Longboard Architectural Products

What Longboard Architectural Products does

Longboard Architectural Products Inc. is a privately held Canadian manufacturer of premium architectural aluminum building products, founded in 2005 and headquartered in Abbotsford, British Columbia. The company runs a fully vertically integrated operation spanning aluminum extrusion, AAMA 2604/2605-certified powder coating, and sublimation finishing in-house, supported by hydroelectric-powered manufacturing. Its product portfolio covers exterior cladding, soffit, siding (Lap Siding and Board & Batten), screens and enclosures, ceilings, walls, partitions, and acoustical solutions, plus the patented HITCH Cladding Attachment System—a PHI-certified rainscreen anchor achieving up to 94% thermal efficiency.

The company serves three primary customer segments: architects (specification and documentation support), contractors (efficient, pre-finished installation), and building owners (long-term durability and sustainability credentials). It sells through regional sales managers across North America, an inside-sales team, and a national dealer network, with materials distributed via Material Bank for BIM/CAD/PDF access. Pricing is quote-based for made-to-order custom work, with stock finishes shipping within one week and free shipping on orders above $5,000 list price.

Longboard is founder/family-owned (Mike and Karen Heppell) with no disclosed external funding, operates with 101–250 employees, and generates revenue through one-time hardware sales of premium aluminum architectural products. Its competitive position rests on certification depth (AAMA, PHI, ISO, ICC-ES), in-house manufacturing control, a sustainable product line (Longboard ECO with less than 50% of industry-average embodied carbon), and a specification-driven sales model supported by AIA-approved CEU courses and technical design assistance for projects over 10,000 sq.ft.

Name

Longboard Architectural Products

Legal name

Longboard Architectural Products Inc.

Website

https://longboardproducts.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

101–250 employees

Short description

Longboard Architectural Products is a privately held Canadian manufacturer of premium architectural aluminum products—cladding, soffit, siding, screens, and the patented HITCH rainscreen attachment system—serving architects, contractors, and building owners across North America through in-house extrusion, powder coating, and sublimation finishing operations.

Ownership category

akta.pro rank

Product category

Architectural Aluminum Cladding and Building Products

NAICS

Other Aluminum Rolling, Drawing, and Extruding (331318), Ornamental and Architectural Metal Products Manufacturing (33232), Ornamental and Architectural Metal Work Manufacturing (332323)

SIC

Sheet Metal Work (3444), Prefabricated Metal Buildings & Components (3448)

akta.pro primary industry

Aluminum Value-Added Components (Automotive, Aerospace, Packaging, Building Systems) (IMAKACAM)

akta.pro secondary industries

Metal Roofing & Wall Panels (Architectural/Structural) (IMADACAG), Metal Cladding, Soffits & Trim (Non-Panel Components) (IMADACAM)

Keywords

• Architectural aluminum cladding
• Rainscreen attachment systems
• Extruded aluminum building products
• Exterior wall cladding
• Interior architectural finishes

Headquarters

HQ city

Abbotsford

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Architectural Aluminum Products: Manufactures and sells premium aluminum architectural products including cladding, soffit, siding, screens, ceilings, walls, and attachment systems. Products are made to order with industry-dominating lead times. Popular finishes ready to ship within one week. Pricing is quote-based for custom orders with free shipping for orders over $5,000.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels12 records

Core offering

Longboard Architectural Products manufactures and sells premium architectural aluminum building products for interior and exterior applications, including cladding, soffit, siding, screens, ceilings, walls, and acoustical solutions. All products are made from extruded aluminum and finished in-house with AAMA 2604/2605 certified powder coating and sublimation finishes that emulate wood and specialty aesthetics. The company also supplies the patented HITCH™ Cladding Attachment System, a PHI-certified rainscreen anchor. Products are made to order, with popular finishes shipping within one week, and are sold to architects, contractors, and building owners through direct sales, a dealer network, and an online sample ordering portal.

