ICON Eyecare
ICON Eyecare is a private, physician-led ophthalmology practice based in Denver, Colorado, operating six clinical sites across the Colorado Front Range plus two ambulatory surgery centers to deliver cataract surgery, refractive vision correction, and comprehensive medical eye care to individual patients.
- Company typePrivate
- Founded1999
- HeadquartersDenver, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What ICON Eyecare does
ICON Eyecare is a private, physician-led full-service ophthalmology practice founded in 1999 and headquartered in Denver, Colorado. It delivers medical and surgical eye care across six clinical sites spanning the Colorado Front Range — Denver, Cherry Creek, Lone Tree, Golden/Lakewood, Aurora, Westminster, and Fort Collins — supplemented by two on-site ambulatory surgery centers (Madison Street Surgery Center and Lone Tree Surgery Center). The practice's stated footprint was expanded in 2026 through the acquisition of Omni Eye Specialists, a Denver ophthalmology brand established in 1986, bringing additional subspecialty surgeons in glaucoma, cornea, and retina into the network.
ICON's clinical portfolio spans surgical vision correction (LASIK, PRK, EVO ICL, and Clear Lens Exchange), cataract surgery with advanced and Light Adjustable Lens (RxSight LAL) IOL options, glaucoma management including MIGS, and medical eye care covering the cornea, retina, dry eye, uveitis, keratoconus, pterygium, and corneal cross-linking. Procedures are performed by board-certified, fellowship-trained ophthalmologists supported by an optometric residency program affiliated with Pacific University College of Optometry. The technology stack emphasizes precision diagnostics and surgery (Zeimer Galalei tomography, Ocular Response Analyzer, HD-OCT, topography- and wavefront-guided testing, femtosecond cataract and LASIK lasers, Wavelight systems, ArcScan imaging, and Contoura/Vario testing).
ICON generates revenue through professional fees for both insured medical and surgical ophthalmology (covered by health insurance and Medicare, including cataract surgery) and elective, largely self-pay refractive procedures (LASIK, PRK, ICL, CLE), where pricing is quote-based and Clear Lens Exchange ranges from approximately $2,000 to $8,000 per eye depending on region, surgeon, IOL type, and technology. Patient financing is offered through CareCredit (deferred interest for up to 24 months) and Alphaeon Credit (up to 60-month plans), with HSA/FSA acceptance. Patient acquisition runs through direct-to-consumer marketing (blog, organic social, Google/Meta paid), a physician referral program with dedicated representatives, Luma Health-powered online self-serve scheduling, and a Medfusion-hosted patient portal under HIPAA compliance. The practice also operates the One World Surgery charitable partnership and records a cumulative 250,000+ patient-outcome figure, with four physicians named 5280 Top Doctors in 2025.
ICON Eyecare firmographics
Firmographics- Name
- ICON Eyecare
- Legal name
- ICON Eyecare of Colorado
- Website
- https://iconeyecare.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- ICON Eyecare is a private, physician-led ophthalmology practice based in Denver, Colorado, operating six clinical sites across the Colorado Front Range plus two ambulatory surgery centers to deliver cataract surgery, refractive vision correction, and comprehensive medical eye care to individual patients.
- Ownership category
- akta.pro rank
ICON Eyecare industry classification
Industry- Product category
- Ophthalmology Services
- NAICS
- Offices of Physicians (62111), Offices of Physicians (6211)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Ophthalmology Clinics (Medical & Surgical Eye Care) (HLAKAKAC)
- akta.pro secondary industries
- Ophthalmology Surgery Centers (HLAFAIAF), Cornea, External Disease & Refractive Surgery (LASIK/PRK) (HLAKAKAF), Comprehensive Eye Exams & Vision Care (HLAKAKAA), Ocular Imaging & Diagnostic Testing Centers (HLAKAKAN)
Keywords
Where ICON Eyecare is headquartered
LocationHeadquarters
- HQ city
- Denver
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
ICON Eyecare business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Medical and Surgical Ophthalmology Services: Revenue generated from comprehensive eye care services including medical eye exams, cataract surgery, LASIK, PRK, ICL, clear lens exchange, glaucoma treatment, and other surgical procedures. Services include both insured (covered by health insurance/Medicare) and elective/self-pay procedures.
