ColorME

What ColorME does

ColorME (ColorME Academy Company Limited) is a Vietnamese design education provider founded in 2015 in Hanoi, with a second training center established in Ho Chi Minh City (Saigon) in 2017. The company delivers in-person and online training in design tools and disciplines — including Adobe Creative Suite applications (Photoshop, Illustrator, Premiere, After Effects, InDesign), UI/UX design, digital painting, 3D design, and photography, alongside newer creator tools such as CapCut, Canva, and Affinity. Its catalog spans short-term courses (8–16 sessions, 2.2M–10M VND), medium-term programs (24–72 sessions, 9M–15.9M VND), and structured learning paths of 40–88 sessions (13.4M–20.3M VND), plus 1-on-1 tutoring and corporate in-house training.

The company operates a proprietary e-learning platform (E-ColorME at e.colorme.vn, hosting 7 courses, 1,585 lessons, and 13,201 videos) run under a separate Vietnamese entity, KEE Education Company Limited. E-ColorME is paired with iOS and Android mobile apps and an internal learning management system that supports both recorded video and live Zoom/Google Meet sessions. ColorME also runs colorME Jobs, an exclusive alumni job board connecting graduates with employers, plus a Facebook design community and a Talents student-portfolio showcase that close the loop from training to employment.

ColorME generates revenue primarily from one-time individual course tuition, supplemented by corporate in-house training (custom-quoted contracts with clients including Viettel, Vietnam Airlines, MB Bank, and BUV), 1-on-1 premium tutoring (e.g., Photography at 3,800,000 VND), and lower-priced self-paced online courses on E-ColorME (270,000–900,000 VND). The company reports 60,000+ learners and enterprise clients served across 30+ countries and territories. Distribution relies on direct website and app sales, branded training centers, content marketing (1,200+ blog articles), Facebook/Instagram/YouTube channels, and the colorME Jobs alumni network; there is no disclosed headcount, revenue, funding, or institutional investor information.

Name

ColorME

Legal name

COLORME ACADEMY COMPANY LIMITED

Website

https://colorme.vn

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Design Education

akta.pro industry

PRIMARYEDAHAJAB

Design Colleges (Graphic, Industrial, UX/UI, Interior)

Education/Higher Education (Colleges & Universities)/Arts, Music & Design Colleges

Keywords

• Design education
• Graphic design courses
• UI/UX training
• Photography training
• Online learning platform

Headquarters

HQ city

Hanoi

HQ country

Vietnam

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Course Tuition (Individual Learners): ColorME generates the majority of its revenue from individual student enrollment fees. Courses are sold as one-time purchases per program, with pricing varying by course duration and depth. Short courses (8 sessions) are priced at 2,200,000 VND; comprehensive long-term tracks (40-88 sessions) range from 13,400,000 to 20,300,000 VND. Bundled/combo packages offer discounted pricing vs. individual course purchases.
2. Corporate Training (Enterprise B2B): ColorME provides customized in-house training programs for businesses and organizations, including curriculum tailored to enterprise needs, delivered at the client's premises.
3. E-Learning (Self-Paced Online Courses): The E-ColorME platform sells individual online video courses at lower price points (e.g., 270,000-900,000 VND per course) targeting a broader online audience beyond the offline programs.
4. 1-on-1 Tutoring: Personalized one-on-one coaching sessions at a premium price point (e.g., Photography 1-on-1 at 3,800,000 VND), offering flexible scheduling and a personalized curriculum.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

ColorME is a Vietnam-based design training center that teaches graphic design, photography, video editing, and UI/UX design through in-person classes at its Hanoi and Ho Chi Minh City campuses, through corporate training delivered to businesses, and through its E-ColorME online learning platform with iOS and Android apps that extends the same curriculum to remote learners across 30+ countries.

Product overview

ColorME is a Vietnamese design education center offering a comprehensive portfolio of design courses and training services. The core offering consists of short-term courses (1-2 months) covering software tools like Photoshop, Illustrator, Premiere, After Effects, and UI/UX design; medium-term courses (3-6 months) including comprehensive design and Digital Painting programs; and learning paths like UI/UX Designer, Digital Artist, and Graphic Designer roadmaps. The company also provides 1-on-1 personalized training and corporate training services. An online learning platform (E-ColorME) offers self-paced video courses. Key product categories include individual software courses, combo course bundles, structured learning paths, in-person training services, and an online learning platform.

Differentiator

Problem solved

Functional benefit

Brands

• Colormeow: A mascot/icon brand associated with ColorME, referenced as a mascot character in the navigation.

Products and services

• In-person design courses

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• ViettelcoreStrategic or Co-development PartnerColorME has partnered with Viettel to provide design training programs for Viettel's workforce. This enterprise training partnership demonstrates ColorME's ability to serve large telecommunications clients.
• Vietnam AirlinescoreStrategic or Co-development PartnerColorME has partnered with Vietnam Airlines to deliver design training to the airline's employees, helping them build creative capabilities.
• BUV (British University Vietnam)coreStrategic or Co-development PartnerColorME has established a linked training partnership with BUV (British University Vietnam) to provide design education programs to the institution's community.
• MB BankcoreStrategic or Co-development PartnerColorME has partnered with MB Bank to deliver design training to the bank's staff, enhancing the bank's in-house creative and marketing capabilities.
• CanvacoreTechnology or IntegrationColorME partnered with Canva to offer the 'Affinity by Canva' course and co-organized the 'ArtWorth' webinar series to help designers expand their income opportunities. Canva's acquisition of Affinity has expanded the course to include Affinity software training as part of ColorME's curriculum.

Scale indicators5 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• FPT Arena Multimedia: Vietnamese multimedia and design training institution offering diploma programs in graphic design, UI/UX, and digital arts. Operates as the closest domestic direct competitor to ColorME in the Vietnamese design education market.
• General Assembly: Global bootcamp provider offering short and immersive courses in UX/UI design, digital marketing, and software skills. Comparable to ColorME in multi-format delivery (in-person, online, enterprise) and learner segment.
• Domestika: Online creative skills platform with paid video courses in illustration, design, photography, and digital art. Closely comparable to E-ColorME's self-paced video catalog and global learner reach.
• BrainStation: Digital skills training provider offering bootcamps and short courses in UX/UI, web development, and design. Similar model to ColorME's medium-term tracks and enterprise upskilling offerings.
• Skillshare: Subscription-based online learning marketplace with a strong creative and design course catalog. Comparable to ColorME's self-paced online and short-course offerings targeting individual learners.
• NIIT: Established IT and digital skills training company with vocational and enterprise programs in design, animation, and multimedia. Comparable in long-running vocational training brand and enterprise delivery.
• Flatiron School: US-based bootcamp offering immersive and short courses in UX/UI design and software engineering. Comparable bootcamp-style delivery model and enterprise upskilling programs.
• Shillington Education: Design-focused bootcamp offering short, intensive graphic design and UI/UX courses across global campuses. Comparable to ColorME's comprehensive design tracks in structure and target learner.

Broad incumbents

• Udemy: Global online learning marketplace with an extensive catalog including design and creative courses. Broader scope than ColorME but competes directly for self-paced individual design learners.
• Coursera: Large MOOC platform partnering with universities to offer design and creative courses. Competes with E-ColorME for global online learners and brings academic credibility ColorME lacks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC1TpSQdG5rLyADdnrAtzP2w
• Facebookfacebook.com/colorme.saigon
• Instagraminstagram.com/colorme.hanoi
• LinkedInlinkedin.com/company/kee-education

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ColorME