Vita
Vita is the Swiss occupational pension (BVG / pillar 2) brand of Zurich Insurance Group, offering five collective foundation products covering SMEs, start-ups, larger enterprises, and senior management, with digital employer and insured portals plus Vita Mobil employee orientation services.
- Company typePrivate
- Founded1922
- HeadquartersZürich, Switzerland
- Headcount251–500
- GTM typeB2B
- OfferingServices
What Vita does
Vita is a Swiss occupational retirement provision (BVG / pillar 2) provider that operates a portfolio of five collective foundations under Zurich Insurance Group: Vita Classic (balanced pension plan), Vita Invest (tailored investment strategies), Vita Relax (full-risk insurance for SMEs and start-ups), Vita Plus (supplementary risk and savings), and Vita Select (1e plans for senior management). Its core technology consists of a multi-portal digital platform comprising the Vita Company Portal for employer-side administration (employee lifecycle events, salary registrations, contribution calculations), the Vita Insurance Portal for insured individuals (pension certificates, purchase-potential calculators, retirement simulations), and product-specific portals for Vita Invest and Vita Select, complemented by the free Vita Mobil in-person or online employee orientation service.
The company serves primarily Swiss small and medium-sized enterprises (SMEs) that lack internal pension expertise, alongside larger enterprises and start-ups, distributing its services through dedicated phone lines, email support, direct enterprise advisory via pension specialists, and digital self-service. Vita monetizes via recurring employer/employee pension contributions; the collective foundations do not charge separate fees to insured persons, with revenue derived from the float on invested assets and administrative fees embedded in contribution rates.
Vita is headquartered at Hagenholzstrasse 60, Zurich, as part of Zurich Insurance Group, where it benefits from full risk assumption for Vita Relax and joint data-controller status. In fiscal year 2025 the Vita Collective Foundation reported a 6.4% net return and 115% coverage ratio, and the foundation continues to publish annual sustainability and governance reports. Vita is restricted to Swiss customers and does not operate in the United States, United Kingdom, or Japan.
Vita firmographics
Firmographics- Name
- Vita
- Legal name
- Zurich Insurance Company Ltd
- Website
- https://vita.ch
- Company type
- Private
- Founded year
- 1922
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Vita is the Swiss occupational pension (BVG / pillar 2) brand of Zurich Insurance Group, offering five collective foundation products covering SMEs, start-ups, larger enterprises, and senior management, with digital employer and insured portals plus Vita Mobil employee orientation services.
- Ownership category
- akta.pro rank
Vita industry classification
Industry- Product category
- Occupational Pension Services
- NAICS
- Pension Funds (525110), Pension Funds (52511), Insurance and Employee Benefit Funds (5251)
- SIC
- Life Insurance (6311), Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Corporate Retirement Plan Advisory RIAs (ERISA 401(k)/403(b)) (FSAAACAF)
- akta.pro secondary industries
- Retirement Plan Participant Advice & Managed Accounts (FSAEABAF), Worksite Financial Wellness & Employee Assistance Programs (EAP) (FSAIAMAN)
Keywords
Where Vita is headquartered
LocationHeadquarters
- HQ city
- Zürich
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Vita business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Occupational Pension Contributions: Vita collects retirement savings contributions from employers and employees as part of mandatory (BVG) and voluntary occupational pension plans. These contributions are invested and managed through the collective foundations, generating returns that fund retirement pensions, disability benefits, and survivors' pensions. The revenue is derived from the float on invested assets and administrative fees embedded in contribution rates.
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
Vita product offering
Product offeringCore offering
Vita provides occupational pension (BVG/pillar 2) solutions for Swiss companies of all sizes through five collective foundations operating under Zurich Insurance Group. The offering includes Vita Classic (balanced collective plan), Vita Invest (tailored strategies), Vita Relax (SME/start-up insurance with full Zurich risk assumption), Vita Plus (supplementary risk and savings cover for senior staff), and Vita Select (1e senior management plans), supported by digital Company and Insurance portals, Vita Mobil employee orientation, and online pension calculators.
Product overview
Vita is a Swiss occupational retirement provision provider offering a portfolio of five interconnected pension solutions. The core offerings include Vita Classic (balanced collective pension), Vita Invest (tailored high-return solution), and Vita Relax (SME-focused comprehensive insurance), supplemented by Vita Plus and Vita Select (supplementary insurance for additional risk benefits and senior management). The digital platform includes the Vita Company Portal for employer administration and Vita Insurance Portal for insured individuals. Additional services include Vita Mobil for employee education, online pension calculators, and pension check tools. All offerings are underwritten by Zurich Insurance Group.
Differentiator
Problem solved
Functional benefit
Brands
- Vita Classic: Balanced occupational pension plan where active and retired employees participate equally in investment returns.
- Vita Invest
- Vita Relax
- Vita Plus
- Vita Select
- Vita Mobil
Products and services
- Vita Classic Balanced occupational pension plan from the Vita Collective Foundation where active and retired employees as well as new and existing members participate equally in investment returns, designed for companies seeking a standard BVG-compliant solution.
- Vita Invest Tailored retirement provision solution that eliminates undesirable redistributions between active and retired members, increases return opportunities, and maximizes retirement assets for companies seeking individual investment strategies.
- Vita Relax Comprehensive insurance mainly designed for start-ups and SMEs that want consistent and predictable occupational pension solutions, with full risk assumption by Zurich Life Insurance.
- Vita Plus Supplementary insurance that supplements mandatory pension provision with additional risk benefits in case of death or disability and additional savings options for senior staff across companies of all sectors.
- Vita Select Advanced 1e pension planning solution for senior management pensions that does not require constant adaptation to employees' needs, allowing individual investment choice for executives.