- Vision Correction Surgery (Self-Pay/Elective): LASIK, PRK, ICL, and Clear Lens Exchange procedures that are typically not covered by insurance and require out-of-pocket payment. Financing options available through CareCredit and Alphaeon Credit.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | LASIK Vision Correction |
| One time/ perpetual license | Pay-as-you-go | Clear Lens Exchange (CLE) |
| Other | Monthly | Financing Options |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
ICON Eyecare product offering
Product offeringCore offering
ICON Eyecare is a physician-led medical and surgical ophthalmology practice that delivers cataract surgery with advanced intraocular lens options (including Light Adjustable Lens), laser vision correction (LASIK, PRK, EVO ICL, Clear Lens Exchange), and comprehensive medical eye care (glaucoma, cornea, retina, dry eye, uveitis). Services are rendered by board-certified ophthalmologists and optometrists at six Colorado Front Range locations and two on-site ambulatory surgery centers.
Product overview
ICON Eyecare is a full-service medical ophthalmology practice offering a comprehensive suite of eye care services across the Colorado Front Range. The core portfolio spans surgical vision correction procedures (LASIK, PRK, EVO ICL, Clear Lens Exchange), cataract surgery with advanced and Light Adjustable Lens options, and medical eye care including glaucoma management, cornea services, retina services, dry eye treatment, and uveitis. The practice operates on-site ambulatory surgery centers and integrates acquired practices (Omni Eye Specialists, est. 1986) under a single network. An optometric residency program affiliated with Pacific University College of Optometry rounds out the clinical offering. All services are delivered by board-certified ophthalmologists and optometrists at multiple Colorado locations.
Differentiator
Problem solved
Functional benefit
Products and services
- Cataract Surgery
Quantifiable outcome
- 250,000+ lives improved through vision correction procedures
- +2 more outcomes
Companies that use ICON Eyecare
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles3 records
ICON Eyecare technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature10 records
ICON Eyecare partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Omni Eye SpecialistscoreOmni Eye Specialists, established in 1986 with over 40 years serving the Denver community, joined ICON Eyecare's growing Colorado network in 2026. The partnership expands access to advanced medical and surgical eye care across the Front Range while maintaining the patient-first culture and same trusted local providers patients have relied on for nearly four decades.
- One World SurgeryminorICON Eyecare partners with One World Surgery to help strengthen their ophthalmology services and improve lives by providing access to eye surgeons across Denver and globally through charitable care initiatives.
- Google Ads and MetaminorThird-party advertising partners (Google Ads and Meta) used to deliver targeted advertising and reach potential patients online.
- CareCredit and Alphaeon CreditminorFinancing partners offering deferred interest plans (up to 24 months) and flexible payment options (up to 60 months) to help patients afford vision correction procedures.
- Pacific University College of OptometryminorAcademic affiliation for ICON's optometric residency program; residents write papers suitable for publication under guidance of residency coordinator and present at annual Northwest Residents Conference.
- Madison Street Surgery CentercoreAmbulatory surgery center working in partnership with Omni Eye Specialists (now part of ICON) to ensure seamless continuity of care from consultation through recovery.
Scale indicators5 records
Recent moves8 records
Expansion highlights5 records
ICON Eyecare competitors and assessment
Company assessmentDirect peers
- NVISION Eye Centers: NVISION is a multi-location ophthalmology platform offering LASIK, cataract surgery with premium IOLs, and other refractive procedures across the Western U.S. Like ICON Eyecare, it combines board-certified surgeons, premium technology, and on-site surgery centers serving a regional patient base.
- TLC Laser Eye Centers: TLC is a national refractive surgery chain specializing in LASIK and PRK with locations across multiple states. It competes directly with ICON Eyecare in the elective vision-correction segment with similar technology positioning and surgeon-led care delivery.
- LasikPlus: LasikPlus is one of the largest U.S. LASIK-focused providers, operating a multi-location, surgeon-staffed refractive surgery network. It directly overlaps with ICON's elective refractive offering and competes on brand awareness and patient acquisition.
