Checksmart
CheckSmart is a private US specialty consumer finance company operating 95+ retail storefronts across Arizona, Indiana, Kentucky, Michigan, and Ohio, offering payday, installment, and title loans plus check cashing and money services to unbanked and short-term cash-needy consumers.
- Company typePrivate
- Founded1987
- HeadquartersDublin, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Checksmart does
CheckSmart is a private US specialty consumer finance company founded in 1987 and headquartered at 2312 E Trinity Mills Rd, Ste 100, Carrollton, TX 75006. It operates 95+ owned retail storefronts across five states (Arizona, Indiana, Kentucky, Michigan, and Ohio, with Ohio alone accounting for 50+ locations) and employs 1,001-5,000 people. The company serves unbanked and underbanked consumers and short-term cash-needy households, offering payday loans (up to $825 in Indiana, $500 in Kentucky, $600 in Michigan), installment loans in Arizona, title loans in Arizona (up to $25,000 standard and $7,500 Express), and ancillary in-store services including check cashing, Western Union money orders and wire transfers, Green Dot Visa prepaid debit cards, bill pay, and gift card exchange. Ohio check-cashing operations are conducted through wholly-owned subsidiary Buckeye Check Cashing Inc. (CC700000).
The technology stack is modest: a web-based loan application portal with e-signature and an online account management module is available to Indiana residents, while a "SmartMatch" advisory overlay routes in-store customers to the appropriate product via human representatives rather than algorithmic matching. The business model is transaction-fee based across both lending and ancillary services; pricing is not publicly disclosed, varies by state, store, product, and ability-to-repay analysis, and is subject to state-by-state regulatory caps. GTM is predominantly direct-to-consumer through physical storefronts with extended hours, complemented by a single-state online pilot and SEO/content marketing via the corporate website and blog. Revenue, ownership, funding history, and management team are not publicly disclosed.
Checksmart firmographics
Firmographics- Name
- Checksmart
- Legal name
- CheckSmart
- Website
- https://checksmart.com
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- CheckSmart is a private US specialty consumer finance company operating 95+ retail storefronts across Arizona, Indiana, Kentucky, Michigan, and Ohio, offering payday, installment, and title loans plus check cashing and money services to unbanked and short-term cash-needy consumers.
- Ownership category
- akta.pro rank
Checksmart industry classification
Industry- Product category
- Consumer Lending
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232), Sales Financing (52222)
- SIC
- Retail-Convenience Stores (5412)
- akta.pro primary industry
- Check Cashing with Deferred Presentment (FSAKAMAL)
- akta.pro secondary industry
- Agent-Assisted / Retail Bill Payment Networks (FSAMAJAD)
Keywords
Where Checksmart is headquartered
LocationHeadquarters
- HQ city
- Dublin
- HQ country
- United States
- HQ region
- North America
Offices14 records
Markets served
Checksmart business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Payday Loans: Short-term cash loans provided to customers, repaid on their next payday. Revenue generated through interest and fees on the loan principal.
- Installment Loans: Larger sum loans repaid over time in scheduled installments. Available in Arizona. Revenue from interest accumulated over the repayment period.
- Title Loans: Loans using vehicle as collateral, requiring clear title or vehicle equity. Available in Arizona with amounts up to $25,000.
- Check Cashing Services: Fees charged for cashing checks for customers who may not have bank accounts or prefer not to use banks. Competitive fees compared to overdraft charges.
- Money Orders: Western Union money orders sold at CheckSmart locations, generating transaction fees.
- Wire Transfers: Western Union wire transfer services offered at stores, generating transaction fees.
- Green Dot Visa Debit Cards: Partnership with Green Dot Bank to offer prepaid debit cards, with associated fees for card services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Payday Loans - Indiana: Up to $825 |
| Transaction based/ take rate | Pay-as-you-go | Payday Loans - Kentucky: Up to $500 |
| Transaction based/ take rate | Pay-as-you-go | Payday Loans - Michigan: Up to $600 |
| Transaction based/ take rate | Multi-year contract | Title Loans - Arizona: Up to $25,000 |
| Transaction based/ take rate | Multi-year contract | Express Title Loans - Arizona: Up to $7,500 |
| Transaction based/ take rate | Multi-year contract | Installment Loans - Arizona |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Checksmart product offering
Product offeringCore offering
CheckSmart is a retail financial services provider that offers short-term lending products—payday loans, installment loans, title loans, and online loans—alongside in-store financial services such as check cashing, money orders, wire transfers, prepaid debit cards, bill pay, and gift card exchange. The company operates more than 95 owned storefronts across five U.S. states (Arizona, Indiana, Kentucky, Michigan, and Ohio) and pairs customers with the most suitable product through its SmartMatch consultation process. It also offers an online loan application channel for Indiana residents.
