What Bisley & Company does

Bisley & Company Pty Ltd is a privately held, multinational marketer and distributor of industrial raw materials, chemicals, and industrial minerals headquartered in New South Wales, Australia, with operating history dating to 1955. The company sources specialty chemicals, minerals, and additives from leading global producers and redistributes them into industrial end-markets spanning construction chemicals (concrete admixtures, silica fume, plasterboard, drymix, PCE superplasticizers, sodium lignosulfonate), paints and coatings, mining and resources, agrichemicals, aluminium and steel, refractory, foundry, oil well drilling, water treatment, food and beverages, and personal and home care. Its portfolio includes proprietary sub-brands such as Xeolith (lithium chemistry), SOLVAir (Solvay's clean air solutions), XeoCarb (calcium carbonate), Bisplas D (naphthalene sulfonate-based superplasticizer), and Extrema-spheres (expanded glass spheres).

Bisley operates through eight wholly-owned regional entities with on-the-ground sales and warehousing in Australia (headquarters), the United Arab Emirates/Dubai (since 1989), Thailand/Bangkok (since 2007), the United States/Houston (since 2019), Vietnam/Ho Chi Minh City (since 2021), Singapore, Malaysia, and Indonesia. Core technology is industrial chemical and mineral distribution supported by technical formulation expertise and logistics capabilities, with strategic principal relationships providing long-dated feedstock access including a 30+ year exclusive arrangement with Domsjö Fabriker for sodium lignosulfonate across Asia, Oceania, and the Middle East, and a representation agreement with Solvay for the SOLVAir clean air solutions portfolio across Asia-Pacific and the Middle East.

Bisley's business model is B2B industrial distribution via enterprise field sales. Revenue is generated through one-time purchase transactions (resale of sourced materials) with quote-based pricing; the company does not publish pricing or revenue. Customer concentration is anchored on long-cycle industrial relationships including Dubai Aluminium Company (DUBAL) and Saudi Iron & Steel Company (HADEED) since 1989, with SOLVAir reaching 500+ customers across 20+ industries globally. The go-to-market is regional field sales offices supported by a corporate website (bisley.biz) and LinkedIn presence, with the company explicitly avoiding retail or domestic-use distribution.

Name

Bisley & Company

Legal name

Bisley & Company Pty Ltd

Website

https://bisley.biz

Company type

Private

Founded year

1955

Operating status

Operating

Headcount range

51–100 employees

Short description

Bisley & Company is a privately held Australian-founded multinational distributor (since 1955) of industrial raw materials, chemicals, and minerals serving construction, mining, agrichemicals, oil well drilling, aluminium, steel, and specialty manufacturing customers across Australia, Southeast Asia, the Middle East, and North America via wholly-owned regional offices and warehouses.

Ownership category

akta.pro rank

Product category

Industrial Chemical Distribution

NAICS

Chemical Manufacturing (325)

SIC

Chemicals & Allied Products (2800), Miscellaneous Chemical Products (2890)

akta.pro primary industry

Textile, Leather & Paper Specialty Chemicals (IMAEABAM)

Keywords

• Industrial raw materials
• Chemical distribution
• Construction chemicals
• Mining reagents
• Industrial minerals

Headquarters

HQ city

Chatswood

HQ country

Australia

HQ region

Oceania

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Raw Material Distribution: Sale and distribution of quality industrial raw materials including chemicals, minerals, and additives to manufacturers and industrial consumers across construction, mining, agriculture, and manufacturing sectors

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Bisley & Company is a multinational marketer and distributor of industrial raw materials, chemicals, and industrial minerals. It sources and resells products such as lignosulfonates, naphthalene sulfonates, polycarboxylate ethers, silica fume, sodium aluminate, sodium gluconate, tartaric acid derivatives, activated carbon, plastic additives, lithium chemicals, and engineered microspheres to industrial customers in construction, mining, agriculture, aluminium, steel, paints and coatings, water treatment, and food and beverage manufacturing.

Product overview

Bisley & Company Pty Ltd is a multinational marketer and distributor of quality industrial raw materials focused on Australia, New Zealand, Asia, the Middle East and North America. The company's core offering is the distribution of industrial raw materials, chemicals, and minerals rather than a unified software product. Their portfolio encompasses construction materials (concrete admixtures, drymix products, plasterboard materials, Silica Fume), industrial chemicals (Sodium Lignosulfonate, Sodium Naphthalene Sulfonate/PNS, Polycarboxylate Ethers, Sodium Gluconate), and specialized products like SOLVAir Clean Air Solutions. They serve diverse industry verticals including Agrichemicals, Aluminium, Construction, Industrial Chemicals, Mining & Resources, Paints & Coatings, Water Treatment, Steel, Foundry, Refractory, Oil Well Drilling, Grease & Lubricants, Food & Nutrition, and Personal & Home Care. The company operates through regional offices in Australia (headquarters), Thailand, Dubai, USA, Vietnam, and other Asian markets.

