Zeelandia

Baking Ingredientszeelandia.de

Company typePrivate
Founded1900
HeadquartersFrankfurt, Germany
Headcount11–50
GTM typeB2B
OfferingHardware or Manufacturing

Zeelandia firmographics

Firmographics

Name: Zeelandia
Legal name: Zeelandia GmbH & Co. KG
Website: https://zeelandia.de
Company type: Private
Founded year: 1900
Operating status: Operating
Headcount range: 11–50 employees
Ownership category
akta.pro rank

Zeelandia industry classification

Industry

Product category: Baking Ingredients
NAICS: Dry Pasta, Dough, and Flour Mixes Manufacturing from Purchased Flour (311824), Bakeries and Tortilla Manufacturing (3118)
SIC: Bakery Products (2050), Miscellaneous Food Preparations & Kindred Products (2090)
akta.pro primary industry: Baking Mixes, Doughs & Batters Manufacturing (AFAKAAAE)
akta.pro secondary industries: Leavening, Baking & Dough Conditioners (Baking Powder, Improvers) (CRADAOAN), Refrigerated & Frozen Doughs and Batters Manufacturing (AFAKACAM)

Keywords

Baking ingredients
Bread improvers
Baking mixes
Clean label solutions
Bakery technology

Where Zeelandia is headquartered

Location

Headquarters

HQ city: Frankfurt
HQ country: Germany
HQ region: Europe

Offices2 records

Markets served

Zeelandia business model

Business model

GTM type: B2B
Offering type: Hardware or Manufacturing
Cost components: Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

Baking Ingredients and Base Materials: Zeelandia generates revenue primarily through the sale of baking ingredients, baking base materials, and specialty products for bakeries, confectionery, and industrial food production. The company offers more than 18,000 individual product items.
Customized Solutions and Consulting Services: Revenue generated from developing and delivering tailored solutions for large bakeries and industrial customers, including product development, marketing concepts, and integration into production processes.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Zeelandia product offering

Product offering

Core offering

Zeelandia manufactures and supplies a portfolio of more than 18,000 baking ingredients, baking base materials, and specialty products for bakeries, confectioneries, and industrial food producers. The company offers Clean Label and Clean Tech solutions with no artificial additives, complemented by recipes, sales concepts, and on-site technical consulting as part of a comprehensive service package.

Product overview

Zeelandia is a baking ingredients company offering a comprehensive portfolio of more than 18,000 individual articles including bread mixes, roll backing agents, and specialty baking ingredients. The company provides Clean Label and Clean Tech solutions emphasizing natural ingredients without artificial additives. Key products include spelt (Dinkel) bread mixes such as Opa Dinkel Pur, Dinkel-Ernte, Dinkel-Auslese, and Dinkelvollkorn Pur; rye-spelt combinations like Roggen Dinkel Brot and Bergbauernbrot; potato-based specialties including Kartoffel-König Pur; and regional specialties like UrBayr. The portfolio spans vegan products, sugar reduction solutions, ancient grain (Urgetreide) products, and organic/bio-certified items. Zeelandia serves artisan bakeries, industrial bakeries, and food retailers with product development support, application solutions, and marketing concepts.

Differentiator

Problem solved

Functional benefit

Brands

Jung Spezial: Brötchen- und Weißbrotbackmittel (roll and white bread improver) that brought breakthrough success in 1934.
Jung GOLD-Qualität
Jung
KUCHEN SUPER

Products and services

Opa Dinkel Pur Specialist baking mix for Dinkel-Kartoffel breads (spelt-potato breads) with exceptionally juicy, open-pored crumb and super crispy crust. Made with potato flakes and Dinkel pre-dough for intense flavor and long-lasting freshness in Clean Label quality.
Dinkel-Ernte Basic mixture for juicy, grainy Dinkelvollkornbrot (whole grain spelt bread) with Dinkel sprouts.
Dinkel-Auslese Basic mixture for fluffy, juicy Dinkelbrot (spelt bread) and Dinkelvollkornbrot (whole grain spelt bread).
Dinkelvollkorn Pur Basic mixture for fine, pushed Dinkelvollkornbrot (whole grain spelt bread).
Roggen Dinkel Brot Basic mixture for Roggen-Dinkel-Brot (rye-spelt bread) with malt - unmistakable, strong, rustic.
UrBayr (nach typ. bayer. Rezeptur) Basic mixture for fresh, rustic potato-rye mixed breads according to typical Bavarian recipe - strong, rustic, natural. Declaration-friendly.
Bergbauernbrot nach Bergbauern Art Basic mixture for rustic, strong Roggen-Dinkelbrote (rye-spelt breads) and rolls with typical Bavarian, fine-spicy flavor note.
Kartoffel-König Pur Basic mixture for fluffy, juicy Kartoffelgebäck-Spezialitäten (potato pastry specialties) with rustic appearance - in Cleaner Label quality.

