Double Rainbow Ice Cream
Double Rainbow Ice Cream is a privately held San Francisco maker of super premium ice cream founded in 1976, producing kosher-certified dairy and non-dairy pints sold direct-to-consumer, via subscriptions, corporate gifting, food service, and select retail.
- Company typePrivate
- Founded1976
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Double Rainbow Ice Cream does
Double Rainbow Ice Cream is a privately held, San Francisco-based super premium ice cream manufacturer founded in 1976, producing a portfolio of roughly 15 dairy and non-dairy pint flavors from rBST-free dairy and organic soy milk using a low-overrun process that minimizes air incorporation for a denser, creamier texture. The line is kosher certified. Core SKUs include award-winning French Vanilla, Ultra Chocolate, Mint Chocolate Chip, Strawberry Cheesecake, and Cappuccino Chocolate Crunch on the dairy side, and Soy Vanilla Bean, Mango Tangerine Sorbet, Soy Mint Chocolate Chip, and Soy Very Cherry Chip on the non-dairy side, sold individually at $14.50 per pint or as pre-configured 8-pint bundles.
The business operates a multi-channel go-to-market: direct-to-consumer e-commerce on doublerainbow.com with nationwide shipping in insulated/dry-ice packaging and a Subscribe & Save subscription program (10% off, recurring 8-pint bundles at 1/2/3 month cadence); corporate gifting via 6-pint bundles (Bundle A-Sweet Creams, Bundle B-Non-Dairy Decadence, Bundle C-Scooping Smiles, Bundle D-Bay Area Bliss) with a 10-bundle minimum for nationwide multi-recipient fulfillment; a food service partnership program serving Bay Area restaurants, cafes, hotels, and caterers; and selective retail grocery distribution. Customer-acquisition and retention leverage email, social (Facebook, Instagram, Pinterest, TikTok), content/recipes, a rewards loyalty program, and a Birthday Club SMS offering 20% off during the member's birthday month.
The company is staffed at 11-50 employees, operates from a single San Francisco production facility, ships to continental US only (excluding Hawaii, Alaska, P.O. boxes, and U.S. territories), and reports no institutional investors, parent company, or M&A activity. Revenue is not disclosed; brand-side metrics indicate 50 years of continuous operation and celebrating a 50th anniversary in 2026.
Double Rainbow Ice Cream firmographics
Firmographics- Name
- Double Rainbow Ice Cream
- Legal name
- Double Rainbow Ice Cream
- Website
- https://doublerainbow.com
- Company type
- Private
- Founded year
- 1976
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Double Rainbow Ice Cream is a privately held San Francisco maker of super premium ice cream founded in 1976, producing kosher-certified dairy and non-dairy pints sold direct-to-consumer, via subscriptions, corporate gifting, food service, and select retail.
- Ownership category
- akta.pro rank
Double Rainbow Ice Cream industry classification
Industry- Product category
- Premium Ice Cream
- NAICS
- Ice Cream and Frozen Dessert Manufacturing (311520)
- SIC
- Ice Cream & Frozen Desserts (2024), Dairy Products (2020)
- akta.pro primary industry
- Ice Cream, Frozen Desserts & Novelties Manufacturing (AFAKAKAE)
- akta.pro secondary industries
- Ice Cream & Refrigerated Desserts (CRADACAE), Plant-Based Frozen Desserts Processing (Non-Dairy Ice Cream, Gelato, Novelties) (AFAHAJAE)
Keywords
Where Double Rainbow Ice Cream is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Double Rainbow Ice Cream business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Direct E-commerce Sales: Online sales of individual pints and bundled products shipped directly to consumers. One-time purchase model with subscription option for recurring orders of 8-pint bundles delivered every 1-2-3 months.
- Corporate Gifting: B2B corporate gift program with 6-pint bundles. Minimum 10 bundle orders for corporate clients. Ships nationwide to multiple recipients.
- Food Service: Partnership with food service businesses serving the Bay Area and beyond with super premium ice cream products.
- Merchandise: Branded merchandise including apparel and accessories sold through e-commerce store.
