MiresBall
MiresBall is a San Diego-based independent creative agency founded in 1996, providing brand design services — naming, visual identity, packaging, digital, and campaigns — to enterprise clients (Samsung, Intel, Shure, Best Western), startups, and cultural nonprofits.
- Company typePrivate
- Founded1996
- HeadquartersSan Diego, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What MiresBall does
MiresBall is a San Diego-based creative agency and brand design firm founded in 1996 by Scott Mires, with John Ball serving as Principal and Creative Director. The firm operates as a privately held, founder/management-controlled boutique agency headquartered at 2605 State Street, San Diego, CA. It provides end-to-end brand design services organized around five capabilities: Naming, Visual Identity, Packaging, Digital, and Campaigns, delivered as discrete projects that span brand strategy, identity systems, packaging design, website design, and multi-channel marketing campaigns.
The firm has no proprietary technology platform and no AI/ML capabilities disclosed; its competitive differentiation rests on creative talent, particularly John Ball's 40+ years of design experience, and a portfolio of award-winning work across diverse categories — Arts and Culture, Cannabis and Alcohol, Public Good, Real Estate, and Technology. The underlying deliverable is human-led design intellectual property, validated through 13+ consecutive years of Graphis awards, Communication Arts recognition, Pentawards, and TIME Magazine features.
MiresBall generates revenue through project-based professional services engagements sold via direct enterprise field sales and referrals. Pricing is not publicly disclosed and is scoped per project. The client base spans large enterprises (Samsung, Intel, Shure, Best Western, Atria Wealth Solutions, Ballast Point), mid-market and SMB clients (SunCoast Market Co-op, Coronado Brewing), startups (Lofta, Jetty Extracts, Barrel Riot, Just Society Coffee & Tea), and nonprofits/cultural organizations (San Diego Foundation, Cygnet Theatre, Institute of Contemporary Art San Diego). The firm has no disclosed parent company, no institutional investors, and no M&A or funding activity on record.
MiresBall firmographics
Firmographics- Name
- MiresBall
- Legal name
- MiresBall
- Website
- https://miresball.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MiresBall is a San Diego-based independent creative agency founded in 1996, providing brand design services — naming, visual identity, packaging, digital, and campaigns — to enterprise clients (Samsung, Intel, Shure, Best Western), startups, and cultural nonprofits.
- Ownership category
- akta.pro rank
MiresBall industry classification
Industry- Product category
- Creative and Brand Design Services
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Brand Strategy & Identity Systems (MPAAAEAA)
- akta.pro secondary industry
- Naming & Verbal Identity (BPAFAEAB)
Keywords
Where MiresBall is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
MiresBall business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Creative Agency Services: Professional brand design and creative services including brand identity, visual identity, naming, packaging, digital design, and campaigns. Revenue is generated through project-based engagements with enterprise and mid-market clients.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
MiresBall product offering
Product offeringCore offering
MiresBall is a creative agency providing full-service brand design across the capabilities of Naming, Visual Identity, Packaging, Digital, and Campaigns. The agency delivers brand strategy, naming, logo and identity systems, packaging design, website and digital experiences, and multi-channel marketing campaigns for clients ranging from Fortune 100 enterprises to startups and nonprofits. Work is scoped and priced on a project basis through direct client engagement.
Product overview
MiresBall is a San Diego-based creative agency providing comprehensive brand design services. The company offers a unified service portfolio organized around core capabilities including Naming, Visual Identity, Packaging, Digital design, and Campaigns. Rather than a software platform, the company delivers creative services including brand strategy, identity systems, website design, packaging, and marketing campaigns. Notable client work includes projects for Shure, San Diego Foundation, Intel, Atria Wealth Solutions, and various arts and cultural organizations.
Differentiator
Problem solved
Functional benefit
Products and services
- Brand Design Services Full-service creative agency delivering brand strategy, visual identity, naming, packaging, digital design, and campaign development for clients across technology, arts and culture, real estate, and public good sectors.
- Naming Brand naming services that create distinctive, meaningful names for companies, products, and initiatives.
- Visual Identity Logo design, brand identity systems, and visual language development including typography, color systems, and graphic elements.
- Packaging Product packaging design for consumer goods, audio equipment, food and beverage, and cannabis products.
- Digital Website design and digital experience development including responsive design, user interface design, and digital brand applications.
- Campaigns Multi-channel marketing campaign development including advertising, promotional materials, and brand activations.
Quantifiable outcome
- 357% increase in organic traffic in first three months post-launch for Lofta digital health brand
- +5 more outcomes
Companies that use MiresBall
Customer profileNamed customers17 records
Segments5 records
Ideal customer profiles4 records
MiresBall technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
MiresBall partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
MiresBall competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
MiresBall social profiles
Digital presenceMiresBall financial estimates
Financial estimateRevenue estimate
Valuation estimate
MiresBall leadership team
Management profileNumber of profiles
Profiles5 records
MiresBall funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MiresBall M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MiresBall
What does MiresBall do?
MiresBall is a creative agency providing full-service brand design across the capabilities of Naming, Visual Identity, Packaging, Digital, and Campaigns. The agency delivers brand strategy, naming, logo and identity systems, packaging design, website and digital experiences, and multi-channel marketing campaigns for clients ranging from Fortune 100 enterprises to startups and nonprofits. Work is scoped and priced on a project basis through direct client engagement.
Is MiresBall a public or private company?
MiresBall is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MiresBall founded?
MiresBall was founded in 1996. It employs 11 to 50 people.
Where is MiresBall based?
MiresBall is headquartered in San Diego, United States, in the North America region.
How does MiresBall make money?
One revenue line is on record: creative Agency Services.
Does MiresBall have an API?
No public API is recorded for MiresBall.
What industry is MiresBall in?
MiresBall's product category is Creative and Brand Design Services. Its primary akta.pro industry code is MPAAAEAA, Brand Strategy & Identity Systems, with a secondary code of BPAFAEAB, Naming & Verbal Identity. Its SIC code is 7310.