The Bulletin
The Bulletin is a 121-year-old Central Oregon newspaper serving Bend, Redmond, and Prineville with local news, sports, business, and community coverage through print home delivery and a digital subscription platform.
- Company typePrivate
- Founded1903
- HeadquartersBend, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What The Bulletin does
The Bulletin is a community newspaper founded in 1903 and headquartered in Bend, Oregon, that serves Central Oregon — including Bend, Redmond, Prineville, and surrounding areas — as the region's most comprehensive local news source. It operates as a branded property within the Carpenter Media Group network of Pacific Northwest community newspapers, with 101-250 employees and a single headquarters in Bend's Old Mill District at 320 SW Upper Terrace Dr. The publication delivers daily local coverage spanning news, crime and justice, education, elections, environment, sports, business, entertainment, outdoors, and opinion.
The company's product portfolio centers on a WordPress-based digital news platform at bendbulletin.com, augmented by a print home-delivery edition, an eEdition digital replica, and engagement features including a 13-variant Puzzles & Games suite, a community events calendar, email newsletters, classifieds, an annual Community Choice Awards contest, and a Newspapers in Education program. Content access is controlled by a proprietary PayMeter system that meters five free articles per 30-day window before requiring subscription. Distribution channels include home-delivery subscription, digital-only subscription, newsstand retail, and the eEdition digital replica.
The Bulletin's revenue model combines recurring subscription revenue (monthly print + digital and digital-only plans) with multi-channel advertising across print, digital display, sponsored content, classifieds, public notices, and one-time back-copy sales. Pricing is publicly disclosed for back copies ($2-$7 depending on day and delivery method); subscription pricing is tiered but not publicly itemized. The company employs a sales-led go-to-market motion with self-serve digital subscription sign-up, and distributes through owned channels including its website, email newsletters, and an Instagram account (@bendbulletin).
The Bulletin firmographics
Firmographics- Name
- The Bulletin
- Legal name
- The Bulletin
- Website
- https://bendbulletin.com
- Company type
- Private
- Founded year
- 1903
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- The Bulletin is a 121-year-old Central Oregon newspaper serving Bend, Redmond, and Prineville with local news, sports, business, and community coverage through print home delivery and a digital subscription platform.
- Ownership category
- akta.pro rank
Where The Bulletin is headquartered
LocationHeadquarters
- HQ city
- Bend
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Bulletin business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Print Subscriptions: Home-delivery subscriptions providing printed newspaper and online access
- Digital Subscriptions: Online-only subscriptions with full content access
- Print Advertising: Advertising space sold in the print edition
- Digital Advertising: Online advertising on bendbulletin.com
- Classifieds: Classified advertising including jobs, public notices, and personal classifieds
- Sponsored Content: Paid promotional content from advertisers integrated into the site
- Back Copies: Sale of previously published newspaper editions
- Puzzles & Games: Crossword puzzles, Sudoku, and other games
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Home Delivery + Online Access |
| Subscription | Monthly | Digital Only |
| Unit Pricing | Pay-as-you-go | Back Copy - Weekday |
| Unit Pricing | Pay-as-you-go | Back Copy - Sunday |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
The Bulletin product offering
Product offeringCore offering
The Bulletin publishes a daily and weekly local newspaper for Central Oregon (Bend, Redmond, Prineville and surrounding areas), delivering news, sports, business, entertainment, outdoors and opinion coverage across both a printed home-delivery edition and a digital website. It monetizes readers through monthly subscriptions (print home-delivery plus online access, or digital-only) gated by a PayMeter metered paywall (5 free articles per 30 days), and monetizes local businesses through print advertising, digital advertising, classifieds, and sponsored content.
Product overview
The Bulletin is a local news publication serving Central Oregon (Bend, OR) offering a digital news platform as its primary product, alongside physical newspaper home delivery, an eEdition digital replica of the print paper, and interactive Puzzles & Games including Sudoku and crossword variants. The portfolio includes community-focused offerings such as an Events Calendar, Classifieds, Newsletters, and the Community Choice Awards contest. All offerings are accessible through The Bulletin's website and subscription services.
Differentiator
Problem solved
Functional benefit
Products and services
- Home Delivery Subscription Monthly subscription delivering the printed Bulletin newspaper to the subscriber's home along with full access to bendbulletin.com online content; targeted at Central Oregon residents who want the physical paper plus digital access.
- Digital Subscription Monthly online-only subscription granting full access to bendbulletin.com content beyond the PayMeter free-article limit; targeted at readers who do not require a printed copy.
- eEdition Online digital replica of the printed Bulletin newspaper, replicating the print layout for subscribers who want the print experience on screen, including access to Special Sections.
- Puzzles & Games Subscription-based interactive puzzle and games suite offering daily crossword, sudoku, and word-puzzle variants for Bulletin readers, accessed through bendbulletin.com.
- Classifieds Online classified advertising platform covering jobs, public notices, and personal/marketplace classifieds; targeted at local job seekers, employers, and individuals placing or responding to listings in Central Oregon.
- Events Calendar Online community events calendar letting Central Oregon residents and organizations browse and submit local events; included with the Bulletin's content offerings.
- Email Newsletters Email newsletter service delivering regular news updates and curated content digests to opted-in Bulletin readers.
- Community Choice Awards Annual community contest where Bulletin readers vote for the best local businesses and services in Bend, hosted on the Second Street platform under The Bulletin's brand.
- Newspapers in Education (NIE) Educational program that provides printed newspapers and accompanying classroom resources to local Central Oregon schools to promote literacy; administered by The Bulletin's NIE desk.
- Back Copies Sale of previously published Bulletin newspaper editions on a pay-as-you-go basis, available for in-office pickup or mail delivery; targeted at readers who need a specific past edition.
Companies that use The Bulletin
Customer profileSegments5 records
Ideal customer profiles2 records
The Bulletin technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
The Bulletin partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
The Bulletin competitors and assessment
Company assessmentMarket position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key highlights6 records
Customer concentration
The Bulletin social profiles
Digital presenceThe Bulletin financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Bulletin leadership team
Management profileNumber of profiles
The Bulletin funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Bulletin M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Bulletin
What does The Bulletin do?
The Bulletin publishes a daily and weekly local newspaper for Central Oregon (Bend, Redmond, Prineville and surrounding areas), delivering news, sports, business, entertainment, outdoors and opinion coverage across both a printed home-delivery edition and a digital website. It monetizes readers through monthly subscriptions (print home-delivery plus online access, or digital-only) gated by a PayMeter metered paywall (5 free articles per 30 days), and monetizes local businesses through print advertising, digital advertising, classifieds, and sponsored content.
Is The Bulletin a public or private company?
The Bulletin is a private company. It is classified as corporate owned and is currently operating.
When was The Bulletin founded?
The Bulletin was founded in 1903. It employs 101 to 250 people.
Where is The Bulletin based?
The Bulletin is headquartered in Bend, United States, in the North America region.
How does The Bulletin make money?
Eight revenue lines are on record. Print Subscriptions are the primary driver. The others are digital Subscriptions, print Advertising, digital Advertising, classifieds, sponsored Content, back Copies and puzzles & Games.
Does The Bulletin have an API?
No public API is recorded for The Bulletin.