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Emerald Media

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uuid000eqpu

Namestring
Emerald Media
Legal namestring
Emerald Media Advisors Pte Ltd
Websiteurl
emeraldmedia.asia
Company typeenum
Private
Founded yearint
2015
Descriptiontext

Emerald Media is a pan-Asian private equity investment platform established in 2015 by global investment firm KKR to provide growth capital to media, entertainment, and digital media companies across Asia. The platform operates from a Singapore headquarters and a Mumbai office, deploying $15–75 million per transaction in control or significant minority positions across India, Indonesia, Singapore, Thailand, Malaysia, and the Philippines. Capital is sourced from KKR Asian Fund II, which committed up to $300 million to fund investment activity. The platform was co-anchored at launch by The Chernin Group's CA Media franchise, with the CA Media Asia team — including Managing Director Rajesh Kamat — transitioning into Emerald Media.

The portfolio comprises 10+ companies spanning content production (Endemol India Shine, Cosmos-Maya), broadcast and OTT (NET TV, YuppTV, Amagi), live entertainment (OML), digital creator networks (Fluence), character entertainment (Graphic India), ecommerce enablement (aCommerce), and sports commerce (Global Sports Commerce). Investment activity has spanned minority growth equity — notably a $50 million investment in YuppTV in October 2016 — and outright acquisitions, exemplified by the January 2018 acquisition of Cosmos-Maya. The platform does not operate its own technology stack; its product is capital allocation combined with post-investment support across strategy, operations, finance, branding, and marketing.

Revenue mechanics follow a standard institutional PE model: management fees on committed/invested capital from KKR Asian Fund II, plus carried interest on realized portfolio exits. The fund is privately held by KKR; in November 2025, KKR moved to full ownership of the platform via an acquisition recorded in third-party deal databases, consolidating its control over the vehicle.

Short descriptiontext

Emerald Media is a pan-Asian private equity platform established by KKR in 2015 that invests $15–75 million per deal in growth-stage media, entertainment, and digital media companies across India and Southeast Asia, backed by $300 million from KKR Asian Fund II.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersMumbai, India
HQ citystring
Mumbai
HQ countrystring
India
HQ regionstring
Asia
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
media private equity, growth capital investing, entertainment industry investments, pan-asian investment platform, digital media investing
Industry1 code
1Micro-PE / Lower Middle Market ETA Funds
CodeFSANALAGPrimaryYes
NAICS code3 codes
  • Other Investment Pools and Funds5259
  • Miscellaneous Intermediation52391
  • Miscellaneous Intermediation523910
SIC code1 code
  • Investors, Nec6799
Product category
Media Private Equity
No data
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Investment Returns
TypeLicensing Royalties
Description

Returns on equity investments in portfolio companies across media, entertainment and digital media sectors in Asia.

emeraldmedia.asia
Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components3 values
Personnel, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Emerald Media is a pan-Asian private equity platform that provides growth capital to media, entertainment, and digital media companies across Asia. It acquires control or significant minority positions with investments typically ranging from $15-75 million per transaction, and offers post-investment support across strategy, operations, finance, branding, and marketing.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Emerald Media is a pan-Asian investment platform established by KKR to fund investment opportunities in the fast-growing media and entertainment industries across Asia. The platform primarily focuses on providing growth capital to media, entertainment and digital media companies, investing approximately $15-75mm per investment in control or significant minority positions. The portfolio includes diverse media and entertainment assets: content production companies (Endemol India Shine, Cosmos-Maya), broadcast platforms (NET TV), live entertainment (OML), digital platforms (Fluence, YuppTV), media technology (Amagi), ecommerce enablement (aCommerce), character entertainment (Graphic India), and sports commerce (GSC).

Product and service2 records
1Growth Capital Investment
CategoryPrivate Equity Investment
Description

Equity investments ranging from $15-75 million per transaction into media, entertainment and digital media companies across Asia, acquiring control or significant minority positions.

2Post-Investment Operational Support
CategoryAdvisory and Operational Support
Description

Strategic and operational support to portfolio companies across strategy, operations, finance, branding and marketing functions to help scale their businesses across Asia.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Market position
Competitive moat3 records

Each record includes

Type, Details

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors2 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment8 records

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Emerald Media

Media Private Equityemeraldmedia.asia

Emerald Media is a pan-Asian private equity platform established by KKR in 2015 that invests $15–75 million per deal in growth-stage media, entertainment, and digital media companies across India and Southeast Asia, backed by $300 million from KKR Asian Fund II.

