y/net

What y/net does

ynet is the digital news platform of Yedioth Ahronoth (ידיעות אחרונות), Israel's largest media group, founded in 2000 and headquartered in Tel Aviv. The company operates ynet.co.il as a comprehensive Hebrew-language news portal delivering breaking news, current events, economy, sports, health, culture, entertainment, lifestyle, and opinion content to the general Israeli public. The core technology stack is a digital publishing platform with multimedia content delivery spanning responsive web, iOS and Android mobile applications, video streaming, and an extensive podcast distribution network.

The product portfolio extends well beyond a single homepage: it includes the Yedioth+ (ידיעות+) premium subscription service, the Be.po podcast platform hosting multiple original series, the Pplus celebrity and entertainment vertical at pplus.co.il, the energya.co.il energy and sustainability portal, the mynet hyperlocal community news network, and sister brands Calcalist (כלכליסט) for business news and vesty for financial coverage. Distribution is multi-channel, combining the owned web and mobile properties, email newsletters, and active Facebook, Instagram, and X/Twitter accounts (including the ynetalert breaking-news handle).

Commercially, ynet operates a freemium model. The mass-market offering is supported by advertising, while the Yedioth+ subscription introduces a paid tier with exclusive content, digital newspaper access, and an ad-free experience. The platform is privately held within the family-controlled Yedioth Ahronoth group, whose parent-company status is described as a strategic operating entity. Headcount on the digital platform is reported in the 51–100 range, with no separately disclosed revenue, funding, or standalone financials; revenue and ownership details are subsumed within the Yedioth Ahronoth group structure.

Name

y/net

Legal name

ynet

Website

https://ynet.co.il

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

ynet is the digital news portal of Israel's Yedioth Ahronoth media group, delivering Hebrew-language breaking news, economy, sports, health, and entertainment content to Israeli consumers via web, mobile apps, podcasts, and the Yedioth+ premium subscription.

Ownership category

akta.pro rank

Product category

Digital News & Media

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)

SIC

Communications Services, Nec (4899)

akta.pro primary industry

News & Content Aggregation Portals (BPAMAAAI)

Keywords

• Hebrew news portal
• Online news media
• Digital journalism
• News subscription
• Israeli content

Headquarters

HQ city

Tel Aviv

HQ country

Israel

HQ region

Middle East

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Distribution channels2 records

Marketing channels4 records

Core offering

y/net is a Hebrew-language online news and content portal operated by the Yedioth Ahronoth Group that publishes breaking news, current affairs, business, sports, lifestyle, and entertainment coverage targeted at Israeli audiences. The site is supported by advertising and a premium paid subscription offering (Yedioth+/ynet+) that unlocks additional long-form and exclusive content.

Product overview

ynet operates as a comprehensive Israeli news and media portal, functioning as a unified content platform rather than a modular SaaS product. The core offering consists of the ynet news portal delivering news across channels including breaking news, economy, sports, health, culture, digital, and more. The product portfolio includes the premium subscription service Yedioth+ (ידיעות+), the ynet Podcasts audio platform featuring multiple podcast series, the Pplus celebrity news vertical, and the Calcalist business news vertical. These offerings are integrated under the ynet brand and managed by Yedioth Ahronoth Media Group.

Differentiator

Problem solved

Functional benefit

Brands

• Pplus (Pplus.co.il): ynet's celebrity gossip and entertainment portal
• Be.po (Be.po)
• ידיעות+ (Yedioth Plus)
• energya.co.il
• mynet

Products and services

• ynet news website
• Yedioth+ / ynet+ premium subscription Paid subscription product that unlocks premium articles, exclusive reporting, and an ad-light reading experience for Israeli news consumers.
• ynet mobile app Native mobile application delivering ynet news, push notifications, and personalized content to Israeli consumers on iOS and Android devices.
• ynet podcasts (Be.po) Audio podcast programming produced by the ynet editorial team, distributed via the website and major podcast platforms to Israeli listeners.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves6 records

Expansion highlights5 records

Direct peers

• Walla!: Walla! is one of Israel's oldest and largest web portals, owned by Bezeq. It competes head-on with ynet in Hebrew-language news, content aggregation, and digital advertising inventory.
• Mako: Mako is the digital arm of Keshet Media Group and one of Israel's leading news and entertainment portals. It directly competes with ynet for Hebrew-speaking audiences across news, entertainment, and video content with a similar multi-vertical digital model.
• Israel Hayom: Israel Hayom is Israel's largest-circulation daily newspaper with a fast-growing digital site. It is a direct competitor to ynet/Yedioth Ahronoth across news, digital readership, and advertising, particularly in breaking news.
• Haaretz: Haaretz is a major Israeli newspaper with a strong digital edition and English-language international site. It competes with ynet for high-end news readers, opinion content, and subscription revenue in both Hebrew and English.
• Globes: Globes is a leading Israeli business and financial news outlet. It competes directly with ynet's Calcalist vertical in business news, financial analysis, and corporate advertising.
• TheMarker: TheMarker is a major Israeli business and financial news site owned by Haaretz. It is a direct competitor to ynet's Calcalist for business readership and advertising.
• NRG: NRG is the digital platform associated with Makor Rishon newspaper. It competes with ynet in general news, opinion, and religious/right-leaning content verticals.

Broad incumbents

• CNN Digital: CNN operates a global digital news platform with video, podcasts, and subscription offerings. It is a broad incumbent that overlaps with ynet in news video and breaking news formats at a global scale.
• BBC News: BBC News is a major global public broadcaster with extensive digital news, video, and podcast offerings. It serves as a broad incumbent reference point for ynet's digital news, podcast, and video operations.

Emerging players

• Axios: Axios is a digital-first news outlet built around newsletters, smart brevity, and paid subscription products. It is an emerging player whose newsletter-led and subscription model parallels ynet's Yedioth+ premium strategy.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ynetnews
• Instagraminstagram.com/ynet
• Xx.com/ynetalerts
• LinkedInlinkedin.com/company/ynet-news

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about y/net