Waldorf Astoria Orlando

What Waldorf Astoria Orlando does

Waldorf Astoria Orlando is a luxury resort property operated by Hilton Worldwide Holdings Inc. (NYSE: HLT) within the 482-acre Bonnet Creek Resort complex adjacent to Walt Disney World Resort in Orlando, Florida. Opened in 2009 and most recently refreshed through a 2023-2024 property-wide reimagination, the hotel offers recently renovated deluxe rooms through presidential suites (2,852 sq ft), twelve restaurants and lounges including the OpenTable Top 100 steakhouse Bull & Bear and the reimagined Peacock Alley lobby bar, an 18-hole Rees Jones-designed championship golf course with a Golf Academy, and a Waldorf Astoria Spa that operates Florida's only Himalayan Salt Room within a full-service resort spa.

The hotel generates revenue across six primary streams: guest rooms and suites (deluxe rooms to presidential suites with seasonal pricing), food and beverage (twelve on-site outlets, in-room dining, and banquet catering), spa services (with a 21% service charge), golf operations (tee times, pro shop, academy lessons), meetings and events (over 120,000 sq ft of multi-functional space including the 8,436 sq ft Central Park Ballroom, 7,945 sq ft Grand Ballroom, 10,476 sq ft Signature Island, and 14 meeting rooms), and a $50-plus-tax daily resort charge bundled with Wi-Fi, water bottles, Disney shuttle access, and fitness privileges.

The customer base is anchored in three primary segments: luxury family travelers visiting Walt Disney World (the property holds Official Walt Disney World Hotel status with 30-minute early park entry privileges), wedding and social-celebration clients (with dedicated packages including South Asian wedding offerings), and corporate meetings and incentive groups. Ancillary segments include golf enthusiasts (with a Golf Magazine Top 100 Teacher on staff) and wellness/spa travelers. Distribution is executed through Hilton's central reservation system, GDS channels (Amadeus, Sabre, Apollo), a dedicated corporate sales team for group and meeting bookings, and travel advisor programs. The property has earned the AAA Four Diamond Award for 17 consecutive years, the Forbes Travel Guide 4-Star Award (2026), Condé Nast Traveler top-10 recognition, and ranks as Travel & Leisure's #4 Best Resort in Florida (2025).

Name

Waldorf Astoria Orlando

Legal name

Waldorf Astoria Orlando

Website

https://waldorfastoriaorlando.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Short description

Waldorf Astoria Orlando is a Hilton-operated luxury resort within Walt Disney World featuring renovated guest rooms and suites, twelve dining venues, an 18-hole championship golf course, a full-service spa, and over 120,000 sq ft of meeting and event space serving luxury leisure families, weddings, and corporate groups.

Ownership category

akta.pro rank

Product category

Luxury Resort Hotels

NAICS

Hotels (except Casino Hotels) and Motels (72111), Golf Courses and Country Clubs (713910)

SIC

Hotels & Motels (7011), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Golf & Leisure Full-Service Hotels (THAGAAAH)

akta.pro secondary industries

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD), Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC)

Keywords

• Luxury hotel accommodations
• Resort spa services
• Championship golf course
• Corporate meeting venues
• Destination wedding services

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Guest Rooms and Suites: Revenue from overnight accommodations ranging from deluxe rooms to presidential suites, with pricing varying by season and room type
2. Food and Beverage: Twelve restaurants and lounges including Bull & Bear steakhouse, Peacock Alley, La Luce, and in-room dining, contributing significant revenue from dining experiences
3. Spa Services: Full-service spa offering massage therapies, facials, Himalayan salt therapy, and salon services with 21% service charge
4. Golf Operations: Championship golf course with tee times, pro shop merchandise, golf academy lessons, and clubhouse dining
5. Meetings and Events: Over 120,000 sq ft of meeting space hosting corporate events, weddings, and conferences with catering services
6. Resort Charge: Daily resort charge of $50 plus tax inclusive of Wi-Fi, water bottles, Disney shuttle, spa discounts, golf practice facilities access, and fitness center

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Waldorf Astoria Orlando operates a 482-acre luxury resort within Walt Disney World Resort offering newly renovated guest rooms and suites, 12 restaurants and lounges, a full-service spa with Florida's first Himalayan Salt Room, an 18-hole Rees Jones-designed championship golf course with golf academy, and over 120,000 sq. ft. of meeting and event space. The property serves as an Official Walt Disney World Hotel with exclusive Disney benefits including 30-minute early theme park entry.