- Gift Cards: Digital gift cards available for purchase on the website.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual Pints - $14.50 per pint |
| Unit Pricing | Pay-as-you-go | Creamy, Dreamy & Non-Dairy Bundle - $116.00 |
| Unit Pricing | Pay-as-you-go | Corporate Gift Bundles - $89.99 |
| Unit Pricing | Pay-as-you-go | Merchandise - $6.99 to $45.00 |
| Subscription | Monthly | Subscribe & Save - 10% discount |
| Subscription | Annual | Birthday Club - 20% discount |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Double Rainbow Ice Cream product offering
Product offeringCore offering
Double Rainbow Ice Cream manufactures and sells super premium ice cream and frozen desserts from its San Francisco facility, producing both dairy pints (e.g., French Vanilla, Ultra Chocolate, Mint Chocolate Chip, Strawberry Cheesecake) and non-dairy pints (Soy Mint Chocolate Chip, Vanilla Bean, Mango Tangerine Sorbet, Very Cherry Chip) using a low-overrun process with rBST-free dairy. Products are sold direct-to-consumer via a nationwide e-commerce store with insulated dry-ice shipping, through curated pre-packaged 8-pint bundles, at select grocery retailers, and through B2B corporate gifting and food service partnerships.
Product overview
Double Rainbow Ice Cream is a super premium ice cream brand crafted in San Francisco since 1976. The company offers a portfolio of handcrafted ice cream products centered around dairy pints (featuring classic flavors like award-winning French Vanilla, Ultra Chocolate, Mint Chocolate Chip, Strawberry Cheesecake, and seasonal innovations) and non-dairy pints (including Soy Mint Chocolate Chip, Vanilla Bean, Mango Tangerine Sorbet, and Very Cherry Chip made with organic soy milk). These core products are sold individually or bundled in pre-packaged collections including Fog City Classics Bundle, Crowd Pleaser Bundle, Creamy Dreamy & Non-Dairy Bundle, and Eat Dessert First Bundle. The company extends its offerings through corporate gifting bundles (6-pint options for bulk orders), a Subscribe & Save program (10% off recurring orders), Birthday Club rewards, merchandise, digital gift cards, and food service partnerships serving the Bay Area.
Differentiator
Problem solved
Functional benefit
Products and services
- Dairy Pints Super premium dairy ice cream pints made with rBST-free dairy and a low-overrun process for denser, richer, creamier texture. Includes flavors such as award-winning French Vanilla, Ultra Chocolate, Mint Chocolate Chip, Strawberry Cheesecake, Cappuccino Chocolate Crunch, Mississippi Mud Pie, It's A Goody, Dulce De Leche, and Banana Pudding. Priced at $14.50 per pint.
- Non-Dairy Pints Non-dairy frozen dessert pints made with organic soy milk, including Soy Mint Chocolate Chip, Vanilla Bean, Mango Tangerine Sorbet, and Very Cherry Chip. Sold individually as part of the core product range.
- Fog City Classics Bundle 8-pint pre-packaged bundle featuring the brand's long-time fan favorites: French Vanilla, Ultra Chocolate, Mint Chocolate Chip, and It's A Goody.
- Crowd Pleaser Bundle 5-pint mixed bundle combining dairy and non-dairy options including French Vanilla, Soy Vanilla Bean, Soy Very Cherry Chip, Soy Mint Chocolate Chip, and Mango Tangerine Sorbet.
- Creamy, Dreamy & Non-Dairy Bundle 8-pint all non-dairy bundle featuring 2 pints each of Soy Vanilla Bean, Mango Tangerine Sorbet, Soy Mint Chocolate Chip, and Soy Very Cherry Chip, priced at $116.00.
- Eat Dessert First Bundle 8-pint bundle featuring a blend of classics and innovative flavors: It's A Goody, Ultra Chocolate, Dulce De Leche, Strawberry Cheesecake, Banana Pudding, Mint Chocolate Chip, Mississippi Mud Pie, and Cappuccino Chocolate Crunch.
- Corporate Gifting Bundles 6-pint corporate gift bundles (Bundle A-Sweet Creams, Bundle B-Non-Dairy Decadence, Bundle C-Scooping Smiles, Bundle D-Bay Area Bliss) for bulk B2B orders, minimum 10 bundles per order, priced at $89.99 per bundle, shipped nationwide to multiple recipients.
- Merchandise Branded merchandise including Full Zip Hoodie ($40.00), Hoodie ($45.00), Sweatshirt, Baseball Hat ($25.00), Flat Bill Trucker Hat ($29.99), T-Shirt, Socks ($13.99), Stickers ($8.99), and Pin ($6.99), sold through the Double Rainbow e-commerce store.
- Digital Gift Card Digital gift cards purchased on the website that can be redeemed for Double Rainbow ice cream products and shipped directly to recipients.
Quantifiable outcome
- 50 years in business (since 1976)
- +1 more outcomes
Companies that use Double Rainbow Ice Cream
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
Double Rainbow Ice Cream technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Double Rainbow Ice Cream partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights6 records
Double Rainbow Ice Cream competitors and assessment
Company assessmentDirect peers
- Jeni's Splendid Ice Creams: Direct D2C and retail super-premium ice cream brand with subscription program and a similar flavor-driven, artisanal positioning. Closely comparable in product category, price point, and channel mix to Double Rainbow.