- OCLI Vision: OCLI Vision is a multi-specialty ophthalmology group with multiple locations across the Northeast and other regions, offering cataract, refractive, glaucoma, cornea, and retina services. It is directly comparable to ICON in scope of services, multi-specialty depth, and ASC integration.
- SightMD: SightMD is a multi-location ophthalmology and optometry practice across New York and neighboring states offering cataract, LASIK, glaucoma, and retina services. It mirrors ICON's model of combining multiple specialists, surgery centers, and a strong regional brand under one network.
- Mann Eye Institute: Mann Eye Institute is a Texas-based, multi-location ophthalmology practice providing LASIK, cataract surgery with premium IOLs, and general ophthalmology. It is comparable to ICON as a regional, physician-led ophthalmology brand with on-site surgical capability and elective/self-pay revenue streams.
Broad incumbents
- American Vision Partners: American Vision Partners is a PE-backed ophthalmology platform consolidating practices across multiple states, including Barnet Dulaney Perkins. It is a broader incumbent consolidating the same ophthalmology services ICON offers, representing both a competitive threat and a potential exit-comparable.
- EyeSouth Partners: EyeSouth Partners is a PE-backed network of medical and surgical ophthalmology practices across the Southeastern U.S. It is comparable as a scaled, multi-specialty ophthalmology consolidator competing for surgeon talent and acquisition targets in adjacent regions.
Regional players
- Discover Vision Centers: Discover Vision Centers is a multi-location ophthalmology and optometry practice in the Kansas City region offering LASIK, cataract surgery, and comprehensive eye care. It serves as a regional analog of ICON's model, though in a different geography.
- Key-Whitman Eye Center: Key-Whitman Eye Center is a Dallas-Fort Worth ophthalmology practice with multiple locations offering cataract, LASIK, and general eye care. It is comparable to ICON as a regional, physician-led ophthalmology group competing in elective refractive and cataract surgery.
Market position
Strengths5 records
Weaknesses1 record
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
ICON Eyecare social profiles
Digital presenceICON Eyecare compliance and trust
Trust signalCompliance2 records
ICON Eyecare financial estimates
Financial estimateRevenue estimate
Valuation estimate
ICON Eyecare leadership team
Management profileNumber of profiles
Profiles6 records
ICON Eyecare subsidiaries and ownership
Company hierarchySubsidiaries1 record
ICON Eyecare funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ICON Eyecare M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ICON Eyecare
What does ICON Eyecare do?
ICON Eyecare is a physician-led medical and surgical ophthalmology practice that delivers cataract surgery with advanced intraocular lens options (including Light Adjustable Lens), laser vision correction (LASIK, PRK, EVO ICL, Clear Lens Exchange), and comprehensive medical eye care (glaucoma, cornea, retina, dry eye, uveitis). Services are rendered by board-certified ophthalmologists and optometrists at six Colorado Front Range locations and two on-site ambulatory surgery centers.
Is ICON Eyecare a public or private company?
ICON Eyecare is a private company. It is classified as management employee owned and is currently operating.
When was ICON Eyecare founded?
ICON Eyecare was founded in 1999. It employs 101 to 250 people.
Where is ICON Eyecare based?
ICON Eyecare is headquartered in Denver, United States, in the North America region.
How does ICON Eyecare make money?
Two revenue lines are on record. Medical and Surgical Ophthalmology Services are the primary driver. The others are vision Correction Surgery (Self-Pay/Elective).
Who are ICON Eyecare's main competitors?
Direct peers on record are NVISION Eye Centers, TLC Laser Eye Centers, LasikPlus, OCLI Vision, SightMD and Mann Eye Institute. Broad incumbents are American Vision Partners and EyeSouth Partners. Regional players are Discover Vision Centers and Key-Whitman Eye Center.
Does ICON Eyecare have an API?
No public API is recorded for ICON Eyecare.
What industry is ICON Eyecare in?
ICON Eyecare's product category is Ophthalmology Services. Its primary akta.pro industry code is HLAKAKAC, Ophthalmology Clinics (Medical & Surgical Eye Care), with a secondary code of HLAFAIAF, Ophthalmology Surgery Centers. Its NAICS code is 62111 and its SIC code is 8011.