Desert Jet
Desert Jet operates premium Fixed-Base Operator services and FAA Part 145 aircraft maintenance at Jacqueline Cochran Regional Airport (California) and Yampa Valley Regional Airport (Colorado), serving affluent private travelers, Fortune 500 flight departments, and luxury destination clientele.
- Company typePrivate
- Founded2007
- HeadquartersThermal, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Desert Jet does
Desert Jet is a privately held aviation services company headquartered in Thermal, California, operating since 2007 as Desert Jet Holdings LLC. The company runs two primary business divisions: a Fixed-Base Operator (FBO) arm branded Desert Jet Center at Jacqueline Cochran Regional Airport (KTRM) and a newer site at Yampa Valley Regional Airport (KHDN) in Hayden, Colorado, and an FAA-certified Part 145 Repair Station branded Desert Jet Maintenance specializing in Cessna Citation aircraft with expanded coverage of Hawker, Falcon, Lear, Gulfstream, and Global Express platforms. The FBO division provides ground handling, jet fuel, premium hangar storage, concierge services, and 24/7 AOG mobile support across Southern California airports including Van Nuys, San Diego, Carlsbad, Santa Ana, Long Beach, Ontario, Hawthorne, and Burbank.
The company serves affluent private travelers, Fortune 500 corporate flight departments, celebrities, and seasonal residents at luxury destinations in the Coachella Valley and Colorado mountain regions. Revenue is generated through transaction-based fees on fuel sales, hangar leasing, ground handling, maintenance labor, parts, and detailing services, supplemented by the DJM Service Plus loyalty program. The company uses ARGUS PRISM for safety management, AirTera for TSA/FAA/DOT compliance, and FlightBridge for online reservations.
Desert Jet's go-to-market is sales-led through dedicated phone lines, direct sales staff, community sponsorships, and earned media in regional business publications. In October 2024, the company divested its charter subsidiary to Advanced Air, LLC, sharpening focus on the higher-margin FBO and maintenance core. Subsequent moves include the 2026 partnership with 4Air for sustainability services, expanded maintenance scope across major business jet families, and record 2026 seasonal performance with announced facility expansion at KTRM. The company is led by CEO Jared Fox (since 2019) with no external institutional investment disclosed.
Desert Jet firmographics
Firmographics- Name
- Desert Jet
- Legal name
- Desert Jet
- Website
- https://desertjet.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Desert Jet operates premium Fixed-Base Operator services and FAA Part 145 aircraft maintenance at Jacqueline Cochran Regional Airport (California) and Yampa Valley Regional Airport (Colorado), serving affluent private travelers, Fortune 500 flight departments, and luxury destination clientele.
- Ownership category
- akta.pro rank
Desert Jet industry classification
Industry- Product category
- Private Aviation Services (FBO and Aircraft Maintenance)
- NAICS
- Airport Operations (48811), Other Support Activities for Air Transportation (488190), Support Activities for Air Transportation (4881)
- SIC
- Airports, Flying Fields & Airport Terminal Services (4581), Aircraft Parts & Auxiliary Equipment, Nec (3728)
- akta.pro primary industry
- Private Aviation Terminals & FBO Services (THABAFAH)
- akta.pro secondary industries
- Ground Handling (Ramp, Baggage, Turnaround) (THABAIAC), Aircraft Management & Part 135/135-equivalent Operators (THABAFAD)
Keywords
Where Desert Jet is headquartered
LocationHeadquarters
- HQ city
- Thermal
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Desert Jet business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales
Revenue model
- FBO Services: Fixed-Base Operator services including ground handling, jet fuel sales, premium hangar storage, concierge services, and executive terminal access. Revenue generated through fuel sales, hangar leasing, and ground handling fees.
- Aircraft Maintenance Services: FAA-certified Part 145 Repair Station providing scheduled maintenance, unscheduled maintenance, engine services, avionics, and AOG support. Revenue from labor charges, parts, and service fees.
- Aircraft Detailing: Full interior and exterior cleaning, detailing, polishing, and cosmetic services for aircraft. Revenue from per-service detailing charges.