Product overview

Waldorf Astoria Orlando is a luxury resort within Walt Disney World Resort featuring a newly renovated property (2023-2024) with 12 dining venues including Bull & Bear steakhouse, Peacock Alley, La Luce, and multiple casual dining options; newly renovated guest rooms and suites ranging from Deluxe Rooms to Presidential Suite; Waldorf Astoria Spa with Florida's first Himalayan Salt Therapy room; Waldorf Astoria Golf Club (18-hole Rees Jones-designed championship course) with Golf Academy; over 120,000 sq. ft. of meeting and event space; and comprehensive wedding services. The resort also offers Disney benefits as an Official Walt Disney World Hotel.

Differentiator

Problem solved

Functional benefit

Products and services

• Deluxe Guest Rooms and Luxury Suites Newly renovated luxury accommodations ranging from 448 sq. ft. Deluxe Rooms with nature preserve views to 1,460 sq. ft. Luxury Suites with walk-out balconies, separate living areas, Italian marble bathrooms with Frette linens, 55-inch LCD TVs with streaming, and USB/USBC outlets. Designed for luxury travelers and families visiting Walt Disney World.
• Presidential Suite Top-tier luxury suite featuring 2,852 sq. ft., twin penthouses, three walk-out balconies, grand foyer, exercise room with Peloton bike and Echelon Fitness Mirror, dining/conference table for eight, and panoramic golf course views. Designed for VIP guests, celebrities, and high-profile visitors.
• Waldorf Astoria Spa Full-service spa featuring the first Himalayan Salt Therapy room at a full-service resort spa in Florida, one of only seven in the U.S. Offers massage therapies, facial therapies, hand and foot therapies, salon services, and the Isle of Serenity treatment room with Lemi Spa Dream tables. 21% service charge applies.
• Waldorf Astoria Golf Club 18-hole championship golf course designed by Rees Jones, featuring a five-tee system, practice range, putting green, and Pro Shop with Taylor Made and Peter Millar merchandise. Recognized as Golf Magazine's 'Top Courses You Can Play' and Golf Digest's 'Best New Golf Course'. Includes Clubhouse Grille restaurant.
• Waldorf Astoria Golf Academy Golf instruction facility led by Brian Mogg (Golf Magazine Top 100 Teacher for 20 consecutive years), offering private lessons, instructional packages, boot camps, and golf schools with 4:1 student-to-teacher ratio.
• Meetings and Events Services
• Wedding Services Comprehensive wedding services including venue options (Signature Island, Grand Ballroom, Central Park Ballroom, Waterside Patio, Bryant Park, 19th Green, Promenade), wedding packages (Waldorf Wedding Package, Waldorf Intimate Package, South Asian Wedding Package), proposal packages, and honeymoon packages with Hilton Honors points incentives.
• Bull & Bear Steakhouse Award-winning steakhouse restaurant featuring re-imagined steakhouse classics and trend-setting fare, noted for tableside preparation and high levels of personalized service. Recognized as one of the Top 100 Restaurants in the United States by OpenTable. Wine Spectator Best of Award of Excellence recipient.