Quantifiable outcome

More than 18,000 individual product items in complete assortment
+1 more outcomes

Companies that use Zeelandia

Customer profile

Segments3 records

Ideal customer profiles2 records

Zeelandia technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration5 records

Feature5 records

Zeelandia partnerships and signals

Strategic signal

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Zeelandia competitors and assessment

Company assessment

Direct peers

Puratos: Belgian global leader in bakery, patisserie, and chocolate ingredients serving industrial bakeries, artisans, and retailers. Directly comparable to Zeelandia across product categories (mixes, improvers, fillings) and customer segments (industrial and craft bakeries).
IREKS: German family-owned baking ingredients specialist headquartered in Kulmbach, producing malts, baking mixes, sourdoughs, and improvers. Direct head-to-head competitor to Zeelandia in the German and European B2B bakery ingredients market.
Bakels: Swiss-origin global supplier of bakery ingredients including mixes, improvers, fillings, and chocolate products. Closely comparable in product breadth, Clean Label positioning, and focus on artisan and industrial bakery customers.
Mühlenchemie: German-based flour treatment specialist (part of the Stern-Wywiol Gruppe) producing enzyme systems, flour improvers, and baking mixes. Direct overlap with Zeelandia's bread improver and mix portfolio, serving the same industrial flour millers and bakeries.
Lesaffre: French global leader in yeast and fermentation solutions for baking, with an expanding portfolio of baking ingredients, mixes, and improvers. Comparable in product scope and global B2B bakery customer base, and a direct competitor in yeast-based systems.
Stern Ingredients: German ingredients company (part of Stern-Wywiol Gruppe) producing baking improvers, baking mixes, and functional systems for industrial bakeries. Closely comparable in German-market focus, B2B industrial bakery customer base, and mix/improver product categories.
Lallemand Baking: Canadian-based global supplier of yeast, sourdough, and baking solutions for industrial and craft bakeries. Direct overlap with Zeelandia in fermentation-based solutions, baking mixes, and Clean Label ingredient offerings.

Broad incumbents

GoodMills Group: Europe's largest flour milling group, headquartered in Vienna, supplying flours, custom blends, and functional grain-based ingredients to industrial bakeries. Broader incumbent with overlapping industrial bakery customer base and partial product overlap with Zeelandia's flour-based mixes.
Novonesis: Danish global bioscience company (formed from Novozymes and Chr. Hansen merger) supplying enzymes, cultures, and food ingredients to baking customers. Broader incumbent supplying inputs that compete with and complement Zeelandia's improver portfolio.
Corbion: Dutch global ingredient company supplying bakery enzymes, bread improvers, and Clean Label solutions to industrial bakeries. Comparable customer base and partial product overlap, but operates as a broad portfolio ingredients company rather than a baking-focused specialist.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Zeelandia compliance and trust

Trust signal

Compliance5 records

Zeelandia financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Zeelandia leadership team

Management profile

Number of profiles

Profiles3 records

Zeelandia funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Zeelandia M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zeelandia

What does Zeelandia do?

Is Zeelandia a public or private company?

Zeelandia is a private company. It is classified as corporate owned and is currently operating.

When was Zeelandia founded?

Zeelandia was founded in 1900. It employs 11 to 50 people.

Where is Zeelandia based?

Zeelandia is headquartered in Frankfurt, Germany, in the Europe region.

How does Zeelandia make money?

Two revenue lines are on record. Baking Ingredients and Base Materials are the primary driver. The others are customized Solutions and Consulting Services.

Who are Zeelandia's main competitors?

Direct peers on record are Puratos, IREKS, Bakels, Mühlenchemie, Lesaffre, Stern Ingredients and Lallemand Baking. Broad incumbents are GoodMills Group, Novonesis and Corbion.

Does Zeelandia have an API?

No public API is recorded for Zeelandia.

What industry is Zeelandia in?

Zeelandia's product category is Baking Ingredients. Its primary akta.pro industry code is AFAKAAAE, Baking Mixes, Doughs & Batters Manufacturing, with a secondary code of CRADAOAN, Leavening, Baking & Dough Conditioners (Baking Powder, Improvers). Its NAICS code is 311824 and its SIC code is 2050.