keshet tv

What keshet tv does

Keshet Media Group, founded in 1993 and headquartered in Tel Aviv, operates one of Israel's two major commercial television broadcasters (Channel 12 / Keshet 12) along with a vertically integrated multi-platform media portfolio. The company delivers news, entertainment, drama, reality programming, and lifestyle content to the Israeli general audience through broadcast television and a digital ecosystem anchored on mako.co.il, the +12 subscription video-on-demand service, the N12 news portal, the V1 music platform, and the makoZ youth sub-brand. Its content slate includes well-known Israeli formats such as Married at First Sight (חתונה ממבט ראשון) and Dancing with the Stars (רוקדים עם כוכבים).

Internationally, Keshet monetizes its proprietary format library through Keshet International, which licenses concepts and co-produces with major studios. Confirmed enterprise customers include Netflix, which commissioned straight-to-series drama Lovesick (starring Claire Danes, based on the Israeli format The Best Worst Thing) with Universal Television as co-producer, and Apple TV, which acquired thriller series Unconditional from Keshet International for global release in May 2026. The company generates revenue from four streams: Channel 12 broadcast advertising, international content licensing and format sales, +12 subscription streaming, and production services through co-production partnerships with Universal Television, Spiro Films, and Keshet Studios.

Distribution spans broadcast television and digital streaming in Israel, plus global reach through Keshet International and Mipcom-market formats. The GTM motion combines enterprise-level international format sales to streaming platforms and broadcast networks with direct-to-consumer distribution via Channel 12, +12, and mako.co.il for Israeli audiences.

Name

keshet tv

Legal name

Keshet Media Group

Website

https://mako.co.il

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Keshet Media Group operates Channel 12, one of Israel's two major commercial broadcasters, alongside a multi-platform digital ecosystem (mako.co.il, +12 streaming, N12 news), and monetizes proprietary Israeli formats internationally through Keshet International, supplying content to Netflix and Apple TV.

Ownership category

akta.pro rank

Product category

Broadcast Television

NAICS

Television Broadcasting Stations (516120), Television Broadcasting Stations (51612), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

International TV Broadcasters (Free-to-Air/Satellite/Cable) (MPABAEAJ)

akta.pro secondary industries

International Broadcast Networks (Operating Domestic Feeds) (MPABAAAN), International/Multilingual Streaming Channels (MPABAHAI), Live TV Streaming (vMVPD/IPTV OTT) (MPACAAAD)

Keywords

• Television broadcasting
• Content production
• Format licensing
• Video streaming
• Digital media

Headquarters

HQ city

Tel Aviv

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advertising Revenue: Primary revenue stream from broadcast television advertising on Channel 12, one of Israel's major commercial broadcasters.
2. Content Licensing and Format Sales: International format licensing and content sales through Keshet International, including adaptations of Israeli formats for global platforms like Netflix and Apple TV.
3. Subscription Streaming: Over-the-top streaming service +12 (12+) offering catch-up TV, original programming, and live broadcast through the mako platform.
4. Production Services: Television production partnerships and co-productions with international studios including Universal Television and Spiro Films.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Keshet TV is an Israeli commercial media group that produces and broadcasts television content through Channel 12 (Keshet 12), one of Israel's two major commercial broadcasters. The company operates a multi-platform distribution ecosystem including the mako.co.il digital portal, the +12 subscription video-on-demand streaming service, the N12 news portal, V1 music platform, and makoZ youth sub-brand. Through Keshet International, it also licenses original Israeli formats and co-produces content for global streaming platforms such as Netflix and Apple TV.

Product overview

Keshet TV operates a multi-platform media portfolio centered around Channel 12 (Keshet 12), Israel's leading commercial television network. The core offering includes the broadcast TV channel, complemented by the digital ecosystem anchored on mako.co.il as the primary entertainment and news portal, the +12 VOD subscription service for on-demand streaming, the dedicated N12 news site, the V1 music platform, and the makoZ youth sub-brand. These platforms collectively deliver news, primetime dramas, reality shows, entertainment content, and lifestyle programming across broadcast and digital formats.