- Rewards Program Membership: DJM Service Plus loyalty program generating customer retention and repeat business through points-based rewards redeemable for experiences, gifts, and discounts on future maintenance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Custom FBO Services |
| Unit Pricing | Pay-as-you-go | Maintenance Labor |
| Unit Pricing | Pay-as-you-go | Aircraft Detailing Services |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Desert Jet product offering
Product offeringCore offering
Desert Jet operates a premier Fixed-Base Operator (FBO) at Jacqueline Cochran Regional Airport (KTRM) in Thermal, CA and Yampa Valley Regional Airport (KHDN) in Hayden, CO, delivering executive ground handling, jet fuel, premium hangar storage, concierge services, and passenger amenities. The company also runs an FAA-certified Part 145 Repair Station providing scheduled and unscheduled aircraft maintenance, AOG (Aircraft on Ground) mobile support, engine and avionics services, and aircraft detailing for business jet operators and aircraft owners.
Product overview
Desert Jet operates as a dual-division aviation services company. The FBO division (Desert Jet Center) provides executive fixed-base operator services at Jacqueline Cochran Regional Airport (KTRM) in Thermal, CA and Yampa Valley Regional Airport (KHDN) in Colorado, offering ground handling, hangar storage, and passenger amenities. The Maintenance division (Desert Jet Maintenance) is an FAA-certified Part 145 Repair Station specializing in Cessna Citation aircraft while expanding to serve Hawker, Falcon, Lear, Gulfstream, and Global Express jets, supported by a rewards program (DJM Service Plus). These divisions share a unified brand under Desert Jet Holdings LLC and operate from a combined 5-acre facility at KTRM with a 32,500 sq ft executive terminal and hangar complex. A recent expansion added a second FBO location at KHDN with premium heated hangars.
Differentiator
Problem solved
Functional benefit
Products and services
- Desert Jet Center FBO Services Executive Fixed-Base Operator (FBO) services at Jacqueline Cochran Regional Airport (KTRM) and Yampa Valley Regional Airport (KHDN) providing ground handling, jet fuel, premium hangar storage, concierge services, pilot lounges, and passenger amenities for private aviation operators, corporate flight departments, and affluent private travelers.
- Desert Jet Maintenance FAA-certified Part 145 Repair Station providing scheduled and unscheduled aircraft maintenance, specializing in Cessna Citation models and expanding services to Hawker, Falcon, Lear, Gulfstream, and Global Express jets. Includes phase inspections, AOG support, engine removal/installation, and maintenance management programs for Part 91 corporate flight departments and aircraft owners.
- AOG Support 24/7 Aircraft on Ground (AOG) emergency support with mobile service units and rapid response capabilities across Southern California airports including Van Nuys, San Diego, Carlsbad, Santa Ana, Long Beach, Ontario, Hawthorne, and Burbank, serving business aviation operators needing unscheduled maintenance support.
- Airframe, Engine & Avionics Services Comprehensive airframe capabilities for Citation models, Phenom 100/300, Premier 1/1a; engine maintenance for Pratt & Whitney JT15-D, PW500/600 series, and Williams FJ44 models including boroscope inspections, engine rigging, and non-destructive testing for corporate aircraft operators.
- Aircraft Detailing Full interior and exterior aircraft cleaning services including deep interior detailing, carpet/upholstery extraction, leather reconditioning, machine buff, paint polish, brightwork metal polishing, wet wash, and de-ice boot treatment serving Palm Springs, San Bernardino, Riverside, French Valley, and Ontario areas.
- Concierge & Travel Coordination Concierge services extending to hotel recommendations (Embassy Suites La Quinta, La Quinta Resort, Renaissance Esmeralda), rental car arrangements (Go Rentals, Enterprise, Hertz), and catering partnerships with Above the Best and Bristol Farms for FBO guests and private aviation travelers.
Quantifiable outcome
- No. 1 rated FBO in Palm Springs for five consecutive years
- +3 more outcomes
Companies that use Desert Jet
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
Desert Jet technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
Desert Jet partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 4AircorePartnership formed between Desert Jet and 4Air to collaborate on sustainability efforts. The partnership focuses on environmental sustainability initiatives within Desert Jet's aviation operations.
Scale indicators6 records
Recent moves7 records
Expansion highlights4 records
Desert Jet competitors and assessment
Company assessmentDirect peers
- Banyan Air Service: Banyan Air Service operates an FBO at Fort Lauderdale Executive Airport (FXE) alongside a Part 145 repair station, avionics, and aircraft detailing — closely mirroring Desert Jet's integrated FBO + maintenance + detailing offering. CEO Jared Fox previously worked at Banyan, reinforcing its relevance as a comparable operating model.