What Emerald Media does

Emerald Media is a pan-Asian private equity investment platform established in 2015 by global investment firm KKR to provide growth capital to media, entertainment, and digital media companies across Asia. The platform operates from a Singapore headquarters and a Mumbai office, deploying $15–75 million per transaction in control or significant minority positions across India, Indonesia, Singapore, Thailand, Malaysia, and the Philippines. Capital is sourced from KKR Asian Fund II, which committed up to $300 million to fund investment activity. The platform was co-anchored at launch by The Chernin Group's CA Media franchise, with the CA Media Asia team — including Managing Director Rajesh Kamat — transitioning into Emerald Media.

The portfolio comprises 10+ companies spanning content production (Endemol India Shine, Cosmos-Maya), broadcast and OTT (NET TV, YuppTV, Amagi), live entertainment (OML), digital creator networks (Fluence), character entertainment (Graphic India), ecommerce enablement (aCommerce), and sports commerce (Global Sports Commerce). Investment activity has spanned minority growth equity — notably a $50 million investment in YuppTV in October 2016 — and outright acquisitions, exemplified by the January 2018 acquisition of Cosmos-Maya. The platform does not operate its own technology stack; its product is capital allocation combined with post-investment support across strategy, operations, finance, branding, and marketing.

Revenue mechanics follow a standard institutional PE model: management fees on committed/invested capital from KKR Asian Fund II, plus carried interest on realized portfolio exits. The fund is privately held by KKR; in November 2025, KKR moved to full ownership of the platform via an acquisition recorded in third-party deal databases, consolidating its control over the vehicle.

Emerald Media firmographics

Firmographics
Name
Emerald Media
Legal name
Emerald Media Advisors Pte Ltd
Website
https://emeraldmedia.asia
Company type
Private
Founded year
2015
Operating status
Operating
Headcount range
11–50 employees
Short description
Emerald Media is a pan-Asian private equity platform established by KKR in 2015 that invests $15–75 million per deal in growth-stage media, entertainment, and digital media companies across India and Southeast Asia, backed by $300 million from KKR Asian Fund II.
Ownership category
akta.pro rank

Emerald Media industry classification

Industry
Product category
Media Private Equity
NAICS
Other Investment Pools and Funds (5259), Miscellaneous Intermediation (52391), Miscellaneous Intermediation (523910)
SIC
Investors, Nec (6799)
akta.pro primary industry
Micro-PE / Lower Middle Market ETA Funds (FSANALAG)

Keywords

  • Media private equity
  • Growth capital investing
  • Entertainment industry investments
  • Pan-asian investment platform
  • Digital media investing

Where Emerald Media is headquartered

Location

Headquarters

HQ city
Mumbai
HQ country
India
HQ region
Asia

Offices2 records

Markets served

Emerald Media business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales

Revenue model

  1. Investment Returns: Returns on equity investments in portfolio companies across media, entertainment and digital media sectors in Asia.

Go-to-market motion1 record

Distribution channels1 record

Emerald Media product offering

Product offering

Core offering

Emerald Media is a pan-Asian private equity platform that provides growth capital to media, entertainment, and digital media companies across Asia. It acquires control or significant minority positions with investments typically ranging from $15-75 million per transaction, and offers post-investment support across strategy, operations, finance, branding, and marketing.

Product overview

Emerald Media is a pan-Asian investment platform established by KKR to fund investment opportunities in the fast-growing media and entertainment industries across Asia. The platform primarily focuses on providing growth capital to media, entertainment and digital media companies, investing approximately $15-75mm per investment in control or significant minority positions. The portfolio includes diverse media and entertainment assets: content production companies (Endemol India Shine, Cosmos-Maya), broadcast platforms (NET TV), live entertainment (OML), digital platforms (Fluence, YuppTV), media technology (Amagi), ecommerce enablement (aCommerce), character entertainment (Graphic India), and sports commerce (GSC).

Differentiator

Problem solved

Functional benefit

Products and services

  • Growth Capital Investment Equity investments ranging from $15-75 million per transaction into media, entertainment and digital media companies across Asia, acquiring control or significant minority positions.
  • Post-Investment Operational Support Strategic and operational support to portfolio companies across strategy, operations, finance, branding and marketing functions to help scale their businesses across Asia.

Companies that use Emerald Media

Customer profile

Segments1 record

Ideal customer profiles1 record

Emerald Media technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Emerald Media partnerships and signals

Strategic signal

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Emerald Media competitors and assessment

Company assessment

Market position

Competitive moat3 records

Key highlights6 records

Customer concentration

Emerald Media financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Emerald Media leadership team

Management profile

Number of profiles

Profiles1 record

Emerald Media funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Emerald Media M&A and investment

M&A and investment

M&A1 record

Investments8 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Emerald Media

What does Emerald Media do?

