Pocas

What Pocas does

Pocas International Corporation, operating as DBA OKF America, is a US-based food and beverage manufacturing and importing company founded by Kevin Shin in 2005. The company specializes in Asian-inspired and globally-sourced specialty foods and beverages, including ready-to-drink lattes, bubble tea products, coconut water and milk drinks, instant noodles, Korean foods, juices, ginger-based functional products, and snack/confectionery items. Pocas operates 15+ sub-brands including Pocas, OKF, Toucan, Pocasville, Chef Kim's, Josh Bosh, Splash & Sunrise, Laverland Crunch, and MushHood, with products certified under USDA Organic, Non-GMO Project, Kosher, and ISO 9001 standards. The company emphasizes direct global sourcing, traveling annually to identify products at competitive prices.

Pocas generates revenue primarily through B2B wholesale distribution to national and regional distributors, wholesalers, retailers, and brokers across the United States, with a secondary direct-to-consumer channel via Amazon. Its go-to-market combines a regional direct sales force organized by US geography (Northeast, Southeast, Southwest, Midwest, West), broker relationships for market intermediation, and an event-driven strategy with active participation in major food industry trade shows including SIAL Paris, Gulfood, NACS, Fancy Food Show, Expo West, and others. Pricing for B2B is quote-based via sales contact on multi-year contracts, while consumer pricing is unit-based on Amazon.

The company operates from a headquarters in South Hackensack, NJ, with additional warehouse/branch distribution facilities in Carlstadt (NJ), Houston (TX), Tucker (GA), Elk Grove Village (IL), and Vernon (CA), plus a branch office in Suwon-Si, South Korea. Pocas is privately held, founder-owned, and operates with 51-100 employees across administration, sales, marketing, accounting, finance, logistics, and R&D functions. Revenue is not publicly disclosed, and no external funding rounds have been reported.

Name

Pocas

Legal name

Pocas International Corporation

Website

https://pocas.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

51–100 employees

Short description

Pocas International Corporation (DBA OKF America) is a US food and beverage importer and wholesaler founded in 2005, distributing 15+ sub-brands of Asian-inspired specialty beverages, instant foods, and snacks to distributors, wholesalers, retailers, and brokers nationwide from six US warehouses.

Ownership category

akta.pro rank

Product category

Specialty Food and Beverage Distribution

NAICS

Food Manufacturing (311), Packaged Frozen Food Merchant Wholesalers (42442)

SIC

Food And Kindred Products (2000), Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro primary industry

Frozen Ethnic & International Meals (CRADADAE)

akta.pro secondary industry

Frozen & Refrigerated Snack Foods (Ice Cream Novelties, Snack Bites) (CRADABAL)

Keywords

• Specialty food distribution
• Ready-to-drink beverages
• Food and beverage importing
• Asian-inspired snacks
• Wholesale food products

Headquarters

HQ city

South Hackensack

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Wholesale Product Sales: B2B sales of specialty food and beverages to distributors, wholesalers, retailers, and brokers across the US and international markets
2. Direct-to-Consumer (Amazon): Retail sales through Amazon marketplace for individual consumers, including Honey Ginger Tea and RTD products
3. OKF America Products: Sales of OKF brand products including coconut water and coconut milk drinks under the Toucan brand

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Pocas International Corporation is a food and beverage manufacturing and importing company that sources specialty and globally trending products and distributes them through US wholesalers, distributors, retailers, and brokers. The company sells ready-to-drink beverages (lattes, bubble tea, juices), instant foods (Korean rice cakes, noodles), snacks, confectionery, and functional products across multiple sub-brands including OKF, Toucan, Pocasville, Josh Bosh, Chef Kim's, and Splash & Sunrise, supported by six US warehouse/branch locations and a South Korea branch.

Product overview

Pocas is a specialty food and beverage company offering a diverse portfolio of imported and manufactured products primarily focused on Asian-inspired foods and innovative beverages. The company operates under multiple sub-brands including Pocas (core brand), OKF (coconut and functional beverages), Toucan (coconut products), Pocasville (beverages including Horchata and juices), Josh Bosh (snacks and candies), Chef Kim's (Korean instant foods), Splash & Sunrise (carrot-based juices), Pocas Tea (organic teas), and Laverland Crunch (seaweed snacks). The product lineup centers around ready-to-drink beverages (lattes, bubble tea, juices), instant foods (noodles, rice cakes), confections (gummies, mochi, freeze-dried snacks), and functional products (ginger-based items, probiotic drinks, organic teas). Pocas positions itself as a food adventurer bringing international flavors to the US market through distributors and wholesalers.