Quantifiable outcome

• Forbes 4-Star Award Winner - Waldorf Astoria Spa 2026
• +3 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• FreemancoreImplementation/ SI/ Consulting PartnerFreeman is the world's leading provider of integrated services for face-to-face marketing and serves as the full-service event contractor for exposition and convention service needs at the resort. They specialize in exhibit booth programs, corporate events, custom carpet, furniture rental, floor plan design, digital graphic production, rental displays, group registration areas, staging, and material handling services.
• Greenery ProductionsminorImplementation/ SI/ Consulting PartnerFloral and foliage production partner providing event decorations, retail arrangements, and live plants for events. Located on property as part of Hello! Florida partnership, their team of certified horticulturists provides plant selection, delivery, setup, and removal services.
• Hello! FloridacoreImplementation/ SI/ Consulting PartnerFull-service destination management company serving meeting planners in Florida. They create customized experiences for attendees and provide logistical expertise for events at the resort, leveraging Florida's easy airport access and world-class resorts.
• EncorecoreTechnology or IntegrationEvent technology partner providing innovative technology combined with customer service for meetings and events. Services include rigging, power, internet services, and audio visual equipment for breakout sessions, intimate gatherings, and large-scale productions.
• FedEx OfficeminorImplementation/ SI/ Consulting PartnerOn-site FedEx Office Print and Ship Center located on the lower level, providing premium printing, copying, and binding services for business center needs. Handles package receiving, handling, and tracking for guests.
• Parker-Torres Design Inc.minorStrategic or Co-development PartnerDesign firm responsible for the property-wide renovation and reimagining of Waldorf Astoria Orlando. Transformed the hotel lobby, Peacock Alley, Waldorf Astoria Spa, Waldorf Astoria Golf Club, and Bull & Bear restaurant, as well as guest floors and rooms.
• Guild EducationminorStrategic or Co-development PartnerIndustry-first partnership providing debt-free education access for Hilton team members. Through this partnership, employees have access to educational credentials from leading universities and learning providers including college degrees, high school completion, English-language learning, digital literacy, and professional certifications.
• Walt Disney World ResortcoreStrategic or Co-development PartnerOfficial Walt Disney World Hotel partner providing exclusive benefits for guests including 30-minute early entry to all four Walt Disney World Theme Parks each day, complimentary shuttle transportation to theme parks and Disney Springs, and ability to purchase Lightning Lane experiences starting 7 a.m. (EST) three days prior to visit. Located within Walt Disney World Resort.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Four Seasons Resort Orlando at Walt Disney World Resort: Luxury full-service resort located directly within Walt Disney World, offering comparable Disney partnership benefits, multiple dining venues, spa, and golf-adjacent amenities. The most direct comparable asset given shared Disney resort location, luxury positioning, and group/event capabilities.
• Disney's Grand Floridian Resort & Spa: Disney-operated luxury flagship resort within Walt Disney World featuring monorail access to Magic Kingdom, multiple restaurants, spa, and Victorian-themed accommodations. Competes directly with Waldorf Astoria Orlando for luxury Disney family and convention demand.
• The Ritz-Carlton Orlando, Grande Lakes: Luxury Orlando resort on a 500-acre estate featuring championship golf (Greg Norman-designed), full-service spa, multiple dining venues, and extensive meeting space. Closely comparable luxury resort with similar F&B, golf, spa, and event business mix.
• Signia by Hilton Orlando Bonnet Creek: Sister property within the Bonnet Creek Resort complex, sharing amenities including the lazy river and pool facilities. Direct intra-portfolio competitor for Hilton distribution, group bookings, and Disney-related demand in the same complex.
• Conrad Orlando at Evermore Orlando Resort: Newer luxury resort near Walt Disney World offering comparable upscale amenities, multiple dining venues, spa, and meeting facilities. Represents the newest direct luxury competitive supply in the Disney-area corridor and is reshaping the competitive set.
• JW Marriott Orlando Bonnet Creek Resort & Spa: Adjacent luxury resort within the Bonnet Creek complex offering similar amenities including dining, spa, and pool access. Direct intra-complex competitor for group bookings and Disney-area luxury demand.
• Loews Royal Pacific Resort: Luxury Universal Orlando resort offering theme park partnership benefits, multiple dining venues, and meeting space. Comparable theme-park-anchored luxury resort model targeting family and convention demand.

Regional players

• Hyatt Regency Grand Cypress: Upscale Orlando resort near Disney featuring golf, multiple pools, dining venues, and 65,000 sq ft of meeting space. Comparable regional luxury resort business model though slightly below Waldorf Astoria's luxury tier.

Broad incumbents

• Waldorf Astoria Beverly Hills: Flagship Waldorf Astoria urban luxury property offering comparable brand standards, Forbes 5-Star credentials, and luxury full-service amenities. Useful comparable for brand-level operating benchmarks even though it serves a different geography and customer mix.
• The Broadmoor (Resort & Spa): Iconic AAA Five Diamond full-service resort featuring championship golf, multiple dining venues, spa, and extensive event space. Comparable luxury destination resort operating model though in a different geographic market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/waldorforlando
• LinkedInlinkedin.com/company/waldorf-astoria-orlando
• Instagraminstagram.com/waldorforlando
• Xx.com/WaldorfOrlando

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Waldorf Astoria Orlando