- Salt & Straw: Craft super-premium ice cream brand with strong D2C, scoop shop, and grocery distribution. Competes for the same premium consumer and corporate gifting opportunities as Double Rainbow.
- Van Leeuwen Ice Cream: Super-premium ice cream brand with both dairy and vegan lines, national D2C shipping, and grocery retail. Mirrors Double Rainbow's premium positioning and plant-based expansion.
- McConnell's Fine Ice Creams: Premium small-batch ice cream maker with strong West Coast roots, D2C shipping, and retail presence. Comparable heritage brand and quality-focused positioning to Double Rainbow.
Broad incumbents
- Häagen-Dazs: Iconic super-premium ice cream brand owned by Nestlé with massive national distribution. Anchors the super-premium tier Double Rainbow competes within and sets consumer price expectations.
- Talenti: Premium gelato and frozen desserts brand owned by Unilever with broad grocery distribution. Competes for premium pint real estate alongside Double Rainbow in retailer freezer cases.
- Ben & Jerry's: Unilever-owned super-premium ice cream brand with national grocery and foodservice presence. Sets the bar for flavor innovation and scoop shop experience that Double Rainbow must differentiate against.
- Tillamook: Premium dairy brand with national ice cream distribution and a strong quality/ingredient story similar to Double Rainbow's rBST-free positioning. Competes for the same premium consumer mindshare.
Regional players
- Graeter's Ice Cream: Heritage premium ice cream maker (founded 1870) with strong regional roots and expanding national D2C and grocery presence. Directly comparable to Double Rainbow's heritage-brand, premium positioning.
Emerging players
- Blue Star Donuts: Adjacent premium food brand leveraging D2C, wholesale, and brand-led marketing in a comparable craft-food niche. Useful as a comparable for D2C + wholesale growth playbooks in the premium food space, though not a direct ice cream competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Double Rainbow Ice Cream social profiles
Digital presenceDouble Rainbow Ice Cream compliance and trust
Trust signalCompliance1 record
Double Rainbow Ice Cream financial estimates
Financial estimateRevenue estimate
Valuation estimate
Double Rainbow Ice Cream leadership team
Management profileNumber of profiles
Double Rainbow Ice Cream funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Double Rainbow Ice Cream M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Double Rainbow Ice Cream
What does Double Rainbow Ice Cream do?
Double Rainbow Ice Cream manufactures and sells super premium ice cream and frozen desserts from its San Francisco facility, producing both dairy pints (e.g., French Vanilla, Ultra Chocolate, Mint Chocolate Chip, Strawberry Cheesecake) and non-dairy pints (Soy Mint Chocolate Chip, Vanilla Bean, Mango Tangerine Sorbet, Very Cherry Chip) using a low-overrun process with rBST-free dairy. Products are sold direct-to-consumer via a nationwide e-commerce store with insulated dry-ice shipping, through curated pre-packaged 8-pint bundles, at select grocery retailers, and through B2B corporate gifting and food service partnerships.
Is Double Rainbow Ice Cream a public or private company?
Double Rainbow Ice Cream is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Double Rainbow Ice Cream founded?
Double Rainbow Ice Cream was founded in 1976. It employs 11 to 50 people.
Where is Double Rainbow Ice Cream based?
Double Rainbow Ice Cream is headquartered in San Francisco, United States, in the North America region.
How does Double Rainbow Ice Cream make money?
Five revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are corporate Gifting, food Service, merchandise and gift Cards.
Who are Double Rainbow Ice Cream's main competitors?
Direct peers on record are Jeni's Splendid Ice Creams, Salt & Straw, Van Leeuwen Ice Cream and McConnell's Fine Ice Creams. Broad incumbents are Häagen-Dazs, Talenti, Ben & Jerry's and Tillamook. Graeter's Ice Cream is listed as a regional player. Blue Star Donuts is listed as an emerging player.
Does Double Rainbow Ice Cream have an API?
No public API is recorded for Double Rainbow Ice Cream.
What industry is Double Rainbow Ice Cream in?
Double Rainbow Ice Cream's product category is Premium Ice Cream. Its primary akta.pro industry code is AFAKAKAE, Ice Cream, Frozen Desserts & Novelties Manufacturing, with a secondary code of CRADACAE, Ice Cream & Refrigerated Desserts. Its NAICS code is 311520 and its SIC code is 2024.