Florida Behavioral Health Association

What Florida Behavioral Health Association does

Florida Behavioral Health Association (FBHA) is a Tallahassee, Florida-based non-profit trade association that serves as the principal industry voice for community mental health and substance use disorder treatment providers across the state. Formed in 2018 through the merger of FCCMH (incorporated 1958) and FADAA (incorporated 1981), FBHA represents the consolidation of Florida's two legacy behavioral health trade bodies into a single organization that self-describes as "Florida's largest trade association representing community treatment providers." Its functional mission spans three pillars: informing members through training and education on mental illness and substance use disorders, innovating through networking and best-practice sharing, and influencing state policy via advocacy at the Florida Capitol through its Action for Behavioral Health Care (ABC) political committee.

FBHA's core products and services include the Organizational Membership program and Corporate Partnership program, the annual Florida Behavioral Health Conference (BHCon), the FBHA Awards of Excellence program (run annually at least since 2019), the Atlas member portal, the FloridaLearner.org Learning Management System, a Certified Community Behavioral Health Clinic (CCBHC) initiative, and the FBHA Hurricane Resource Center. The underlying technology stack is modest and undifferentiated: a WordPress-based website, the Atlas member portal for member-only access, and the FloridaLearner.org LMS for training delivery — no proprietary platform, AI/ML systems, API surface, or SDK is disclosed.

The business model is a recurring subscription/membership model combined with event and training revenue. Annual membership dues from community treatment providers form the core revenue stream; corporate partner memberships add a second recurring stream; the annual BHCon generates registration, sponsorship, and exhibitor fees; and FloridaLearner.org training programs and the Training Library produce workshop and webinar revenue. Pricing is quote-based rather than publicly listed. The customer base comprises two vertical segments — primary segment: community behavioral health treatment providers; secondary segment: corporate/business partners that support the industry. Geographic scope is single-country (United States), confined to Florida. FBHA operates from a single Tallahassee headquarters with 11-50 employees and is led by President and CEO Melanie Brown-Woofter.

Name

Florida Behavioral Health Association

Legal name

Florida Behavioral Health Association, Inc.

Website

https://floridabha.org

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

FBHA is a Tallahassee-based non-profit trade association representing community mental health and substance use disorder treatment providers in Florida, delivering membership services, advocacy, training, and the annual Florida Behavioral Health Conference.

Ownership category

akta.pro rank

Headquarters

HQ city

Tallahassee

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Organizational Membership: Annual membership dues paid by community behavioral health treatment providers to join FBHA's trade association network
2. Corporate Partnership: Business and partner membership fees from corporate entities supporting the behavioral health industry
3. Conference and Event Revenue: Registration fees, sponsorship packages, and exhibitor fees from the annual Florida Behavioral Health Conference and admin forums
4. Training and Workshop Fees: Revenue from training programs, webinars, and workshops provided through the Training Library

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

FBHA is a non-profit trade association representing community mental health and substance use treatment providers in Florida. It delivers organizational and corporate membership programs bundled with legislative advocacy, an annual Florida Behavioral Health Conference, awards of excellence, and access to the FloridaLearner.org Learning Management System and Atlas member portal.

Product overview

FBHA is a trade association offering a unified membership program rather than a traditional product platform. The core offering consists of organizational and business/partner memberships that bundle together advocacy services, the annual Florida Behavioral Health Conference, the Awards of Excellence recognition program, access to the Florida Learning Management System (FloridaLearner.org), and the Atlas member portal. FBHA also operates the Action for Behavioral Health Care (ABC) political committee, the CCBHC initiative, and the Hurricane Resource Center. These services work together to provide Florida's behavioral health providers with policy advocacy, professional development, networking, and industry recognition.