Product overview
CheckSmart is a financial services company offering short-term lending products and in-store financial services. The core product portfolio includes Payday Loans, Installment Loans, Title Loans, and Online Loans, which are matched to customers through the proprietary SmartMatch service that recommends the most suitable product based on individual circumstances. CheckSmart operates as both a direct lender and service provider, with in-store offerings such as check cashing, money orders, wire transfers, prepaid debit cards (Green Dot), bill pay, and gift card exchange. The company has operated since 1987 and serves customers across five states: Arizona, Indiana, Kentucky, Michigan, and Ohio. Loan products and availability vary by state, with specific products limited to certain geographic markets.
Differentiator
Problem solved
Functional benefit
Brands
- SmartMatch: A matching system used by CheckSmart to connect customers with the loan or product best suited to their financial circumstances.
Products and services
- Payday Loans Short-term cash loans allowing customers to borrow against their next paycheck. Available amounts vary by state: up to $825 in Indiana, up to $500 in Kentucky, and up to $600 in Michigan. Repayment is typically due on the customer's next payday.
- Installment Loans Direct lender personal loans repaid in fixed scheduled payments over time, offering more flexibility than payday loans. Available in Arizona. Funds are typically deposited directly into the borrower's bank account.
- Title Loans Secured loans using a vehicle as collateral. Customers keep their car while repaying the loan. Requires the vehicle and clear title to be present for appraisal. Available in Arizona with amounts up to $25,000; Express Title Loans up to $7,500 are also available using vehicle equity without requiring a clear title.
- Online Loans
- Check Cashing Service allowing customers to cash checks immediately without holding periods. Available at all CheckSmart locations. Cashes all types of checks including paychecks, personal checks, and money orders. Ohio operations are provided by Buckeye Check Cashing Inc.
- Money Orders Western Union money orders available for purchase at CheckSmart store locations.
- Wire Transfers Western Union wire transfer services available at CheckSmart store locations for sending money.
- Green Dot Visa Debit Cards Prepaid debit cards issued by Green Dot Bank (Member FDIC), available for purchase at CheckSmart stores. Includes features such as early direct deposit, overdraft protection options, and free ATM withdrawals (limits and fees apply).
- Bill Pay Bill payment service available at CheckSmart store locations.
- Gift Card Exchange Service allowing customers to exchange unused gift cards for cash at CheckSmart store locations.
Companies that use Checksmart
Customer profileSegments3 records
Ideal customer profiles3 records
Checksmart technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Checksmart partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Western UnioncoreCheckSmart offers Western Union money orders and wire transfer services at their store locations. This partnership allows customers to send money globally through a trusted international money transfer service, complementing CheckSmart's financial services portfolio.
- Green Dot BankcorePartnership with Green Dot Bank to offer Green Dot Visa Debit Cards at CheckSmart locations. Green Dot Bank, Member FDIC, issues the prepaid cards which can be obtained in-store. This enables unbanked customers to access electronic payment capabilities.
- Buckeye Check Cashing Inc.coreBuckeye Check Cashing Inc. (CC700000) provides check cashing services for Ohio locations. Located at 2312 E Trinity Mills Rd, Ste 100, Carrollton TX 75006. This is an affiliated entity providing licensed check cashing services in Ohio.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Checksmart competitors and assessment
Company assessmentDirect peers
- Check Into Cash: Check Into Cash is a direct competitor operating a comparable multi-state storefront model for payday loans, title loans, and check cashing. The two companies compete head-to-head in several of the same states with nearly identical product menus and a shared underbanked customer base.
