S.R. Smith
S.R. Smith manufactures commercial and residential pool deck equipment — slides, diving boards, ADA lifts, LED lighting, in-pool furniture, starting blocks, and SwimWall partitions — sold through a dealer and builder channel, and operates as a wholly-owned Fluidra subsidiary headquartered in Canby, Oregon.
- Company typePrivate
- Founded1932
- HeadquartersCanby, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What S.R. Smith does
S.R. Smith LLC is a Canby, Oregon-based manufacturer of commercial and residential pool deck equipment, founded in 1932 and operating as a wholly-owned subsidiary of Fluidra (acquired September 2021). The company produces a comprehensive portfolio including pool slides (CPSC-compliant, including the SlideAway removable slide), diving boards (TrueTread, Frontier, Olympian series), ADA-compliant pool lifts (multiLift2, aXs2, PAL2), LED pool lighting systems (kēlo, kēloXL, TREO, poolLUX transformers with patented class-E amplifier and frequency-shift keying architectures), in-pool furniture (Destination, Resort, R-Series), competition starting blocks, lifeguard chairs, thermal pool covers, ladders and rails, and the SwimWall modular pool partition system. Underlying technology spans structural fiberglass and rotomolded plastics, electromechanical lift mechanisms, inductive and frequency-shift-keyed LED drivers, and composite bulkhead engineering inherited via acquisitions.
The company operates a channel-first go-to-market: products are sold through pool builders, dealers, and distributors (not direct-to-consumer), with a website dealer locator that receives over 200,000+ pool-owner inquiries annually, supplemented by the Pool Better Rewards trade-loyalty program offering quarterly $10,000 prizes. Revenue streams are predominantly hardware sales across residential pool owners (via trade), commercial/aquatic operators (hotels, resorts, municipal pools, schools, universities, USA Swimming), and aftermarket parts. Geographic reach spans the U.S., Australia (Anti Wave), the U.K. (University of Bath SwimWall installation), and additional European markets via Fluidra's distribution platform.
S.R. Smith has executed an acquisition-led expansion strategy, integrating Fiberstars (2013, lighting), All Fiberglass Products (2015, Australian commercial construction), Anti Wave Australia (2020), and Inter-Fab and Stark Bulkheads (both 2021, ladders/rails and composite bulkheads). The company holds multiple U.S. and international patents on LED lighting, diving board surfaces, pool lifts, and design elements, and maintains federal safety certifications (16 CFR Part 1207 for slides, ADA Access Guidelines 1009.2 for lifts) that function as regulatory barriers to entry.
S.R. Smith firmographics
Firmographics- Name
- S.R. Smith
- Legal name
- S.R. Smith LLC
- Website
- https://srsmith.com
- Company type
- Private
- Founded year
- 1932
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- S.R. Smith manufactures commercial and residential pool deck equipment — slides, diving boards, ADA lifts, LED lighting, in-pool furniture, starting blocks, and SwimWall partitions — sold through a dealer and builder channel, and operates as a wholly-owned Fluidra subsidiary headquartered in Canby, Oregon.
- Ownership category
- akta.pro rank
S.R. Smith industry classification
Industry- Product category
- Pool Deck Equipment
- NAICS
- Sporting and Athletic Goods Manufacturing (33992)
- akta.pro primary industry
- Pool Decking & Surrounds (HSAPALAK)
Keywords
Where S.R. Smith is headquartered
LocationHeadquarters
- HQ city
- Canby
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
S.R. Smith business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Pool Deck Equipment Sales: S.R. Smith generates revenue through the manufacture and sale of commercial and residential pool deck equipment including slides, diving boards, ladders, rails, pool lifts, pool lighting, in-pool furniture, starting blocks, and lifeguard chairs. Products are sold through channel partners including pool builders, dealers, and distributors.
