for supermarkets and industrial facilities, and high-capacity heat pumps (SteelXL Heat Pump, ValueBox, ValueBox Combi) for district heating and industrial process applications. All systems use CO2 as the sole natural refrigerant (GWP of 1) and integrate cooling, freezing, air conditioning, and heat recovery in a single unit. The company also provides commissioning, training, and aftersales services.
Is Advansor A/S a public or private company?
Advansor A/S is a private company. It is classified as corporate owned and is currently operating.
When was Advansor A/S founded?
Advansor A/S was founded in 2006. It employs 101 to 250 people.
Where is Advansor A/S based?
Advansor A/S is headquartered in Aarhus, Denmark, in the Europe region.
How does Advansor A/S make money?
Three revenue lines are on record. CO2 Climate System Sales (Hardware) is the primary driver. The others are aftersales Services (Commissioning & Training) and training & Education Programs.
Who are Advansor A/S's main competitors?
Others on record are Carel Industries, Bitzer and Güntner. Hillphoenix is listed as a regional player. Direct peers are Carrier Commercial Refrigeration, SCM Frigo and Mayekawa (MYCOM). Broad incumbents are Danfoss, Emerson (Copeland) and Johnson Controls (Hitachi Cooling & Heating).
Does Advansor A/S have an API?
No public API is recorded for Advansor A/S.
What industry is Advansor A/S in?
Advansor A/S's product category is Commercial and Industrial Refrigeration Systems. Its primary akta.pro industry code is IMAHAKAA, Commercial & Industrial Refrigeration Systems, with a secondary code of IMAHAKAE, Chillers & Cooling Plant Equipment. Its NAICS code is 333415 and its SIC code is 3585.