- ACE Cash Express: ACE Cash Express operates a similarly scaled national network of retail stores offering payday loans, installment loans, title loans, check cashing, and prepaid debit cards. Its product mix, store-based GTM, and target customer (underbanked consumers) closely mirror CheckSmart's model.
- Speedy Cash: Speedy Cash provides payday, installment, title loans, and check cashing through both retail storefronts and an online channel. It is a direct competitor given the overlapping product set and the shared focus on short-term, small-dollar credit to underbanked borrowers.
- Advance America: Advance America is one of the largest US storefront payday lenders, with a multi-state retail network offering payday loans, installment loans, title loans, and check cashing. It is a direct peer given near-identical products, customer profile, and physical distribution strategy.
- World Acceptance Corporation: World Acceptance (World Finance) is a consumer installment lender serving underbanked customers via a multi-state branch network. While focused more on installment than payday, its small-loan underwriting, branch-led sales motion, and customer demographics make it a direct operational comparable.
- Curo Group / Heights Finance: Heights Finance (formerly part of Curo Group) is a multi-state installment lender operating retail branch locations. It competes with CheckSmart in the underbanked, branch-based installment credit segment and is a relevant direct peer for the installment loan line.
Broad incumbents
- FirstCash Holdings: FirstCash (formerly Cash America) is a broad pawn-focused financial services operator with thousands of US and Latin America locations. While pawn-led, it overlaps with CheckSmart in serving underbanked consumers with small-dollar, secured credit and ancillary services.
- EZCORP: EZCORP operates pawn stores in the US and Latin America and previously operated payday lending underpins. It is a broad comparable given its pawn-led, small-dollar credit model targeting the same underbanked customer segment.
Regional players
- Dollar Financial Group (Money Mart): Money Mart / Dollar Financial is a payday and check cashing operator focused on Canada and the UK rather than the US Midwest. It is a regional peer — same core business model and customer base, but limited direct US overlap with CheckSmart.
Emerging players
- Earnin: Earnin is a mobile-first earned-wage access provider that targets the same short-term cash-need use case as CheckSmart's payday product. It is an emerging threat / partial-overlap peer since it competes for the same end customer's small-dollar emergency cash via a fully digital experience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Checksmart social profiles
Digital presenceChecksmart financial estimates
Financial estimateRevenue estimate
Valuation estimate
Checksmart leadership team
Management profileNumber of profiles
Checksmart subsidiaries and ownership
Company hierarchySubsidiaries1 record
Checksmart funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Checksmart M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Checksmart
What does Checksmart do?
CheckSmart is a retail financial services provider that offers short-term lending products—payday loans, installment loans, title loans, and online loans—alongside in-store financial services such as check cashing, money orders, wire transfers, prepaid debit cards, bill pay, and gift card exchange. The company operates more than 95 owned storefronts across five U.S. states (Arizona, Indiana, Kentucky, Michigan, and Ohio) and pairs customers with the most suitable product through its SmartMatch consultation process. It also offers an online loan application channel for Indiana residents.
Is Checksmart a public or private company?
Checksmart is a private company. It is classified as unknown and is currently operating.
When was Checksmart founded?
Checksmart was founded in 1987. It employs 251 to 500 people.
Where is Checksmart based?
Checksmart is headquartered in Dublin, United States, in the North America region.
How does Checksmart make money?
Seven revenue lines are on record. Payday Loans are the primary driver. The others are installment Loans, title Loans, check Cashing Services, money Orders, wire Transfers and green Dot Visa Debit Cards.
Who are Checksmart's main competitors?
Direct peers on record are Check Into Cash, ACE Cash Express, Speedy Cash, Advance America, World Acceptance Corporation and Curo Group / Heights Finance. Broad incumbents are FirstCash Holdings and EZCORP. Dollar Financial Group (Money Mart) is listed as a regional player. Earnin is listed as an emerging player.
Does Checksmart have an API?
No public API is recorded for Checksmart.
What industry is Checksmart in?
Checksmart's product category is Consumer Lending. Its primary akta.pro industry code is FSAKAMAL, Check Cashing with Deferred Presentment, with a secondary code of FSAMAJAD, Agent-Assisted / Retail Bill Payment Networks. Its NAICS code is 52232 and its SIC code is 5412.