Differentiator

Problem solved

Functional benefit

Brands

• MushHood: Ready-to-drink mushroom-flavored beverage line featuring chocolate, white chocolate, and strawberry flavors.
• Pocas Classic
• Honey Ginger Tea
• Ginger Series
• Pocasville
• Josh Bosh
• Toucan
• Chef Kim's
• Splash & Sunrise
• Bowl Noodle Soup
• Pocas Tea
• Laverland Crunch
• OKF
• Latte Line

Products and services

• Pocas Latte Line (Ready-to-Drink Lattes)

Quantifiable outcome

• 20+ years in business with consistent market presence
• +1 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• 50+ Retail and Distribution PartnerscoreChannel Partner/ Reseller/ DistributorPartner network includes 50+ retailers and distributors featured in company partner section. Products distributed through major retail chains and specialty food distributors across the United States. Logo section shows multiple national retail partners.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• ITO EN (North America): ITO EN North America is a Japanese-owned beverage company producing and distributing Asian-inspired ready-to-drink teas, juices, and wellness beverages in the US. Like Pocas, it operates in the Asian-inspired RTD beverage category and specializes in bringing premium Asian beverage brands to the US market.
• JFC International: JFC International is a major US importer and distributor of Asian food products, offering thousands of Japanese, Korean, and other Asian SKUs to foodservice operators and retailers. Like Pocas, it specializes in bringing authentic Asian specialty foods to North American B2B channels.
• Twin Marquis: Twin Marquis is a US-based Asian noodle manufacturer and distributor producing lo mein, chow mein, and other Asian noodles for retail and foodservice. Like Pocas's Bowl Noodle Soup and instant foods lines, it operates in the Asian packaged noodle category with B2B retail and foodservice distribution.
• CJ Foods America (Bibigo): CJ Foods America is the US arm of South Korea's CJ CheilJedang, producing and distributing Korean food products under the Bibigo brand (mandu, kimchi, sauces, noodles) to US retailers. Like Pocas, it focuses on bringing Korean/Korean-inspired packaged foods to US wholesale and retail channels.
• Ottogi America: Ottogi America is the US subsidiary of Korean food manufacturer Ottogi, producing and distributing ramen, sauces, and Korean specialty food products to US retailers. Like Pocas, it operates in the Korean/Asian packaged food segment with multi-product category portfolios.
• Vitasoy USA: Vitasoy USA is the North American arm of Hong Kong-based Vitasoy, producing and distributing plant-based RTD beverages including soy milk, oat milk, and tofu products. Like Pocas's RTD beverage line, it operates in the premium plant-based and Asian-inspired RTD beverage segment serving US retail and foodservice channels.
• Pulmuone Foods USA: Pulmuone Foods USA is the US subsidiary of Korean food manufacturer Pulmuone, producing and distributing tofu, noodles, kimchi, and prepared Korean foods to retailers across the US. Like Pocas, it combines manufacturing, importing, and B2B wholesale distribution to bring Korean specialty foods to American consumers.

Broad incumbents

• KeHE Distributors: KeHE is one of the largest specialty food distributors in North America, serving natural product stores, grocery, c-store, and online retailers with a broad specialty assortment including Asian foods. Like Pocas, it distributes specialty and ethnic food products to US retail channels through a multi-regional distribution network.
• UNFI (United Natural Foods): UNFI is one of the largest natural and specialty food distributors in the US, supplying grocery, retail, and foodservice customers with broad product assortments including specialty/imported items. Like Pocas, it serves as a wholesale distribution channel connecting specialty and imported food brands with US retailers.
• Lee Kum Kee (USA): Lee Kum Kee USA is the American subsidiary of Hong Kong-based Lee Kum Kee, producing and distributing Asian sauces, condiments, and specialty foods across US retail and foodservice. Like Pocas, it operates as a multi-category Asian specialty food brand serving US B2B and retail distribution channels.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pocas-international
• Instagraminstagram.com/pocasinternational
• TikToktiktok.com/@pocasinternational?_t=8p2LP4veUH5&_r=1
• Xx.com/pocasofficial
• Facebookfacebook.com/Pocasofficial

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pocas