Differentiator

Problem solved

Functional benefit

Brands

• SOLVAir: Clean air solutions product range from Solvay that Bisley represents - solutions for mitigating acid gas emissions in cement plants and manufacturing industries
• Xeolith
• Extrema-spheres
• XeoCarb

Products and services

• Sodium Lignosulfonate (Lignin) Industrial-grade sodium lignosulfonate (lignin) supplied under a strategic partnership with Domsjö Fabriker, used as a concrete admixture water-reducer and as a binder/dispersant in animal feed, agriculture, dust control, ceramics, and mineral processing applications. Targeted at construction, agriculture, ceramics, and industrial manufacturers.
• SOLVAir Clean Air Solutions SOLVAir is a clean-air and emissions-control product line for industrial applications including air quality management and pollution control, supplied to industrial customers.
• Bisley Xeolith Lithium Chemistry Bisley Xeolith is a portfolio of lithium chemicals developed over more than 30 years of involvement in the lithium industry, serving industrial customers requiring lithium-based inputs.
• Silica Fume / Microsilica Silica fume (microsilica) supplied as a pozzolanic material for concrete, construction, refractory and oil-well cementing applications for industrial customers.
• Sodium Naphthalene Sulfonate (SNS) Sodium naphthalene sulfonate formaldehyde condensate (SNS) supplied as a high-range water-reducing concrete admixture / superplasticiser for the construction industry.
• Poly Naphthalene Sulfonate (PNS) Poly naphthalene sulfonate (PNS) supplied as a superplasticiser and high-range water-reducing admixture for concrete, and as a dispersant in agriculture, gypsum and industrial applications.
• Polycarboxylate Ethers (Bisflow) Polycarboxylate ethers (PCE) marketed under the Bisflow brand, supplied as advanced high-range water-reducing admixtures (HRWR / superplasticisers) for ready-mix and precast concrete producers.
• Tartaric Acid Products Tartaric acid and tartaric acid derivative products supplied for industrial applications including food and beverage, pharmaceutical, and chemical manufacturing.
• Sodium Aluminate Sodium aluminate supplied as a coagulant and source of alumina for water and wastewater treatment, paper, and other industrial process applications.
• Bisplas D Plasterboard Additive Bisplas D is a plasterboard additive supplied to plasterboard manufacturers to improve gypsum board performance and processing.
• Extrema-spheres Engineered Microspheres Extrema-spheres are engineered cenospheres / microspheres supplied as lightweight functional fillers for use in paints and coatings, plastics, cementitious systems, and other industrial applications.
• XeoCarb Activated Carbon XeoCarb activated carbon supplied for industrial purification, water treatment, and process filtration applications.

Quantifiable outcome

• SOLVAir achieves more than 99% HCl and SOx mitigation and more than 99.99% of particles removed
• +2 more outcomes

Named customers5 records

Segments15 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Zeotech LimitedminorStrategic or Co-development Partner · 18 November 2025Zeotech Limited, an Australian mineral processing technology company, executed a letter of intent with Bisley & Company for preliminary market assessment and customer engagement support. Zeotech is active in developing and commercializing zeolite mineral processing technology with several mineral exploration projects in Queensland. No immediate financial or operational commitments were reported.
• SolvaycoreStrategic or Co-development PartnerBisley represents Solvay, a market leading European company providing high performing Clean Air Solutions under the SOLVAir range. SOLVAir is a sodium-based flue gas emission desulphurisation solution with proven track record of assisting companies reduce greenhouse gas emissions and achieve net zero targets. SOLVAir is currently in use by over 500 customers worldwide in over 20 different industries with manufacturing plants across Asia, North America and Europe.
• Domsjö FabrikercoreStrategic or Co-development PartnerStrategic partnership with Domsjö Fabriker, the world's second-largest producer of sustainably produced lignin powder, for Asia, Oceania, and Middle East regions. Domsjö is the only company in the world to have a closed loop bleaching process with zero emissions. The bioenergy generated by their manufacturing process is used internally making them virtually independent of fossil energy sources. Bisley has been selling sodium lignosulfonate from Domsjö for over 30 years.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Brenntag: World's largest chemical distributor; overlaps with Bisley across specialty industrial chemicals distribution to construction, coatings, and water treatment customers, though operates at vastly greater scale globally.
• Univar Solutions: Major North American chemical and ingredient distributor serving similar end-markets (coatings, construction, personal care, food); direct competitive overlap on specialty additives and raw material distribution.

Direct peers

• IMCD Group: Specialty chemicals and ingredients distributor with strong APAC and coatings/construction focus; closest peer in terms of specialty-grade, formulation-support distribution model for industrial customers.
• Azelis: Global specialty chemicals and food ingredients distributor with significant APAC and EMEA presence; directly comparable business model focusing on technical sales, formulation support, and exclusive supplier agreements.
• Connell Bros (Wilbur-Ellis): Asia-Pacific-focused specialty chemicals and ingredients distributor; highly comparable geographic and end-market overlap with Bisley, particularly across coatings, personal care, and industrial chemicals in Asia.
• Helm AG: German-headquartered global marketing and distribution company for specialty chemicals, including construction chemicals and industrial raw materials; comparable marketer/distributor model with producer-representation agreements.
• Omya: Global producer and distributor of industrial minerals (calcium carbonate, specialty fillers) serving construction, coatings, and water treatment; directly overlapping with Bisley's XeoCarb and Extrema-spheres product lines.
• TER Chemicals: Global distributor of specialty chemicals and raw materials serving paints & coatings, construction, plastics, and personal care; comparable territorial distribution model with technical sales focus.
• ICC Chemical Corp: Global specialty chemical distributor headquartered in New York with strong Middle East and Asia presence; overlaps with Bisley on sodium-based, lignin, and industrial mineral distribution to construction and water treatment customers.

Regional players

• Redox Pty Ltd: Australia/NZ-headquartered chemical and ingredient distributor serving overlapping verticals (agriculture, water treatment, food, personal care); direct Australasian competitor with similar B2B industrial focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/bisley-&-company-pty-ltd

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bisley & Company