- ACI Jet: ACI Jet operates an FBO at Santa Maria Public Airport (KSMX) and a Part 145 repair station providing maintenance on Cessna Citation and other business jets — closely matching Desert Jet's Citation-specialized maintenance focus and regional California footprint.
- Meridian (TAC Air): Meridian operates a network of independent FBOs combined with aircraft maintenance and charter services in select U.S. markets, comparable in size and integrated offering to Desert Jet. It competes for similar corporate flight department and HNW customer segments at regional airports.
- Clay Lacy Aviation: Clay Lacy Aviation operates an FBO at Van Nuys Airport (KVNY) combined with FAA Part 145 maintenance, charter, and aircraft management — a portfolio structure very similar to Desert Jet's pre-divestiture model. It is one of the most directly comparable independent FBO+MRO operators on the West Coast.
Broad incumbents
- Jet Aviation: Jet Aviation (a General Dynamics company) operates a global network of FBOs combined with maintenance, aircraft management, and charter services — the fully integrated model Desert Jet operated prior to selling its charter arm. It is the leading example of how FBO + MRO + management can be combined at scale.
- Million Air: Million Air is an international FBO franchise network offering fueling, hangar, ground handling, and concierge services at dozens of locations. It competes with Desert Jet for transient private aviation customers at luxury and resort destinations similar to the Coachella Valley and Steamboat Springs.
- Modern Aviation: Modern Aviation is a growing FBO chain with locations across the U.S. including several in California and the Mountain West, directly overlapping with Desert Jet's KTRM and KHDN geographies. It competes for the same transient corporate and private traffic at premium destinations.
- Signature Flight Support: Signature Flight Support is the world's largest FBO network with 200+ locations globally, offering fueling, hangar, ground handling, and crew amenities. It is the dominant scaled competitor to Desert Jet's FBO business, particularly for Fortune 500 corporate flight departments seeking national single-vendor coverage.
- Atlantic Aviation: Atlantic Aviation operates 100+ FBOs across North America, providing fueling, hangar, ground handling, and concierge services similar to Desert Jet Center. It directly competes for transient corporate traffic and represents the most relevant national-chain comparison for Desert Jet's regional FBO footprint.
Emerging players
- Advanced Air: Advanced Air acquired Desert Jet's charter subsidiary in October 2024 and now operates the charter and aircraft management business that Desert Jet divested. It represents the buyer of Desert Jet's former charter operations and a partial spinoff of its historical business.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Desert Jet social profiles
Digital presenceDesert Jet compliance and trust
Trust signalCompliance2 records
Desert Jet financial estimates
Financial estimateRevenue estimate
Valuation estimate
Desert Jet leadership team
Management profileNumber of profiles
Profiles7 records
Desert Jet funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Desert Jet M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Desert Jet
What does Desert Jet do?
Desert Jet operates a premier Fixed-Base Operator (FBO) at Jacqueline Cochran Regional Airport (KTRM) in Thermal, CA and Yampa Valley Regional Airport (KHDN) in Hayden, CO, delivering executive ground handling, jet fuel, premium hangar storage, concierge services, and passenger amenities. The company also runs an FAA-certified Part 145 Repair Station providing scheduled and unscheduled aircraft maintenance, AOG (Aircraft on Ground) mobile support, engine and avionics services, and aircraft detailing for business jet operators and aircraft owners.
Is Desert Jet a public or private company?
Desert Jet is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Desert Jet founded?
Desert Jet was founded in 2007. It employs 101 to 250 people.
Where is Desert Jet based?
Desert Jet is headquartered in Thermal, United States, in the North America region.
How does Desert Jet make money?
Four revenue lines are on record. FBO Services are the primary driver. The others are aircraft Maintenance Services, aircraft Detailing and rewards Program Membership.
Who are Desert Jet's main competitors?
Direct peers on record are Banyan Air Service, ACI Jet, Meridian (TAC Air) and Clay Lacy Aviation. Broad incumbents are Jet Aviation, Million Air, Modern Aviation, Signature Flight Support and Atlantic Aviation. Advanced Air is listed as an emerging player.
Does Desert Jet have an API?
No public API is recorded for Desert Jet.
What industry is Desert Jet in?
Desert Jet's product category is Private Aviation Services (FBO and Aircraft Maintenance). Its primary akta.pro industry code is THABAFAH, Private Aviation Terminals & FBO Services, with a secondary code of THABAIAC, Ground Handling (Ramp, Baggage, Turnaround). Its NAICS code is 48811 and its SIC code is 4581.