Differentiator

Problem solved

Functional benefit

Products and services

• FBHA Organizational Membership Program Annual membership program for community mental health and substance use treatment provider organizations in Florida, bundling advocacy, training access, networking, and member portal (Atlas) access.
• FBHA Corporate Partnership Program Corporate/business partner membership tier for companies that support or serve Florida's behavioral health industry, providing networking, sponsorship visibility, and access to provider network.
• Florida Behavioral Health Conference (BHCon) Annual conference bringing together Florida's behavioral health professionals for education, networking, professional development, and industry recognition; includes registration fees, sponsorship packages, and exhibitor booths.
• FloridaLearner.org Learning Management System Online Learning Management System (LMS) delivering behavioral health training, education, webinars, and certification programs for Florida's behavioral health workforce.
• Atlas Member Portal Secure member portal (member.floridabha.org) for FBHA organizational members to access resources, training, and member services online.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• FCCMH (Florida Council for Community Mental Health)coreStrategic or Co-development Partner · 1 January 2018FCCMH was one of the founding organizations that merged to form FBHA in 2018. Founded in 1958, FCCMH promoted the welfare of persons with behavioral health disorders and those needing behavioral health services. The merger combined FCCMH and FADAA into a unified trade association representing Florida's behavioral health industry.
• FADAA (Florida Alcohol and Drug Abuse Association)coreStrategic or Co-development Partner · 1 January 2018FADAA was one of the founding organizations that merged to form FBHA in 2018. Founded in 1981, FADAA's mission was to serve its members by advancing addiction and co-occurring treatment, prevention, and research through communications, professional development, and public policy leadership. The merger combined FADAA and FCCMH into a unified trade association.
• SAMHSAminorOthersFBHA maintains a partnership with SAMHSA (Substance Abuse and Mental Health Services Administration), referencing SAMHSA's treatment locator on their website and featuring SAMHSA speakers at conferences.
• Florida Agency for Health Care Administration (AHCA)minorOthersFBHA works with Florida's Agency for Health Care Administration on policy initiatives and behavioral health advocacy at the state level.
• Florida Department of Children and Families (DCF)minorOthersFBHA collaborates with the Florida Department of Children and Families on behavioral health policy and service delivery matters.

Scale indicators1 record

Recent moves7 records

Expansion highlights4 records

Direct peers

• National Council for Mental Wellbeing: National trade association representing community mental health and addiction treatment providers. Closest direct analogue to FBHA at the national level, with comparable advocacy, training, and conference offerings for community-based behavioral health organizations.
• National Association of Addiction Treatment Providers (NAATP): Trade association for addiction treatment providers, mirroring FBHA's FADAA legacy in substance use disorder treatment. Directly comparable membership, advocacy, and ethics accreditation model.
• Mental Health America: National community-based nonprofit advocating for mental health. Comparable advocacy, public education, and provider/membership engagement focus, though with broader (national) geographic reach.
• National Association of State Mental Health Program Directors (NASMHPD): Represents state mental health authorities and commissioners. Comparable governmental/regulatory advocacy function for behavioral health, though state-agency-focused rather than community-provider-focused.
• National Council on Alcoholism and Drug Dependence (NCADD): National advocacy organization addressing alcoholism and drug dependence. Comparable to FBHA's FADAA heritage in substance use disorder advocacy, public policy, and community education.

Broad incumbents

• American Society of Addiction Medicine (ASAM): Larger professional society focused on addiction medicine physicians. Overlaps with FBHA on addiction advocacy and provider training but is broader and clinician-led rather than community-provider-led.
• American Psychiatric Association: Largest professional association for psychiatrists. Adjacent to FBHA's behavioral health mission but clinician-focused rather than community-provider-focused, with overlapping policy advocacy interests.

Regional players

• California Council of Community Behavioral Health Agencies: California-based trade association for community behavioral health providers. Most structurally similar state-level peer to FBHA, with parallel advocacy, training, and conference offerings in a different geography.
• Texas Council of Community Centers: Texas association representing community mental health and intellectual/developmental disability centers. Directly comparable state-level peer model for FBHA's community-provider advocacy and member services.

Others

• Substance Abuse and Mental Health Services Administration (SAMHSA): Federal agency that FBHA partners with and references on its website. Functions as both a regulator/funder and an ecosystem participant rather than a direct competitor, but operates in the same behavioral health advocacy and provider-support ecosystem.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/floridabha.org
• LinkedInlinkedin.com/company/florida-behavioral-health-association
• Xx.com/floridabha__

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Florida Behavioral Health Association