Expansion Partners
Expansion Partners is a Belgian full-service marketing and communication agency founded in 1999, serving private companies and public-sector clients across Belgium through Strategy, Event & Media, Branding, and Digital service pillars, with proprietary ExpansionTV digital signage solutions and three offices in Namur, Brussels, and Liège.
- Company typePrivate
- Founded1999
- HeadquartersNamur, Belgium
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Expansion Partners does
Expansion Partners SA is a Belgian full-service marketing and communication agency founded in 1999 and headquartered in Namur (Wierde), with additional offices in Brussels and Liège (Héron). Operating as a private Société Anonyme with a multidisciplinary team of approximately 35 collaborators, the firm offers integrated services organized around four pillars: Strategy (market research, satisfaction studies, mystery shopping, geomarketing, strategic consulting), Event & Media (field marketing, event organization, media planning, press relations, advertising management), Branding (visual identity, graphic design, advertising creation, packaging, copywriting), and Digital (website creation, SEO/SEA, e-commerce, social media, emailing, motion design, HubSpot CRM implementation). The agency runs an in-house Drupal development team and operates a proprietary sub-brand, ExpansionTV, delivering vertical-specific digital signage channels for dental, veterinary, and notary waiting rooms through partner technologies (Navori, Visual Activ) under the AB Advertising sprl umbrella.
The firm's customer base spans both private enterprise and public-sector organizations across Belgium, with named clients including Total Belgique, Nestlé Belgilux (Purina), Chimay, STIB, TEC, AWEX, ONE, Sofico, CHR Mons, INDC Entité Jolimontoise (Groupe Jolimont), UCM, UWE, Batireno, Matoreca, CGT, and the FIFF film festival. Service delivery is project-based, with pricing determined through direct consultation rather than published rates. The agency differentiates on its full-service integrated model, ISO 9001 and ISO 14001 certifications, and its accredited Rentic consulting status in Wallonia, which enables client access to up to 80% regional subsidies for e-business projects. Distribution is conducted through direct enterprise engagement, website inquiries, and a multilingual web presence (French, Dutch, English), without reliance on product-style channel distribution.
Expansion Partners firmographics
Firmographics- Name
- Expansion Partners
- Legal name
- Expansion Partners SA
- Website
- https://expansion.be
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Expansion Partners is a Belgian full-service marketing and communication agency founded in 1999, serving private companies and public-sector clients across Belgium through Strategy, Event & Media, Branding, and Digital service pillars, with proprietary ExpansionTV digital signage solutions and three offices in Namur, Brussels, and Liège.
- Ownership category
- akta.pro rank
Expansion Partners industry classification
Industry- Product category
- Marketing and Communication Services
- NAICS
- Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Convention and Trade Show Organizers (56192)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Affiliate & Partner Marketing (Performance Partnerships) (BPAFACAE)
- akta.pro secondary industry
- Partner, Channel & Alliance Summits (THAHAMAC)
Keywords
Where Expansion Partners is headquartered
LocationHeadquarters
- HQ city
- Namur
- HQ country
- Belgium
- HQ region
- Europe
Offices3 records
Markets served
Expansion Partners business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Marketing and Communication Services: Project-based professional services encompassing strategy consulting, event management, branding, and digital services. Revenue is generated through consulting fees, project retainers, and service contracts with both private companies and public sector organizations in Belgium.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Expansion Partners product offering
Product offeringCore offering
Expansion Partners is a Belgian full-service marketing and communication agency that helps private companies and public-sector organizations with strategic consulting, market research, branding, event organization, digital marketing, web development, and media planning. The firm complements these services with its proprietary ExpansionTV digital signage platform, which delivers tailored TV-channel content for dental, veterinary, and notary waiting rooms. All services are delivered by a single multidisciplinary team of ~35 professionals operating across offices in Namur, Brussels, and Liège.
Product overview
Expansion Partners is a Belgian marketing and communication agency offering a comprehensive suite of services across four main pillars: Strategy (market research, strategic consulting, satisfaction studies, mystery shopping, data collection), Event & Media (field marketing, event organization, media planning, press relations, sales promotion), Branding (visual identity, graphic design, advertising creation, packaging, copywriting), and Digital (website development, SEO/SEA, e-commerce, social media, emailing, motion design). The agency operates specialized verticals including ExpansionTV solutions for dental, veterinary, and notary waiting rooms using dynamic display technology. Services are delivered through established methodologies and include access to Walloon regional support programs like Rentic subsidies.