Product overview

Longboard Architectural Products is a manufacturer of premium architectural aluminum building products that combine the aesthetic appeal of wood and specialty finishes with the durability and longevity of extruded aluminum. The product portfolio is organized into exterior products (Cladding, Soffit, Siding, Screens & Enclosures, and the HITCH™ Cladding Attachment System) and interior products (Ceilings, Walls, Screens & Partitions, and Acoustical Solutions). Core product lines include the Tongue & Groove System (available in V-Groove, Channel, Smooth, Bevel, and Castellation profiles), Link & Lock™ two-piece batten system, Privacy Beams, Dauntless Beam System, and Panelboard™ System. The company also offers the HITCH™ Cladding Attachment System as an innovative thermally-broken rainscreen anchor certified for Passive House applications. All products are finished with AAMA 2604/2605 certified powder coating in woodgrain, solid color, speckle, naturally aged metal, and specialty finishes. The company introduced new Lap Siding and Board & Batten products, and maintains a sustainable product line called Longboard ECO™ using recycled aluminum.

Differentiator

Problem solved

Functional benefit

Brands

• Longboard ECO: Suite of products containing recycled aluminum with less than 50% of the industry average embodied carbon.
• HITCH
• Link & Lock

Products and services

• Tongue & Groove System Premium aluminum cladding and soffit planks manufactured from 100% extruded architectural aluminum, available in V-Groove, Channel, Smooth Plank, Bevel, and Castellation profiles in various sizes. Suitable for both vertical and horizontal applications and supplied in 24-foot lengths for interior and exterior use by architects, contractors, and building owners.
• Link & Lock™ Batten System Two-piece hidden fastener aluminum batten system that provides a seamless modern appearance for architectural screens, privacy screens, partitions, fences, cladding, soffits, and interior applications. Available in sizes 1 5/8" x 2" through 1 5/8" x 8", with HD variants for heavier applications.
• Privacy Beams One-piece architectural batten available in 1x3 and 1x5 sizes with thickenings in the side wall to hold mechanical fasteners. Used for privacy screens, exterior and interior cladding, fencing, and soffits.
• Soffit Products Aluminum soffit solutions available in planks (Tongue & Groove), panels (Panelboard System), and open joint configurations for exterior ceiling applications.
• HITCH™ Cladding Attachment System Patented modular cladding attachment system certified by PHI as an Advanced Component Façade Anchor for rear-ventilated rainscreen facades. Provides thermally broken and intermittent structural attachment for rainscreen cladding, accommodating continuous exterior insulation thicknesses between 1" and 16", achieving up to 94% thermal efficiency at standard 32" by 48" spacing and effective R-values exceeding R60.
• Lap Siding 6-inch aluminum lap siding profile with 1.5mm thickness crafted from premium 6063-T5 aluminum for resistance to denting, warping, and fading. New exterior siding product offering for residential and commercial building envelopes.
• Board & Batten Siding 7-inch aluminum board and batten profile providing a classic alternating wide-board and narrow-batten aesthetic with aluminum durability. New exterior siding product offering; vertical installation only.
• Ceiling Products Interior ceiling solutions available in linear and baffle configurations for architectural interior applications.
• Wall Products Interior wall solutions available in planks (Tongue & Groove), panels (Panelboard System), and open joint configurations.
• Acoustical Solutions Interior acoustical products including 6-inch Perforated V-Groove planks with Soundtex® backing achieving an NRC rating of 0.75, for spaces requiring sound quality control.
• Longboard ECO™ Sustainable Product Line Product line containing recycled aluminum that generates less than 50% of industry average embodied carbon, meeting the same strict quality benchmarks and warranties as standard products, with verified LCIA and UL-certified EPD documentation.