Emerald Media is a pan-Asian private equity platform that provides growth capital to media, entertainment, and digital media companies across Asia. It acquires control or significant minority positions with investments typically ranging from $15-75 million per transaction, and offers post-investment support across strategy, operations, finance, branding, and marketing.

Is Emerald Media a public or private company?

Emerald Media is a private company. It is classified as private equity controlled and is currently operating.

When was Emerald Media founded?

Emerald Media was founded in 2015. It employs 11 to 50 people.

Where is Emerald Media based?

Emerald Media is headquartered in Mumbai, India, in the Asia region.

How does Emerald Media make money?

One revenue line is on record: investment Returns.

Does Emerald Media have an API?

No public API is recorded for Emerald Media.

What industry is Emerald Media in?

Emerald Media's product category is Media Private Equity. Its primary akta.pro industry code is FSANALAG, Micro-PE / Lower Middle Market ETA Funds. Its NAICS code is 5259 and its SIC code is 6799.

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PrivateequitylistPrivate Equity ListEmerald Media, a pan-Asian media and entertainment investment platform established by KKR with The Chernin Group as a minority co-investor, launched its fund in November 2015. The platform manages $300 million in assets under management and focuses on providing growth capital to digital and traditional media companies across Asia.PitchBookEmerald Media investment portfolioEmerald Media Advisors, a private equity firm founded in 2015 and based in Mumbai, India, focuses on providing growth capital to media, entertainment, and digital media companies. The firm has made numerous investments, including recent funding in the company Vayana in the Specialized Finance sector. Emerald Media's portfolio consists of various investments across different industries, including software and media services.VedacorpGSC raised USD 80 Mn in private equity from KKR-backed Emerald MediaSingapore-based Global Sports Commerce (GSC) raised about $80 million (INR 5,300 million) in Series D funding from Emerald Media, KKR's pan-Asian media and entertainment investment arm, with Fidelis World exiting and ADV Partners retaining a minority stake. The primary capital will fund international acquisitions and next-generation sports technology.CB InsightsProducts, Competitors, Financials, Employees, Headquarters LocationsNewQuest Capital Partners has acquired a majority stake in Indian animation studio Cosmos-Maya from Emerald Media, a Mumbai-based investment platform backed by KKR, with terms undisclosed. Cosmos-Maya, which has over 20 IPs, said it will become a fully integrated global animation production and distribution company.Law.asiaEmerald Media invests in TechfrontEmerald Media, backed by KKR, has acquired a significant minority stake of over 15% in Global Sports Commerce (GSC) through an $80 million deal involving primary and secondary investments. GSC operates a network of sports technology and management companies working with major leagues including the Premier League and FIFA across jurisdictions such as India, Singapore, Australia, the UK, and the US.FinSMEsaCommerce Secures $65m in Series B FundingaCommerce, a Bangkok-based ecommerce enabler, raised $65M in Series B funding led by Emerald Media with participation from Blue Sky, MDI Ventures, and DKSH. The company serves over 260 brands across Southeast Asia and plans to use the funds to expand into Malaysia and Vietnam.WsjKKR-Backed Emerald Media Takes Stake in Amagi Media LabsEmerald Media, a pan-Asia media and entertainment investor, acquired a minority stake in Amagi Media Labs, an Indian TV advertising and broadcast infrastructure provider. The deal is part of a $35 million Series D round, with Premji Invest, an existing shareholder, participating.VarietyKKR Fund, Emerald Media Injects $50 Million Into Asia’s YuppTVYuppTV, an Atlanta, Georgia-based online video streaming platform serving South Asian audiences, has received a $50 million investment from Emerald Media, a media growth fund backed by private equity firm KKR. The investment gives Emerald a significant minority stake in YuppTV, which claims a global user base of 400 million across the U.S., U.K., Middle East, Canada, Singapore, Malaysia, Australia, New Zealand and the Caribbean. The capital will be used to expand YuppTV's global footprint, grow its content library through original productions and acquisitions, and increase its paid subscriber base.AsianInvestorKKR eyes Asean media assets via new platformPrivate equity firm KKR established a new media investment platform called Emerald Media to target assets in the Philippines, Thailand, and Vietnam. This expansion aims to complement KKR's existing media holdings in India and Indonesia.MediaNamaUpdated: KKR to invest $300M to establish Emerald Media with Chernin GroupInvestment firms KKR and The Chernin Group have partnered to establish Emerald Media, an investment vehicle focused on the Asian media and entertainment sector, with KKR committing up to $300 million for a majority stake. The new entity will target controlling or significant minority positions in media businesses across Asia, while also acquiring a stake in CA Media, the existing Asian media investment arm of The Chernin Group. Rajesh Kamat and Paul Aiello will lead the operations of both Emerald Media and CA Media.