- Parts and Accessories Sales: Sale of replacement parts, anchors, escutcheons, treads, and accessories for existing pool equipment installations
- Commercial Construction Products: Sale of commercial pool construction products including SwimWall Systems, pool bulkheads, and thermal pool covers for commercial facilities
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Resort Series Lounger Rebate |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
S.R. Smith product offering
Product offeringCore offering
S.R. Smith manufactures and sells commercial and residential pool deck equipment, including pool slides, diving boards, ADA-compliant pool lifts, LED pool lighting, in-pool furniture, starting blocks, lifeguard chairs, thermal pool covers, ladders and rails, and SwimWall pool partition systems. Products are sold through a network of pool builders, dealers, and distributors, with separate residential and commercial product lines.
Product overview
S.R.Smith is a manufacturer of commercial and residential pool deck equipment offering a comprehensive portfolio of products including pool slides, diving boards, ADA-compliant pool lifts, LED pool lighting, in-pool furniture, pool games, starting blocks, thermal pool covers, ladders and rails, lifeguard chairs, SwimWall systems, and related parts and accessories. The company operates as a single product portfolio under Fluidra ownership, serving both residential pool owners and commercial/aquatic facility operators. Key product lines include CPSC-compliant pool slides in various configurations, TrueTread diving boards, ADA-compliant pool lifts (multiLift2, aXs2, PAL2), poolLUX LED lighting systems, and commercial-grade starting platforms. S.R.Smith also provides professional tools such as a Vinyl Liner Jig Placement Calculator and operates a trade loyalty program called Pool Better Rewards.
Differentiator
Problem solved
Functional benefit
Products and services
- Pool Slides
- Diving Boards
- Pool Lifts (Pool Access)
- Pool Lighting
- In-Pool Furniture
- Pool Games
- Starting Blocks
- Thermal Pool Covers
- Ladders and Rails
- Lifeguard Chairs
- SwimWall Systems and Pool Bulkheads
- Lane Line Accessories
Companies that use S.R. Smith
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
S.R. Smith technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
S.R. Smith partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- FluidraflagshipFluidra, a global leader in pool and spa manufacturing, acquired S.R. Smith in September 2021. The acquisition positions S.R. Smith within a portfolio of respected industry brands including Jandy, Polaris, and iAquaLink. The acquisition supports S.R. Smith's strategy for commercial construction products and global expansion.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
S.R. Smith competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key highlights7 records
Customer concentration
S.R. Smith social profiles
Digital presenceS.R. Smith compliance and trust
Trust signalCompliance3 records
S.R. Smith financial estimates
Financial estimateRevenue estimate
Valuation estimate
S.R. Smith leadership team
Management profileNumber of profiles
Profiles7 records
S.R. Smith subsidiaries and ownership
Company hierarchySubsidiaries5 records
S.R. Smith funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
S.R. Smith M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about S.R. Smith
What does S.R. Smith do?
S.R. Smith manufactures and sells commercial and residential pool deck equipment, including pool slides, diving boards, ADA-compliant pool lifts, LED pool lighting, in-pool furniture, starting blocks, lifeguard chairs, thermal pool covers, ladders and rails, and SwimWall pool partition systems. Products are sold through a network of pool builders, dealers, and distributors, with separate residential and commercial product lines.
Is S.R. Smith a public or private company?
S.R. Smith is a private company. It is classified as corporate owned and is currently operating.
When was S.R. Smith founded?
S.R. Smith was founded in 1932. It employs 101 to 250 people.
Where is S.R. Smith based?
S.R. Smith is headquartered in Canby, United States, in the North America region.
How does S.R. Smith make money?
Three revenue lines are on record. Pool Deck Equipment Sales are the primary driver. The others are parts and Accessories Sales and commercial Construction Products.
Does S.R. Smith have an API?
No public API is recorded for S.R. Smith.
What industry is S.R. Smith in?
S.R. Smith's product category is Pool Deck Equipment. Its primary akta.pro industry code is HSAPALAK, Pool Decking & Surrounds. Its NAICS code is 33992.