Quantifiable outcome

• Up to 94% thermal efficiency achieved at standard HITCH spacing
• +6 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Material BankcoreChannel Partner/ Reseller/ DistributorMaterial Bank is a trusted partner for Longboard's BIM/CAD/PDF drawings distribution, providing architects with easy access to specification materials.
• USGBC (U.S. Green Building Council)coreStrategic or Co-development PartnerLongboard is a member of USGBC, supporting LEED certification projects and sustainable building initiatives.
• Passive House AcceleratorcoreStrategic or Co-development PartnerLongboard is a sponsor of Passive House Accelerator, contributing to the advancement of Passive House building standards.
• Passive House CanadacoreStrategic or Co-development PartnerLongboard is a member of Passive House Canada, supporting energy-efficient building in Canada.
• American Institute of Architects (AIA)coreStrategic or Co-development PartnerLongboard is an approved AIA Continuing Education Provider, offering CEU courses for architects.
• Passive House Institute (PHI)coreTechnology or IntegrationPHI has certified Longboard's HITCH system as an Advanced Component Façade Anchor for Passive House applications.
• American Architectural Manufacturers Association (AAMA)coreTechnology or IntegrationLongboard is AAMA 2604 and AAMA 2605 certified, and their cladding system is AAMA 509-9 rainscreen certified.
• UL SolutionscoreTechnology or IntegrationUL certified Longboard's Environmental Product Declarations (EPD).
• ICC Evaluation ServicescoreTechnology or IntegrationICC-ES provides evaluation reports for Longboard products ensuring code compliance (ESR 4182).
• ELYSISminorStrategic or Co-development PartnerCanadian company developing carbon-free aluminum smelting technology. Longboard sources aluminum that supports sustainable building goals.

Scale indicators6 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Trespa North America: Trespa is a leading manufacturer of architectural cladding panels (high-pressure laminate and other engineered panels) used for façades, soffits, and balconies. It directly competes with Longboard's premium aluminum cladding line for architect specifications on commercial, institutional, and residential projects across North America.
• Alpolic (Mitsubishi Chemical Composites America): Alpolic is one of the most established aluminum composite material (ACM) cladding brands, offering metal composite panels for architectural façades and rainscreens. It competes head-to-head with Longboard's Tongue & Groove and panel systems in architect-led commercial and institutional specifications.
• 3A Composites USA (Alucobond): Alucobond, made by 3A Composites, is the global market-leading ACM cladding panel brand, with FR and A2 fire-rated variants. It is a direct competitor in the architectural metal rainscreen category where Longboard competes for premium commercial and institutional projects.
• Citadel Architectural Products: Citadel manufactures architectural metal cladding panels (flat and formed) for commercial and institutional façades. Its Envelope 2000/3000 panel systems compete directly with Longboard's Tongue & Groove and Panelboard product lines for similar architect and contractor customers.
• Nichiha USA: Nichiha manufactures fiber cement architectural wall panels and siding for commercial and residential applications. It is a direct competitor in the premium wall cladding category that Longboard now addresses with its Tongue & Groove, Lap Siding, and Board & Batten product lines.
• ATAS International: ATAS International manufactures architectural metal cladding, roofing, and soffit panels from aluminum, steel, and zinc for commercial and residential buildings. It directly competes with Longboard in the architectural metal cladding category with similar products like soffit, wall panel, and rainscreen systems.

Broad incumbents

• CENTRIA (NCI Building Systems): CENTRIA is a long-established manufacturer of architectural metal wall and roof systems serving commercial, industrial, and institutional construction. As a broad incumbent, it offers overlapping rainscreen and insulated metal panel solutions but does not specialize in Longboard's wood-look aluminum aesthetic.
• Kingspan Group: Kingspan is a global building envelope leader with insulated panels, architectural wall and roof systems, and a growing rainscreen portfolio. Its size, R&D budget, and global reach make it a broad incumbent competitor, though Kingspan is not specialized in Longboard's wood-finish aluminum niche.

Emerging players

• Materials Inc. (Pure + FreeForm): Pure + FreeForm produces custom architectural metal surfaces, including decorative aluminum and specialty-finish panels for high-end façades. It overlaps with Longboard's premium woodgrain and specialty sublimation finishes in the architectural specification market.
• Dri-Design (Móz Designs): Dri-Design is a niche rainscreen cladding system using interlocking metal panels (including aluminum) that compete in the premium commercial rainscreen category where Longboard's HITCH attachment system is specified. It represents an emerging alternative specification rather than a direct like-for-like product.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

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• LinkedInlinkedin.com/company/longboard
• Instagraminstagram.com/longboardproducts
• Pinterestpinterest.ca/longboardarchitecturalproducts

Compliance27 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Longboard Architectural Products