Differentiator

Problem solved

Functional benefit

Products and services

• Keshet 12 (Channel 12) Israeli commercial television channel featuring news broadcasts, primetime dramas, reality shows, and entertainment programming broadcast to the general Israeli audience.
• mako.co.il The primary digital platform for Keshet TV offering news, entertainment content, TV show clips, weather information, and lifestyle content including food, travel, and celebrity news for Israeli audiences.
• +12 (12+) Subscription-based video-on-demand streaming service offering full episodes, exclusive content, and live streaming of Keshet 12 programming through the mako vod platform.
• N12 Dedicated news portal providing breaking news, political coverage, security updates, and current affairs content from Keshet's news division.
• V1 Music-focused platform and website featuring Israeli music content, artist profiles, and music news.
• makoZ Sub-portal targeting younger audiences with internet culture, influencer content, and trending entertainment news.
• Keshet International Format Licensing International content distribution and format licensing arm managing global sales of Israeli television formats and original productions to streaming platforms (including Netflix, Apple TV) and broadcast networks worldwide, with a recent premier example being the thriller series 'Unconditional'.

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core, major and minor.

• NetflixcoreChannel Partner/ Reseller/ DistributorNetflix ordered straight-to-series drama 'Lovesick' starring Claire Danes, created by Sarah Treem ('The Affair'). The series is based on Israeli format 'The Best Worst Thing' produced by Keshet 12, with Universal Television and Keshet Studios co-producing. This keeps Claire Danes in business with Netflix following her Golden Globe nomination.
• Apple TVcoreChannel Partner/ Reseller/ DistributorApple TV acquired thriller series 'Unconditional' from co-creators Adam Bizanski and Dana Idisis with Keshet International. The eight-episode series produced by Spiro Films for Keshet 12 premiered globally on May 8, 2026, with new episodes releasing weekly through June 19. Israel premiere in April preceded global rollout.
• Universal TelevisionmajorStrategic or Co-development PartnerCo-production partner with Keshet Studios on Netflix series 'Lovesick', starring Claire Danes. Universal Television handles production alongside Keshet's established format development capabilities.
• Keshet StudiosmajorStrategic or Co-development PartnerCo-production partner on Netflix project 'Lovesick', combining Keshet's original format 'The Best Worst Thing' with Universal Television's production resources.
• Spiro FilmsmajorStrategic or Co-development PartnerProduction company that produced thriller series 'Unconditional' for Keshet 12, later acquired by Apple TV for global distribution through Keshet International.
• Baron ProductionsmajorStrategic or Co-development PartnerProduction company producing celebrity group therapy series 'Who Wants to Start?' for Israeli network Keshet 12, with Keshet 12 handling Israeli broadcast and Keshet International managing global sales. Format aims to create meaningful, cost-efficient television.
• Assi AzarminorStrategic or Co-development PartnerCreator of new celebrity group therapy series 'Who Wants to Start?' for Keshet 12, featuring five celebrities discussing defining life experiences with no script.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• ITV Studios: UK free-to-air broadcaster ITV's production and global distribution arm; shares the dual structure of domestic broadcast plus international format/scripted sales that defines Keshet's business.
• BBC Studios: Commercial arm of the BBC operating a global content sales and co-production business; mirrors Keshet's combination of public-facing broadcast parent and international distribution subsidiary.
• Armoza Formats: Israeli-born international format creator and distributor ('I Can See Your Voice', 'The Island'); shares Keshet's format-export playbook and competes for the same global buyers and Israeli-IP pipeline.
• Endemol Shine Group: Global format powerhouse (Banijay-owned) behind 'Big Brother', 'MasterChef', and 'Deal or No Deal'; directly comparable to Keshet International as a format licensor and international production company.
• Banijay Group: World's largest independent content producer and distributor; closest global analogue for Keshet's combined broadcast + international format sales architecture.
• Reshet 13: Israel's other major commercial free-to-air broadcaster (Channel 13), operating the same dual-revenue model of advertising plus international format sales; the most direct domestic competitor to Keshet 12.
• Fremantle: Bertelsmann-owned global production and distribution group (formerly FremantleMedia); operates the same integrated model of format creation, production, and international sales that Keshet International pursues.
• All3Media: Independent UK-based production and distribution group with a deep international format business; comparable to Keshet International's catalog and global sales footprint.

Broad incumbents

• Lionsgate: Independent studio with growing international television production and distribution; overlaps with Keshet's international format/scripted ambitions but operates at meaningfully larger scale and across film.
• Sony Pictures Television: Major US studio with global television production and distribution; competes with Keshet International for premium scripted commissions from Netflix, Apple TV+, and other streamers, though as part of a much broader portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/mako_feed
• YouTubeyoutube.com/@makoil9756
• Facebookfacebook.com/keshet.mako
• Instagraminstagram.com/mako.il
• TikToktiktok.com/@mako.israel
• LinkedInlinkedin.com/company/806208

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about keshet tv