Differentiator
Problem solved
Functional benefit
Brands
- ExpansionTV: Digital signage and dynamic display solution for waiting rooms, featuring television content for dental, veterinary, and notary practices.
- ExpansionTV – TV salle d'attente
Products and services
- Strategy Services Marketing analytics and strategic consulting services covering satisfaction studies, qualitative and quantitative studies, mystery shopping, training, marketing plan development, database analysis and acquisition, communication strategy, and data collection including satisfaction terminals. Targeted at organizations needing primary research, audience insight, and communication-strategy design.
- Event & Media Services Field marketing, event organization, media planning, press relations, direct marketing, sales promotion, advertising management, and sponsorship/partnership search services delivered as turnkey commercial actions and media campaigns.
- Branding Services Visual identity and brand image development, graphic design, advertising creation, point-of-sale advertising, radio and TV commercials, packaging design, copywriting, and stand/trade-show design services.
- Digital Services Website creation, web marketing, SEO, SEA (Google Ads), e-commerce, social media management, emailing, motion design, web video, dynamic display, and HubSpot CRM implementation services.
- Dynamic Display (Dynamische Affiches) Digital signage solution featuring screens for retail environments, waiting rooms, and corporate settings. Uses Navori technology for centralized content management and remote updates of digital posters and screens.
- ExpansionTV - Dentiste Belgique Custom TV channel solution for dental waiting rooms, featuring animated content about dental care, practice presentations, and entertainment distributed via dynamic-display screens with remote management.
- ExpansionTV - Vétérinaires Custom TV channel solution for veterinary waiting rooms, providing information about animal health, veterinary services, and practice content via dynamic displays with remote management.
- ExpansionTV - Notaires Custom TV channel solution for notary waiting rooms, featuring real-estate listings, firm presentations, and informative content distributed through dynamic displays with remote management.
Quantifiable outcome
- Customer satisfaction survey achieving 1% error margin with over 9,500 respondents
- +4 more outcomes
Companies that use Expansion Partners
Customer profileNamed customers20 records
Segments4 records
Ideal customer profiles3 records
Expansion Partners technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Expansion Partners partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- CommUnity InternationalminorInternational network partnership for providing marketing and communication services across borders.
- Rentic (Wallonia Government)coreExpansion has an internal Rentic consultant recognized by Wallonia for e-business projects, enabling clients to access 80% subsidies for website and web solution implementations.
- AB AdvertisingminorParent company/brand for ExpansionTV solutions, operating as AB Advertising sprl.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Expansion Partners competitors and assessment
Company assessmentMarket position
Strengths5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Expansion Partners social profiles
Digital presenceExpansion Partners financial estimates
Financial estimateRevenue estimate
Valuation estimate
Expansion Partners leadership team
Management profileNumber of profiles
Profiles2 records
Expansion Partners funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Expansion Partners M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Expansion Partners
What does Expansion Partners do?
Expansion Partners is a Belgian full-service marketing and communication agency that helps private companies and public-sector organizations with strategic consulting, market research, branding, event organization, digital marketing, web development, and media planning. The firm complements these services with its proprietary ExpansionTV digital signage platform, which delivers tailored TV-channel content for dental, veterinary, and notary waiting rooms. All services are delivered by a single multidisciplinary team of ~35 professionals operating across offices in Namur, Brussels, and Liège.
Is Expansion Partners a public or private company?
Expansion Partners is a private company. It is classified as unknown and is currently operating.
When was Expansion Partners founded?
Expansion Partners was founded in 1999. It employs 11 to 50 people.
Where is Expansion Partners based?
Expansion Partners is headquartered in Namur, Belgium, in the Europe region.
How does Expansion Partners make money?
One revenue line is on record: marketing and Communication Services.
Does Expansion Partners have an API?
No public API is recorded for Expansion Partners.
What industry is Expansion Partners in?
Expansion Partners's product category is Marketing and Communication Services. Its primary akta.pro industry code is BPAFACAE, Affiliate & Partner Marketing (Performance Partnerships), with a secondary code of THAHAMAC, Partner, Channel & Alliance Summits. Its NAICS code is 541810 and its SIC code is 7311.