- Vita Company Portal Online self-service portal enabling companies to manage employee retirement provision data, transmit changes (joining, departure, retirement, inability to work, salary updates), calculate contributions, input annual salary registrations, and report changes to the administration committee. Available for Vita Classic, Vita Relax, and Vita Plus, with separate portals for Vita Invest and Vita Select.
- Vita Insurance Portal Self-service portal for insured individuals to view pension data, download pension certificates, run purchase potential calculations, simulate retirement benefits, report civil status changes, and manage digital document delivery preferences.
- Vita Mobil Employee Orientation Free in-person or online employee orientation service where Vita retirement provision experts inform staff about social security basics, occupational pension options, retirement, disability, and death benefits, as well as pillar 3a/3b personal retirement provision.
Quantifiable outcome
- Net return of 6.4% in fiscal year 2025 for Vita Classic
- +1 more outcomes
Companies that use Vita
Customer profileSegments3 records
Ideal customer profiles3 records
Vita technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Vita partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Zurich Insurance Company LtdcoreZurich Insurance Company Ltd is the parent entity and legal responsible party for all five Vita Collective Foundations (Vita Collective Foundation, Vita Invest Joint Foundation, Vita BVG Joint Foundation, Vita Plus Joint Foundation, Vita Select Joint Foundation), all based at Hagenholzstrasse 60, 8050 Zurich. Zurich provides the insurance backbone for Vita Relax's full risk assumption and offers partner financial and investment products to Vita customers. The copyright notice states 'Copyright © 2026 Zurich Insurance Company Ltd' and the co-branding logo shows Vita alongside Zurich. The privacy policy confirms that Vita Collective Foundations and Zurich Switzerland are jointly responsible entities.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
Vita competitors and assessment
Company assessmentBroad incumbents
- Mobiliar: Mobiliar is a major Swiss mutual insurer primarily known for property and casualty insurance but also offering life and pension products. It competes with Vita in the broader Swiss insurance/pension market.
- AXA Switzerland: AXA Switzerland offers a broad portfolio of life, health, and occupational pension products including BVG collective solutions. As a large multi-line insurer, it overlaps with Vita's pension offering while also serving broader insurance needs.
- Allianz Suisse: Allianz Suisse, the Swiss subsidiary of Allianz Group, offers life insurance and BVG occupational pension solutions. It competes with Vita in serving Swiss employers seeking branded, well-capitalized pension partners.
- Generali Switzerland: Generali Switzerland offers life insurance and occupational pension products as part of the global Generali Group's Swiss operations. It competes with Vita in the Swiss BVG corporate pension segment.
- Bâloise Group: Bâloise is a major Swiss insurer offering life insurance, occupational pensions (BVG), and non-life products. It competes with Vita in the Swiss corporate pension market as part of a diversified insurance portfolio.
- Pax (Schweizerische Lebensversicherungs-Gesellschaft): Pax is a Swiss cooperative life insurer offering occupational and private pension solutions. It overlaps with Vita in serving Swiss employers seeking collective BVG solutions from an established Swiss-domiciled provider.
- Helvetia Insurance: Helvetia is a leading Swiss insurance group providing life, non-life, and occupational pension products. Its BVG collective foundation offerings directly compete with Vita's portfolio for Swiss corporate clients.
Direct peers
- Swiss Life: Swiss Life is Switzerland's largest dedicated life insurance and occupational pension provider, offering both group BVG solutions and individual pension products. It is the closest direct competitor to Vita in the Swiss collective foundation / corporate pension market.
- Swisscanto: Swisscanto is a Swiss pension fund manager offering collective occupational pension solutions and investment products to Swiss companies. It competes with Vita in the corporate pension administration and asset management space.
- Tellco pk: Tellco pk is an independent Swiss collective pension foundation offering BVG solutions to SMEs and large enterprises. As an independent collective without a major insurance parent, it competes with Vita on flexibility and pricing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Vita social profiles
Digital presenceVita compliance and trust
Trust signalCompliance1 record
Vita financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vita leadership team
Management profileNumber of profiles
Vita subsidiaries and ownership
Company hierarchySubsidiaries5 records
Vita funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vita M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vita
What does Vita do?
Vita provides occupational pension (BVG/pillar 2) solutions for Swiss companies of all sizes through five collective foundations operating under Zurich Insurance Group. The offering includes Vita Classic (balanced collective plan), Vita Invest (tailored strategies), Vita Relax (SME/start-up insurance with full Zurich risk assumption), Vita Plus (supplementary risk and savings cover for senior staff), and Vita Select (1e senior management plans), supported by digital Company and Insurance portals, Vita Mobil employee orientation, and online pension calculators.
Is Vita a public or private company?
Vita is a private company. It is classified as corporate owned and is currently operating.
When was Vita founded?
Vita was founded in 1922. It employs 251 to 500 people.
Where is Vita based?
Vita is headquartered in Zürich, Switzerland, in the Europe region.
How does Vita make money?
One revenue line is on record: occupational Pension Contributions.
Who are Vita's main competitors?
Broad incumbents on record are Mobiliar, AXA Switzerland, Allianz Suisse, Generali Switzerland, Bâloise Group, Pax (Schweizerische Lebensversicherungs-Gesellschaft) and Helvetia Insurance. Direct peers are Swiss Life, Swisscanto and Tellco pk.
Does Vita have an API?
No public API is recorded for Vita.
What industry is Vita in?
Vita's product category is Occupational Pension Services. Its primary akta.pro industry code is FSAAACAF, Corporate Retirement Plan Advisory RIAs (ERISA 401(k)/403(b)), with a secondary code of FSAEABAF, Retirement Plan Participant Advice & Managed Accounts. Its NAICS code is 525110 and its SIC code is 6311.